ConvertKit

AUGUST 4, 2021

Every time a new subscriber joins your email list, they’ve let you into what’s arguably the most personal space on the internet: their email inbox. That’s what welcome emails are for. Create your free newsletter. What is a welcome email and why is it important? Image via Really Good Emails.

Examples 145

Examples Newsletter Template Landing Pages 145

markempa

APRIL 27, 2017

People aren’t looking for a reason to read your email nurturing messages, they’re looking for a reason to delete them. You probably do this with your inbox too. This is important because marketers rely on email as the top lead-nurturing tactic and according to Econsultancy, it’s the best channel for ROI. Think about it.

Top of Funnel 305

Top of Funnel Tips Sales Qualified Leads Lead Nurturing 305

markempa

MAY 30, 2017

When was the last time you looked at the quality and accuracy of your B2B persona and contact data? Mat, can you tell us more about your background? We’re like all right, so we got 10,000 email addresses this year. That’s the question. Mathew Sweezey: Yeah, thanks Brian for having me; love being on here.

Linkedin 297

Linkedin Research Studies B2B 297

Optinmonster

SEPTEMBER 30, 2022

Do you want to write the best email subject lines that can help increase sales and revenue? The average email open rate is around 17%, but you can push it up to 30% by following best email practices. In this post, we’ll talk about everything you need to know about writing catchy sales email subject lines.

Urgency Marketing 88

Urgency Marketing Open Rate Case Studies Click Rate 88

Unbounce

AUGUST 31, 2021

A machine that writes emails, headings, landing pages, and more?! Imagine a world where you don’t have to agonize over every word , but rather plug your requirements into a machine —and presto!—the It means you can spend your time editing, refining, and optimizing copy for various personas and channels, not brooding over draft 4.5

Marketing AI 145

Marketing AI Copywriting Landing Pages Work Management 145

Lead Forensics

APRIL 3, 2024

In this article, we’re going to help you fine-tune your needs so you can pull out the ones which are going to be the most effective for you. Those that are most likely to turn into paying customers and are most deserving of your time and efforts. Your goal should actually be to generate more of the kind of leads.

Top of Funnel 40

Top of Funnel Work Management Sales Qualified Leads Lead Scoring 40

SalesIntel

MAY 26, 2021

But, not because people stopped paying attention to the emails they receive. In fact, according to VentureBeat, email delivers the highest ROI compared to other channels. So, the real reason for poor email performance is because the outreach is often too generic. It is the most effective way to scale your efforts.

Response Rate 52

Response Rate Outreach Tips Buyer Intent 52

Optinmonster

SEPTEMBER 2, 2020

Your call to action (CTA) is the most essential part of your marketing campaign. 5 common types of CTAs. 5 actionable tips for writing the perfect call to action. By the end of this post, you’ll be able to write better CTAs and achieve measurable success from your own marketing campaigns. Grab a download.

Examples 121

Examples Click Rate Social Media Copywriting 121

Outgrow

MAY 9, 2022

Interactive content is a dynamic way to drive leads and provide value to your customers and prospects. So, let’s discuss the benefits of this powerful combo and how to use it to up your lead generation game! Above all, these can be hosted natively in a HubSpot landing page, blog, website page, or embedded in emails and social posts. .

Outgrow 52

Outgrow Lead Generation Hubspot Sales Qualified Leads 52

Belkins

DECEMBER 20, 2020

Here are some tips for you to win more clients: - Ask your existing customers for referrals. Reach out to the prospects that were interested in your services but didn’t make a purchase. Publish compelling content in your blog to engage your audience. Make an email introduction. - Be engaging.

Ideal Customer Profiles 111

Ideal Customer Profiles Work Management Planning Advertising Agencies 111

Optinmonster

MAY 18, 2020

” Without earnings per click, you’ll never reach your full potential as an affiliate marketer. 5 ways to increase EPC for higher revenue. Jump straight to our section on 5 tips to increase EPC for higher revenue. It concretely indicates your earnings potential. That’s “earnings per click.”

Cost Per Click 120

Cost Per Click CPC Advertising Agencies Landing Pages 120

Zoominfo

OCTOBER 21, 2021

The best sales funnel is one that works for your business and your sales team — all the sales funnel diagrams in the world and definitions of the KPIs that make a funnel work won’t matter if they’re not customized to fit your sales goals.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Hubspot

JUNE 5, 2018

But even though I’ve always been strategic about my in-person opening lines, I only recently began applying the same level of thought to my online messages -- a common sales email mistake. I tossed them from my repertoire … and my response rate more than doubled. Want similar results with your prospects?

Outreach 101

Outreach Urgency Marketing Adwords Stats 101

Oktopost

NOVEMBER 16, 2023

Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). Their research and engagement can turn into precious data for your business. For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short.

Analysis 69

Analysis Budget Programs Social Media Allocation 69

Martech Advisor

OCTOBER 31, 2019

93% of B2B marketers use email to distribute content, according to Content Marketing Institute. If you’re looking to improve your email marketing results, implement these five email marketing best practices! Email is perhaps the best medium for B2B organizations to generate leads and drive conversions.

Email Marketing 65

Email Marketing Practices B2B Marketing CTR 65

Hubspot

JULY 7, 2020

To explore the accompanying dataset on your own, you can find our interactive microsite here. While email volume has risen significantly — typically a no-no for teams hoping to keep their open rates up — open rates have risen faster than volume has grown, demonstrating that teams have been successful at providing relevant and helpful content.

Advertising Benchmark 101

Advertising Benchmark Work Management Business Marketing Management 101

SpotMe Blog

JULY 25, 2021

Tips to Transition Your Events from Virtual to Hybrid. Best Practices for Promoting Your Hybrid Event. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Imagine watching a live Q&A session, but being unable to comment or ask any questions yourself.

Examples 111

Examples Enterprise Management Work Management Conference 111

ConvertKit

AUGUST 17, 2020

What's a “good” engagement rate on Instagram? How to increase your Instagram engagement (in under 1 hour per week). Repeat this process each week to boost your Instagram engagement. In fact, your follower count doesn't matter a whole lot. Let's get engaged! A quick refresher on Instagram engagement.

Click Rate 103

Click Rate Eye-Tracking Guidelines Curation 103

Optinmonster

MAY 25, 2020

” But that question is a bit vague. So after a few back and forth emails, we finally get to the root of the question. In this article, we’ll help you make that decision by exploring the following questions: What is OptinMonster? What are the top 5 benefits of using OptinMonster? American Express.

Trigger Marketing 78

Trigger Marketing Lead Ranking Pricing Price 78

Optinmonster

OCTOBER 7, 2021

Are you struggling to figure out how to convert traffic into leads on your website? An optin campaign is an effective and easy way to convert your website traffic into actual leads. Optin campaigns are messages you promote across your site to showcase special offers, deals, and products. Personalized to your user experience.

Traffic 72

Traffic Lead Scoring Lead Ranking Leads 72

Hubspot

APRIL 6, 2018

As a writer for the HubSpot Sales Blog, I'm always crafting new email templates. And my favorite source of inspiration is in HubSpot Sales -- I'll open up "Templates" and browse the real emails HubSpot salespeople are sending their prospects. Are you doubling down on [goal]? Best, [Your name]. Thanks, [Your name].

Open Rate 93

Open Rate Template Peer-to-peer Click Rate 93

SalesIntel

JANUARY 10, 2024

But mediocre data can deplete your marketing budget – or, worse, your client relationship. The good news is that there is a lot of amazing data out there, and recognizing it may be as simple as asking a few basic questions to the B2B data provider. Can you define the size of your ideal customer profile?

Ideal Customer Profiles 40

Ideal Customer Profiles B2B Sales Advertising Agencies Marketing Budget 40

Sharpspring

JULY 17, 2019

Email marketing is great — when it’s done correctly. While social media marketing converts at a rate of 1.9%, email marketing converts at a rate of 6.05%. Based on those returns, if you were to put $1,000 into email marketing efforts in 2019, you would stand to make around $440,000. Or hire someone else who does.).

Tips 69

Tips CAN-SPAM Domain Marketing Automation Services 69

Digital B2B Marketing

DECEMBER 2, 2013

You have carefully chosen your partners, negotiated an effective cost per lead and are diligently measuring your results. You can increase the value you get by changing how you run each of your programs. Select Your Content Carefully. In cost per contact programs, your content is a key filter.

Lead Generation 100

Lead Generation Budget Programs Lead Scoring Lead Ranking 100

CoSchedule

SEPTEMBER 2, 2022

To improve the effectiveness of your marketing efforts, consider fostering customer loyalty with a renewed retention strategy. To improve the effectiveness of your marketing efforts, consider fostering customer loyalty with a renewed retention strategy. After the update, estimates put this figure around 5% for U.S.

Paid Content 44

Paid Content Work Management Marketing Management Budget Programs 44

Sharpspring

JUNE 10, 2020

Whether you are completely new to email marketing or have been a marketing guru since laptops weighed as much as an average toddler, it never hurts to take time for a little refresher course! Get ready to learn how to easily set up a successful email marketing strategy with SharpSpring in the following simple steps. Segment your lists.

Email Marketing 52

Email Marketing CAN-SPAM Phishing Paid Search Agency 52

Hubspot

APRIL 6, 2017

That’s where conversion rate optimization (CRO) comes in. In this blog post, we’ll teach you all about CRO -- what it achieves, why you should do it, and how your team can execute it. We’ll explain how you can drive more results from your existing traffic so your content can work smarter, and not harder, for you.

Conversion Rate 101

Conversion Rate Lead Ranking Optimization Conversion 101

ClearVoice

MARCH 5, 2019

To set expectations, document the scope of work, timelines and deadlines, payment terms, your hours of availability, and your role as freelancer. So, before you dive headfirst into your next collaborative partnership, do each other a favor: Discuss every detail. How can freelancers set client expectations? Time is life.

Peer-to-peer 74

Peer-to-peer Paid Search Agency Work Management Deliverability 74

Valasys

NOVEMBER 8, 2018

The days of yore came with a simple advice for marketers; the more people you add to your list, the more chances of them clicking on your emails and the easier marketing becomes. This brings us to our big question – How do you then collect and store personal data? This strategy will no longer work in this post-GDPR World.

Email Marketing 58

Email Marketing Opt-out Opt-in Privacy Policies 58

Outgrow

SEPTEMBER 15, 2022

Welcome to the Marketer Of The Month blog! . Why deliberate decision-making for startups is preferred to hasty testing and adaptation based on market response. Episode 079- Achieving Growth With Product Market Fit and Getting Your Brand Storytelling Right. I’m your host, Dr. Saksham Sharda. About our host: .

Storytelling 52

Storytelling Top of Funnel Disintermediation Product 52

TrustRadius Marketing

OCTOBER 19, 2022

The excruciating part is locating and purchasing the perfect software for your business and team. It’s also a big advantage to have a system that can provide analysis and reporting based on all your financial metrics. It’s also a big advantage to have a system that can provide analysis and reporting based on all your financial metrics.

Enterprise Management 95

Enterprise Management Work Management Marketing Management Budget Programs 95

seo.co

DECEMBER 18, 2020

Keep These Tools on Your Reputation Management Workbench. Enhance Your Brand’s Authority With SEO.co. The internet has the potential to make or break your online brand. With the advent of social media, it has become even more easy to build (or destroy) your reputation. But if you do something off-putting … BOOM!

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Belkins

FEBRUARY 21, 2021

Eager to make your B2B sales lead generation more efficient and less time-consuming? Thus, you should start with solid research of your potential customers’ tastes and behavior to increase conversion rates. Additionally, find out what your competitors offer to similar prospects to stay on the same page.

Sales Qualified Leads 67

Sales Qualified Leads Enterprise Management Ideal Customer Profiles Marketing Automation Services 67

Hubspot

JUNE 13, 2019

Press releases are important for increasing your brand awareness and helping your public relations (PR). But if nobody sees your release, you won’t get very far. You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs. How to distribute your press release.

Press 100

Press Distribution PR Public Relations 100

Hubspot

SEPTEMBER 12, 2018

The more control and visibility you have into your sales pipeline, the more revenue you’ll bring in. In fact, HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. How to Clean Your Sales Pipeline. Common Sales Pipeline Mistakes.

Top of Funnel 100

Top of Funnel Forecasting Marketing Proposals Work Management 100

Content Marketing Institute

OCTOBER 31, 2018

In 2006, the marketplace for email marketing automation software was crowded – and getting more so. HANDPICKED RELATED CONTENT: 17 Questions to Break Free From Competitive Content Issues. Is it any wonder then that many marketers are doubling down on finding people who already ask for their products, services, or solutions?

Top of Funnel 96

Top of Funnel Demand Generation Demand Generation Agencies 96

accelerate agency

OCTOBER 21, 2020

One which can help you with what is often the tough job of selling your service to prospective customers. One which can help you with what is often the tough job of selling your service to prospective customers. Spend time on your site’s SEO. How to sell your service. What you need is a way to stand out from the crowd.

Paid Content 81

Paid Content Marketing Budget Work Management Paid Search Agency 81