SocialPilot

FEBRUARY 6, 2024

Imagine you have the keys to a powerful marketing channel that boosts authenticity, expands reach, and drives engagement. Enter “Influencer Marketing,” an effective way to reach your target audience and generate leads. In this competitive social media generation, authenticity and engagement are the two alphas of the game.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

KoMarketing Associates

SEPTEMBER 11, 2014

Let’s take a look at some of these differences as we attempt to help bloggers and journalists stay on track and deliver the type of content they intend to their audience. News articles are almost always created with very specific word counts in mind, adhering to the publication and broader industry’s guidelines. Tone and Structure.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Biznology

JUNE 26, 2018

Immediately after my client’s non-profit website launched, Gerris Corp’s Dan Krueger and I initiated a 4,000-influencer micro-influencer and influencer marketing campaign, introducing my client’s nonprofit to the world. As I have shared endlessly, being pretty isn’t enough for social media marketing.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Online Marketing Institute

AUGUST 17, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready?

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Optinmonster

FEBRUARY 13, 2023

In this article, we’ll go over the basics of selling digital products so you can get started quickly. A digital product is a digital file that can be bought and sold online. Thinking about this up front will make building and marketing a digital product much easier later. What is a Digital Product?

Product 66

Product Tips Work Management Digital Marketing Funnels 66

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Embrace Math.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. Social Media Blogs. Content is everywhere these days. Where can I find it: [link].

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. So, this recruiting firm is good at networking: online and in the real world. I did a website analysis and custom demonstration for a local IT recruiting company recently.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. Social Media Blogs. Content is everywhere these days. MarketingProfs. Buffer Blog.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Stevens & Tate

JULY 25, 2022

If you do any online marketing, then the odds are you have some basic understanding of SEO. The more trust your brand creates, the more conversions, return visits, and social shares you will get. You should also share your content across your social media channels to increase its reach and visibility.

SEO 132

SEO Optimization Tips Lead Scoring 132

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. Thought leadership and the sharing of professional knowledge in social media channels help influence the B2B decision making process. Create an opportunity to acquire backlinks.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. Outside of social media, there’s no better way to humanize your law firm than with a blog. Very few online blogs become popular without some level of support. Which strategies are worth pursuing? Which ones are trends?

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

KoMarketing Associates

MAY 21, 2015

This may happen with every online marketing program, be it content development, SEO performance, or building a presence in social media. In fact, some of the most productive B2B content marketing initiatives need the occasional refresh to keep things moving in an upward trajectory. Get Reorganized.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

EMagine B2B Blog

JUNE 13, 2013

While we consider ourselves the B2B Online Marketing Experts (and we’re not not the only ones who think so ), we aren’t the only ones talking about it. Below is a list of thought-provoking articles on the subject of B2B Online Marketing: 5 reasons why email marketing out-performs social media in B2B market.

Online Marketing 40

Online Marketing B2B Marketing Microsite B2B 40

ClearVoice

MARCH 8, 2022

Plus, women who head up content marketing and creation efforts are in a great position to create messaging for, and engagement with, other women. The takeaway here is that this article could have encompassed hundreds of women who’ve influenced content marketing. Ann Handley , chief content officer, MarketingProfs.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

KoMarketing Associates

JULY 14, 2016

Social media can be overwhelming, especially if you’re a B2B marketer, because it can be a struggle to find things to share. However, as KISSmetrics suggests, hire someone who is experienced in social media, not your niche, as most social media for any industry will have similar goals: getting more visibility for the company.

Social Media 120

Social Media Social Marketing Automation B2B Marketing 120

KoMarketing Associates

JUNE 7, 2018

For instance, covering the same topic of “greenhouse gas emissions” in three different articles that essentially take the same approach is not going to hold your audience’s interest. If they pick up on the fact that all your articles are going to say the same thing, they aren’t going to come back to read more.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Exo B2B

OCTOBER 16, 2020

As far as influence is concerned, it is losing speed and/or credibility, at least on social networks where in a toxic and polarized climate, frustrated influencers take up most of the space. Who in the field of marketing and B2B has been able to get out of the social magma while being confined? no false accounts).

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Hubspot

MARCH 25, 2015

The blogosphere has been a major online marketing medium for years now. Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. 3 Tips for Effectively Reaching Out to Bloggers.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

Webbiquity

DECEMBER 18, 2018

The full weight of Google, a $700+ billion behemoth, pushed to make the new social media platform a success. Most bloggers think about search as the primary customer acquisition channel for blogging. There’s a great article about Rocket Internet on The Hustle. Nico Prins is an online marketer with a passion for travel.

Training 214

Training Planning Work Management Marketing Management 214

KoMarketing Associates

DECEMBER 9, 2014

The above stats, in combination with the more than 150,000,000 blogs currently in existence confirm one thing: In the content marketing world, competition is pretty darn steep. But cutting through the online clutter and fighting the so-called “ infobesity monster” takes more than content marketing budget, resources, and planning.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Convince & Convert

JUNE 6, 2013

In my articles I tend to focus on the “create something great” half of the formula. That’s one way to use keywords—cram ‘em into your article or page. You begin with an idea for your content, which of course, should track to your marketing objectives. As a guest blogger here, we have a good fit, a win-win.

Keywords 136

Keywords Long Tail Marketing Blogger Content 136

Predictive Response

MARCH 1, 2019

Building an online presence and professional reputation is essential whether you are launching a local business or an international brand. Utilizing multiple marketing tools and resources available online is one of the quickest ways to learn how to effectively reach and connect with your target audience. . Email Campaigns .

Effectiveness 49

Effectiveness Paid Search Agency PPC Business 49

Hubspot

SEPTEMBER 23, 2018

The great thing about the internet is that it's full of brilliant marketers sharing great information -- all for free. Social media is no exception. We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. 29 of the Best Social Media Blogs. Social Media Explorer.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

Writing on the Web

AUGUST 1, 2012

A very smart tactic for small business professionals is to invite guest bloggers. Lately I’ve been getting one or two emails a week from aspiring freelance bloggers asking to submit guest posts. Specifically I enjoyed your post for the busy business blogger. Related posts: Is the Social Web Changing How We Write?

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. Somethings like social media updating and article submissions can be handled by a V.A. Blog this on Blogger.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

DECEMBER 12, 2011

Probably the only reason you clicked on this article was to check out whether it might provide instant value to you. Can this article save you time and/or money and/or hassle? You are not a professional blogger. Does hiring a “ghost blogger” always make sense? Are there good and bad ghost bloggers out there?

Business Blogging 100

Business Blogging Business Blogger Work Management 100

KoMarketing Associates

JULY 22, 2014

Now that I’ve been at this content marketing thing for a while, I’ve come to realize that there’s no one way to do content marketing. As content marketers, we run the risk of reinventing the wheel if we continue to churn out the same kinds of blogs and articles that everyone else is writing. Comprehensive “How-to” Posts.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Will Traditional, Social Media Blend?

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Optinmonster

MAY 8, 2023

Want to know how to start an online business? This ultimate guide will walk you through planning your online business from just a dream to launching and growing. What is an Online Business? An online business is simply a business that sells products, services, or advertising through the Internet instead of a physical storefront.

Paid Content 64

Paid Content Work Management Marketing Management Business 64

Writing on the Web

FEBRUARY 7, 2011

Probably the only reason you clicked on this article was to check out whether it might provide instant value to you. Can this article save you time and/or money and/or hassle? You are not a professional blogger. Does hiring a “ghost blogger” always make sense? Are there good and bad ghost bloggers out there?

Business Blogging 100

Business Blogging Business Blogger Digg 100

Online Marketing Institute

JANUARY 4, 2011

Lisa’s Note: This is a very solid article by Ann, so I hope you take the time to absorb her information. If you’ve been submitting guest posts and having no success with publication, this article will shed some light and help you get more exposure. Brainstorm a Cool Topic Idea Your post idea is crucial.

Blogger 40

Blogger Adsense Twitter Buzz 40

B2B Marketing Traction

SEPTEMBER 18, 2015

If you’re in a market that is growing, even starting to consolidate into a mature market, what is the one key factor that will make you successful in social media? Strong and consistent positioning is the key to marketing success. Positioning is one of the basic marketing principles that leads to success.

Social Media 100

Social Media Positioning Social Marketing Media 100

Hubspot

MARCH 5, 2020

With the rollout of this new high-speed network comes a number of news articles, commercials, and promotional content explaining how 5G will dramatically change the world. This networking power has led tech bloggers to suggest that 5G will compete with -- or potentially limit the need for -- the Wi-Fi we currently use today.

Marketing AI 98

Marketing AI Paid Search Agency Ad Frequency Cable 98

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. That’s what AdRants is for.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

KoMarketing Associates

JUNE 2, 2015

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. To find this job listing, I entered the keywords remote and marketing. Make Yourself a Blogger. Final Thoughts.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

Mailmunch

MARCH 29, 2021

Are you looking for an average 4,300% ROI on your next marketing campaign? Are you tired of endless social media campaigns with limited click-throughs and conversions to actual sales? Let’s talk about why you should consider free email marketing services for your brand. What is Email Marketing? ConvertKit.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Email Marketing 59