Trending Sources

Create Customer Content in Multiple Languages

Avitage

This post, and the book Global Content Strategy – A Primer, by Val Swisher can help you learn those lessons. The requirement to deliver customer content in multiple languages is further evidence of how new realities are introducing new requirements that demand new approaches. Content in multiple languages isn’t new. But that’s exactly the point. Exactly, another point!

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Creating Internal Buy-In for Inbound Marketing in Higher Education

Hubspot

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. Second, Val celebrated the small victories. 1) Communicate Openly.

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You Look Good When Your Customer Looks Good

Stories that Sell

A guest post by Val Stephen. Val Stephen is global customer reference pro who is passionate about tailoring programs to expand customer participation and reinforce credibility. www.linkedin.com/in/valoriestephen. Many things can motivate a customer to be a reference for your company. "Free "Free PR" is just the beginning. Normal. false. false. false. EN-US. X-NONE. X-NONE.

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What is all this talk about added value?

Your Sales Management Guru

There are three steps to adding val u e. What is All This Talk about Added Value? A mind is like an umbrella, it must be opened to work…. Many organizations express their value on their website or marketing brochures, but fail in this important step of proof. In a commodity business it is critical you consider value and what is really value. Step One : Forget what business you are in.

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Scholarships with February 2015 deadlines

Sales Lead Dynamics

Val Kilmer Val Kilmer owes Federal back-taxes of almost $500K until the actor will pay up along with the government has placed a loan on the farm in Mexico. 2010 is finished. And with it, therefore disappear some memories that are poor. Regrettably for these superstars, a year doesnt’s start wash government tax-debt away. For all your Average Person People who protest that the bass that is major is never gone after by the IRS, this list that is unofficial demonstrates the Treasury Departments net is definitely wide enough to some flounders. Yikes. Get me From Here!,

Want to change the way your audience thinks? Burn some books.

Earnest about B2B

Tasked with devising a marketing campaign to save a local library what would you do? Picture this. There’s a small public library that’s faced with the threat of closure – and it’s last chance saloon. Unless local voters approve a tax increase, funds will dry up and the library will need to shut its doors, once and for all. And by the way, you’ve only got $3.5k

The 5 Most Incredible Content Marketing News Stories of the Week

Writtent

Featuring luminaries such as Pulizzi, Val Swisher, and Michael Brenner, next year’s predictions include: At least 3 Fortune 500 brands will hire a Chief Content Officer. . December is traditionally a time for reflection, analyzing, and improvement. There’s no better time to dive deep into your blogging metrics for 2013 and determine how you’ll change and pivot in the year to come.

Trusted Content Marketing Metrics to Get Leadership Buy-In

Content Standard

Take Val Swisher’s advice, founder and CEO of Content Rules: “The only way to sell anything to management is through ROI. Improved performance metrics are showing the value of content marketing better than ever, and management is buying in—literally. Nearly half—47 percent—increased budgets by at least 20 percent. Meanwhile, 57 percent say increased revenue and sales.

Tom Pisello: The ROI Guy: VMware launches new version of ROI / TCO.

The ROI Guy

Microsoft Virtualization with Hyper-V - better val. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tom then served Gartner as a Managing VP. Latest Research.

Tom Pisello: The ROI Guy: Microsoft Virtualization with Hyper-V.

The ROI Guy

Microsoft Virtualization with Hyper-V - better val. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Advantage Microsoft, but not by much. Advantage Microsoft.

Tom Pisello: The ROI Guy: How TCO is a common sense sales and.

The ROI Guy

Microsoft Virtualization with Hyper-V - better val. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Posted by Tom Pisello at 1:36 PM Email This BlogThis! Latest Research.