Report: Instagram Stories Now Have an Average Completion Rate of 87%
KoMarketing Associates
SEPTEMBER 3, 2020
Conviva recently published the “2020 Instagram Stories Benchmark Report,” and statistics showed that this year, the average completion rate for Stories – the video component of Instagram – has come in at 87%. On average, Instagram Stories have had a 7% reach rate in 2020, which is an increase from the 6.7% recorded in 2019.
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