For cold prospecting, order a statistically projectable sample for your campaign. For data append, take a sample of your file and send it to several vendors to assess match rate and accuracy. . An Interview with Ruth P. Stevens and Bernice Grossman. I am pleased to welcome Ruth P. Stevens and Bernice Grossman, two well recognized B2B direct marketing experts. Ruth P. Resources.
JUNE 17, 2010
ACQUIRING MINDS [Sample] Savvy Buying of B2B Data