Buzz Marketing for Technology

JULY 13, 2011

As a result we thought this data was so worthwhile that we had to share it with a broader audience in our new Social Intelligence Report on Lady Gaga. So we explored the question of; Is Lady Gaga right for your Brand In our most recent Social Intelligence Report on Lady Gaga. I hope you will enjoy this report.

Brand Identity 100

Brand Identity Branding Network Marketing Social Media 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool.

Social Media 100

Social Media Media PR Digg 100

Buzz Marketing for Technology

JANUARY 25, 2012

For years I have kept tabs on the Edelman Trust barometer report , which comes out every January in Davos. After last year I figured this years report could make an excellent gauge of the economy worldwide! Simply put the report states: Trust is down in every industry and every country across the board by an average of 6%.

Transparency 100

Transparency Vendors Social Media Trust Marketing 100

Buzz Marketing for Technology

SEPTEMBER 17, 2015

Reporting success of your customer service program – be sure to frame your results in a way that is meaningful to the business and not just focused on how you won over a unhappy client. Focus on the core program and get that right before scaling to social media.

Service 100

Service Paid Search Agency Companies Leads 100

Buzz Marketing for Technology

JUNE 17, 2015

This week I had the pleasure of reading a new report from Smart Insights on the State of Digital Marketing 2015 and decided to dig in a bit further with an interview. We’d love it if your readers can share their experiences and of course they’ll get the research report when it’s completed.

Marketing Automation Services 100

Marketing Automation Services Lead Scoring Lead Ranking Work Management 100

Buzz Marketing for Technology

APRIL 6, 2011

In 2009 Forrester issued a report that outlined the world of interactive marketers in the digital space. And, like the contemplations of communication theorist Marshall McLuhan, they have taken on new meaning with the collision of traditional and digital marketing strategies.

Planning 100

Planning Forrester Marketing & Strategy Analysis 100

Buzz Marketing for Technology

JULY 27, 2011

So in our latest Social Intelligence report , Networked Insights set out to analyze the social media conversation surrounding the Season 4 premiere of HBO’s hit series True Blood. Our research provided insights into who is watching the show (moms!)

Social Media 100

Social Media Media Television marketing Broadcasting 100

Buzz Marketing for Technology

OCTOBER 19, 2011

When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. B2B marketers often host advisory board and user group meetings, and these forums are hungry to stay connected via a tool like an online community. Lower costs and increased revenue – a perfect combination!

Social Media 100

Social Media Social Marketing Media Word of Mouth 100

Buzz Marketing for Technology

MARCH 18, 2010

The amount of time you need to commit to listening depends largely on the output — dashboards, reports, and digests — from the listening platforms. How prepared are you to use a listening platform?

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

A podcast series focused on online PR and communication, anchored by the twice-weekly "Hobson & Holtz Report." Fords social media initiative in Canada; two social media surveys; Lee Hopkins reports; listeners comments discussion; and more. " Visit. Podcasts Home Page. Archived Post. For Immediate Release: 03/03/08.

Digg 100

Digg RSS PR Validation 100

Buzz Marketing for Technology

JANUARY 23, 2013

Chances are you’ve viewed recent reports about Facebook’s surprisingly low activity rates (“Only 1% of people who like a Facebook page ever go back to that page”) as vindication of what you’ve always suspected: marketing on Facebook just doesn’t work.

Conversion Rate 100

Conversion Rate Facebook Conversion Ideal Customer Profiles 100

Buzz Marketing for Technology

DECEMBER 29, 2010

Using Content to Build Trust in B2B Marketing – In the recent Edelman Trust Barometer report they detail out how trust is rebounding in a handful of Western countries especially in the United States where trust in business jumped 18 points to 54 percent. 4 C’s of B2B Marketing. What a Trifecta of a Year!

Best Practices 100

Best Practices Social Media Paper Public Relations 100

Buzz Marketing for Technology

JUNE 27, 2008

Resources and Consulting (reports, blog posts, engagement options). Resources and Consulting (reports, blog posts, engagement options). Resources and Consulting (reports, blog posts, engagement options). Focus: How can we improve work practice? Technology Planning. Focus: How do we choose the best tools? Business Maximization.

Enterprise Management 100

Enterprise Management Work Management Product Companies 100

Buzz Marketing for Technology

NOVEMBER 9, 2011

When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. B2B marketers often host bi-annual advisory boards or annual user group meetings and these are just screaming for a way to keep them connected via a tool like on online community. Lower costs, more revenue – a perfect combination!

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

Buzz Marketing for Technology

SEPTEMBER 7, 2011

“I wish we didn’t have to spend 10 hours creating a report every month to show [advertisers] that what we’re doing is worthwhile.” Victoria Harres, PR Newswire. Does that sound like your job? I know it sounded like plenty of roles I had within major companies!

Facebook 100

Facebook CMO Social Media PR 100

Buzz Marketing for Technology

APRIL 18, 2012

Download this report to learn about the emerging role of social media analysis. In this way, both CMOs and CFOs will understand and track — with far greater accuracy — marketing’s accretive value to the enterprise and shareholders.

Enterprise Management 100

Enterprise Management Work Management Spending Social Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Learning for the 21st Century , a report from a new public-private coalition known as the Partnership for 21st Century Skills ( www.21stcenturyskills.org Learning Skills: "To cope with the demands of the 21st century," the report states, "students need to know more than core subjects. Judy Salpeter. See list.). Whats New Here?

Budget Programs 100

Budget Programs Copyright Education RSS 100

Buzz Marketing for Technology

JULY 6, 2011

PST out of the Philadelphia area is reporting – increased ratings, increased impressions and best of all increased revenue for the WPST night show by 12X! In fact recently two radio stations have been completely taken over by Jelli progamming! Radio stations both small and large are crediting Jelli with increasing their ratings.

Social Media 100

Social Media ROI Media Impressions 100

Buzz Marketing for Technology

FEBRUARY 27, 2013

Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault Chances are you've viewed recent reports about Facebook's surprisingly low. Related posts: Social Media Gone Wrong … and How to Avoid Making the Same Mistakes We’re all human. We all make mistakes. However, when your.

Twitter 100

Twitter Facebook Distribution Conversion Rate 100

Buzz Marketing for Technology

FEBRUARY 15, 2012

5 ways to use social media for solution marketing It’s easy to get caught up in the buzz, Kim Kardashian Wedding – Social Intelligence Report With the recent divorce of reality TV star Kim Kardashian, Related posts brought to you by Yet Another Related Posts Plugin.

Process 100

Process Validation Social Media Buzz 100

Buzz Marketing for Technology

JUNE 27, 2008

There are 5 elements key to an effective transfer or exchange of knowledge, the report suggests: Audience, Message, Method, Messenger, and Evaluation: Audience. in combination with the other delivery methods tailored to your particular audience and message, such as reports, newsletters, fact sheets, etc., both electronic and print.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Buzz Marketing for Technology

MAY 7, 2013

But a new RAIN Group report proves otherwise and shows that sales people that truly “connect” with buyers in this “always on” environment we live in to win more often. So here are 3 reasons why …. Social media provides great way to connect with potential buyers.

Top of Funnel 100

Top of Funnel Social Media Media Thought Leadership 100

Buzz Marketing for Technology

OCTOBER 14, 2008

Degree of security felt in reporting actual reflections versus perceived desired responses. Format required for reporting reflections. Yinger and Clark (1981) believe that reflection results written down are more powerful than reporting them orally. Descriptive writing (not reflective) reports events. & Hatton, N.

Peer-to-peer 100

Peer-to-peer Thought Leadership Education Case Studies 100

Buzz Marketing for Technology

JULY 21, 2010

Are they reporting back to you in real time? In my last post I talked about the shadow pipeline created by sales teams who don’t act in real time. The software may be real time but the sales people aren’t. How about your partner community and the leads you have given over to them. That’s on the business impact side.

Resource Management 100

Resource Management Work Management Digg Planning 100

Buzz Marketing for Technology

DECEMBER 10, 2009

2009 Report on American Consumers 3.6 Ok I admit it I am a bit of a data geek but I cant help myself when I see stats like this in a recent study titled How Much Information? zettabytes of total information used by Americans in their homes far exceeds storage or transmission capacity.

Stats 100

Stats Tagging Studies Relevance 100

Buzz Marketing for Technology

OCTOBER 10, 2008

Report an Issue |. Michele Martin. created this social network on Ning. Create your own social network! Work Literacy Badge. Get More Badges. © 2008 Created by Michele Martin on Ning. Create your own social network. Terms of Service.

RSS 100

RSS Ning Web 2.0 Social Networks 100

Buzz Marketing for Technology

JUNE 27, 2008

We report on multiple aspects of the dataset and synthesized graph. We investigate on a planetary-scale the oft-cited report that people are separated by “six degrees of separation&# and find that the average path length among Messenger users is 6.6. Enterprise Collaboration and Virtual Teams Report (March 17, 2008).

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Buzz Marketing for Technology

JUNE 27, 2008

Likewise, more than half of high potentials reported feeling stretched by their work in a positive and challenging manner. Unfortunately, just 42 percent of high potentials reported feeling sufficiently rewarded for their contributions, and only 43 percent considered their compensation to be commensurate with their performance.

Fulfillment 100

Fulfillment Copyright Knowledge Base Differentiation 100

Buzz Marketing for Technology

APRIL 9, 2009

More than 70 research reports, three personal case studies and examples to give you a broader perspective on the topic. Tested advice on how to create an online and offline presence for career protection and self-promotion. Bottom line: This is the handbook for surviving and thriving in the digital age.

Case Study 100

Case Study Case Studies Tagging Network Marketing 100

Buzz Marketing for Technology

JULY 1, 2008

In this special section, our goal is to detail the bedrock foundations of journalism to help citizen reporters master the fundamentals of the craft in a networked age. Principles of Citizen Journalism. Welcome to Principles of Citizen Journalism. What does it mean to be independent as a citizen journalist or blogger? See Independence.

Screencast 100

Screencast Ethics Blogger Transparency 100

Buzz Marketing for Technology

FEBRUARY 2, 2011

In a recent Brandweek article I saw a quote from Lynne Seid , a senior partner at Heidrick and Struggles – one of the top recruiting firms in the world – in which she said: “We’re seeing the emergence of the chief digital officer reporting into a global CMO.”

Advertising Agencies 100

Advertising Agencies CMO Salesforce.com Paid Search Agency 100

Buzz Marketing for Technology

DECEMBER 10, 2009

2009 Report on American Consumers. Ok I admit it I am a bit of a data geek but I cant help myself when I see stats like this in a recent study titled How Much Information? zettabytes of total information used by Americans in their homes far exceeds storage or transmission capacity.

Digg 100

Digg CMO Stats Tagging 100

Buzz Marketing for Technology

JANUARY 12, 2010

Mister Splashy Pants quickly became an internet meme, and later the subject of a TED talk by reddit co-founder, Alexis Ohanian. On December 10, 2007, Mister Splashy Pants was announced the winner of the competition. 150,000 people reportedly voted, and ‘Splashy’ received 119,367, over 78 percent of the votes.

Digg 100

Digg Advertising Agencies Buzz PR 100

Buzz Marketing for Technology

JANUARY 11, 2011

I mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports. Also more advanced techniques like Polls, Promotions and Contests.

Optimization 100

Optimization Banner Ads SEO Banners 100

Buzz Marketing for Technology

JUNE 27, 2008

Books and Reports. Information is coming in from all sides in the form of reports, memos, newspapers, journals, and letters, and now the advent of e-mail and Internet has turned the torrent into a flood. Which reports, newspapers, magazines, journals, news services and television programmes do you need to look at regularly?

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

APRIL 7, 2009

I am happy to report that within a matter of weeks that piece is well on its way. One of my biggest concerns about coming into a new environment and managing a whole new group of people was - how am I going to build a network of trusted peers and sales people who I can tap into?

Social Media 100

Social Media Peer-to-peer Media Social Networks 100

Buzz Marketing for Technology

JUNE 27, 2008

Books and Reports. Articles and Reports. Future of Media Report 2007. Future of Media Report 2006. About Ross Dawson. Keynote Speaking/Strategy. Future Exploration Network. Recent Media Appearances. Contact me. rossd [AT] ahtgroup [DOT] com. Books by Ross Dawson (Incl. Free chapters). Living Networks. Trend map 2007+.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100