Lead Liaison

NOVEMBER 14, 2022

Event Innovation: Increasing Engagement & Event Success Post-COVID. We saw the birth of virtual events, the growth of zoom meetings, the influx of Slack / chat between colleagues, and more. Those of us in the event industry understood what was truly missing – authentic connection.

Lead Liaison 77

Lead Liaison Lead Capture Trade Show Marketing Automation Services 77

Lead Liaison

NOVEMBER 24, 2022

Using Email to Get the Most of Your Events. If the show provider doesn’t provide such a list and you have been to the show previously, you can pick out previous attendees linked to that event in your database who are likely to return to the show based on previous years’ attendance. We have all been there. How, you ask? Pre-show.

Lead Liaison 82

Lead Liaison Trade Show Lead Capture Marketing Automation Services 82

Lead Liaison

DECEMBER 22, 2022

Demystifying APIs & Dev Kits for Event Lead Capture. When Event Organizers & Exhibitors work together, everyone wins! You’ve set up your Universal Lead Capture form, your documents are ready to go, and your team is trained. For most events, especially in the US, you can get contact data by scanning name badges.

Lead Capture 76

Lead Capture API Lead Liaison Sales Qualified Leads 76

Sprout Social

AUGUST 10, 2021

What do events teams and social teams have in common? Listen below and read on to hear Sprout’s Manager of Events, Alysha Daytner, and Senior Manager of Social Media, Rachael Samuels talk about how they partner to produce outstanding experiences. . Events couldn’t build experiences without your insight. Rachael: Right?

Social Media 124

Social Media Work Management Advertising Agencies Social Marketing 124

SpotMe Blog

FEBRUARY 23, 2023

After months and months of hard work, your event is finally over. Don’t miss out on this golden opportunity to whip out your event brief template and bring your team members together to fill it out with all the data you gathered from your event and tons of constructive feedback to help improve your future events.

Template 52

Template Work Management Tips Opinions 52

KoMarketing Associates

OCTOBER 1, 2015

These statistics indicate that it helps to fully grasp a content marketing strategy before executing it, but how many B2B marketers have a documented plan? they rate them as more effective when compared with their peers who don’t have a documented strategy),” wrote the authors of the report. “B2B B2B Marketing Trends: 2015 and Beyond.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

Webbiquity

FEBRUARY 5, 2018

This post explores a trove of corporate data that has remained relatively untapped until recently—the data that is generated by live events and conferences. Until recently however, data generated from live events on attendance, engagement, sales and other metrics has received far less visibility than other silos across the enterprise.

Enterprise Management 187

Enterprise Management Marketing Automation Services Marketing Analytics Tools Work Management 187

Biznology

DECEMBER 12, 2016

One of the widely used tools nowadays is online software documentation, and if you are in charge of online business, it is an absolute necessity. The purpose of this article is to elaborate why online software documentation is so important today, and how it benefits various aspects of the business. Increased security.

Work Management 80

Work Management Software FAQ Business 80

SpotMe Blog

FEBRUARY 16, 2023

Ever tried planning and running a big event without a proper event brief? Use an event brief to keep all the details about your event in one place. Key ingredients to hosting a great event! we’ve seen that events turn out so much better when they follow an event brief template. Event brief?

Template 52

Template Work Management Marketing Management Paid Search Agency 52

SpotMe Blog

FEBRUARY 2, 2022

Our virtual event platform comparison helps you pick your next virtual event solution. There has never been a wider selection of tools to create virtual events. Be strategic before starting your virtual event platform comparison. The type of event or conference, and the goals you have are critical factors.

Comparison 52

Comparison Marketing Automation Services Enterprise Management Webcast 52

SpotMe Blog

NOVEMBER 29, 2022

Event compliance is a number one priority in the pharma industry. By understanding the event compliance landscape and working with experienced partners, life science companies can use event technology to drive engagement and enhance the experience for both HCPs and KOLs. What is pharma event compliance? Not so much.

Privacy Policies 52

Privacy Policies Work Management Terms and Conditions Rules 52

Attendify

JUNE 10, 2021

The event industry has undergone radical transformation in the past ten years, as digital and mobile app platforms have made virtual events more commonplace, and have likewise taken in-person and hybrid events, and the to new heights. The reality is that the success of an event isn’t just a matter of who shows up.

Intent Signal 68

Intent Signal Trigger Marketing Lead Ranking Intent 68

Marketing Insider Group

AUGUST 27, 2019

Pre-event marketing is a critical part of the event planning process. You not only need to make sure people are aware of your event, but you must also build anticipation so your attendees get excited about what’s coming up. Building anticipation is key to event planning success. Quick Takeaways. Teaser Campaigns.

Planning 100

Planning Content Marketing Generation Content 100

Smashmouth Marketing

FEBRUARY 11, 2022

This formal agreement documenting what makes a good lead and what constitutes qualified, or introductory, etc. Are conversion events being documented properly? How often are your leads under-cooked? will keep you all in line. Set goals for your sales team too. They should meet your SLA requirements. Me, back to my salad.

Demand 197

Demand Lead Gen Sales Qualified Leads High Quality Lead 197

SmartBug Media

OCTOBER 10, 2022

After two years of virtual-only events, 2022 was the year of the comeback for in-person events. This year, we planned and executed two different events affiliated with HubSpot and three off-site event experiences for INBOUNDers. Pulling off all these events took six months of behind-the-scenes work.

Planning 52

Planning Budget Programs Deliverability Inbound Marketing 52

Sprout Social

SEPTEMBER 27, 2021

That’s why we’re thrilled to bring you Untapped: Leaders Talk Opportunity— a digital event taking place on October 6, 2021. Need help documenting your game plan? Join us at our next digital event appeared first on Sprout Social. Bring your team, get inspired and get ready to maximize your possibilities together.

Planning 85

Planning Co-Registration Social Media Creativity 85

Rain: The Growth Agency

FEBRUARY 23, 2021

Five Tips for Job Seekers: Download the takeaway resource document here. The post Virtual Event Recap: Reach Back As We Rise appeared first on Rain the Growth Agency. Tiffany Golden , Producer – Wieden + Kennedy. Do the research on the company. Research the industry. Ask for informational interviews. Network, network, network.

Advertising Agencies 52

Advertising Agencies Outreach Ad Agencies Conference 52

Leadspace

MAY 26, 2020

Event marketing is one of the go-to methods B2B companies use for lead generation. In fact, in 2018, nearly 70 percent of B2B marketers stated that live events generated the most leads. . In April 2020, 70 percent of B2B marketers planned to cancel some or all live events within the next 60 days. Here’s how. .

Trade Show 71

Trade Show Planning Lead Gen Opt-out 71

Attendify

JANUARY 8, 2020

Internal events — including onboarding programs, career development sessions, sales and product meetings, and company celebrations — are the perfect vehicles for uniting employees around a core mission and inspiring organizational loyalty. Leverage event technology for ongoing onboarding success. Here’s how.

Peer-to-peer 45

Peer-to-peer Work Management Social Networks Training 45

Marketing Insider Group

JANUARY 30, 2024

The primary use case requirements for each function and audience segment should be discussed and documented. Ideal Customer Profile Each group should define and document the profile of their most important audience segments. This includes identifying problem symptoms and triggering events that would be evident for each persona.

Ideal Customer Profiles 236

Ideal Customer Profiles Marketing & Strategy Work Management Marketing Management 236

Brandwatch Marketing

OCTOBER 24, 2018

Documentaries have captivated audiences with their authentic nonfiction storytelling for decades. But in recent years, audiences have demonstrated an even stronger desire to hear more stories based on real-world experiences. What’s driving this recent surge in the popularity of documentaries?

Storytelling 82

Storytelling Demographics Social Media Media 82

Vision Edge Marketing

MAY 12, 2020

The debrief can be used to analyze and improve any effort – the launch of a new product, the implementation of a new customer process, the execution of a major event or following a crisis. When preparing for an important event, such as a product launch, execution of a customer or industry event, etc. Processes matter.

Process 191

Process Analysis Planning Organic Leads 191

ClearVoice

NOVEMBER 5, 2020

As freelancers and solo consultants, it was infrequent that clients ever invited us to their office parties, happy hours or other team-building events. But in this new world, not only are we on the invite lists, but we can actually earn money supporting the creation and execution of virtual team-building events. Click To Tweet.

Ad Building 77

Ad Building Work Management Lead Ranking Lead Scoring 77

Zoominfo

MAY 5, 2020

Document Signing. It’s now hard to imagine a world where the simple distribution, review, signing, and archiving of documents is adopted and then abandoned in favor of a return to paper. Payroll software, however, is nowhere near as simple to adopt as document signing. – Events Go Virtual. HR & Payroll Software.

Tools 179

Tools Work Management Marketing Management Paper 179

Brandpoint

JULY 26, 2019

Whether you’ll be at a marketing conference , a sales trade show or another industry event, you want to really make the most of this situation. We’ve created this printable checklist to help you make sure all your ducks are in a row for your upcoming event. Before the Event. And don’t forget business cards!

Trade Show 96

Trade Show Work Management Planning Paid Search Agency 96

Attendify

APRIL 2, 2020

Those of us in the event industry were hit first and hit hard by the coronavirus pandemic. The “we” I’m talking about are event organizers, marketers and technology vendors like Attendify. The event industry is not resilient and needs to change. The event industry is vulnerable to another pandemic or even a bad flu season.

Dwell 53

Dwell Ideal Customer Profiles Multi-Channel Vendors 53

nDash

DECEMBER 23, 2021

Whether you’re looking for live or virtual events, there are plenty of opportunities to fill your calendar with content marketing events. Last year, in our 2021 State of the Top 25 Content Marketing Events round-up, we brought you the year’s top conferences—and this year is no exception. When: January 16 – 18, 2022.

Marketing AI 52

Marketing AI Enterprise Management Content Marketing Gartner 52

Sprout Social

NOVEMBER 11, 2016

This week, we discussed just how to attribute ROI to in-person events. Make sure that your connecting the digital world with the physical world by incorporating your brand attributes and an event hashtag throughout your space. Create Buzz With These Best Practices. Be unique, clear, memorable, short and not negative. SproutChat.

Personalization 83

Personalization Buzz ROI Social Media 83

Marketing Insider Group

APRIL 5, 2021

It’s a 175-page document, so it’s heavy with details. The real find in this document is the explanation of key models they use to determine if content is low or high quality. Google also breaks down YMYL topics: News and current events. However, keep in mind these are clues, not the definitive answer on search ranking.

SEO 331

SEO SME Lead Ranking Content Marketing 331

Martech

APRIL 4, 2024

“Additionally, customers can retarget members who viewed their video ad with additional campaigns and formats, like lead gen forms and Document Ads, to drive measurable results at any stage throughout the purchase cycle.” Live Event Ads. LinkedIn also introduced Live Event Ads to help B2B marketers promote live events.

Linkedin 67

Linkedin Paid Search Agency Ads Campaigns 67

Lead Liaison

DECEMBER 1, 2022

Companies struggle finding easy and fast ways to transcribe contact information from documents such as business cards, trade show badges, resumes, and handwritten notes. Lead liaison’s study of 10,687 business cards and documents requiring transcription determined standard OCR was accurate 60.34% of the time. accurate on average.

Marketing AI 94

Marketing AI Lead Liaison Contacts Practices 94

MeetingOne on Webinars

JUNE 29, 2021

Too many of our customers struggle to communicate adequately with their online event attendees, and their online event hosts are feeling the pressure! At MeetingOne, we are very excited to showcase the new features we’ve launched to help you optimize your online events. But effective collaboration features are hard to come by.

Peer-to-peer 36

Peer-to-peer Lead Ranking Lead Scoring Conference 36

Zoominfo

MAY 5, 2020

Document Signing The in-person signature is a critical part of billing and contracts for many businesses. It’s now hard to imagine a world where the simple distribution, review, signing, and archiving of documents is adopted and then abandoned in favor of a return to paper.

Tools 130

Tools Paper Distribution Sample 130

Valasys

MARCH 25, 2020

The idea of virtual event marketing was popularized by corporate giants such as IBM and Microsoft to help the idea of real-time customization. Best virtual events focus on keeping it agile and reflecting on the value proposition of the goods or services by appealing to a global audience group preferably in the target demographics.

Event Marketing 45

Event Marketing B2B Marketing Marketing Management B2B 45

Navigate the Channel

NOVEMBER 6, 2023

This doesn’t mean that you should hound potential customers with “Buy It Now” pop-ups, but your site should offer a convenient method for customers to act on the information they find—even if only by taking advantage of strategically placed contact forms or opt-ins for special event information, social updates, and discounts.

Opt-out 65

Opt-out Blast Campaigns Opt-in Trade Show 65

Martech

JULY 13, 2023

That’s why it is marketing documentation is vital. Document needs, requirements, lessons learned, people involved, etc., This can involve hiring an intern, speaking at an event or participating in professional communities. Further, documenting the business purpose can help determine whether the project is successful.

Work Management 97

Work Management Marketing Management First-Mover Advantage Advertising Agencies 97

Navigate the Channel

JULY 9, 2023

Choose your vehicle, whether it’s a spreadsheet (recommended if you’re juggling multiple calendars), a fillable PDF or a Google document. Every event, program update or research finding you add to your website should be promoted on social media in a timely manner. Promote Your Events Events are an excellent use for social calendars.

Ad Building 65

Ad Building Tips Content Social Media 65