Zoominfo

OCTOBER 3, 2022

You’ve probably seen questionable social media accounts trolling the comment section of your personal feed, or heard of scammers attempting to make a buck through fake Facebook or Instagram profiles. But recently, there’s been attention on a new frontier of fake social media accounts — business profiles on LinkedIn.

Ideal Customer Profiles 130

Ideal Customer Profiles Profiling Linkedin Zoominfo 130

Zoominfo

MARCH 20, 2018

It’s 2018– by now, social media has infiltrated every aspect of our lives; whether we’re documenting our commute via Facebook live, sharing our latest culinary find with our Instagram followers or simply keeping up with the latest headlines on Twitter, there is hardly a time when we aren’t connected to a social platform – even at work.

Social Media 164

Social Media Media Zoominfo Guidelines 164

Zoominfo

MARCH 17, 2021

link] pic.twitter.com/ym7pQvVpZS — ZoomInfo (@ZoomInfo) October 20, 2020. Explore Social Media. Social media platforms can be quite beneficial for both your SEO and your website traffic. With the right guest-posting and link-building strategy, you can easily increase your website traffic tenfold.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Zoominfo

JUNE 13, 2018

Social media has completely transformed the way people interact with each other—including the way sales professionals interact with customers and prospects. Social selling is one of the hottest trends in the business world, yet many sales professionals remain skeptical of its effectiveness. Keep reading! Click to Tweet!

Peer-to-peer 244

Peer-to-peer Zoominfo Multi-Channel Cold Calling 244

Zoominfo

MARCH 3, 2019

What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. With ZoomInfo you can search, filter, find, and contact companies using a wide range of criteria.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

MARCH 21, 2022

Today, most candidates seek work through digital platforms, like job boards or social media networks. Candidate experience is probably the number one factor in determining whether someone accepts or declines a role,” says Ryan Beaudry, a talent acquisition manager at ZoomInfo. The other factor is speed.”

Automation 130

Automation Zoominfo Multi-Channel Digital Marketing Funnels 130

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. So how should you go about creating a social strategy that aligns with everything else you have going on? Increased Brand Exposure.

Social Media 200

Social Media Marketing Analytics Tools Marketing & Strategy Marketing Strategy 200

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. And yet, social advocacy examples continue to be the exception. Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. It piques interest.

Examples 93

Examples Zoominfo Work Management Webinar Metrics 93

Zoominfo

MARCH 19, 2018

Social selling is a sales technique that leverages social networking sites to identify prospects, build relationships, and ideally, close more deals. Social selling is more than just a hot trend, it’s an essential part of the modern sales process. Top Ten Social Selling Tools: 1. ZoomInfo ReachOut.

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

Zoominfo

APRIL 18, 2022

It prevents recruiters from wasting time pitching to the wrong people who aren’t a fit,” says Kayt Kelley, senior talent acquisition manager at ZoomInfo. ZoomInfo TalentOS is an example of such a data platform. The most widely used professional social network is LinkedIn , which also offers specific solutions for recruiters.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Zoominfo 130

Zoominfo

AUGUST 10, 2021

Job seekers leveraging social media isn’t a new phenomenon. Both Snapchat and Facebook added recruitment and job posting capabilities to their platforms in 2017, and LinkedIn has been a long-time platform for networking, job searching, and recruiting. TikTok Resumes: Social media Fad or Long-Term Recruitment Practice?

Zoominfo 130

Zoominfo Acquisitions Social Media Linkedin 130

Zoominfo

AUGUST 10, 2021

Job seekers leveraging social media isn’t a new phenomenon. Both Snapchat and Facebook added recruitment and job posting capabilities to their platforms in 2017, and LinkedIn has been a long-time platform for networking, job searching, and recruiting. TikTok Resumes: Social media Fad or Long-Term Recruitment Practice?

Zoominfo 130

Zoominfo Acquisitions Social Media Linkedin 130

Customer Experience Matrix

DECEMBER 13, 2020

Media Everyone knows the pandemic accelerated the shift towards online media that was already under way. Retailers like Walmart, Kroger, Target, and CVS have all started their own ad networks , drawing on their own customer data. shoppable video is growing rapidly. artificial intelligence will become (even more) ubiquitous.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

Zoominfo

AUGUST 8, 2019

In today’s digital age, there is a lot of emphasis on generating leads through blogs, emails, social media, Google AdWords, etc. All well and good, but you should also take a step back and focus on the most valuable lead generation weapon of them all – your networks. 2. Tap into your social networks.

High Quality Lead 178

High Quality Lead Leads Lead Marketing Qualified Leads 178

Zoominfo

APRIL 23, 2019

Holding events for existing clients and potential prospects is a great way to network and drum up new business. Expanding the event beyond your core client base makes it possible to actively pursue referrals while expanding your network. Be active on social media. Contact ZoomInfo today to learn more.

Marketing Management 145

Marketing Management Zoominfo Buyer Personas Case Studies 145

Zoominfo

JULY 1, 2018

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). What is Social Selling?

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

Zoominfo

DECEMBER 4, 2019

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Zoominfo

JUNE 6, 2022

This is typically done via job sites, professional social media networks, and employer review platforms such as Comparably. In a competitive market, a strong recruitment marketing strategy attracts the right candidates at scale,” says Robert Daugherty, senior vice president of talent acquisition at ZoomInfo.

Process 130

Process Brand Identity Branding Zoominfo 130

Zoominfo

SEPTEMBER 8, 2019

There’s no way around it—industry conferences and networking events are expensive. But, live events provide a unique opportunity for your team to network, develop important skills, and ultimately improve your business. Networking opportunities. For more sales and marketing solutions contact ZoomInfo. Content creation.

Conference 162

Conference B2B Zoominfo Cold Calling 162

Zoominfo

OCTOBER 5, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Use Different Visual Mediums – Cisco Cisco is a cutting-edge technology company that develops networking and telecommunications equipment. Our extensive Customer Success page features detailed testimonials of customers who achieved growth using ZoomInfo.

Storytelling 130

Storytelling Examples Brand Identity Branding 130

Zoominfo

AUGUST 6, 2019

Example: Slack is a networking service used for private communication within organizations. Get Social with Your B2B Digital Marketing Strategies. Social media has taken the world by storm. It’s changed the way we communicate, socialize, meet people, network—the list goes on.

Marketing Attribution 154

Marketing Attribution Enterprise Management B2B Marketing Marketing & Strategy 154

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Most companies have a system in place to collect information from prospects, customers, lead generation efforts, email campaigns, and networking events. They are then able to put together a graphic to pitch to media outlets.

PR 188

PR Paid Search Agency Zoominfo Marketing & Strategy 188

Zoominfo

JUNE 4, 2019

Leverage social media: Social media can give your pre-show campaigns a much-needed boost. For instance, here at ZoomInfo, we help sales and marketing professionals find and reach their ideal audience, amongst the crowded prospect landscape. Leverage social media to your advantage. It’s a win-win.

Trade Show 187

Trade Show Planning Zoominfo Paid Search Agency 187

Zoominfo

JUNE 27, 2018

Typically brands work with influencers who have a large, dedicated following, particularly on social media. When a brand aligns with the right influencers, it can boost everything from social media engagement , to brand awareness, and so much more. Today, we’re going to let the numbers do the talking for us. 32% of U.S.

Statistics 202

Statistics Planning Allocation Peer-to-peer 202

Zoominfo

JANUARY 15, 2019

This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. So, whether you’re a new reader looking for new sales content or a ZoomInfo regular, today’s blog post is for you. 15 Social Selling Quotes to Inspire Your Sales Efforts. So, allow us to indulge.

Peer-to-peer 185

Peer-to-peer Cold Calling Zoominfo B2B Sales 185

Zoominfo

JUNE 4, 2019

Before making your initial call, take the time to network and research your B2B sales prospects to uncover any commonalities. Specifically, take a look at their social media accounts like LinkedIn – do you happen to have any mutual connections? Optimize Your Social Presence. 3. Establish your credibility.

Ad Building 244

Ad Building Zoominfo B2B Sales Case Study 244

Zoominfo

JUNE 14, 2018

Industry trade shows and professional events are an excellent way to learn new skills, network with others, and revive your creativity. Our point is this: Don’t feel like you have to say yes to every social gathering or event option. Send some pictures back to your social media coordinator!

Trade Show 159

Trade Show Zoominfo B2B B2B Sales 159

Zoominfo

FEBRUARY 19, 2018

There’s no way around it: Social media has drastically changed the way modern companies do business. But, what do you really know about social selling? Today, we provide you with a little more insight into the world of social selling. 48 Social Selling Statistics to Help You Close More Deals.

Statistics 184

Statistics Peer-to-peer Cold Calling Zoominfo 184

Zoominfo

OCTOBER 20, 2021

We’re seeing a huge uptick across the board as restrictions lift,” says Kerry Moore, Vice President of Talent Acquisition at ZoomInfo. When targeting passive candidates—even if they flat out reject your offer—you can still create a connection with them and add them to your network. Let’s take a closer look.

Zoominfo 147

Zoominfo High Quality Lead Outreach Acquisitions 147

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy. Traditional marketing content is still important, but when it comes to things like promotion, product pushes or industry news, social network sites are the place to be (because it’s where your potential customers are).

Social Media 100

Social Media Marketing Analytics Tools Marketing & Strategy Marketing Strategy 100

Zoominfo

NOVEMBER 12, 2018

Matt Gourley, Earwolf Podcast Network. “I Matt Gourley, Earwolf Podcast Network. Or, to learn more about the ZoomInfo B2B database , contact our sales team today. The post 18 Quotes About Podcasting for Business Professionals appeared first on ZoomInfo Blog. It should be for the love of the game right now.”.

Business 223

Business Zoominfo Advertising Mediums Broadcasting 223

Zoominfo

JULY 18, 2022

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. In social selling, sales professionals are playing the long game instead of eyeing immediate returns. Top 10 Social Selling Tools 1. How do we know?

Tools 100

Tools Work Management Marketing Management Cross-Selling 100

Zoominfo

MAY 12, 2020

They’re attending networking events, following your company on social media, and applying for your open positions. Passive recruitment means courting and networking with the right potential job seekers at a time when they: May not be seeking out a new job; and May not know that your organization exists. (If

Network Marketing 278

Network Marketing Positioning Zoominfo Opt-out 278

Zoominfo

JUNE 6, 2022

It defines the real experience of working for your company and articulates the shared expectations between employer and employee,” says Valerie Katz, director of employer brand and employee experience at ZoomInfo. Leverage Social Media It’s critical to build your employer brand on social media if you want your ideal candidates to find you.

Ad Building 130

Ad Building Brand Identity Branding Multi-Channel 130

Zoominfo

MARCH 3, 2019

ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. Reddit Reddit is more than just a niche social networking website.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

JANUARY 11, 2018

Try using one of the following: Other Social Channels Whether we want to admit it or not, a lot of us spend a significant amount of time using social media. Explain that you don’t typically reach out to candidates through social media, but that you have the perfect opportunity for them.

Linkedin 130

Linkedin High Quality Lead Zoominfo Outreach 130

Zoominfo

OCTOBER 16, 2018

Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. Reddit is more than just a social networking site. Anonymity: Unlike most social media sites, users tend to stay anonymous on Reddit. Reddit is a goldmine of inspiration!

Research 159

Research Peer-to-peer Marketing Automation Services Zoominfo 159