Velocity Partners

AUGUST 29, 2023

Here are the best four images Midjourney delivered: Verdict: The results here are very usable. Generative AI is having its moment in the sun — and it’s casting a menacing shadow over the creative industries while it does it. We think a better question to ask is: How could generative AI make creatives better? The results were mixed.

Design 85

Design Generation B2B User-Generated Content 85

SalesIntel

OCTOBER 20, 2021

VERDICT: SalesIntel Wins. ZoomInfo remains the most popular sales intelligence platform but given many of its shortfalls – from poor data quality to high costs, customers are actively looking for better alternatives. The benchmarks for comparison include: Database Size. Data Quality. Contract Obligations. Round 1: Database Size.

Zoominfo 98

Zoominfo Best Practices Bombora Intent Data 98

Search Engine Journal

OCTOBER 25, 2021

Read about our verdict here. Do you think Domain Authority is a ranking factor and helps websites rank in search engines? The post Domain Authority: Is It a Google Ranking Factor? appeared first on Search Engine Journal.

Domain 112

Domain Google Marketing Websites SEO 112

SalesIntel

APRIL 2, 2024

Sales intelligence tools are capable of monitoring millions of data points to identify key sales triggers that can enable sales and marketing teams to stay ahead of competition. What Are Some of the Best Sales Intelligence Tools In the Market? If you’re seeking an answer to this question, you’ve certainly come far in your research.

52

52

Martech

OCTOBER 12, 2021

The verdict is in: Sales and Marketing are aligned on ABM strategy but are falling short on execution. While 96% of Sales and Marketing leaders agree that personalized communications to prospects are the most effective, the majority agree that feasibility is a major challenge to personalization at scale. Stop missing opportunities!

Account Based Marketing 111

Account Based Marketing ABM Webinar Metrics Marketing & Strategy 111

Marketing Insider Group

DECEMBER 4, 2023

.’ We wanted to see how AI, like ChatGPT-3.5, measures up against the creativity of human writers. This study isn’t just a face-off between human and machine; it’s a deep dive into how the landscape of content creation is evolving , pushing the boundaries of technology and human ingenuity.

Marketing AI 264

Marketing AI Lead Ranking Research Guidelines 264

Martech

OCTOBER 25, 2021

The verdict is in: Sales and Marketing are aligned on ABM strategy but are falling short on execution. While 96% of Sales and Marketing leaders agree that personalized communications to prospects are the most effective, the majority agree that feasibility is a major challenge to personalization at scale. Stop missing opportunities!

Account Based Marketing 106

Account Based Marketing ABM Webinar Metrics Research 106

Martech

JANUARY 21, 2022

The verdict was that 87% of respondents said that partnerships are a top priority for their agency, while 78% said outsourcing was a top priority in the new year. The study surveyed U.S-based based agency professionals in December, 2021 and came away with strong majorities in the response to their 2022 priorities. The study surveyed U.S-based

Paid Search Agency 119

Paid Search Agency Advertising Agencies Ad Agencies Digital Transformation 119

Method and Metric

DECEMBER 11, 2020

VERDICT: No action required, unless the page is meant to be indexed, then you will need to remove the ’noindex’ directive. As a marketer, it is your job to make sure that we communicate your wishes to Google or else Google is going to decide for itself, and that often leaves many an SEO smoking at the ears. . Valid Pages.

Google 52

Google Copyright Validation Tagging 52

Method and Metric

DECEMBER 11, 2020

VERDICT: No action required, unless the page is meant to be indexed, then you will need to remove the ’noindex’ directive. As an SEO, it’s your job to make sure that we communicate your wishes to Google or else Google is going to decide for itself, and that often leaves many an SEO smoking at the ears. Valid Pages.

Google 52

Google Copyright Validation Tagging 52

Biznology

AUGUST 25, 2021

Labor groups and others opposed to Prop 22 hailed the verdict as a major victory for gig workers. The quick answer to the title question is most gig workers don’t want to be employed in a traditional job. But some do. Data from the A spen Institute’s Gig Economy Data Hub illustrates this.

Case Studies 104

Case Studies Studies Rules Customer Surveys 104

SalesIntel

JUNE 22, 2023

With numerous platforms available, it’s important to understand the pricing models and features B2B data providers offer. In this blog post, we will delve into Seamless AI’s pricing challenges and explore why SalesIntel emerges as a superior alternative. We will cover the pitfalls to avoid when considering Seamless AI pricing.

Pricing 52

Pricing Price Ideal Customer Profiles Enterprise Management 52

Martech

APRIL 18, 2022

Meta’s filing indicates that it may settle the case if its appeal is not granted, as the plaintiffs are asking for over $7 billion in class-wide damages: “Claimed damages in that amount almost never proceed to trial before a jury,” adding that the possibility of a nine-figure verdict creates “inexorable settlement pressure.”. Why we care.

Facebook 102

Facebook Class Paper Pricing 102

QuanticMind

SEPTEMBER 21, 2023

Welcome to Scout! Each week, our team tracks down the best digital marketing articles, POVs, and reports—so you don't have to. Here, learn what marketers should know about Snap’s recent ups and downs, and how to best leverage the channel. No big deal! Test Your Digital Advertising Knowledge! This week’s hot topic: Higher education.

Marketing AI 52

Marketing AI Privacy Eye-Tracking Buzz 52

Marketing Insider Group

MAY 30, 2023

We’ve tried it all: Creating blog outlines Suggesting copy for LinkedIn posts Finding inspiration for blog article introductions Transcribing video content and webinars Writing keyword-focused meta-descriptions The Verdict There are definitely pros and cons to asking AI tools for marketing advice. Want to know how it’s done?

Small Business Marketing 264

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 264

Martech Advisor

JANUARY 29, 2020

The final verdict and our recommendations. The final verdict and our recommendations. Since 2004, Yelp has built a strong presence in the U.S. with millions of registered users – 51% of whom make $100,000+ a year. This makes Yelp a stiff competitor to Google, particularly for smaller businesses. Google ads vs. Yelp ads.

Google 118

Google Paid Search Agency Allocation Advertising Agencies 118

Optinmonster

JULY 2, 2021

The Final Verdict. Are you trying to grow your list and looking at the best method for doing so? If so, you’re not alone. In fact, many business owners struggle to select the right tools to help scale their business. Squarespace is primarily a website builder, and Mailchimp is an established (and popular) email service provider (ESP).

Email Campaigns 82

Email Campaigns Campaigns Budget Programs Trigger Marketing 82

Martech

MARCH 6, 2024

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. The aim is to make inboxes safer and less cluttered. For companies in the gray area, the time to adjust is now. With stricter rules, the stakes are undeniably high — the risk of company-wide email blocks looms large.

Outreach 111

Outreach Effectiveness CAN-SPAM Domain 111

Champion Communications

JULY 4, 2023

Her work has been featured in respected publications like Pharma Tech Focus, Verdict, and Glass Mag. In this blog post, we’ll delve into the lessons we learned from Allie and explore the strategies that can help PR professionals maximise their relationships with journalists.

Press 62

Press PR Public Relations Research 62

Oktopost

NOVEMBER 12, 2020

We marketers have to be agile and constantly evaluate how different strategies, tools and platforms are performing. Not surprisingly, social networks do the same. LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. What is a LinkedIn Product Page?

Peer-to-peer 129

Peer-to-peer Linkedin Top of Funnel Product 129

Top Rank Marketing

DECEMBER 11, 2023

Why try to rank organically if I can just run a Google Ads campaign? The answers to these questions are multifaceted, but they are not difficult to understand. Let’s explore the push and pull between SEO vs. Google Ads and where digital marketers should invest their time and resources. What is the difference between Google Ads and SEO?

Paid Search Agency 106

Paid Search Agency SEO Allocation Google 106

Anyword

DECEMBER 28, 2022

And because of this, it can be daunting to keep up with the ever-changing world of SEO. But is it really necessary for content writers to know the full ins and outs of search engine optimization? Here, we’ll explore the benefits and challenges of staying up to date on the latest SEO trends. The Importance of SEO. Poor keyword research.

SEO 98

SEO Copywriting Lead Scoring Lead Ranking 98

Optinmonster

MAY 6, 2022

Are you looking for the best Stripe payment plugin? Is WP Simple Pay a reliable solution as a Stripe payment gateway? WP Simple Pay is an easy to use payment plugin for accepting one-time and recurring payments on your WordPress website. Let’s get started. What Is the WP Simple Pay Plugin? Getting Started With WP Simple Pay. That’s it.

Paid Search Agency 75

Paid Search Agency Work Management Click Rate Marketing Management 75

Buffer

OCTOBER 25, 2021

Right before the trial was supposed to go to the jury for a verdict, the judge pulled him and the prosecutor into his chambers. Instead of a jury verdict on jail time versus the death sentence, the judge would sentence the woman to probation. Listlessly trying to find his place in the world, he stumbled upon making chocolate.

Small Business Marketing 82

Small Business Marketing Intent Communities Rules 82

Martech

MARCH 17, 2023

In this part, we look at WriteSonic and Copy.ai. WriteSonic WriteSonic is one of the most affordable AI writing tools designed to generate long-form pieces of up to 3,000 words. You can find helpful comments about it on the software review site G2. That said, I’ll use a template to craft a 3,000-word article. Read the text in the red boxes.

Marketing AI 90

Marketing AI Copywriting Landing Pages FAQ 90

EMagine B2B Blog

MAY 12, 2011

Although it’s only been several months since I last blogged about this topic, it’s a fast-moving area; things have shifted yet again, so it’s time for an update. Some things of course haven’t changed… like the importance of blogging, which helps in at least a couple of important ways: it pretty much guarantees a steady [.].

Course 40

Course Search Engine Marketing Social Media Search Marketing 40

Bluetext

AUGUST 6, 2020

The Verdict. The verdict on logo simplification? Simplification is one of the strongest trends we’ve seen as a top design agency in recent years. With such growing popularity, it shows no sign of stopping. So why are brands dialing back on designs for a more minimalistic logo? Why are these well-known logos going back to basics?

Paid Search Agency 54

Paid Search Agency Advertising Mediums Opt-out Bandwidth 54

Salesforce Marketing Cloud

FEBRUARY 26, 2024

Imagine writing an email in 20 seconds instead of 20 minutes, completing hours of research in minutes, or automatically receiving a full summary of a customer’s service history. These timesavers demonstrate the power of an AI assistant, or copilot. A copilot makes you more productive by doing work on your behalf. The best part?

Marketing AI 89

Marketing AI Business Enterprise Management Work Management 89

Biznology

SEPTEMBER 1, 2015

Today, I will share the project management tools that I have used. It all came down to the Goldilocks test: Asana was too hard, Trello was too soft, and Basecamp was just right. It all came down to the Goldilocks test: Asana was too hard, Trello was too soft, and Basecamp was just right.

Distribution 80

Distribution Work Management Marketing Automation Services Marketing Management 80

Optinmonster

DECEMBER 28, 2023

But they also have their pros and cons. In this post, we’ll share important insights into email and social media marketing. By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. Email Marketing ROI vs. Social Media ROI Which One Is Better: Social Media Marketing or Email Marketing? That’s 61.4%

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Valasys

JUNE 23, 2023

So, it will be far different from sending an email to your friend or an institute. Paraphrasers have made it easier to prepare a captivating email body for business emails. We will discuss today the key elements of a business email and how a paraphrasing tool can help write it. What is a Business Email & What is Its Purpose? Paraphrasingtool.ai

Effectiveness 52

Effectiveness Business Marketing Proposals Advertising Mediums 52

BenchmarkONE

OCTOBER 12, 2022

When it comes to HubSpot CRM, is the promise of free really too good to be true? Big or small, all companies want to save money where they can. And so it makes sense to opt for a seemingly free CRM, like HubSpot, which appears to offer a variety of helpful tools at no cost. Can You Use HubSpot for Free? Of course, growth is a good thing.

CRM 63

CRM Marketing Automation Services Budget Programs Marketing Management 63

Launch Marketing

DECEMBER 16, 2020

The verdict on which strategy works best and things to think about before implementing. For everyone, 2020 was a year of immense challenge, change and the unexpected. To help put marketing efforts of this past year in perspective, we give you a look at some of our top content pieces of 2020. Blog: Red vs. Blog: Red vs. Blue Ocean Strategies.

B2B Marketing 62

B2B Marketing B2B Marketing & Strategy Content 62

Brandpoint

FEBRUARY 23, 2022

And knowing when to stick with your organic strategy versus choosing to put money behind your posts can be even more challenging. Elizabeth Camp , social media manager at the Walker Art Center, gave us some tips on tackling the world of social media and knowing how to approach a brand’s social media presence. Good things come out of struggle.

Social Media 133

Social Media Paid Social Agency Media Paid Search Agency 133

eDataSource

FEBRUARY 14, 2019

Their verdict? No changes. Some background: the FTC solicited public comment on the CAN-SPAM rule back in June 2017. In question was whether or not the rule was still needed and what if any changes needed to be made due to technology and economic changes that have occurred in the 16 years that have passed since the rule was enacted.

CAN-SPAM 54

CAN-SPAM Opt-out Opt-in Act-On 54

illumin

DECEMBER 14, 2018

The verdict? Consumers are on pins and needles while binging the lastest season of The Handmaid’s Tale and we are interrupting it to tell them they should really consider switching laundry detergent. As they gleefuly wait for the ‘skip ad’ button to appear, it becomes clear that advertising has to be good and it has to be fast.

Ads 78

Ads Ad Frequency Advertisements Advertising 78

Brightedge

OCTOBER 28, 2022

Importance of Alt Text and Accessibility, verdict: humans first, search second. Happy October, all! A lot happened in search over the last month, starting off with Google’s annual search conference Search On , which happened in late September. Google update (continues) to crack down on spam, no surprise here. Google Updates Spam Guidelines.

SEO 52

SEO CAN-SPAM Differentiation Click Rate 52