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Are You Still Not Posting On Social Media?

Marketing Insider Group

The Social Imperative The bottom line is that I feel being active in social is a business and professional imperative and so we need to take these steps: Build it in to your day. Build strong connections. — Jacob Sloan (@jacobsloan) March 13, 2012 @brennermichael Top 3: 1. "No Find ways to scan and filter information.

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Building a social selling program: personalizing content at scale

Seismic

I learned a lot during my journey to build the program from scratch and see it mature. By early 2012, new businesses were forming to help companies like ours create or source content. By February 2017, I had introduced my senior leadership team to the idea of using AI to personalize content and enhance our compliance capabilities.

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Top 12 B2B Marketing Insider Posts Of 2012

Marketing Insider Group

Last week I wrote the Top 10 Marketing Posts of 2012 from Business 2 Community, the social news site I co-founded with Brian Rice and Dan Criel. This week, I am happy to bring you my Top B2B Marketing Insider Posts of 2012. Thanks to everyone who supported me in 2012. Top B2B Marketing Insider Post of 2012: What Is Marketing?

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How to Fall in Love with your Marketing for Valentine’s Day 2012

Tomorrow People

Valentine’s Day 2012. It’s not just about hearts and flowers for your personal life. Build your prospect’s trust in you as an expert by sending them content that answers their burning questions. Why not use this auspicious date to re-ignite your passion for your own marketing strategy? Follow @sookieshuen.

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Our Favorite Internet Marketing Blog Posts of 2012

KoMarketing Associates

For KoMarketing Associates, 2012 was a year of growth, collaboration, successes (and challenges), and good fortune. As the year draws to a close, we wanted to look back and share some of our favorite posts from 2012, organized by a handful of KoMarketing team members. You can never stop learning and sharing.

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Why Now Is The Time To Build Your Personal Brand

Marketing Insider Group

Some of us in marketing were even lucky enough to help our businesses build their brands. And those who know how to use social channels to deliver helpful messages will ride the wave of this new era in personal branding. And I’ll offer tips on how to get there… Foundations of The Personal Brand.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

So how can SaaS brands make their technical content exciting and build audience loyalty that ultimately translates to new business? Videos are a great way to make highly technical topics engaging while building a human connection with your audience. Influencer endorsements build trust. Quick Takeaways. Image Source.