SEMrush

AUGUST 10, 2021

How to write copy that brings real business results? We have analyzed data from the Semrush SEO Writing Assistant and talked with some of the key content marketing experts to find out. Learn how to create content that engages, converts, and ranks high in search.

Research 139

Research Generation SEO Search Marketing 139

Vision Edge Marketing

JANUARY 11, 2022

Qualitative research provides one of the best analytical methods to inform and create this connection with customers. If you ever took a writing or journalism course, you’ve heard of the 5 W’s: Who, What, When, Where, and Why. Qualitative research clarifies quantitative findings. can rarely be answered with quantitative data.

Paid Search Agency 193

Paid Search Agency Research Storytelling Work Management 193

Webbiquity

AUGUST 6, 2020

Those are among the findings in the 2020 State of B2B Influencer Marketing Research Report , just published by the team at TopRank Marketing. The post The State of B2B Influencer Marketing [Research] appeared first on B2B Marketing Blog | Webbiquity. Download the full report to get all the details.

Research 243

Research B2B Marketing B2B Budget Programs 243

Marketing Insider Group

MAY 4, 2020

Tech companies can take advantage of a blog writing service to educate their customers, who will naturally be searching online for information about complex topics. Like all companies investing in content marketing, tech companies must make the decision whether to produce content in-house or outsource to a blog writing service.

Enterprise Management 337

Enterprise Management Paid Search Agency Work Management Traffic 337

The Lead Agency

APRIL 2, 2024

How to improve SEO for B2B blog writing In the digital marketing landscape, nothing stays the same for too long. Search engine optimisation (SEO) may still be paramount to business-to-business (B2B) blog writing, but my oh my, how the rules are constantly changing. B2C can appeal to all at once. In B2B, we play the long game.

Lead Scoring 118

Lead Scoring Lead Ranking SEO B2B 118

Contently

OCTOBER 18, 2022

Customer research can surprise you. Why you can’t afford to skip customer research. Why you can’t afford to skip customer research. Customer research involves gathering data about your ideal consumers—who they are, what they want, and how you can help them. 5 types of customer research. The takeaway?

Research 156

Research Paid Search Agency Companies Marketing Budget 156

Trade Press Services Newsletter

AUGUST 3, 2023

In fact, research shows that more than half of organizations use some form of AI to automate various aspects of their companies. With the ease and speed of AI writing tools, content creators everywhere are asking themselves, “Should I or shouldn’t I use AI to write my content? ” The answer is…maybe.

Marketing AI 130

Marketing AI Copyright Ethics Content 130

MarketMuse

DECEMBER 10, 2021

Most keyword research spews out a huge list of terms that have no meaning, no context, and no value. At the end of the day, you’re still left wondering how to write just one article, let alone build out a topic cluster or heaven forbid an entire site.

Keywords 115

Keywords Research Ad Building 115

Anyword

SEPTEMBER 19, 2023

In this guide, you will get to know the concept of Performance Writing. More than just copywriting, Performance Writing represents a new constellation of skills that will prove to be essential for success in the post-AI marketing reality. What Is Performance Writing? Why Does This Matter Now?

Copywriting 52

Copywriting Video Marketing Work Management Marketing Management 52

Salesforce Marketing Cloud

NOVEMBER 15, 2023

That’s where doing keyword research, and choosing the right SEO keyword, comes in. Let’s say you’ve been tasked with writing a page around “customer service.” Link Copied Proper keyword research can answer these questions and help you create content that’s user-focused and SEO optimized. Want a deeper dive on keyword research?

Keywords 105

Keywords Research Traffic Lead Scoring 105

Zoominfo

JULY 29, 2020

Tips for Writing Cold Calling Scripts. The most important thing to remember when writing and executing a script is that the person you’re calling is a real person with very real frustrations, wants, and needs. Keep all of this in mind while writing. But remember the context will come from your research. Seem a bit broad?

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

B2B Marketing Directions

JANUARY 21, 2024

Source: Shutterstock (This year, I plan to devote some of my Research Round-Up posts to a discussion of academic research papers about artificial intelligence. The researchers also asked members of the evaluating panel to rate the novelty of the new product ideas. Implications for Marketers The Girotra et al.

Marketing AI 70

Marketing AI Research Purchase Intent Paper 70

SocialPilot

MARCH 8, 2024

It’s not a straight-up dull service pitch but a well-crafted document that comes into existence after consultation with prospects and thorough research on their needs. So ask and research the following question around your prospect’s target audience: What are their average age range and gender? What is their job profile? Income range?

Social Media 80

Social Media Ideal Customer Profiles Template Marketing Proposals 80

Scoop.it

FEBRUARY 29, 2024

Joseph Folkman, a behavioral statistician, performed a research study in 2014 about vision statements and how they affect a company’s success. Why it’s Important to Write a Vision Statement Your company’s vision statement is a straightforward, philosophical way to communicate the direction your company is indenting to move.

Examples 78

Examples Privacy Paid Search Agency Planning 78

Contently

APRIL 13, 2023

For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. A big one relates to the kind of content I write. (As You should, however, write a longer prompt with the specific details you need.

Generation 150

Generation API Webinar Metrics FAQ 150

Martech

MARCH 13, 2023

In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. And so, AI cannot write like us,” wrote Eddie Shleyner , founder of VeryGoodCopy. It takes considerable time and effort to write high-quality blog posts. You’re writing a piece about [your topic]. .”

Marketing AI 89

Marketing AI AIDA Marketing Analytics Tools Template 89

Marketing Insider Group

MARCH 10, 2020

What exactly does a professional blog writing service do for you, and why do you need one? Have you thought about hiring a professional blog writing service for your new business? There’s nothing to stop you from writing your blog yourself, but this can be a full-time job in itself. Key Takeaways. Every business needs a blog.

Startups 280

Startups Work Management Marketing Management Service 280

Content4Demand

OCTOBER 13, 2021

You need to do your research to understand who your key personas are. If you don’t already have thoroughly researched personas, their answers are likely to help you sketch out a foundation for each of your key audiences. The post Researching Personas? But do you know who already has lots of insight about your customers?

Research 108

Research Barriers Trigger Marketing Demographics 108

Optinmonster

APRIL 3, 2024

Do you want to learn how to write an outreach email? The Anatomy of an Effective Outreach Email Crafting Your Outreach Email Strategy Writing Tips for Outreach Emails What is an Outreach Email? Researching Your Recipients: Understanding Their Interests and Pain Points Take the time to research your recipients.

Outreach 67

Outreach Tips Marketing & Strategy Email Marketing 67

Stevens & Tate

MAY 25, 2022

Writing content can be tricky. Finding that perfect balance between writing for your brand and writing for SEO is no easy task. Do Your Keyword Research. Keywords aren’t the only way to write for search. The content you write serves many purposes as far as your inbound marketing strategy goes.

Brand Identity 93

Brand Identity Branding Lead Scoring Lead Ranking 93

Marketing Insider Group

MARCH 10, 2020

What exactly does a professional blog writing service do for you, and why do you need one? Have you thought about hiring a professional blog writing service for your new business? There’s nothing to stop you from writing your blog yourself, but this can be a full-time job in itself. Key Takeaways. Every business needs a blog.

Startups 253

Startups Work Management Marketing Management Service 253

Animalz blog

JANUARY 23, 2023

Two years of experimenting with a host of generative writing tools — GPT-3, Copy.ai, Writer, Jasper, and ChatGPT. Here’s why and how you should integrate AI writing tools into your content marketing. AI is a force multiplier for great writers. It took us a long time to say that. But our decision is: it’s an advantage.

Tools 125

Tools Content Marketing Content Work Management 125

Martech

FEBRUARY 29, 2024

In this article we’ll look at the martech consulting organizations that serve the enterprise technology user community and the research and advisory firms that serve both enterprise technology users and vendors. Vendors subscribe in the hopes of being favorably portrayed within a research report. There are problems with this model.

Enterprise Management 113

Enterprise Management Consulting Work Management Marketing Management 113

nDash

OCTOBER 13, 2022

An idea for something to write could lead to your next accepted pitch. But your pitch will need more than just an idea, and that’s where good research comes in. Getting Started with Research. While researching a brand, make sure your idea meets the brand’s needs. Research Tools for Content Writers.

Research 98

Research FAQ Training Amazon 98

SmartBrief - Marketing

JUNE 12, 2023

Writing guest pieces offers entrepreneurs and other business leaders several advantages. Writing guest articles might sound difficult for the uninitiated, but the good news is that by following a few simple tips, you can start writing effective pieces that position you as a thought leader in your field.

Tips 52

Tips PR Guidelines Loyalty 52

nDash

AUGUST 25, 2022

If you have pondered becoming a content writer, you may have considered taking an online content writing course in order to get a grasp of what content writing involves. There are free online courses specifically for content writing you can start today. Why should you take an online content writing course? The good news?

Course 98

Course Content FAQ Long Tail Marketing 98

ClearVoice

JUNE 15, 2021

What Is Marketing Writing? Marketing writing is more than merely cranking out blog posts and website copy. A strong marketing writer is part journalist, part subject matter expert, and part researcher—and they even have a sense of humor when the occasion calls for it. Ten Rules for Marketing Writing.

Rules 116

Rules Work Management Content Marketing Marketing Management 116

ClearVoice

SEPTEMBER 7, 2019

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research smarter and get any writing project done faster. When doing research, have you ever felt you were without the evidence that helps prove your theory? freelancing #writing Click To Tweet.

Research 65

Research Rules Opinions Creativity 65

ClearVoice

APRIL 27, 2022

It’s one thing to have the idea or goal to write a book, but to actually execute that concept requires an entirely different level of discipline. Write an ebook, with these 10 steps by @AltimeseNichole. Write an ebook, with these 10 steps by @AltimeseNichole. ContentMarketing | #Ebooks | #Writing Click To Tweet.

Copyright 97

Copyright Business Amazon Distribution 97

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. It’s not even the same as writing static copy for a website or email marketing sequence or posts for a social media audience. If you’re planning to launch a new blog or you’d just like to improve your writing skills, start with these ten writing tips and tactics.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Optinmonster

OCTOBER 17, 2023

Do you want to learn about the types of qualitative research and some examples of methodologies? Qualitative studies are vital to the market research process. If you’re new to this kind of market research, you’re in the right place. In this guide, you’ll learn the basics of qualitative market research.

Research 98

Research Case Studies Case Study Skype 98

DivvyHQ

JANUARY 6, 2023

As content demand increases, many marketers are turning to AI-powered content writing software to help accelerate the production process. Here's what you need to know about using content writing software to stay ahead of your competitors. But does it actually create quality content?

Software 87

Software Content Demand Process 87

Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Perplexity solves the research equivalent of this problem.

Marketing AI 78

Marketing AI Research Tactics SME 78

Sprout Social

FEBRUARY 24, 2021

YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. That being said, writing great YouTube descriptions does not negate poor video content. Here are a few tips on how to write some great YouTube descriptions. Write like a human not a robot.

Youtube 132

Youtube Tips Keywords Copywriting 132

nDash

JULY 7, 2022

AI writing tools have exploded into the workforce, streamlining healthcare, logistics, automotive, banking, and cybersecurity industries, for example. The freelance writing community has found itself in a cold sweat within the last few years. AI Writing Tools: An Overview of the Software’s Capabilities. Are we next?

Tools 98

Tools Work Management Marketing Management Software 98

Martech

AUGUST 30, 2021

While having each owner write out their own task is quick and easy, and oftentimes a good way to work, writing work in a story format may be better for instilling the value of team collaboration. When we practice story writing, the team is prompted to think about all of the tasks needed to deliver value. Who is the webinar for?

Peer-to-peer 122

Peer-to-peer Planning Deliverability Work Management 122

Conductor

AUGUST 12, 2021

How to Write an SEO Optimized Meta Description. Writing SEO-optimized meta descriptions is all about precision and tactics, which becomes even more important for mobile pages. But, that is not always the case, so honing your meta description writing skills is still important for best SEO practices. What Is a Meta Description?

SEO 122

SEO Optimization SERP Mobile Advertising 122