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The 5 social-first corporate communications skills you need to level up your career

Sprout Social

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. After a few tumultuous years, the corporate communications field has evolved dramatically. Say you’re launching a new corporate social responsibility campaign. Social listening. Employer brand.

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MarTech Salary and Career Survey: More promotions and more layoffs

Martech

That’s according to the just-released 2024 Martech Salary and Career Survey. Reasons cited for the cuts include during the early years of the pandemic, higher interest rates and corporate greed. Methodology The 2024 MarTech Salary and Career Survey is a joint project of MarTech.org and chiefmartec.com. Get MarTech!

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The Great Resignation: Navigating the Mid-Career Crisis

Hinge Marketing

But were you aware of the rapidly growing “Mid-Career Crisis”? Typically, there is an abrupt change in behavior in someone who is in mid-career. Contrary to public belief, the mid-career employee segment, not the entry- or junior-level employee segment, is the largest group leaving jobs today. Who Are The Mid-Career Employees?

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We wanted to explore consumer misconceptions of social media professionals: Instead, it sparked a dialogue about the need for greater diversity

Sprout Social

What is it about social media careers that makes them dominated by white women? He’s worked within many disciplines—including nonprofit, association, LGBTQ+ advocacy, agency and corporate—all with an aim to fulfill his north star to "do good." Which means the industry is primarily made up of Millennial white women.

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Top 50 B2B Thought Leaders, Analysts & Influencers You Should Work With In 2024 (APAC)

Thinkers360

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn digital award badges and credentials, and build, amplify and monetize your personal and corporate brand – Sign-up today !

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Jay Mandel: Looking forward with AI

Martech

Jay Mandel spent about 20 years in corporate America with brands like MasterCard and IBM. “I was about to turn 40 and I didn’t believe that corporate America could give me what I needed.” ” Instead, he built a new career around speaking, authorship, teaching and what he calls “consulting in a coaching way.”

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Unfortunately, only 23% of employees financially support volunteering days, though organizing corporate social responsibility (CSR) programs benefit brands, their employees, and their communities alike. Social media managers who work as freelancers or for agencies also earn slightly more on average than corporate social media marketers.