Trending Sources

The Best Content Marketing Examples

B2B Marketing Insider

Last year we published 99 Amazing Content Marketing Examples. There were actually 106 examples there but “99+” felt better. But if you are you looking for the best content marketing examples you’ve come to the right […]. The post The Best Content Marketing Examples appeared first on Marketing Insider Group. This year, the list has almost doubled.

9 Stellar Referral Program Examples

Influitive b2b

Below, we’re sharing some of our favorite referral program examples and what makes them effective so you can apply these ideas to your own program. Referral program examples that work. 1. Referrals are an important part of a healthy B2B sales pipeline. According to LinkedIn, 84% of B2B decision makers start the buying process off with a referral. Google. Dropbox. ReadyTalk. Evernote.

Examples of quantifying social influence

grow - Practical Marketing Solutions

If you can’t see the video at the top of this article, click here to see my interview with Sandy Carter of IBM on examples of quantifying social influence and social selling. The post Examples of quantifying social influence appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Is Klout the new SAT score? Is Klout the new SAT score?

10 Examples of Highly Impactful LinkedIn Profiles

KoMarketing Associates

While I detailed several key LinkedIn profile elements that help convey trust, the objective of this post is to provide even more examples through exemplary LinkedIn user profiles found online. As I reviewed profiles examples for inclusion in this post, consideration in part was based on this list of LinkedIn profile elements and creativity in execution. Why LinkedIn Again? Journal.

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process.

7 Inspiring Examples of Parallax Scrolling Websites

Synecore

The examples below are based on his notion of “true” parallax containing three levels: you the viewer, an object, and the background to create the notion of depth and movement on a webpage. Without further adieu, here are 7 examples of parallax scrolling websites to help inspire your next project. 1. Across the web, we’re seeing it pop up on just about every type of website.

4 Examples of Content Curation Done Right

It's All About Revenue

Here are four examples of how organizations, profit and non-profit, small and large alike, are effectively curating third party content to achieve business results. In recent years there has been a lot of buzz about content curation , given its power to help fuel content marketing and better engage an audience. In fact in 2014, CNBC listed at as the #1 most overused word of the year.

13 Examples of Engaging Interactive Content

B2B Marketing Insider

The post 13 Examples of Engaging Interactive Content appeared first on Marketing Insider Group. A company’s website is often the first touchpoint for new visitors coming to learn more about its services. It is the main representation of the company’s solution to a problem, the primary resource for curious consumers. When someone […]. Content Marketing

10 Ways Small Businesses Should Be Using Video (with Examples!)

Vidyard

great example of an explainer video that speaks to a problem and how the company solves it is this original one from PadMapper : And no, it doesn’t have to be an animated explainer video. Maybe you’ll have quick chats with people on your team, or show a time lapse video of your office for the day, for example. 6. The post 10 Ways Small Businesses Should Be Using Video (with Examples!)

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process.

The 9 Best Data Visualization Examples from 2015

ScribbleLive

These visualizations were nominated by members of the Visually team, and all powerful examples of data visualization. View the entire package to see how much federal money is spent on Medicare versus defense, for example, then click any tile illustrating a particular line item to drill deeper. Here are  some examples. Here are a few of our favorites from 2015. Data Design

20 Examples of Social Proof in Action

Hubspot

The story of how I bought my mattress is a great example of social proof, which refers to the theory that people tend to adopt the opinions or actions of people they trust. Now that we’ve reviewed what social proof is, and the impact it can have, let’s dive into some real-world examples of each type. 20 Examples of Social Proof in Action. Score.). What Is Social Proof?

Three Winning Content Marketing Examples

B2B Marketing Insider

The post Three Winning Content Marketing Examples appeared first on Marketing Insider Group. By Jennifer Johnson, Marketing Manager, Alexa Looking for an affordable way to boost your brand’s reputation and find new consumers? Search no further. An effective content marketing strategy can create enormous wins and give small companies a chance to compete with larger ones. Content Marketing

10 Examples of Inspiring Responsive Web Design

Synecore

Hubspot’s site is also a good example of a web design that doesn’t fear “the fold.” Responsive Web Design - or as I like to call it, RWD - is absolutely THE trend in web design for 2013. As a web designer, it has become second nature for me to visit a website and pull the corner on my monitor to see how the page responds. AIDS.gov. This is especially true because of the integration of RWD.

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process.

6 Examples of Lead Nurturing Campaigns

It's All About Revenue

The six examples below follow along as prospects become more connected to your company and the buying process, and ultimately become customers. 1. Sometimes our impression of marketing tactics is more monolithic than the reality. Nurture means to care for, and a good nurture campaign can show that you care about prospects. You can also let them know what they can expect as next steps.

11 Examples of Instagram Ads We Love

Hubspot

11 Examples of Instagram Ads We Love. 1) Instagram for Business. Here’s a somewhat meta example from Instagram’s own Instagram for Business account, advertising the new capability to advertise on the platform. They use recipe website Food52 as an example of what their ad content might look like so users can visualize it for their own business Instagram accounts. 11) HubSpot.

99 Amazing Content Marketing Hub Examples

B2B Marketing Insider

One of the best way to show a business the importance of content marketing is to show them all the great examples of companies who are already doing it right. The post 99 Amazing Content Marketing Hub Examples appeared first on Marketing Insider Group. like to lead my own content marketing proposals with a few statements. Content Marketing

10 Examples To Prove Content Marketing ROI To Your CEO

B2B Marketing Insider

The post 10 Examples To Prove Content Marketing ROI To Your CEO appeared first on Marketing Insider Group. It’s not always easy to convince your CMO and marketing leaders to give you the budget and support for content marketing. To get their buy-in, you need to show them the ROI of content marketing. Content marketing is […]. Content Marketing

10 of the Best Infographic Examples of 2016

Hubspot

Their topics are vast and their formats are many, but this year, we truly saw some excellent examples of informative design. Have a look and let these examples inspire you. 10 of the Best Infographic Examples of 2016. 1) Music and Productivity , by WebpageFX. If you ask us, infographics aren't going anywhere. Music is known to enhance many situations. They make us lose sleep.

10 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

If you're looking for some great examples, you've come to the right place. Then, we'll show you eight different types of Facebook Ads, each with real-life examples -- along with some insights into why that ad is so successful. But before we get to these examples, let's discuss the four components of a good Facebook Ad (or any ad, really) regardless of its type. It's relevant.

10 Examples of Amazing Responsive Web Design

Synecore

Here are 10 great example of RWD from across the web. Even though its been a few years since it launched, the Food Sense website is still one of my favorite examples of beautiful responsive design. 9. Here is a great example of how a lot of content and navigation can be scaled down on a mobile device. Starbucks. Microsoft. Disney. Harvard University. Smashing Magazine. Mozilla.

7 Examples of Call-to-Action Best Practices [INFOGRAPHIC]

Synecore

Transforming website visitors into prospective leads, calls-to-action (CTAs) play a vital role in initiating two core elements of the inbound marketing process: lead generation and lead conversion. For your CTAs to work effectively, you must ensure they are part of a well-executed inbound strategy. Click Here to View the Infographic. Infographic Transcription : 1. Keep it under 5 words. 4.

Cinemagraph Inspiration: 10 Whimsical Examples

Ceros

This post, Cinemagraph Inspiration: 10 Whimsical Examples , written by Ashley Taylor Anderson , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. Michel Molder has a whole library of stunning cinemagraphs, but this simple time-lapse shot of the Brooklyn Bridge is a great example of the power of isolated motion. 8. Happy reading! Reflection in Shades.

A Deep Dive Into Two Examples Of Predictive Marketing

bizible

We’ll use two examples of how predictive marketing assists decision-making related to demand generation and account-based marketing. Example 1: Using Predictive Marketing To Decide Who To Target. Example 2: Using Predictive Marketing To Decide When To Target. Consider this example. Each account has two touchpoints in this example. Again, this is two touchpoints.

18 Brilliant Examples of Holiday Marketing Campaigns

Hubspot

Check out our roundup of 18 examples of delightful holiday marketing campaigns, and use these ideas to fuel your own holiday marketing ideas. 18 Brilliant Examples of Holiday Marketing Campaigns. 1) Coca-Cola: Drinkable Place Cards. Here's a great example of a simple, funny graphic that's perfect for social media. Here's an example of one of these emails done well.

10 Examples of Awesome Landing Pages that Convert

B2B Marketing Insider

The post 10 Examples of Awesome Landing Pages that Convert appeared first on Marketing Insider Group. To lead more users to your products, you need to create a showstopping landing page. To do this, you’ll need to consider your audience, your call-to-action, the product or service, and your niche. If you can marry this with visually […]. Content Marketing

10 Awesome Examples of Ecommerce Sites Using Responsive Web Design

Synecore

As a snapshot of an industry segment doing as much, h ere are 10 examples of ecommerce B2C businesses using responsive web design. 1. I spend a good deal of time looking at websites that have been developed using a responsive web design (RWD). However, this is simply not true. Skinny Ties. Folksy. This is a site that focuses on selling crafting supplies and homemade goods. Currys. Nuts.com.

12 Great Examples That Prove the Power of Repurposing Content

Hubspot

So to inspire your repurposing efforts, I put together some benefits and examples below. 12 Examples of Strategic Content Repurposing. 1) Joe Pulizzi’s Epic Content Marketing Book. Take a cue from all the successful examples I’ve listed here -- it’s a lot easier than you think. Check 'em out. Why You Should Repurpose Content. You don’t have to create content day in and day out.

5 Examples of Visual Elements Your Email Marketing Needs

Vidyard

But these 5 examples prove that it’s possible if you use the right visual elements. 1. Just as with the previous example, they managed to show the key benefits of their new solution without making their users click on any links or buttons. 4. The post 5 Examples of Visual Elements Your Email Marketing Needs appeared first on Vidyard. It sure is! Beautiful photography.

5 Examples Of Exceptional B2B Case Studies

bizible

For example, SOASTA uses a menu bar to filter case studies by industry. You can also filter by content type, for example white papers, webinars, studies and etc. Apptio is a great example, see below: Also consider suggesting related content so they can continue engaging and learning about your solutions if they’re not ready to submit their contact information. Conclusion.

20 Amazing Examples Of Brand Content Marketing Hubs

B2B Marketing Insider

have a running list of about 10 sites that I typically use as examples. The criteria I used was pretty simple: They had to be examples of a  brand-owned content hub. I am not looking for great examples of “campaign” content like Chipotle Scarecrow , Dove’s Real Beauty Sketches or the enviable  Volvo Epic Split. And what examples have I missed? Intel IQ.

13 Examples of Super Skimmable Content

Hubspot

13 Examples of Super Skimmable Content. 1) DigiDay. One of the barriers to getting your work read and widely shared in the age of information overload is time. With research revealing that 55% of pageviews are less than 15 seconds in duration, your content needs to provide value and pique interest quickly to align with your readers' behavior. What does skimmable content look like? When Inc.

3 Examples of Brands Doing Real Cross-Channel Marketing

It's All About Revenue

For example, Vivint, a home security and automation provider, re-targets callers who didn’t make a purchase with a targeted offer. Not only is Nordstrom a great example of an online-offline experience, but it’s also an example of a brand giving their consumers options to connect in a way that is most convenient. But it’s not all doom and gloom.

Responsive Web Design: 11 Great Examples from the Financial Industry

Synecore

think this is a great example of how a traditional brand, like a bank, can use modern design to really connect with its customers. It''s a really good example of how a larger site can still be made responsive. A lot of people out there seem to think that larger, more complex websites cannot possibly benefit from a responsive web design , or RWD. Gateway Bank of Mesa, AZ. Jyske Bank.

11 Actionable Writing Tips [+Examples]

Writtent

Example: It’s a good idea to blog often since 92% of businesses that blog multiple times daily has acquired customers through their blog ( HubSpot ). 2. Example: When writing, shut yourself up in a soundproof room that has good lighting. Example: The moon is shining [incorrect] vs. Broken glass on the road gleamed with the light of the moon [correct]. 4. Image source.

11 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

If you're looking for some great examples, you've come to the right place. Then, we'll show you eight different types of Facebook Ads, each with real-life examples -- along with some insights into why that ad is so successful. But before we get to these examples, let's discuss the four components of a good Facebook Ad (or any ad, really) regardless of its type. It's relevant.

19 Lead Nurturing Email Examples You'll Want to Steal

Hubspot

To help you better understand how to pair the two concepts, check out the lead nurturing email examples below. 19 Lead Nurturing Email Examples to Inspire Your Strategy. Here's a great example from Litmus that demonstrates how to use clever, clear copy to provide recipients with a relevant email that adds provides even more value. You've done it. Ecommerce. 1) Framebridge.

8 Examples of B2B Businesses Managing Powerful LinkedIn Pages

KoMarketing Associates

To help establish some commonalities between successful LinkedIn Company Pages, I’ve compiled a list of B2B business examples getting some pretty impressive engagement on the platform. For example, the post highlighted above takes an extremely real and valid concern of families around the world and provides valuable tips to educate and help the situation. Ernst and Young. HootSuite.