Trending Sources

Rolling in at 10 a.m.: Why agencies still have late start times – Digiday


At iCrossing, for example, many work from home in the morning, squeeze in a gym session, then walk in, around 10 or so, said David Santos, chief talent officer at iCrossing. It’s a quirk unique to the media and marketing industries that work starts somewhere around 9:30 a.m. Companies imposing traditional work hours run the risk of not being able. The post Rolling in at 10 a.m.: Why agencies still have late start times – Digiday appeared first on Opentopic. Brands & Marketers

INFOGRAPHIC: Global Facebook Statistics

Client Bridge

From iCrossing, here's an infographic that looks at Facebook usage in several countries. Included: Number of Facebook users. Number of male Facebook users. Number of female Facebook users. % of population not using Facebook. Average Age. Addictedness scale. View Original Article

How to make real friends (and pimp your Klout) with Flipboard


How an iCrossing office increased its Klout through #KloutWar2011 ( I’ll get to the point: my secret to being amazingly- and profoundly-engaged with so many of my followers on Twitter , my friends on Facebook, and my circles on Google+ is because I cheat. Well, the more I give the more I get. And Flipboard makes it easy to do this. Related articles.

1 Billion Facebook Users in 2012? Not So Fast


A report has been released by interactive agency icrossing. If all goes as planned, according to the “research” from iCrossing, Facebook should hit the one billion mark in August of 2012. Image via CrunchBase. We reported on it over at Marketing Pilgrim. The gist? That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. Too cynical? Oh well.

B2B Search and Content Marketing: Getting Found by Prospects

Savvy B2B Marketing

I was going to lay out ALL the steps marketers should take to capitalize on these trends, but Rob Garner, a senior strategy director for digital marketing company iCrossing, just contributed a timely article to MediaPost about content publishing strategy. ") A critical component of that strategy is making sure your content is found in the search engines.

Best Social Media Stats and Market Research of 2010 (So Far)


This post tells you: according to a recent study from iCrossing , across the three major search engines, 95% of the clicks came from page one. Diving deeper into the iCrossing study referenced above, Google accounts for 74% of non-branded search traffic, with Bing and Yahoo tied at 13%. How are marketers planning to allocate budgets this year? How many journalists also maintain blogs?

Best of 2008: Social Media Optimization, Part 2


SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing. How should you measure the impact of social media? What are some of the best free tools for monitoring social buzz about your brand or company?

B2B Lead Management Market Heats Up

delicious b2bmarketing

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. Most recently, Marketo just announced their lead management solution. While honored, I also find reviewing these solutions confusing because there is a lot of variation in the product presentations and overlap between categories. But does the B2B need the same platform components as B2C?) Here’s the problem.