Trending Sources

The State of Social Media Demographics: 2017 Benchmarks [Infographic]

Hubspot

Luckily, our friends at Tracx compiled all of that information into a handy infographic that breaks down the state of social media demographics -- who's using which social network, and for what.

Marketers Need to Focus on Prospects' Behaviors, Not Demographics

It's All About Revenue

We use demographic data, but we don't always look at our prospects' behaviors that indicate their intent. Marketing is often about treating the largest groups of prospects and customers the same. This is how we scale. We aggregate data.

Infographic: The Inevitable Shift of Snapchat Demographics

Contently

For more about Snapchat’s morphing demographics, check out the infographic below. The post Infographic: The Inevitable Shift of Snapchat Demographics appeared first on The Content Strategist.

Marketing 2016: Intent-Based Marketing Goes Beyond Demographics

B2B Marketing Insider

The post Marketing 2016: Intent-Based Marketing Goes Beyond Demographics appeared first on Marketing Insider Group. In 2016, marketing will become age-agnostic. Great brands will start engaging consumers with content focused on their passions and values, according to the latest Communications Trends Report Hotwire PR released last month. Age Is Just A Number Age may have played a central role in the marketing campaigns of old. This required a lot of […].

B2B Marketing Trends for 2016

demographic segments, and they are appealing more to the motivations that influence. understand the demographic profile of individual contacts and automatically segment. B2B Marketing.

The Demographics of Developers Around the World [Infographic]

Hubspot

If there were 100 developers in the world, how many would be women? Which countries would they live in? How many would be pros, and how many would be hobbyists? What coding language would they speak?

Research casts new light on Twitter demographics

grow - Practical Marketing Solutions

Marketing Solutions research twitter internet users pew internet Twitter demographics Who is using TwitterSo much social media research is statistical crappola that I wanted to highlight some of the best work going on out there right now.

10 Questions to Ask In Your Business Demographics Survey

Vertical Response

A business demographic survey is a great tool to unearth and collect this kind of insight. When looking to understand your market, use a business demographics survey. The post 10 Questions to Ask In Your Business Demographics Survey appeared first on VerticalResponse Blog.

B2B Display Ads with Demographic Targeting: Why Doesn’t Google Do This?

The Point

Which leads me to wonder: if indeed this becomes more than a trend, and develops into a standard feature of B2B display advertising, can Google, or even Yahoo/Bing, be far behind in offering their own version of demographic targeting?

B2B Marketing Trends for 2016

demographic segments, and they are appealing more to the motivations that influence. understand the demographic profile of individual contacts and automatically segment. B2B Marketing.

Demographics and Behaviors of Chinese Social Media Users

WindMill Networking

Every year, for the last few years, we are social has been producing a Global Digital Statistics report that covers social media users’ demographics and behaviors. Demographics and Behaviors of Chinese Social Media Users by Miguel Roberg - Maximize Social Business. Below is their report for 2014, in the report there is a section on Asia Pacific and on China. Social, Digital & Mobile Around The World (January 2014) from We … Continue Reading.

Find Out What’s Trending by Demographic on YouTube with YouTube Trends Dashboard

Sazbean

Need to know what the latest video craze is for a certain demographic or geographic segment? Wondering what’s hot on YouTube? YouTube provides this information with their YouTube Trends Dashboard and lets you compare one segment to another (both by most shared and most viewed).

INFOGRAPHIC: Twitter User Demographics

Client Bridge

From Column Five, here's an infographic that shows Twitter demographics, based on a recent Pew survey. View Original Article

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity

5 Online Demographics Stats. Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle.

B2B Marketing Trends for 2016

demographic segments, and they are appealing more to the motivations that influence. understand the demographic profile of individual contacts and automatically segment. B2B Marketing.

Your very own demographic: The power of "Quirks in Common"

Cloud Potential

"What I do is call my client's customers. " I said, in a dinner conversation with a marketer, at a conference. “And they all say something different,” he interrupted, proudly, and laughing, because this was his own favorite rationale for not calling his own customers. read more.

Social Media Demographics: The Surprising Identity Of Each Major Social Network

Sazbean

(Photo credit: Wikipedia) Each social media platform has cultivated a unique identity thanks to the demographics of the people who participate in the network.

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

9 Social Networking Demographics Figures and Statistics. “Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today.

Infographic: How Boomers and Millennials Use UGC Differently

Contently

Both demographics like photos, but boomers are more likely to prefer written content or video. Social demographics Millennials social media user generated contentI’m technically a millennial, but I don’t always act like one.

How to reach your customers at work or at home

Biznology

With StiristaLINK , you can enhance your business contacts with a personal email address, their social media handles, postal home address and phone, demographics and personal interests, vastly enhancing your understanding of your business contacts.

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The Problem With Account-Based Marketing

ANNUITAS

After all, a “qualified” lead that has run the gauntlet of demographic and activity-based scoring from a company that will never, ever buy is not really a lead. Blog account-based marketing Demand Generation Strategy demographic data Engaged lead firmographic data qualified lead

Am I connecting with my customers enough? 10 tips for customer outreach

Biznology

Find commonalities—by demographics, by purchases or based on your interactions. How’s your customer outreach? You might be looking at how to secure new customers and follow up on leads, but are you also keeping your existing customers happy?

5 Free Tools to Research Demographics for Your Facebook Ads (with Infographic)

WindMill Networking

Facebook Ads is very different compared to Google Ads ( Google AdWords ) as this is based on demographics while Google Ads is based on keywords. Demographic is the characteristic of a population like age, gender, education, interests and many other data.

Infographic of the week: The demographics of location-based technology users

Ad Your Comment Here

Infographics demographics location-based technologyComing to us from Flowtown and Column Five : “Advancements in social media and technology have allowed us to perform special functions with our mobile devices in relation to our location.

6 important data points to record on your customers

Biznology

Demographics Data. Demographics data includes: Age. Plus you can see how well your customers match your projected demographics when you developed the products or services you’re selling. Customer data is one of the most important parts of your business success.

How Putin’s brand inspires Trump

Biznology

Content Marketing Public Relations 2016 presidential race audience targeting authoritative brand brand image brand marketing brand persona donald trump Ivanka Trump leadership brand media control public relations Putin republican party Target audience Trump trust Vladimir Putin voter demographics

Brand 69

Infographic of the Week: Unique US Audience Composition Index to Social Networks and Blogs [INFOGRAPHIC]

Ad Your Comment Here

For this week we looked at the statistics behind what demographics are using and viewing social media and blogs. Infographics blogs demographics infographic infographic of the week social media

Looking Outside In: Know Your Buyers First

ANNUITAS

Demographic information is critical for most marketers using buyer personas according to the ANNUITAS research. Blog ANNUITAS study Buyer persona buying process Demand Generation Strategy demographics*This post was first published in January 2015 via ANNUITAS.com.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

The fastest-growing demographic group on Facebook is no longer women over 55 years old–it’s now users under 18. A goldmine of social media trivia, e.g.: Classmates.com has the oldest demographic of any major social network.

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American social media usage reaches milestone

grow - Practical Marketing Solutions

research social media demographics social media researchSocial media usage may have reached a tipping point, according to a new report from one of my favorite sources, The Pew Internet and American Life Project.

Advanced Lead Scoring – Beyond Behavior and Demographics

Modern B2B Marketing

Advanced Lead Scoring – Beyond Behavior and Demographics was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Maria Pergolino When speaking to our customers, I often find that lead scoring has helped their organization considerably.

#TEDWomen and social media, with Joanna Blakely

Ad Your Comment Here

Media has very restrictive rules for demographic breakdowns and targeting: you’re a 35 year old, white, female or whatever.

INFOGRAPHIC: Social Media Demographics

Client Bridge

From Online MBA, here's an infographic that breaks down the education level, income, age and gender of users of major social media platforms, including Facebook, Twitter, Google+, Pinterest, LinkedIn, Digg, and Reddit. View Original Article

Why do rich people get better service on the web?

grow - Practical Marketing Solutions

research sociology social media customer service social media demographics social media researchI’m involved in this fascinating new project called The Social Habit.

Automated Behavioral Segmentation: Personalized in Real Time

ActiveDEMAND

The Basics of Behavioral Segmentation The concept of behavioral segmentation in marketing divides a demographic based on behavior.

An End to B2B Social Media Madness

Marketing Craftmanship

In terms of demographics, it’s telling that Twitter’s top 3 profiles belong to Justin Bieber, Lady GaGa and Katy Perry, but if your B2B firm needs quantitative evidence to support dropping these social media platforms, here is some recent research from Pew Research Center : Use YouTube Selectively.

INFOGRAPHIC: The Demographics of Social Media

Client Bridge

From Advertising Age, here's an infographic breakdown of the demographics of Facebook, MySpace, LinkedIn, and Twitter. View Original Article

5 Free Tools to Research Demographics for Your Facebook Ads (with Infographic)

WindMill Networking

Currently, Facebook is the fastest growing social networking site in the world with over 800 million users and growing. With this population, there is a great opportunity for your local business to flourish. Moreover, you would also be able to find your ideal target customer in Facebook if you know how to find them.

PPC 9

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business.