Biznology

DECEMBER 12, 2017

Blog2Share allows me to dial in the way I like my site rendered on Facebook, Twitter, and Instagram. I can specify how my site, RNNR, is displayed on Facebook and Twitter, including the default image I want to show and the title and description.

Social Media 146

Social Media Media Blogger Twitter 146

Biznology

SEPTEMBER 19, 2017

And, if you’re not certain, you should take a look at teaching Google about your site via Google Webmaster Tool’s Data Highlighter. It’s slow going but any time I find something that I have written, I post it onto my personal site and publish it on the date and time it was originally published. Like this post?

Google 123

Google Press Domain Marketing Management 123

Biznology

NOVEMBER 18, 2015

Yes, there’s technology involved, but marketers must own the messages displayed on their website–even ones shown by their search engine. Remember, visitors who take the time to search on your site are more likely to buy than ones who give up more easily.

ROI 80

ROI Marketing Websites Webinar Metrics Display 80

Biznology

JANUARY 25, 2016

We targeted bald, one-eyed accountants with the ad, but when some of them clicked through to our site, we served them all the same content anyone else would get who landed on those pages. We had no idea who those people are that we painstakingly targeted. It’s corporate amnesia.

Ads 80

Ads Campaigns Demographics Advertisements 80

Biznology

JULY 23, 2018

If you spend any time browsing the internet, you might have noticed that it seems like just about every site you visit has a little pop up asking you if you want notifications. Web push notifications are less expensive than it is to build apps, but are designed to maintain communications with consumers and boost engagement.

Privacy Policies 120

Privacy Policies Mobile Advertising Opt-out Ad Frequency 120

Biznology

APRIL 24, 2017

1,500 and 15,000 pieces of content that Facebook could potentially show in your news feed each time you log on to the site. Of the 1,500+ stories a person might see whenever they log onto Facebook, Facebook News Feed displays approximately 300. Facebook is closing in on 2 billion active users. Venture Beat ). Mari Smith ). Facebook ).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Biznology

FEBRUARY 3, 2015

Many of these sites have user interfaces ( UI ), site architectures, and content management services (CMS) that have not changed in a decade. What these sites do share is that they don’t have either mobile-optimized “second sites” or responsive web design ( RWD ). So, what are you going to do?

Marketing Websites 80

Marketing Websites Wikipedia Mobile Advertising Work Management 80

Biznology

MAY 18, 2015

Google has begun downgrading sites that don’t use responsive design or in some other way optimize their display on small screen sizes. It’s caused a minor panic among sites that weren’t ready. Whether or not your site was affected by Mobilegeddon, you can learn something from it.

Paid Search Agency 80

Paid Search Agency Clickthrough Privacy Adwords 80

Biznology

JUNE 28, 2016

My geeky side is why ChrisAbraham.com is built on Plone and why most of my sites are Drupal instead of WordPress. This device sells itself as a game console and there is a composite output port if you want to add a display, a 3.5mm headphone jack, and a micro USB port for charging. Then I saw that a company called Next Thing Co.

Blogger 149

Blogger PR Outreach Work Management 149

Biznology

APRIL 30, 2015

Last week was an interesting week in search marketing, with Google rolling out what pundits cheekily describe as “mobilegeddon”–Google’s update to their search ranking algorithm that boosts mobile-friendly sites while lowering the rankings for sites that don’t display well on small screens.

Lead Scoring 80

Lead Scoring Lead Ranking Mobile Marketing Search Engine Marketing 80

Biznology

FEBRUARY 22, 2016

Viewer’s computer is missing a necessary plug-in to display interactive media. 11% of all display impressions are from bots (Adludi). Sites related to finance, family, and food have the highest percentages of bot traffic, ranging from 16% to 22% ( Wall Street Journal ). Viewer leaves the page before 1 second is up.

Impressions 80

Impressions Paid Search Agency Advertising Agencies Mobile Advertising 80

Biznology

OCTOBER 17, 2016

Often times, it can look totally different from the rest of your site. This does not instill confidence in your buyer if, all of the sudden, the page that asks for their payment details and personal information looks different than the rest of the site. Use the tools that your SSL certificate provides you with.

Optimization 80

Optimization Tips Privacy Policies Conversion Rate 80

Biznology

AUGUST 20, 2012

People spend more time social networking on Facebook than doing anything on sites owned by Google, Microsoft or Yahoo, the Web’s three most heavily-trafficked properties. of Internet users’ time is captured by Facebook compared to a combined 2% for all other social networking sites. of all U.S. in November 2011. of all U.S.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Biznology

DECEMBER 29, 2014

If you put them in charge of the results that the search engine displays, then you’ve given them a role that you don’t give them for the rest of the site. But ask yourself–when’s the last time your tried a few searches on your site? But that is probably what they do for the rest of your website, too.

Search Marketing 80

Search Marketing Marketing Websites Display Training 80

Biznology

APRIL 14, 2015

When you read — and answer — these questions pay close attention to the language Google uses: it’s page-by-page and interested in the integrity and perfection every one: every page matters, possibly more than the site in total. Perfect pages make perfect sites. What counts as a high-quality site according to Google?

Google 80

Google SEO Adsense PageRank 80

Biznology

JULY 18, 2016

How did they find your site? Once they were on your site, what pages did they view? So your call to action re: downloading a “how-to” guide shouldn’t be displayed to a prospect who has already downloaded it. Personalization requires that you gather intelligence on your site visitors, followers, fans, etc.

Enterprise Management 80

Enterprise Management Work Management Top of Funnel Marketing Management 80

Biznology

JUNE 3, 2015

On average, Facebook users spend 21 minutes a day on the site. Facebook has admitted that it doesn’t display all of posts from pages to users. It does so based on a combination of user interaction, number of posts available to display, and the secret sauce in its algorithm. 1.393 billion people have a Facebook account.

Facebook 80

Facebook PR Comparison Display 80

Biznology

FEBRUARY 23, 2016

If you’ve ever run a successful retargeting ad campaign , you know how powerful the effect is of being able to associate browsers to sites through cookies. What Audience Lab does is harness the power of retargeting but across 800 million cookies over 91% of internet-connect devices through Clickagy’s network partners.

Advertising Agencies 80

Advertising Agencies Advertisements Advertising Click Fraud 80

Biznology

JANUARY 12, 2011

Foremost among those would be the context of the product—displaying Crisco amongst baking goods drives a different decision making process in the shopper's mind than does displaying it as a rash treatment or for tar removal.

Social Media 80

Social Media Telemarketing Wikipedia Amazon 80

Biznology

APRIL 25, 2014

Your blogging platform may offer a gravatar that is recognized across several different sites. This will allow you to display your name, website address, and perhaps even email address. This will allow you to display your name, website address, and perhaps even email address. I only post links to Writtent.com on rare occasions.

Ideal Customer Profiles 80

Ideal Customer Profiles CAN-SPAM User-Generated Content Internet Marketing 80

Biznology

JANUARY 6, 2014

You will not accomplish this with duplicate content, especially if it constitutes the majority of the content on your site. What exactly do I have to optimize on my site? Other forms of markup can yield rich snippet displays like the one above and they are far easier to implement. In fact, you can probably expect the opposite.

SEO 80

SEO Marketing & Strategy Lead Scoring Lead Ranking 80

Biznology

SEPTEMBER 22, 2010

But how can you do the same thing, when you don't get nearly as many visitors as these big Web sites do? Because thise sites have so many visitors, they can make a decision about their change much faster than you can about yours. You can do the same thing with your Web site and your Internet marketing. And that can be OK.

Amazon 80

Amazon Internet Marketing Statistics Sample 80

Biznology

JUNE 20, 2014

Many business people think an e-Commerce website is limited only to those sites that actively sell products or generate leads. It’s easy to think sometimes that your site exists for various business stakeholders or solely to attract search engines. Which sources drive the most traffic to your site? It doesn’t.

Marketing Websites 80

Marketing Websites Effectiveness Work Management Marketing Management 80

Biznology

FEBRUARY 16, 2012

Somehow, sites are seeing drops in traffic but not all of them are seeing commensurate drops in revenue, because Google is figuring out which keywords drive revenue for each site. When they call it, you know where they came from–your Web site. Some companies go much further.

Google 80

Google Conversion Wikipedia Sales Qualified Leads 80

Biznology

DECEMBER 14, 2010

Sure, search engines and social sites like Google and Facebook aggregate loads of people. Improve your Web presence - Note, I didn't say fix your Web site. And while your Web site is a cornerstone of your Web presence—and might well need fixing—it's not the whole enchilada. Selling business-to-business?

Cost Per Thousand 80

Cost Per Thousand Cost per Acquisition Cost Per Click Google 80

Biznology

NOVEMBER 5, 2013

Adam’s an affiliate and an AdWords guru, par excellence, by profession; however, he also stays on top of organic search religiously just as part of creating content sublime enough to compel all the folks who click through from sponsored search, contextual ads, and display ads. Hummingbird’s Secret. ” Give Value to Google.

Spending 80

Spending Paid Search Agency Google SEO 80

Biznology

NOVEMBER 15, 2012

What calls to action does it display? If all you find on your site are generic links to your contact page, that’s bad. Or does your site have only the usual, “sign up for our newsletter” blocks? And you’ve given them no other options.

Allocation 80

Allocation Buying Cycle Content Aggregators 80

Biznology

NOVEMBER 19, 2012

It is displayed as a pie chart. Number of Keywords Driving Traffic : A measure of a site’s effectiveness is the number of keywords drawing traffic. A site growing in content and popularity should draw traffic from more search queries. Links : Every link to your site is another vote in the popularity contest for your site.

Cost Per Click 80

Cost Per Click SEO CPC Marketing Analytics Tools 80

Biznology

FEBRUARY 5, 2013

Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? The same thing is true when it comes to your website.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

AUGUST 19, 2013

84% use mobile websites; 78% mobile search; 76% mobile apps and 75% mobile display ads (ANA). ANALYTICS FRIENDLY: Tracking clicks and behavior is as simple (and insightful) on a mobile site as it is on an old-fashioned webpage. FASTER, MORE INTERACTIVE: Site loading speed counts, especially on mobile.

Marketing Websites 80

Marketing Websites Mobile Advertising Mobile Marketing Work Management 80

Biznology

FEBRUARY 18, 2013

84% use mobile websites; 78% mobile search; 76% mobile apps and 75% mobile display ads. By the end of the first week after going live, the site accounted for 10 per cent of all online orders increasing at a rate 60 per cent each week. 85% report an intent to raise their mobile budgets in the near future.

Case Studies 80

Case Studies Case Study Mobile Marketing ROI 80

Biznology

JULY 15, 2015

Anyone who is reaching out and promoting your site for links must be able to represent your brand appropriately. Display advertising. As an enterprise level company, your brand is one of your best assets. As such, you want to protect that brand, which means brand assimilation is a crucial part of link acquisition. Social media.

Ad Building 80

Ad Building Branding Brand Identity Enterprise Management 80

Biznology

MAY 3, 2012

But if all I had on my Web site was that I do digital marketing, then when someone is looking for search marketing or social media marketing–my real sweet spots–they would not find me, even though those areas are certainly within digital marketing. Someday, even search and social might be too broad.

Differentiation 80

Differentiation Wikipedia Mobile Advertising Paid Search Agency 80

Biznology

SEPTEMBER 15, 2016

The main reason for structured content is adaptive content strategy; meaning, different devices need to display different content depending on the use case. Perhaps you have already spent a bunch of money making your site responsive, with little success. Though important, AMP pages just improve load times for your mobile users.

Buying Cycle 80

Buying Cycle Merchandising Peer-to-peer Content 80

Biznology

SEPTEMBER 11, 2013

But in a rare display of honesty, New York Times tech reporter Jenna Wortham had the courage to admit in a recent blog post that the “sifting through data” method isn’t really how stories get covered. How does their news site operate – is it independent or part of a network of sites?

Media 80

Media PR Public Relations Press 80

Biznology

OCTOBER 28, 2014

A HUD the acronym for heads up display. Then, I can stream social mentions, my inboxes, my site performance data, questions and queries happening on Twitter, Facebook, and Google+, help desk queries, and even project management stuff. But that’s not enough. And worse, it’s responsive and not nearly proactive enough.

Adsense 80

Adsense RSS Adwords Doubleclick 80

Biznology

OCTOBER 22, 2014

Your other webpage visitors cannot help but be impressed if you are willing to display the bad with the good. You can exploit this phenomenon by having a social media and web presence in as many places on the internet as possible so that as large a ‘crowd’ as possible is looking at your site. Make your communications with them useful.

Small Business Marketing 80

Small Business Marketing Work Management Content Marketing Marketing Management 80