Hubspot

JANUARY 10, 2011

Merriam-Webster just released a listing of the top 10 words searched on their website's free online dictionary tool during 2010 and the winner was austerity , with more than 250,000 searches. and the selection of "austerity" as the Word of the Year comes as no surprise to the Springfield, Massachusetts-based publisher.

Planning 28

Planning Trends Marketing Budget Marketing Budget Creation 28

Webbiquity

JANUARY 24, 2011

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars. Monitor social media discussions of your company or product in real time? Create animations? Promote events through social media? Gather competitive intelligence?

Social Media 100

Social Media Tools Buzz Media 100

Ambal's Amusings

JANUARY 31, 2011

Prior to this year, my perception of Twitter was that of a useless text-messaging medium designed to send friends obscure personal information. Using TweetDeck, I setup two search criteria, “White Paper” and “White Papers” Any subsequent Twitter message containing those key words is listed in a columnar format.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Contently

SEPTEMBER 17, 2021

Or maybe it’s just the opening line from a 2010 Old Spice commercial. For instance, my preferred edition of Dr. Bronner’s—lavender—features a 1,000-word deep dive on the benefits of psychedelic therapy. I’m in the bathroom, reading the label of a bottle of soap, and suddenly I feel compelled to change the world.

Advertising Agencies 193

Advertising Agencies Brand Identity Branding Paid Search Agency 193

Adobe Experience Cloud Blog

JANUARY 8, 2014

Author: DJ Waldow “Sticks and stones may break my bones, but words will never hurt me.” ” While that may be true in personal relationships, words — especially bad, overused, outdated marketing ones — can, in fact, hurt people. Here we go. E-mail: I first wrote about this one in October of 2008.

Wikipedia 48

Wikipedia Marketo Thought Leadership Opt-out 48

Adobe Experience Cloud Blog

JANUARY 8, 2014

Author: DJ Waldow “Sticks and stones may break my bones, but words will never hurt me.” ” While that may be true in personal relationships, words — especially bad, overused, outdated marketing ones — can, in fact, hurt people. Here we go. E-mail: I first wrote about this one in October of 2008.

Wikipedia 48

Wikipedia Marketo Thought Leadership Opt-out 48

BOP Design

JANUARY 26, 2023

All of these fonts are dated or used for very specific purposes – like personal invitations. Website visitors today are comfortable with scrolling on websites, so trying to shoehorn (what an outdated word!) So, what are outdated icons? While nostalgia is having a resurgence in design, it doesn’t apply to icons.

Design 119

Design B2B Paid Search Agency Copyright 119

Biznology

DECEMBER 11, 2019

Back in 2010, Google’s former head of the webspam team, Matt Cutts, emphasized that the difference between new and old domains is not a big deal. Avoid any complicated words or characters that would make it difficult to write or pronounce. In other words, you should know if someone is already using your desired name on social.

Domain 129

Domain Brand Identity Branding SERP 129

SmartBug Media

AUGUST 11, 2021

In 2010, universities enrolled an all-time record of 21 million students. Video Is (Still) King If a picture is worth a thousand words, a video is worth a million. Let’s be real: Gen Z doesn’t want to talk to a person on the phone, and they certainly don’t want to wait for a slow reply to an email. Studies show that.

Marketing Strategy 98

Marketing Strategy Marketing & Strategy Planning Mobile Advertising 98

Sprout Social

JULY 28, 2021

In other words, you can’t rely on the “room” that is your product’s efficacy to impress them. In just three words, the heart of our brand is ease, efficacy and humanity. Decorate: Develop your brand personality. At Sprout, we chose to characterize our personality through archetypes and personas.

Brand Identity 126

Brand Identity Branding Ad Building Work Management 126

Online Marketing Institute

DECEMBER 20, 2010

The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., As we like to say, “Personality is the missing ingredient in B2B marketing.&# They all are very entertaining, too.

B2B Marketing 40

B2B Marketing Marketing Management Eloqua RSS 40

Sprout Social

MAY 31, 2022

When Instagram launched in 2010, users could only share square images from their mobile devices. When posting to Instagram from your desktop, you can write your content in Google Docs or Microsoft Word, check the spelling and grammar then copy-and-paste it into your post. Social CRM.

Ideal Customer Profiles 130

Ideal Customer Profiles Mobile Marketing Work Management Tagging 130

markempa

JUNE 14, 2005

I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding. I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding." BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

Word of Mouth 120

Word of Mouth BtoB Buzz WOM 120

Outgrow

MAY 23, 2022

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. You can just say pass, but try to keep your answers to one word or one sentence only. Saksham Sharda: The first movie that comes to your mind when I say the word ambition. Joe Pulizzi: Never.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Vidyard

JULY 7, 2016

“Shortly after, in 2010, I decided to do some independent consulting and I kept running into this guy named Matt Heinz. We have a regular customer who has developed little video snippets that they have recorded with their own personal camera. It was his decision to venture off solo that would bring him to the team he’s on now.

Sales Management 60

Sales Management Marketing Automation Services Demand Generation Agencies Ad Building 60

markempa

MAY 25, 2005

« Velocity of Lead Follow-Up Is Critical To Winning the Complex Sale | Main | B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards » How to leverage word of mouth for more leads I liked this post by Joe Cullinane, author of 21st Century Selling , over at his WOMP blog. Be visable.

Word of Mouth 120

Word of Mouth Lead Generation Sales Qualified Leads WOM 120

Onalytica B2B

DECEMBER 11, 2017

In 2015 Mark was the seventh-most mentioned person by CMO’s on Twitter and is among the Top 10 most re-tweeted marketing authorities in the world. In 2010 I wrote business is not about B2B or B2C, it is about P2P — connecting people to people. The most influential person in my professional life has been Peter Drucker.

P2P 164

P2P Ad brokers Social Media Word of Mouth 164

markempa

MAY 8, 2006

« Lead generation with Podcasts | Main | Why CEOs Must Be Actively Involved in Lead Generation » Personal lead generation tools If you do lead generation (a.k.a. The article features tools that will aid sales people, entrepreneurs, and professionals with their personal lead generation efforts. " by Jeanette Borzo.

Lead Generation 120

Lead Generation Generation Cold Calling Leads 120

Anyword

DECEMBER 20, 2023

They try to imitate human language and come up with responses that sound like something a person would say. But because they don’t really understand the meaning behind the words, language models can sometimes get it wrong or produce nonsense.

Tips 40

Tips Lead Ranking Rules Content 40

Salesforce Marketing Cloud

OCTOBER 14, 2021

Maybe it has to do with my personality — I’ve always been a math person — but for me, running reports and dashboards in Salesforce brings order to a chaotic world. It was 2010, and I had been working for a software company in Singapore, where I was initially a solutions engineer and then a client renewal sales manager.

Peer-to-peer 95

Peer-to-peer Thought Leadership Work Management Communities 95

Zoominfo

OCTOBER 21, 2018

In a 2010 blog post, ZoomInfo discussed the emergence of video as an effective vehicle for B2B marketing communications. Keep it short and sweet, and don’t be afraid to let your personality show! At that time, nearly 60% of brand managers planned to invest more resources in online video in the next 12 months. And best of all?

Webinar Metrics 157

Webinar Metrics Video Marketing Marketing Strategy Marketing & Strategy 157

markempa

MARCH 30, 2005

« New PDF Tracking Gives Us Pause | Main | Podcast: Landing Pages for Lead Generation » Word of Mouth Marketing relies on reputation not branding The premise of my post is that B2B marketing and B2C marketing are different. Word of mouth is all about our reputation. They have it wrong.

Word of Mouth 120

Word of Mouth Lead Generation WOM B to B 120

Seismic

OCTOBER 24, 2023

This is indicative of how much things have changed for Seismic and the entire enablement space since the company was founded in 2010. From preparing slides to personalizing content, Seismic for Meetings streamlines the work that needs to be done before, during, and after meetings. This is something our customers know all too well.

Peer-to-peer 59

Peer-to-peer Marketing Analytics Tools CPO Lead Ranking 59

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? LinkedIn – only if I have made a personal connection. Email is all about actual audience.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Navigate the Channel

JANUARY 2, 2024

Since 2010, we’ve seen significant developments in the perceptions of online reviews, the ways businesses engage customers to leave feedback, and the channels or platforms consumers choose to do it on,” according to BrightLocal. They may rely on traditional forms of information and recommendations, such as word of mouth.

Psychographics 65

Psychographics Transparency Customer Satisfaction WOM 65

ClickZ

SEPTEMBER 29, 2020

Call centers and sales teams, for example, cannot be expected to perform their job to the best of their abilities using a personal cellular service. The cloud has already shaped how we live and interact on a daily basis, providing everything from unlimited storage to video conferencing, word processing, data entry and more.

Digital Transformation 105

Digital Transformation Organic Leads Segmentation Customer Surveys 105

Marketing Insider Group

JULY 6, 2010

Email is a proven and somewhat traditional technique for getting the word out. by Michael Brenner, July 6, 2010 Related Posts: Need to Drive Leads? An example of a Personal URL would be: yoursite.com/Jim.Smith and when “Jim&# visits his personal url, the website will usually be customized to him.

Social Media 100

Social Media Media Burn Rate Web 2.0 100

Hubspot

JUNE 5, 2012

Conducted between January 15th and March 1st of this year, this survey looked at the current state of local consumer purchasing behavior, and compared it against results from 2010. In other words, how can you turn your customers into word-of-mouth marketers for your local business?

Word of Mouth 28

Word of Mouth Business Customer Surveys Pricing 28

Marketing Insider Group

NOVEMBER 30, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Summit Share The 7th Annual Web 2.0

Web 2.0 100

Web 2.0 Paid Content Trends Paid Search Agency 100

Convince & Convert

JULY 26, 2010

Here’s how it works: People come to PitchEngine to get the word out about something. PitchEngine provided a platform for people to get their word out. Meaning, a brand (or person) could benefit by leveraging the crowd. He’s a former journalist turned PR guy and straight shooter at New Media Cowboy.

Social Media 115

Social Media SEO Marketing Websites PR 115

Hubspot

FEBRUARY 18, 2020

YouTube, Twitter, Twitch, and Instagram all mirror a short, one-word naming construct. In fact, a report on behalf of the Society of Personal and Social Psychology, Inc. Names, like all words, vary in connotation and audience reception. In 2010, Uber purchased Uber.com from the owner, Universal Music Group. Love is blind.

Paid Search Agency 91

Paid Search Agency Companies Social Networks Lock-In 91

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. You can call it ButterCRM Frosting for all I care. link] Ian Greenleigh Great post, Kevin.

Social Media 123

Social Media Work Management Marketing Management Media 123

markempa

MAY 23, 2005

« Peformance Measurement, Corporate Culture and the CMO | Main | 2 New RSS Feeds for the B2B Lead Generation Blog » Blueprint for Personal Lead Generation Success Do you generate your own leads? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 As you know it doesnt always stay that way.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Hubspot

JULY 22, 2019

TV advertising spend actually climbed 16% from 2010 to 2017 , according to analysis by ARK Investment Management. If these losses continue as projected, by 2023 viewing hours could be less than half what they were in 2010, and cut in half again by the year 2028. Here, I'm going to explain why. The Decline of TV Advertising.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? Will Deacon Aug 11 2010 Great post.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Planning Paid Search Agency 100

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? Will Deacon Aug 11 2010 Great post.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Planning Paid Search Agency 100

Digital B2B Marketing

FEBRUARY 25, 2014

Marketing has become a bad word to many. Gary Thuerk, referred to as the father of spam, said “I never fill out any personal information on Web sites because it all goes into some kind of marketing database” in an interview with eSecurity Planet. Unfortunately, you know the feelings toward marketing is sometimes justified.

Rules 100

Rules Paid Search Agency Banners Barriers 100