Report: CX Marketers Getting Audience Data from Wide Range of Resources
KoMarketing Associates
DECEMBER 19, 2018
As customer experience-oriented marketers look for new ways to resonate with their target audience, research suggests that they are harvesting data and analytics from a wide range of resources. Research showed that they are getting their data from several resources, such as social media (68.2 percent), surveys (74.3 percent).
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