Zoominfo

JUNE 19, 2020

The best case study with which to observe how businesses prepare for privacy regulation is the General Data Protection Regulation (GDPR), a massive law that affects any company collecting personal information about customers in the European Union (EU). That rise mirrors the build-up for GDPR’s rollout.

Privacy 162

Privacy Zoominfo Press Sample 162

Zoominfo

JUNE 19, 2020

The best case study with which to observe how businesses prepare for privacy regulation is the General Data Protection Regulation (GDPR), a massive law that affects any company collecting personal information about customers in the European Union (EU). That rise mirrors the build-up for GDPR’s rollout. 5000 lists.

Privacy 147

Privacy Zoominfo Press Sample 147

Ambal's Amusings

NOVEMBER 12, 2009

Case studies come in all shapes and forms. Our Panel of Case Study Experts have written and reviewed thousands of case studies over the years. Which case study stands out in their mind? Another great take away from this case study is how businesses should approach the ROI of social media.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Optinmonster

APRIL 29, 2022

Request a Testimonial or Case Study. Another easy way to compliment your customers is ask them for a testimonial or case study. Learn how to write an epic case study or check out our case study library to see how it’s done. Offer Samples. Everyone wants to feel seen and heard.

Lead Generation 97

Lead Generation Lead Ranking Generation Lead Scoring 97

Hinge Marketing

FEBRUARY 25, 2022

These insights come from the Hinge Research Institute ’s annual High Growth Study. Each year the study examines and reports on the specific strategies and tactics implemented by the fastest growing professional services firms. Defining High Growth Consulting Firms. We call these firms the “High Growth Firms.”.

Marketing Budget 91

Marketing Budget Studies Peer-to-peer Work Management 91

Zoominfo

MAY 5, 2020

Sure, the number of new cases will decline, healthcare will be better equipped to deal with the infected, and a vaccine or treatment will eventually be found. Whether it’s a real estate deal, consulting services, or simply signing for a package, we’re often required to put ye old pen to paper to seal the deal. Document Signing.

Tools 179

Tools Work Management Marketing Management Paper 179

Hinge Marketing

JUNE 14, 2021

Within the executive summary, the full research study can be offered for sale as a premium content product. With modern digital technology, it is easy to offer either a sample chapter to encourage a sale or a full length digital version of the book to accelerate thought leadership goals. Figure 2: Example of Executive Guide.

Paid Content 144

Paid Content Top of Funnel B2B Thought Leadership Thought Leadership 144

Unbounce

MARCH 2, 2020

Full disclaimer: I know this is a relatively small sample size. For the upcoming 2020 Conversion Benchmark Report, our team of data scientists (yep, they have lab coats) have been using machine learning and a rigorous methodology to study more than 34,132 landing pages and 19.2 The Big Problem: SaaS Marketers Are Converting Less.

Landing Pages 145

Landing Pages Top of Funnel Work Management Sample 145

BOP Design

APRIL 6, 2020

Downloading a case study? With content downloads, it is important to build a case of credibility through more relevant content. These leads are website conversions like a case study download, video demo request, etc. Case study downloads need to be acknowledged as worthy of a salesperson’s time!

Top of Funnel 77

Top of Funnel Sales Qualified Leads Lead Scoring Lead Ranking 77

Zoominfo

MAY 5, 2020

Sure, the number of new cases will decline, healthcare will be better equipped to deal with the infected, and a vaccine or treatment will eventually be found. Whether it’s a real estate deal, consulting services, or simply signing for a package, we’re often required to put ye old pen to paper to seal the deal.

Tools 130

Tools Paper Distribution Sample 130

ClearVoice

JULY 16, 2019

It’s also why so many brands and agencies ask for potential new employees or contractors to present a strategy or even produce sample work as part of the application process. Learn the right way here. | #ContentMarketing | #Agencies | #Freelancing | #Consultants Click To Tweet. Do… Ask to see case studies.

Creativity 75

Creativity Practices Work Management Advertising Agencies 75

NuSpark Consulting

NOVEMBER 3, 2019

The answers to their questions may be captured in datasheets, case studies, FAQs and product samples. You may choose to provide those answers in the form of, consultation, free trials and demos, reviews and testimonials or coupons. Give them whatever you believe will convert them into long-term leads.

Top of Funnel 100

Top of Funnel Lead Generation Tactics Generation 100

NuSpark Consulting

JANUARY 3, 2016

Let’s review some sample calculations you can use right now to take advantage of the new feature. Free consultation landing page form submit (for advertising) (FCLP). Case study downloads- no gate (Button-Click-Download-CS or BCDC). Sample Calculations. These are formatted as category-action-label.

Marketing Analytics Tools 100

Marketing Analytics Tools Lead Generation Analytics Google 100

Moz

JANUARY 26, 2021

Depending on the tool you use, your results can vary greatly and — in this case — the more data the better. With this in mind, we’re excited to share that Moz has the largest link data set, according to a study done by Perficient. This award winning firm regularly publishes insightful studies , focused on SEO trends and topics.

Studies 66

Studies Domain SME PageRank 66

Biznology

AUGUST 3, 2016

A recent study conducted by Moz and BuzzSumo showed that there is actually no correlation between popular content (high number of social shares) and a high number of links. Across our total sample of 1m posts there was NO overall correlation of shares and links, implying people share and link for different reasons.

Link Building 80

Link Building Ad Building Content Marketing Correlation 80

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). A recent study from Vidyard found that businesses are now creating an average of 18 videos per month (including social video). We need HOW MANY people?

Paid Social Agency 163

Paid Social Agency Paid Search Agency Advertising Agencies Social Media 163

ClearVoice

NOVEMBER 12, 2019

But in reality, case studies, work samples and testimonials together are the best way to show what you’ve created and accomplished. If you are trying to put together a longer testimonial, perhaps to use in a case study or a blog post, you could send over a few questions or a post-project survey. In a case study.

Work Management 67

Work Management Marketing Management Tips Case Studies 67

NuSpark Consulting

JUNE 1, 2018

Facebook and Twitter are excellent vehicles for promoting the high-value blog content mentioned above, and targeted materials such as programmable TV or 6-second video advertising are a great way to reach specific audiences with case studies and demo videos.

Top of Funnel 100

Top of Funnel Buyer's Journey Marketing Funnels Demand Generation Agencies 100

Hubspot

DECEMBER 9, 2020

In some cases, selling a product for the sake of selling a product can be fairly surface level. Consider a cybersecurity consulting firm trying to sell a midsize retail business a cybersecurity risk assessment. In most cases, it helps to support your description of "what" the product is with an idea of "why" it will be valuable.

Work Management 95

Work Management RFP Phishing Bundling 95

Convince & Convert

OCTOBER 10, 2011

They sample the product first, and decide they want consistent consumption. In each instance, we found increases in search traffic – and in some cases significant bumps in time spent on site. And approximately 35% of you came from a search engine. You know what drives magazine subscriptions? Newsstand sales.

Optimization 125

Optimization Sample Content Case Studies 125

Hinge Marketing

JANUARY 5, 2023

When McConaughey and team return to their spacecraft, he is greeted by the one team member who stayed behind to study the planet from above. The Case for Inbound Content Marketing. And it is here where we find one of the primary use cases of inbound content marketing. See also: Crux Solutions Case Story.

Paid Content 134

Paid Content Top of Funnel Content Marketing Planning 134

Optinmonster

FEBRUARY 6, 2023

In most cases, the same digital file can be sold over and over. Coaching or consulting: Offer one-on-one coaching or consulting services to help your readers with specific challenges or goals. Example 19: This workbook coaches business owners in writing their own case studies. This keeps your profit margins high.

Examples 90

Examples Product Work Management Marketing Management 90

Lake One

APRIL 23, 2020

Book a free consult. A lead downloads a piece of premium content like an ebook A lead attends a webinar A lead requests more information on a specific product A lead downloads a case study or a buyers guide. Book a free 1-hour consultation with Ryan, our lead strategist. Not a strategy. Looking for help with strategy?

Marketing Automation Services 52

Marketing Automation Services Sales Management Marketing Automation Automation 52

Heinz Marketing

OCTOBER 16, 2018

By Joshua Baez , Marketing Consultant for Heinz Marketing. Here’s a sample Agenda (feel free to copy-paste)! Here’s a sample Recap: Next Steps. Content is aligned as well – add more case studies towards the end of the nurture. Here’s a sample Weekly Summary: Next Steps. Who guards the guardians?

Tips 72

Tips Demand Generation Sample Top of Funnel 72

Content4Demand

JUNE 9, 2020

Although I encourage you to sign up for the session to see all the samples we think rise to the top, here are some high-level lessons I think all B2B brands can apply to their field marketing efforts moving forward. . In many cases, it’s a combination of several tactics. Lesson 1: Always Focus on Your Community First.

Communities 53

Communities B2B Marketing Peer-to-peer Planning 53

Adobe Experience Cloud Blog

APRIL 10, 2017

Services partners support implementations, installations, support, consulting, or product training. In this blog, I’ll share how you can launch a partner program for your organization—from defining objectives to structuring the program: Make a Business Case. An OEM partnership is a bit more involved, requiring white-labelling (i.e.

Budget Programs 107

Budget Programs Advertising Agencies Work Management Marketing Management 107

Hubspot

JANUARY 27, 2020

You can see it in the constant flurry of 315% conversion uplift case studies shared on Twitter, and at the top of GrowthHackers (and also, of course, in the glorious rise and tremendous fall of WeWork ). Be Careful With Case Studies. Sure, you can absolutely get some inspiration from case studies.

Multi-Touch Attribution 99

Multi-Touch Attribution Lead Ranking Case Studies Case Study 99

Content Marketing Institute

JANUARY 16, 2018

sample expect their content marketing budget to remain the same over the next 12 months. It can help to read case studies about companies like yours to get a more realistic understanding of what to expect: 22 Examples From Brands (and Marketers) That Are Winning at Content Marketing. In fact, 48% of the total U.K. For more U.K.

Research 98

Research Content Marketing Paid Search Agency Marketing Budget Creation 98

ClearVoice

JUNE 23, 2020

And as a brand marketer, agency or individual consultant, at some point in your life, you’ll need testimonials written on your behalf. It might go on the website; it might go into a sales deck, or it might be part of a case study. You see them on websites and in sales collateral. It might be used in an advertising campaign.

Work Management 97

Work Management Paid Search Agency Marketing Management Advertising Agencies 97

Moz

APRIL 21, 2020

Posted by Stephen_Job There are several studies (and lots of data) out there about how people use Google SERPs, what they ignore, and what they focus on. The tests were run on desktop, although in the future we have plans to expand the study on mobile. Data sample. According to a study by Ahrefs, featured snippets get 8.6%

SERP 66

SERP Google Purchase Intent PPC 66

NuSpark Consulting

MARCH 30, 2016

Have a compelling media package ready for hand-outs; press kits, white papers, case studies, and contact info- with a trial offer if applicable. Here’s a sample promoted tweet we used recently; sending this out to a marketing conference. And here’s an example of the top tech conferences; and all come with event hashtags.

Trade Show 100

Trade Show Ads Mobile Advertising Conference 100

Writing on the Web

JANUARY 26, 2012

More specifically, if you’re a professional service provider, like an executive coach , a consultant, a lawyer, health care or financial adviser… how do you create a website that attracts clients and gets potential new leads? It backs that up with case studies from Chip’s clients. This is just the home page.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

markempa

DECEMBER 1, 2014

To help illustrate how some of your peers are utilizing marketing automation, in this B2B Lead Roundtable Blog post, I’m sharing four MarketingSherpa case studies that cover everything from how automation improved lead gen to how that tech directly impacted the bottom line. In this case study, Managed Maintenance Inc.

Marketing Automation Services 120

Marketing Automation Services Case Study Case Studies Marketing Management 120

Hubspot

AUGUST 12, 2020

Inbound salespeople focus on their prospect's pain points, act as a trusted consultant, and adapt their sales process to the buyer journey. In this case, you have the company name but no contact information on the buyer. In all cases, enrich your identified leads with information about the buyer’s interests and demographics.

Sales Management 96

Sales Management Top of Funnel Buy Advertising Agencies 96

Hubspot

AUGUST 21, 2023

In many cases, prospects need to be compelled to act, and digital channels may not be enough to close the sale. I found your information while searching for business consultants in Wichita and I think you could be a great fit for our services. Sample Script Hi [prospect's name], this is [your name] from [your company name].

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

NuSpark Consulting

JANUARY 16, 2013

For each group (which can emulate Google ad groups), I show a sample actual search query, and a modified broad match (denoted by a plus sign) that is the keyword format included in my ad groups. Case studies. Consultants. Actual query: Top Pay-per-click firms that focus on lead generation. Group Six: Reviews.

Adwords 100

Adwords Keywords Work Management Paid Search Agency 100

ClearVoice

OCTOBER 15, 2019

“Managers can simultaneously both overestimate and underestimate the power they have to impact the performance and egos of their team members,” says career coach Scott Singer, who worked in-house at Fortune 500 companies and on the agency side before opening his consulting shingle, Insider Career Strategies. “To

Work Management 49

Work Management Paid Search Agency Guidelines Marketing Management 49