Martech

OCTOBER 31, 2022

Here’s a collection of all the tools and resources we’ve mentioned so far in our GA4 series, plus a few extra. Key articles by Google support. Consent Management Platforms with resources about Google’s Consent Mode. Release Notes for GA4 Make the switch to GA4 Introduction to Google Analytics 4.

Marketing Analytics Tools 101

Marketing Analytics Tools Resources Analytics Google 101

SendX

FEBRUARY 26, 2021

It is not an easy task to convince a person who randomly visits your website and jumps over to your competitors’ website. In this article, you can find the best lead capture software that will help you to recognize your desired tool for capturing leads. Yes, you heard me right. Now, What is Lead Capture Software?

Lead Capture 195

Lead Capture Marketing Automation Services Marketing Websites Lead Ranking 195

ClearVoice

JUNE 19, 2020

Whether you’re looking for tools to boost your freelance career, needing support, or simply seeking ways to give back to the black community, here’s a list of organizations and resources to get you started. Therapy for Black Girls , or TFBG, is making remarkable strides in providing mental health resources for black women everywhere.

Resources 111

Resources Communities Guidelines Press 111

Biznology

JUNE 28, 2019

The following is a sponsored article from our partner, GaggleAMP. Implementing an employee advocacy program has a slew of benefits for your marketing team, but you might be surprised to hear it helps your human resources department as well. The post How Employee Advocacy Benefits Human Resources appeared first on Biznology.

Resources 149

Resources Social Media Thought Leadership Public Relations 149

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. What Is Clubhouse?

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

SmartBug Media

DECEMBER 23, 2021

We have our own virtual community at SmartBug® called #LadyBugs, where we share articles and resources—or even vent when we need to. Last week, our #LadyBug members shared some of their favorite resources that are by women and for women, including podcasts, newsletters, and websites. Career success. Career advancement.

Resources 98

Resources Newsletter Fulfillment Communities 98

BOP Design

OCTOBER 30, 2023

In the ever-evolving world of B2B marketing , your website takes center stage as the virtual representation of your business. In this digital era, where first impressions are paramount, the design and functionality of your website play a crucial role in captivating and engaging prospects. Offer informative and educational resources.

Marketing Websites 108

Marketing Websites Conversion B2B Impressions 108

Sprout Social

SEPTEMBER 2, 2022

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Free social media marketing training and resources. Level: Beginner.

Social Media 118

Social Media Training Course Resources 118

Optinmonster

MARCH 21, 2024

In this article, I’ll show you how to collect customer feedback to get the insights and metrics you need to create a flawless user experience. And you can do it all right on your own website! 7 Ways to Collect Customer Feedback on Your Website What to Do With the Feedback You Collect What Is Customer Feedback?

Marketing Websites 105

Marketing Websites Tips Customer Surveys Customer Satisfaction 105

Adobe Experience Cloud Blog

APRIL 20, 2020

He said that: “cloud-based artificial intelligence will reinvent web design by eliminating the mundane, time-consuming parts of web development and creating elegant websites in a fraction of the time for a fraction of the cost.” . In this article, we will look at how AI is used in website creation in general.

Marketing AI 169

Marketing AI Marketing Websites Ad Building Process 169

Optinmonster

JANUARY 19, 2023

Do you want some membership website examples that are actually profitable? Membership websites are often touted as an easy way to monetize your content and generate leads for your business. In this article, we’ll show you some examples of membership websites that make money and break down just what makes them so successful.

Marketing Websites 80

Marketing Websites Examples Lead Ranking Copywriting 80

BOP Design

OCTOBER 26, 2023

At Bop Design, we understand that a website isn’t just a digital business card, it’s a potent sales tool that can engage prospects, nurture relationships, and facilitate multiple interactions throughout the buying journey. A staggering 75% of users admit to judging a company’s credibility based on its website design.

Design 107

Design Marketing Websites B2B Ethics 107

Zoominfo

JANUARY 21, 2019

Thus far, we’ve covered the most-read articles for sales professionals and recruiters. Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Key Takeaways About Our Top Marketing Articles in 2018.

Planning 164

Planning Work Management Zoominfo Storytelling 164

ClearVoice

MAY 16, 2020

And many resources to help fuel your business as we await the next steps. From applying for small business loans to filing for unemployment and more, consider this your COVID-19 resource guide. 9 Important COVID-19 resources for freelancers: 1. However, there is a light at the end of the tunnel. PEN Writers Emergency Fund.

Resources 122

Resources Budget Programs Act-On Television marketing 122

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. With remote work now the norm and AI influencing so many aspects of our professional lives, B2B leaders now expect more from their websites. This trend has stuck. This is no longer the case.

Design 94

Design Trends Marketing Websites B2B 94

Heinz Marketing

FEBRUARY 12, 2021

As marketers, we get busy, we tend to align our priorities to our sales goals, but website maintenance and upkeep gets left out. According to Quora users and other experts, a company should be spending anywhere from 2-5 hours a week maintaining their website. Here are three website maintenance ideas to focus on each month.

Marketing Websites 126

Marketing Websites Allocation Privacy Policies Marketing Management 126

Conductor

MARCH 16, 2022

Top Educational SEO Resources for Content Marketers. To ensure your content isn’t missing out on traffic and visibility—or an opportunity to build trust with your audience—we created a list of go-to educational SEO resources for content marketers. While it’s dense, it’s also incredibly resourceful. Keyword Research.

Education 98

Education Resources SEO Lead Scoring 98

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. On the other hand, Bing Ads also has a great resource section with tons of guides as well as an insights page with industry trends and success stories. LinkedIn Ads. Twitter Ads.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Marketing Graham

JANUARY 3, 2024

It’s tempting to take shortcuts, especially when designing a website. After all, if a competitor’s website is doing well, why not replicate their formula for success? While copying a competitor’s website may seem appealing at first glance, it’s a strategy fraught with pitfalls and drawbacks.

Small Business Marketing 52

Small Business Marketing Design Marketing Websites Business 52

Optinmonster

APRIL 15, 2024

Do you host your business website on WordPress? A WordPress survey popup plugin can help you create a popup that lets your visitors share their feedback about what they liked or didn’t like about your website. For example, you can use the popup or modal box to: Discover how visitors are interacting with your website.

Customer Surveys 75

Customer Surveys Marketing Websites Marketing Management Template 75

Stevens & Tate

JULY 22, 2022

Your website is the most important marketing tool you have—so it’s no surprise that its design is essential to your success. As such, you need to update your website to stay ahead of the curve. If your website is more than a few years old, it may be time for a website redesign. Improve The User Experience.

Analytics 131

Analytics Marketing Websites Tools Marketing Analytics Tools 131

SmartBug Media

JANUARY 31, 2024

In the fast-paced digital landscape, a well-designed and user-friendly website serves as a powerful tool for businesses to engage their target audience. If your website isn’t accomplishing that goal as well as you’d like, launching a new website can create new opportunities to generate leads.

Lead Generation 69

Lead Generation Marketing Websites Generation Lead Scoring 69

Hinge Marketing

FEBRUARY 16, 2023

For professional services and other B2B organizations, it’s essential to have a website that accurately represents both your brand and your capabilities, while also providing a positive user experience. A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth.

CMS Development 112

CMS Development Cost Marketing Websites B2B 112

Martech

DECEMBER 8, 2021

While websites are not specifically mentioned, a judge could rule that websites fall under this regulation. RELATED: Is your website at risk for an ADA accessibility lawsuit? Phone number on the website lacked a full description, potentially barring users from understanding what the number is for.

Cost 105

Cost Marketing Websites Paid Search Agency Terms and Conditions 105

KoMarketing Associates

DECEMBER 27, 2016

In what has become a tradition five years running, here are some of the resources our team members have discovered and / or utilized throughout the year. These resources helped to improve performance, shape and refine tactics, and provided inspiration for professional development. From Casie Gillette. The Technical SEO Renaissance.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Webbiquity

OCTOBER 21, 2022

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. They also know both on-page and off-page SEO and can create articles and blog posts accordingly. Shorter articles usually get less traction.

Copywriting 335

Copywriting Rules SEO Lead Scoring 335

Spiralytics

JULY 19, 2023

When it comes to building accessible websites, WordPress is the topmost choice, and for good reason. This means that just launching a WordPress site is not enough; you also have to put in the work to improve your website’s position on search results. Test your website speed Website loading speed is a big factor in user satisfaction.

CMS Development 91

CMS Development Optimization SEO Practices 91

Zoominfo

FEBRUARY 20, 2018

We’ve already covered artificial intelligence and marketing —but today we’re getting more granular and looking specifically at AI and your business website. 11 Advanced Ways AI Can Improve Your Business Website. Therefore, a company’s website is the equivalent of a digital first impression. 1. Website Creation.

Marketing AI 272

Marketing AI Marketing Websites Zoominfo Lead Ranking 272

BOP Design

OCTOBER 6, 2020

In the era of pandemics, your B2B website is literally the front door to your business operations. Your business has 7 seconds to make a great first impression on a prospect visiting your website—here are 5 tips on how to succeed. Read more: 5 tips to leverage your website during social distancing. Informative Content.

Design 131

Design Marketing Websites Ad Building B2B 131

Marketing Insider Group

AUGUST 15, 2023

And, they’ve made it abundantly clear that their ranking preferences lean heavily towards websites that prioritize user experience. Content marketing agencies have the expertise and resources to create high-quality content that aligns with your business’s goals. Search engines favor websites that regularly update with fresh content.

SEO 235

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 235

Circle Studio

DECEMBER 22, 2019

These posts are indicative of our blog’s mission to be the go-to resource for marketing best practices and information for both clients and prospects. Read Article. Selecting the right agency partner for your firm’s website redesign can be a challenging task. Read Article. Read Article. Read Article.

Marketing Proposals 98

Marketing Proposals Advertising Agencies Paid Search Agency Lead Nurturing 98

RebelMouse

APRIL 27, 2022

Google’s crawler looks for this phrase in your post’s URL, headline, article body, and even social shares. Add Backlinks Backlinks are simply links within your content that link to another website to support your post’s ideas. Backlinks are key for SEO, so embedding lots of them in your article will help you rank for specific terms.

Resources 52

Resources SEO CTR SERP 52

SmartBug Media

APRIL 28, 2021

Best Free Marketo Training Resources. Here are our top free training resources to help you learn the ins and outs of the Marketo platform: 1. Marketo Website Documentation. In the ”Getting Started” module , you’ll find helpful training resources on getting set up and producing quick wins. Marketo Blog and Community.

Marketo 86

Marketo Training Resources Marketing Automation Services 86

nDash

JULY 14, 2022

Are you seeking exceptional legal content for your website? Certainly, law offices obtain substantial benefits when legal professionals write their website content. For example, a licensed professional’s website is public. Some of us write public-facing websites explaining those and other law areas. That said….

Marketing Websites 98

Marketing Websites Ethics Content Privacy 98

KoMarketing Associates

JANUARY 31, 2017

While much of what I wrote still remains true, the tools and resources continue to evolve and improve. In this article, I’ll detail eight resources I find essential when tackling competitive analysis and uncovering opportunities to better aid our client’s SEO programs; particularly those in B2B markets. Screaming Frog.

Analysis 120

Analysis Online Marketing Resources B2B Marketing 120

KoMarketing Associates

DECEMBER 5, 2018

There are several places internal linking traditionally occurs, particularly in a website’s navigational architecture. Here are the most common areas in a website for internal linking: Primary site navigation. Within the main body content of an individual web page, like a blog post or article perhaps. A web page sitemap.

Practices 123

Practices SEO Marketing Websites B2B Thought Leadership 123

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? You’ve already invested plenty of time and resources in building your business website. But can you drive traffic to your website for free? There are many ways to promote your website for free. Now it’s time to get it in front of your target audience!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78