Your Guide to Choosing a B2B Data Provider
Zoominfo
AUGUST 2, 2020
As the name suggests, fit data helps find leads that are fit to be a customer for your company. Fit data helps marketers score and segment prospects into personas suitable to be in your customer base. An example of owned data is an organization selling their opt-in membership list. Type #2: Brokers & Resellers of B2B Data.
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