Trending Sources

SEO copywriting buzz


The post SEO copywriting buzz appeared first on Biznology. Want your sentences to have a wham-bam impact? Think short. Very short. Here’s why. Your reader is overwhelmed. She receives over 100 emails a day. She’s scanning websites, answering emails on her mobile, and suffering from “content shock.” ” Every. Single. Waking. Moment. It works. Never Worn.”

Buzz 43

Keeping It Buzzingly Alive

Savvy B2B Marketing

Self-promotion is all about getting your name out there and creating buzz on the internet. But how does one create buzz when there's not a lot of cash? Although swag is important (it's how I got a Kindle Fire) as a way to draw buzz, so is doing something that catches someone's attention, something outside of the box – like say, a dad shooting a computer.

Buzz 39

Don’t chase the buzz: why clickbait titles hurt your business.


The post Don’t chase the buzz: why clickbait titles hurt your business. Content Marketing blogging Buzz clickbait reputation title We all can recognize a clickbait title. If you don’t, just go to or other news aggregation sites’ front pages. The vast majority of the time, such valueless links actively waste readers’ time. However, there’s much more to it.

Buzz 71

The buzz around account-based marketing at MarTech


Conclusion: Old News, New Buzz? While the buzz around ABM is very real, and many marketing teams are starting to do account targeting in a new way (more akin to the way sales has long approached prospecting), these viewpoints presented a healthy dose of skepticism — a good set of checks and balances to prevent martech from getting caught up in trendy marketing terminology.

?????????SEO Copywriting Buzz: Part 2


The post ​​​​​​​​​SEO Copywriting Buzz: Part 2 appeared first on Biznology. Have you read studies recommending your blog posts should be around 2,000 words and thought, “How can I write THAT MUCH BLOG CONTENT all the time?” ” I hear you. I’ve felt the exact same way. A lot of writers (maybe even you) are squirming in frustration. Here’s why. 500 words? 1,000?

Buzz 15

Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Drawing on the agency’s successful social marketing strategy, the talk, ‘Create a buzz around your brand using Social Media’ will cover key topics including: Effective use of Facebook, Twitter and LinkedIn. Create a Buzz around your Brand using Social Media’ is part of a series of workshops on online marketing, at the conference ‘Harnessing the Power of the Internet’.

Buzz 40

Case study: Facebook ads create Hollywood buzz

grow - Practical Marketing Solutions

I’d like to welcome Robert Dempsey as the newest {grow} contributing columnist. Here is an amazing story as his first post! A brand new indie movie is being released in Los Angeles in one week. The goal is to tell as many locals as possible – online – and fill that theater. What do you do? Here’s what happened. A Star is Born. Campaign Stats. 452 YouTube video views. People in seats.

Don’t Kill Your Company’s Buzz, Stop Using Outdated Buzzwords!


It starts as a single word or phrase casually written into a blog post, video, or social channel. Someone sees that word and decides to include in their next upload. Then another. And another. And then before you know it there is a new buzzword in town. The bright side, though, is that using these specific terms creates a sense of community among those involved. Brand equity. Crowdsourcing. Viral.

Buzz 39

Launch of The Virtual Buzz

PR Meets Marketing

I’m excited to announce the launch of The Virtual Buzz, a new venture that I’m undertaking with Donna Sanford of Sanford Project Partners. I had the pleasure of working with

Buzz 16
Buzz Work 16

Creating an Influencer B2B Marketing Strategy to Fuel your Local Buzz

Modern B2B Marketing

Influencer b2b marketing (as part of a wider international marketing plan ) is one method that can help you generate a local buzz in your new market. by Kieran Flanagan Finding and succeeding in new markets is essential for any B2B company that wants to grow. But this can be a challenge as you won’t have the same level of brand awareness as you do in your core country.

Buzz 32

Big Data is Buzzing, But Small Data Packs a Punch [Q&A]

Sales Intelligence View

Rand: Yes, big data has been quite the buzz word out there, but we really need to recognize the value in small data too. A decade ago, “sales-marketing alignment” was not a phrase on the tips of our tongues every time we entered a conversation about lead generation and revenue. But it is now. When the rubber hits the road, it doesn’t matter how many leads you have. It’s wider at the top.

Buzz 38

Research proves there is still a place for long form content

grow - Practical Marketing Solutions

Buzz Sumo, The New York Times and other organizations have determined that longer content gets shared more. Buzz Sumo, The New York Times and other organizations have determined that longer content gets shared more. We seem to have lost our way with that advice today as we strive to adjust to an Internet public that seems to have a short attention span.

The Social Media Buzz Around National Hospital Week 2014


The post The Social Media Buzz Around National Hospital Week 2014 appeared first on Fathom. National Hospital Week 2014 is upon us, May 11-17. The week is a chance to stop and celebrate the hospitals and the associates that work within those organizations. They are leading health and wellness initiatives in our communities as well as providing innovative care with compassion.

Buzz 14

Chief Marketer Raises PRO Awards Buzz With Interactive Content


This week’s highlighted SnapApp was created by The Chief Marketer Network , one of the many leading brands under the Access Intelligence umbrella. Chief Marketer provides creative ideas, resources, and technologies to marketing professionals across all industries to help them achieve and measure the results they want to see. The Goal. The Solution. The Results. Find out who won!

Buzz 17

Creating Buzz for Your Next Product Launch

Crimson Marketing

When launching a new product it’s all about creating the buzz. How can I create “buzz”? You want people as excited about your new venture as you are and on board for the release. But how and where do you promote your big announcement? With so many social media platforms and options it can be a confusing choice. Does your company have a blog, podcast or YouTube series?

What’s All the Buzz about ‘Google My Business’?

Vertical Response

Get the VR Buzz delivered daily to your inbox. © The post What’s All the Buzz about ‘Google My Business’? A new user-friendly tool can help small businesses get a little love from Google. Using the new Google My Business , you can increase your visibility online , provide valuable business information to your customers and interact with your fans from your cell phone.

Buzz 12

3 Reasons Why Pinterest is All the Buzz

Ad Your Comment Here

I wrote this piece for the Agency Post that was published today on why Pinterest could be good for your brand. By now you’ve certainly heard of the new platform, Pinterest, and you’ve probably checked it out. Careful, it can be mildly addictive. And by mildly, I mean very.) Earlier this year it moved into the No. 3 spot for social media traffic in the US, topping 21 million hits that week.

“Cheating Death” & Healthcare Branding: Buzz vs. Blasphemy


… Read the rest The post “Cheating Death” & Healthcare Branding: Buzz vs. Blasphemy appeared first on Fathom. It can be a fine line to walk: The line between positive memorability and infamy. Every brand wants attention, to be known and associated with some clever or important idea. Hospitals are no different. However, given their highly public roles in communities (and the nature of their caretaker functions), community standards may understandably clash with edgy slogans. Healthcare Industry

Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Drawing on the agency’s successful social marketing strategy, the talk, ‘Create a buzz around your brand using Social Media’ will cover key topics including: Effective use of Facebook, Twitter and LinkedIn. Create a Buzz around your Brand using Social Media’ is part of a series of workshops on online marketing, at the conference ‘Harnessing the Power of the Internet’.

Buzz 11

Don’t Stop A-Meme-In’ – Using Memes for Lead Generation and Buzz Building

Modern B2B Marketing

Don’t Stop A-Meme-In’ – Using Memes for Lead Generation and Buzz Building was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Jason Miller Looking for a fun way to engage with customers and prospects through your social media channels? Try using a meme tied back to a specific offer. You might be surprised with the results. But there is a tradeoff.

50 Facts about online consumer behavior not to ignore


Digital Buzz ). Digital Buzz ). Digital Buzz). 81% of consumers research online before buying. ( GE Capitol ). If the goal of marketing is to reach the consumer at moments that most influence their buying decision, then understanding online consumer behavior is key for any business. Here are 50 facts about online consumer behavior not to ignore. FINDING YOUR AUDIENCE. Google ).

11 Secrets of Viral Videos: What’s Buzzing at SXSW – Forbes

Content Marketing Today

What makes some Web videos go viral, while others languish? Prerna Gupta — a digital music entrepreneur who has helped create YouTube videos with more than 180 million page views — told the SXSW Interactive conference that eleven secrets make all the difference. That analysis became crucial to the success of Khush, a digital-music company that she co-founded three years ago. Via

3 PR Hooks for the Holidays – How to Garner More Buzz

Vertical Response

Have any other ideas on how to leverage the holidays and secure press buzz? The post 3 PR Hooks for the Holidays – How to Garner More Buzz appeared first on VerticalResponse Blog. The last few months of the year are here, the weather is cooling down and people in general are in a happy, jolly mood – including the media. Throw a fundraising soiree. Pitch last-minute gift guides.

Buzz 11

Why brands need a different kind of content.


According to Buzz Sumo, long format content is shared more and fully digested (read in its entirety) more because the connection is based on relevancy, not timing or predicted behavior. There’s been a lot written about content creation, placement, and promotion in recent months. An attempt to time the market is at play. That is, if a transaction is even your conversion goal. Like this post?

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Related posts: 5 ways to use social media for solution marketing It’s easy to get caught up in the buzz, 10 Best Posts of 2010 Far and away one of the best blog posts. Blogging Buzz Marketing Content Marketing Conversational Marketing Facebook Marketing Social Media Social Networking Strategy CEO CFO Customer Support Jive LinkedIn Groups TwitterImproved Customer Support. Users.

How to Use Twitter Hashtags to Generate Event Marketing Buzz


The event also achieved a serious level of buzz on Twitter with a trending hashtag of #smsci. Create It Early: It’s important to generate buzz around your topic by introducing your hashtag well before the launch of your event. How else can you use Twitter hashtags to generate buzz around and interest in online or offline events? Hashtag Goals & Strategy.

Buzz 11

B2B Lead Generation Blog: Word-of-mouth marketing gets BtoB people buzzing

B2B Lead Generation Blog

Main | Research confirms that B2B Companies Continue to Struggle with Lead Generation and Follow-up » Word-of-mouth marketing gets BtoB people buzzing I just heard that I was quoted in BtoB Magazine on word-of-mouth marketing (WOM). BtoBOnline Link: Word-of-mouth marketing gets people buzzing. BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

Your own personal Fappening


Reputation Management American Express Apple Fappening fappening2014 fappening2k14 Gerris ICloud IPhone Jennifer Lawrence Kate Upton McKayla Maroney Reddit Social Buzz Spring Break theFappening thefappening2014 TMZ (website) United States Victoria Justice The Fappening is Not Unique to Celebrities. Part of my practice at Gerris Corp is helping people solve their online reputation crises.

40 million people can’t be wrong — The secrets of viral

grow - Practical Marketing Solutions

Case studies Content Marketing buzz feed community building viral content By Kerry Gorgone, {grow} Contributing Columnist. One of the standout sessions at SXSW Interactive this year was a presentation by Jonah Peretti of BuzzFeed. In it, he chronicled his journey from early viral sensation to creating a respected media channel boasting 40 million unique visitors. Bold statement.

Viral 87

31+ of the Coolest Social Media, Search and Web Tools of 2010


A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. Post on Google Buzz. Create video emails? Create animations?

Tools 95

‘Hamilton’ and the Future of Marketing

CMO Essentials

Buzz can be deserved. Sometimes we forget that marketing can be about more than the numbers and buzz can actually be deserved. Brand & Content Trending buzz marketing content strategy crowdsourcing HamiltonIf you have somehow missed out, here is a good introductory article on the phenomenon. It is easily the best album of the year. Hamilton is a masterpiece.

The End of Traditional Marketing

Buzz Marketing for Technology

Advertising Buzz Marketing Data Mining Innovation Interactive Marketing Media Social Media Social Networking Earned Media Owned Media Paid Media POEM Social InsightsPaid, owned and earned media. Those three words, often shortened to “POE,” have bounced around for years. In 2009 Forrester issued a report that outlined the world of interactive marketers in the digital space.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Advertising Applications Buzz Marketing Commerce Communications Conversational Marketing Customer Experience Customer Support Facebook Mobile Monitoring Online Advertising Pay Per Click Reputation Management Reputation Monitoring SEO Social Media Social Networking Strategy Thought Leadership TwitterSo that begs the question – what’s on the horizon specifically for B2B Marketers next year?

NASCAR appeals to more than just Sports Fans!

Buzz Marketing for Technology

Advertising Buzz Marketing Data Mining Innovation Listening Social Media Social Networking TV Apple BF Goodwrench Budweiser Caterpillar DuPont Home Depot Lowes M&M'S Michael Kors MillerCoors Monster MTV Samsung Skoal USA Networks World of WarcraftBootleggers needed to distribute their illicit products, and they typically used small, fast vehicles to better evade the police.

Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

Almost 5 years ago I started this blog with the notion exploring the changing definition of Buzz Marketing in light of this new thing I saw on the horizon called “Social Media”. I remember questioning where all this blogging was going to take us. The answer was – neither of us knew! I felt there had to be more we can do with the social data that we just cant get out of monitoring.

What Moneyball Teaches Digital Marketers About Winning

Buzz Marketing for Technology

Advertising Buzz Marketing Innovation Marketing Strategy Data Markeing Moneyball no budget Social Media value marketing“Adapt or Die” – Billy Beane. Hindered by a small market budget, Beane embraced alternative statistics, or what marketers might call “KPIs”, to find undervalued players. When everyone’s way isn’t working for you, find your own path. We’re card counters.

Media 68

How to Jack the News to Generate Marketing Buzz


Historically, we have encouraged marketers to keep track of newly released industry reports, upcoming events, and opportunities to tie their brand to a story that is currently generating a lot of buzz in the news. Piggybacking on newsworthy information in marketing often leads to big successes. Such techniques help us become more agile marketers and gain stellar public exposure. Be Quick.