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16 Essential educational resources for the marketing professional

grow - Practical Marketing Solutions

It can feel daunting to keep up at times! I’ve compiled a list of resources for self-educators, divided into three sections: General learning, creativity and learning hubs. General Learning Resources. found the resource guide at the end to be a great overview. Creative Learning Resources. Resources focused specifically on becoming more creative on your job. .

Marketing Resources for 2016: Old School meets New Cool

grow - Practical Marketing Solutions

Resources so new and cool, they might just be “on fleek” 1. While that’s a lot of resources to take in at once, I’d guess you’re familiar with a few of them already. The post Marketing Resources for 2016: Old School meets New Cool appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. ” What is relevant? Blogs. Podcasts.

10 Insightful Leadership Resources for Content Managers

ScribbleLive

These are just a handful of the many leadership books, magazines and websites that can benefit content managers, but they represent some of the best resources around for working with people in a positive and nurturing environment—a skill that’s sadly absent from most professional training in the workplace. What’s the difference between a complacent team and an efficient one? EntreLeadership.

8 Helpful Resources for Creating Beautiful Infographics

Hubspot

But if you're restricted by budgets or time, there are some great DIY resources out there for making compelling visuals. Helpful Resources for Creating Beautiful Infographics. 1) Canva. As its name suggests, Freepik is a resource for, well, free pictures. Like many of its visual peers, Infogram is a resource that helps users create both picturesque charts and infographics.

B2B Marketing Trends for 2016

Focus marketing and sales resources within chosen vertical. Marketing Resources I believe B2B marketers have finally realized that merely throwing content into the ether is. how we invest our resources. B2B Marketing Trends for 2016 21 Use Sales as a Content Distribution Channel Marketers devote significant resources to content creation, marketing. B2B Marketing.

25 of the Very Best Content Marketing Resources in 2016 … So Far

Vidyard

But I ended up keeping track of the quality resources I wanted to have for easy reference (way more than 25!). While scanning through the list, I figured, why not share this list with others out there, so all our readers can benefit from this wicked compilation of resources, too? 25 amazing content marketing resources so far in 2016. Well … good content. Am I right? Flat out.

77+ Resources for Amazing Copywriting

Writtent

To help you get started, here’s a huge list containing some of the best (mostly free, but some paid) copywriting resources on the web. Copyblogger – One of the best free copywriting resources on the web. Joe Robson’s resources can make you a better copywriter for sure. 6. Some quality resources on this website. Copywriting. What’s the solution? Worth checking out. Books.

The Top 10 Best Resources to Learn About SEO

Vertical Response

To help you learn more about SEO, we’ve put together a list of the 10 best resources on the subject. Whether you’re an SEO newbie, or have a basic understanding of the practice, these resources are meant to help small business owners with a variety of skill levels. It’s a great resource for those with advanced SEO knowledge. You Google it, right? Wordtracker.

7 Ways a small business can use social media resources wisely

grow - Practical Marketing Solutions

The time and resources needed to be effective in social media is certainly a problem for companies big and small. If you’re a small business and have very few resources, how do you make this transition? Spend some time considering which channel is right for you since this is an important decision – it will take up most of your marketing resources. 3) Plan. Do you enjoy writing?

B2B Marketing Trends for 2016

Focus marketing and sales resources within chosen vertical. Marketing Resources I believe B2B marketers have finally realized that merely throwing content into the ether is. how we invest our resources. B2B Marketing Trends for 2016 21 Use Sales as a Content Distribution Channel Marketers devote significant resources to content creation, marketing. B2B Marketing.

Employees as B2B Marketing Resources

Salesfusion

The post Employees as B2B Marketing Resources appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Best Practices Customer Interaction Email Marketing Social Media

Bizible’s Ultimate List of Paid Media Resources

bizible

Below, you’ll find 11 of our top posts for a one-stop resource of all things B2B paid media. Paid media plays a role in almost every business. Whether it’s Google Adwords, sponsored updates on social platforms, or hiring an agency to manage campaigns for your company, paid media is a great way for B2B marketers to find and close customers. We’ve written a great deal of articles on the topic.

17 Data Visualization Tools & Resources You Should Bookmark

Hubspot

To help, we put together the following list of resources. 17 Data Visualization Resources You Should Bookmark. Resources for Uncovering Credible Data. The following resources will point you in the direction of some credible sources to get you started, but don’t forget to fact-check everything you come across. Check out this resource for more information.).

14 Tools & Resources for Conducting Market Research

Hubspot

If you''re sensitive to the high costs of failure and need to gather facts and opinions to predict whether your new product, feature, or location will be successful, start by investing in market research using these tools and resources. 14 Market Research Resources. 1) Google Insights Databoard. American Fact Finder is a resource for searching U.S. People don''t like change.

B2B Marketing Trends for 2016

Focus marketing and sales resources within chosen vertical. Marketing Resources I believe B2B marketers have finally realized that merely throwing content into the ether is. how we invest our resources. B2B Marketing Trends for 2016 21 Use Sales as a Content Distribution Channel Marketers devote significant resources to content creation, marketing. B2B Marketing.

8 Essential Resources for Competitive Analysis in B2B Online Marketing

KoMarketing Associates

While much of what I wrote still remains true, the tools and resources continue to evolve and improve. In this article, I’ll detail eight resources  I find essential when tackling competitive analysis and uncovering opportunities to better aid our client’s SEO programs; particularly those in B2B markets. Cross-referencing reports such as keyword referrals, third party sites, and social media visibility with many of the other resources listed previously. What resources do you find invaluable for competitive analysis? . SEMRush. Why SEMRush is essential.

7 Helpful Resources Every Email Marketer Should Bookmark

Hubspot

With the state of email marketing constantly in flux these days, and with a nearly endless supply of tips and tricks floating around, separating the valuable resources from the noise can be a real challenge. Here's another great resource for finding email inspiration. Email has seemingly been on the brink of extinction for about a decade now. After running an email experiment (e.g.,

20 Handy B2B Lead Generation Resources

PureB2B

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. We’ve got your back and have compiled some of the top online resources for you to check out. The article is a useful resource for business owners and marketing teams alike. All of these online resources provide expert insights on lead generation.

6 Content Marketing Resources Brands Should Be Aware Of

B2B Marketing Insider

The post 6 Content Marketing Resources Brands Should Be Aware Of appeared first on Marketing Insider Group. Yes, I know my title ends in a preposition. Sue me, grammar police of the world. There’s a reason that content dominates the world of marketing: It allows businesses to leverage their knowledge and stand out from their competition. It also […]. Content Marketing

11 Helpful Resources for Improving Your Business Skills

Hubspot

Turns out, there are a whole lot of resources, both online and offline, where you can hone your business skills, learn new strategies, and make sure you're staying on top of the ever-evolving business world. Here are 11 of the best resources out there to help you become more business-savvy. 11 Helpful Resources for Improving Your Business Skills. 1) A Mentor With Business Experience.

9 Resources to Help You Become a Better Leader

Hubspot

Below are some of our favorite podcasts, tools, tips, and resources to become a better leader. Resources to Help You Become a Better Leader. 1) Bill Walton on The Growth Show. This resource is a near one-stop-shop for public speaking tips. So far, the leadership resources largely have to do with management and communication. Want to knit a scarf? Harsh feedback. Period.

25 of the Very Best Content Marketing Resources in 2016 … So Far

Vidyard

But I ended up keeping track of the quality resources I wanted to have for easy reference (way more than 25!). While scanning through the list, I figured, why not share this list with others out there, so all our readers can benefit from this wicked compilation of resources, too? 25 amazing content marketing resources so far in 2016. Well … good content. Am I right? Flat out.

Learn to Code: 16 Handy Resources to Get Started

Hubspot

And to help you learn how to code (or to simply help you better understand how coding works), we've put together an exhaustive list of resources. 16 Resources for Learning How to Code. Now boasting more than 25 million users , Codeacademy is one of the most popular resources for learning how to code on the planet. HubSpot Resource. Let's dive in. 10) Coursera. 11) edX.

58+ Resources to Master SEO Copywriting

Writtent

You’ll find this is a very interesting introduction to some secret resources for keywords. These questions and many more are answered in this resource. This resource can put you into the latter category. You’ll learn loads from these 33 resources. The biggest benefit of this resource is that everything is illustrated with clear and informative examples.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity

more here in 30 of the best business blogging guides and resources of the past year. Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. Why Blog. Why You Want To Be the Last Blog Standing by Outspoken Media. Reporting that “the number of Inc. Did you hear that? ”).

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

As noted here last week , ranking highly in search requires writing great content, making smart use  of Google Webmaster Tools, and building or earning high-authority backlinks. Image credit: Small Business Ideas Blog. But there’s more involved in generating high, and highly relevant, organic search traffic. At its core, search still relies on words, whether typed or spoken. what is…?

8 (Free) Google Resources B2B Marketers Need To Know

KoMarketing Associates

In this blog post, I wanted to highlight eight key (and free ) Google resources that B2B marketers should keep bookmarked for future reference. If your organization is in the process of implementing schema markup or wants to test the effectiveness of implementation, Google’s structured data testing tool should be a valuable resource. Google AdWords Features History.

Online Resources for Web Design Usability and User Experience Testing

Synecore

There are a number of resources online that offer usability testing services. User Experience (UX) testing is an essential part of a website redesign. The term UX refers to the ease with which your average visitor is able to use your website to achieve their goals based on a number of factors. Efficiency — The speed with which users are able to complete unfamiliar tasks. UserTesting.com.

How to Learn Social Media Marketing: 41 Resources for Beginners

Hubspot

Check out these 41 resources that will help you develop the skills needed to be effective on social media. This list is massive, I know, and there''s no way to consume all these resources in the next week. Social media is one of those marketing channels that can be very powerful or very boring. Few do social media really well, and those who do see great things come from it. Period.

27+ Resources to Learn SEO Copywriting

Writtent

Let the pros show you how.Here’s a list of 29 resources that will help you improve your bottom line. Learn SEO Copywriting: 27 Useful Online Resources. Lots of solid tips and resources in this listicle. 7.  77+ Resources for Amazing Copywriting – Here’s another one you might find useful. Did I miss a good resource that deserves a mention? Image source.

How to Learn SEO: 9 of the Best Resources to Bookmark

Hubspot

Luckily, because Barby's job has involved working with SEO and its experts over the past few years, he's built a go-to arsenal of resources on the topic -- which we're eager to share. If you're feeling overwhelmed by the amount of sites for learning SEO, fear not we've put together a list of some of the most comprehensive resources out there. But many of us aren't sure where to begin.

20 Amazing Resources to Learn Copywriting

Writtent

If you’re considering an engaging and rewarding career in the world of copywriting, this list of 20 top resources will help you master the practice: 1. 115,000 people have already benefited from their free, high-quality resources. 2. This resource gives aspiring copywriters the knowledge of battle-hardened professional writers. 9. What is copywriting, really? Copyblogger.

32 Resources to Write Great Blog Headlines

Writtent

Here are 32 resources to help you write blog headlines that will rock the web: Tips and Tricks for Writing Great Blog Headlines. 1.  Well, this resource covers direct, indirect, news, questions, command, testimonials, and even more types of titles. This resource is really all inclusive! This resource offers you the power to organize your learning process in a really smart way.

20 Experts, 1 Awesome Resource: The Social Media ProBook

It's All About Revenue

Unlike last year’s basic Playbook, this advanced resource was written for professionals with some working knowledge of social marketing. by Joe Chernov | Tweet this You may have noticed that over the past month or so, several influential social media professionals changed their profile pictures to funky avatars of themselves.  That project goes live now. Right now. Check out the image below.

12 Awesome HubSpot Resources That Won't Cost You a Dime

Hubspot

In the midst of holiday shopping and seasonal sales, it's easy to get caught up in spending. But sometimes, the best things are free. Over the years, HubSpot has developed a number of free tools and programs that we love to share with others. In celebration of the giving season, we've packaged up 12 days of free features that you can use, no strings attached. For free. How's your website doing?

25 of the Very Best Content Marketing Resources in 2016 … So Far

Vidyard

But I ended up keeping track of the quality resources I wanted to have for easy reference (way more than 25!). While scanning through the list, I figured, why not share this list with others out there, so all our readers can benefit from this wicked compilation of resources, too? 25 amazing content marketing resources so far in 2016. Well … good content. Am I right? Flat out.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Research] by Heidi Cohen.

8 Tips and a Few More Resources for Holiday Marketing

Act-On

Having seen my fair share of holiday seasons I thought it would be great to share a few marketing automation tips and resources for the holidays. The process of landing page optimization can sometimes mimic user experience optimization; check out a few resources on the topic to update your own landing pages this season based on user experience. 6. Research & Strategy. Audience.

Going Global: 22 Growth Hacks & Resources for International Expansion

Hubspot

22 Global Marketing Growth Hacks and Resources. 1) Identify your top three growth markets. Statista offers many resources ranked by country to help you with market selection. 2) Focus on a small number of countries at a time. Consider joining forces and sharing resources to deliver co-marketing campaigns. Should your international goals vary from your regular goals?