Martech

JULY 19, 2023

HubSpot’s June releases include new tools for AI Content Assistant, reporting improvements, new HubSpot Payments and subscription features. Send subscription-related emails to the right buying contact for a company by using the new release to designate the buyer contact on a subscription record.

Data Hygiene 97

Data Hygiene Privacy Landing Pages CAN-SPAM 97

Top Rank Marketing

AUGUST 18, 2023

percent of business exhibitions having canceled during the first quarter of 2023, significantly lower than the 8.9 percent during November to 13 percent, according to recently-released data. percent during November to 13 percent, according to recently-released data. businesses $5.4

B2B Marketing 90

B2B Marketing Linkedin B2B Social Marketing 90

Martech

FEBRUARY 8, 2024

With enhancements across LinkedIn strategy tools, lead routing and complex team management, these updates are designed to elevate your marketing, sales and service efforts. Step up your LinkedIn strategy with documents and polls. Expanded insights and data management capabilities with limit increases.

Enterprise Management 104

Enterprise Management Sales Qualified Leads API Hubspot 104

Top Rank Marketing

NOVEMBER 10, 2023

But even if they don't understand, LinkedIn has the people who do. With over 70 million decision-makers, LinkedIn is the place to B2B.” — Keith Browning @TweetOfKeith Click To Tweet What Are B2B Content Marketers’ Biggest Challenges? Social Media Today “Not everyone gets it – not our parents or friends or loved ones.

Advertising Benchmark 105

Advertising Benchmark Marketing Report B2B Marketing Linkedin 105

Top Rank Marketing

DECEMBER 8, 2023

MediaPost Optimism for 2024 With 61% of Marketers Expecting Business to be Better [WARC Report] 2024 is set to see global marketing investments top the $1 trillion mark for the first time, with that investment growing by some 8.2 Social Media Today Is Video Content Being Created for All Stages of the Buyer’s Journey?

Newsletter 97

Newsletter B2B Marketing Linkedin Studies 97

Martech

JULY 11, 2022

HubSpot’s been busy, but we’re betting you’ve got vacation on your mind. Here’s what you need to know about the June releases. To see the releases in development, Hubspot has recently updated its product roadmaps for 2022, which you can find at the bottom of this page, beginning with Sales Hub. HubSpot wants you!

CMS Development 102

CMS Development Privacy Protection Open Rate Microsite 102

Top Rank Marketing

DECEMBER 29, 2023

and Canada noted that a supply chain management system was their most important technology solution, according to recently-released survey findings. In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news.

Paid Search Agency 107

Paid Search Agency B2B Marketing Advertising Agencies Linkedin 107

Martech

MAY 25, 2023

It automatically generates variations of a company’s social media posts to eliminate redundancy on LinkedIn and other channels. Merchynt : ProfilePro is an AI-powered Chrome extension that lets small business owners manage their Google Business Profiles for themselves. Business email address Subscribe Processing.

Digital Asset Management 73

Digital Asset Management Marketing Management Mobile Advertising Budget Programs 73

Top Rank Marketing

AUGUST 25, 2023

Also be sure to check out our own Elevate B2B Marketing LinkedIn newsletter which recently premiered. Marketing Dive Video Continues To Drive Programmatic Spending Growth By 2025 video advertising spending is expected to hit $96.06 billion, well ahead of other digital display advertising spending of $71.72 MediaPost From Mad Men to machines?

Newsletter 93

Newsletter Spending Linkedin B2B Marketing 93

Oktopost

NOVEMBER 8, 2021

And when we say data we mean Social BI , our powerful analytics tool that allows you to ask business-related questions and dig into your social data to find answers. Actually, you don’t have to imagine – with this week’s release, you already have it all inside Oktopost. LinkedIn Ads reporting in Social BI.

Linkedin 150

Linkedin Organization Ads Knowledge Base 150

Oktopost

APRIL 30, 2020

In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. Whether involved in essential operations or just trying to get through these challenging times, businesses still need to plan and host events.

Linkedin 128

Linkedin Mobile Marketing Work Management Lock-In 128

Meerkat Marketing

APRIL 21, 2020

LinkedIn has recently released statistics surrounding what has been performing best on its platform for company pages. LinedIn has also analyzed keywords in the post that had the highest engagement and seemed to resonate best with the LinkedIn audience. Read the full article on the LinkedIn Talent Blog.

Linkedin 52

Linkedin Business Correlation Paid Search Agency 52

RebelMouse

JANUARY 23, 2023

The advancement of AI-driven copywriting and image creators has made a splash in both business and popular culture, quickly putting us on the cusp of a new digital era. Now, Google is entering the AI race, announcing it has plans to release its own chatbot in 2023. However, the rise of AI can be good for your website and your business.

Google 52

Google Copywriting User-Generated Content Linkedin 52

Valasys

JUNE 27, 2023

On June 7, 2023, LinkedIn, the professional networking platform, released a new B2B research report and introduced several B2B tools, including generative AI ad copy features. These findings depict an industry facing mounting pressure, as outlined in LinkedIn’s first-ever B2B Marketing Benchmark study released on the same day.

Marketing AI 52

Marketing AI Budget Programs Advertising Agencies Linkedin 52

Meerkat Marketing

APRIL 21, 2020

LinkedIn has recently released statistics surrounding what has been performing best on its platform for company pages. LinedIn has also analyzed keywords in the post that had the highest engagement and seemed to resonate best with the LinkedIn audience. Read the full article on the LinkedIn Talent Blog.

Linkedin 52

Linkedin Business Correlation Paid Search Agency 52

Sprout Social

SEPTEMBER 24, 2020

At 706+ million users in 200+ countries, LinkedIn is one of the most used social media platforms for making connections. Recruiters, both fresh and seasoned, can always use a refresh on their LinkedIn recruiting strategy. Update your LinkedIn company profile. Up your LinkedIn marketing game. Update your personal profile.

Paid Content 144

Paid Content Linkedin Tips Work Management 144

Meerkat Marketing

APRIL 28, 2020

LinkedIn continues to gain popularity as a leading social media platform in 2020 for businesses. LinkedIn Marketing Solutions has released data revealing that it has 15 times more content impressions then job postings. How powerful is the LinkedIn platform? The proof is in the pudding.

Linkedin 59

Linkedin B2B Thought Leadership Business Thought Leadership 59

markempa

MAY 30, 2017

Starting in the fall of 2014, Salesforce started to analyze more than 15 million data points, spanning a four-year period, from two of the largest B2B databases: Data.com and LinkedIn. Mathew works with Salesforce and is the Principal of Marketing Insights to talk about the just released report, B2B Personas: Targeting Audiences.

Linkedin 297

Linkedin Research Studies B2B 297

Meerkat Marketing

APRIL 28, 2020

LinkedIn continues to gain popularity as a leading social media platform in 2020 for businesses. LinkedIn Marketing Solutions has released data revealing that it has 15 times more content impressions then job postings. How powerful is the LinkedIn platform? The proof is in the pudding.

Linkedin 52

Linkedin B2B Thought Leadership Business Thought Leadership 52

Webbiquity

NOVEMBER 9, 2021

they aren’t in your audience because they own a small business and your product is targeted at enterprise buyers), they will bounce pretty quickly. News Release Boilerplate. Social Media Account Profiles (Especially LinkedIn). If that visitor has somehow landed in the wrong place (e.g., And that’s okay.

Ideal Customer Profiles 352

Ideal Customer Profiles Brand Identity Branding Differentiation 352

Martech

JUNE 10, 2022

Why we care: In their quest to be the CRM platform for scaling businesses, Hubspot first added value to its Enterprise-level tools to eliminate the myth that when companies grow over a specific size, they need to switch to a different platform. Collect payments from meetings scheduling page. Who should receive this form?

Enterprise Management 98

Enterprise Management Hubspot Features Ideal Customer Profiles 98

Meerkat Marketing

APRIL 28, 2020

LinkedIn continues to gain popularity as a leading social media platform in 2020 for businesses. LinkedIn Marketing Solutions has released data revealing that it has 15 times more content impressions then job postings. When is the best time to post on LinkedIn? . The proof is in the pudding.

Linkedin 52

Linkedin B2B Thought Leadership Business Thought Leadership 52

Hubspot

JUNE 13, 2019

To thrive as a small business, you need press coverage. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). But if nobody sees your release, you won’t get very far. Why is press release distribution important?

Press 100

Press Distribution PR Public Relations 100

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. The unique user base of professionals and students makes the social networking service a hub for business and networking. Plus, four out of five LinkedIn users hold decision-making positions within their company.

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

KoMarketing Associates

JUNE 29, 2016

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. According to a recent report released by Regalix, 91 percent of respondents said that LinkedIn was the most effective channel in terms of helping them reach their target audience. eMarketing Association Network. Search Engine Land.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Sharpspring

APRIL 29, 2020

If you’re in the business of marketing, you understand the importance of creating great content. What separates LinkedIn most from other networks is that it’s intended to be professional. What separates LinkedIn most from other networks is that it’s intended to be professional. LinkedIn is more of a thought leadership platform.

Linkedin 86

Linkedin Distribution Practices Webcast 86

HG Data

APRIL 27, 2023

Data-Driven Marketing Turbocharged With HG Insights LinkedIn Connector Integration For More Precise Targeting LinkedIn Connector enables users to leverage powerful Technology Intelligence from HG Insights within LinkedIn Campaign Manager, empowering teams to boost engagement and conversions SANTA BARBARA, Calif.–(BUSINESS

Linkedin 52

Linkedin B2B Marketing B2B Campaigns 52

B2B Digital Marketer

AUGUST 12, 2021

With so many people focusing on new media and social media, should you even think about PR and press releases? What is a press release ? Yet, there’s a general perception that PR and press releases are antiquated, that it no longer applies in today’s world of digital media. In short, press releases still work!

Press 52

Press Social Media Relevance Media 52

Sprout Social

NOVEMBER 2, 2021

The added integration now makes Sprout one of a select number of global providers with combined Facebook, Instagram and WhatsApp Business messaging solutions. More than a way to simply stay in touch with friends and family, messaging has opened up the opportunity for businesses to more effectively connect with their customers.

Paid Search Agency 105

Paid Search Agency Business API Social Media 105

ClickZ

SEPTEMBER 20, 2019

LinkedIn’s CMO posted that she will be stepping down at the end of the year. AdRoll has released a new Brand Awareness solution for DTC marketers. As we covered in more detail here , the Manufacturing Cloud will be for sales and operations teams, and is intended to help forecast, plan and drive business in that sector.

Linkedin 85

Linkedin Marketing Management CMO Analysis 85

KoMarketing Associates

DECEMBER 6, 2016

The “2016 LinkedIn Ads Benchmark Report” from Bizible found that most B2B software and business service companies (50 percent) consider their LinkedIn marketing strategies to be successful. Additionally, 70 percent have invested in LinkedIn marketing ad campaigns for demand generation purposes. Why or why not? “A

Paid Search Agency 120

Paid Search Agency Top of Funnel Linkedin B2B Marketing 120

Webbiquity

JULY 28, 2022

Businesses, particularly smaller companies, frequently focus their resources and efforts on developing and producing new products. That’s why every firm must have well-designed product release emails. That’s why every firm must have well-designed product release emails. Guest post by Flavia Silipo.

Product 258

Product Effectiveness Template Marketing Automation Services 258

NuSpark Consulting

JULY 23, 2017

Launched in August 2014, LinkedIn’s Sales Navigator makes use of the social platform’s richly populated database of business profiles to identify the ideal prospective customer. As a fellow member of LinkedIn, you are able to see where their interests lie, what they’ve done in the past, and who their contacts are.

Sales Qualified Leads 145

Sales Qualified Leads High Quality Lead Linkedin Account Based Marketing 145

Valasys

JUNE 11, 2020

LinkedIn recently rolled out virtual events and poll features which will provide brands with new engagement opportunities. LinkedIn preconized that it accelerated its product roadmap to allow businesses to connect with their online communities. LinkedIn Virtual Events.

Linkedin 64

Linkedin Features Broadcasting Communities 64

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. According to the 2019 Video in Business Benchmark Report , smaller companies are now accelerating video content creation.

Enterprise Management 65

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 65

Trade Press Services Newsletter

NOVEMBER 2, 2023

Create and Distribute a Press Release and Add It to Your Press Kit. Writing and distributing a press release to announce your accomplishment should be the first thing you do after receiving the good news. Add the release and any media coverage you obtain to your press kit. But don’t leave the trophy on a shelf to collect dust.

Thought Leadership 130

Thought Leadership Peer-to-peer Press Trade Show 130

Webbiquity

AUGUST 24, 2021

LinkedIn ads reportedly reach 100% of the adult population in Bermuda. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. LinkedIn Facts and Stats. 70% of YouTube video views are on mobile devices.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294