Valasys

JANUARY 22, 2020

On the 21 st of January 2020, ZoomInfo announced the launch of two new mobile apps to amass information that will allow marketers to delve into the information regarding their prospects from anywhere, leveraging B2B data intelligence. ZoomInfo is the global leader in providing go-to-market (GTM) intelligence solutions.

Zoominfo 52

Zoominfo Enterprise Management Work Management B2B 52

Zoominfo

MAY 21, 2020

But to crush cold email outreach, you have to do it right. Effective cold email outreach means finding something your prospect values—and something you have in common. Opportunity data helps inform the timing of sales outreach. BASHO emails are alive and well—and thriving. It’s time to get personal. Interested in more?]

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Zoominfo

FEBRUARY 3, 2023

An analysis of 44,000 landing pages by Unbounce found a median conversion rate of 4.6% — with results ranging from 3% for SaaS businesses to nearly 8% for media and entertainment. Email Email outreach typically requires a series of targeted emails, delivered on a predetermined cadence, that relate to the prospect and their pain points.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019. Take Atlatl Software, a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 189

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 189

Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Other approaches to prospecting — including bulk emails, direct messages on social media platforms, website chat messages, and text messaging — held steady as well.

Customer Surveys 246

Customer Surveys Top of Funnel High Quality Lead Zoominfo 246

SalesIntel

APRIL 19, 2024

This ensures users can access accurate and up-to-date information for more effective outreach. Their offerings include cold calling and email outreach features and segmented list creation. This tool sources data from public records, social media, and internal sources and can process large datasets efficiently.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

Zoominfo

DECEMBER 4, 2019

Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ). Modern job candidates practically live on social media, especially candidates from younger generations. Think of it this way: every decision you make on social media is a reflection of your brand.

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Martech

FEBRUARY 8, 2024

And now, here are this week’s releases: ZoomInfo’s ZoomInfo Copilot is an AI-powered solution that unifies a company’s go-to-market data, including CRM data and ZoomInfo’s data. Solvacy’s new social media management platform uses artificial intelligence to streamline digital marketing.

Marketing AI 85

Marketing AI Allocation Zoominfo ROAS 85

Zoominfo

JULY 25, 2023

ZoomInfo’s OperationsOS platform enables more robust GTM automation, including helping users creatively customize their lead-scoring models and unlock account-based scoring. Cold-ish Outreach You may think of the term “cold calling” and get a little squeamish, but there are plenty of benefits to this method of B2B lead generation.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

NOVEMBER 20, 2023

Early successes we’ve noted include assistance in analyzing campaign performance, creation of email sequences that reflect the company brand, and the summarization of core content into derivative assets, such as video scripts and social media posts. The data underlying customer outreach needs to be incredibly accurate, enriched, and deep.

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

Zoominfo

MARCH 19, 2018

Consider these statistics ( source ): 78% of salespeople using social media outperform their peers. This will help you locate important prospects and influencers, and then engage with them through social media. ZoomInfo ReachOut. ReachOut , ZoomInfo’s Chrome extension, allows you to simplify your social prospecting process.

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

Zoominfo

MARCH 3, 2019

What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. With ZoomInfo you can search, filter, find, and contact companies using a wide range of criteria.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

MAY 25, 2022

The more information business development teams know about prospects, the better they can tactically craft outreach that cuts through the noise and conveys true value. Intent data Understanding a prospect’s technology stack is important — but it’s intent data that prompts timely outreach. Example of an org chart in ZoomInfo.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

SEPTEMBER 27, 2018

Candidate response rate refers to the percentage of candidates who respond to a recruiter’s outreach efforts. So, in order to connect with more candidates, you must take even the smallest details into account—including the day and time you conduct your outreach as well as the different turning points in a person’s career.

Response Rate 183

Response Rate Multi-Channel Outreach Zoominfo 183

Zoominfo

JULY 4, 2018

As social media platforms grew in popularity, businesses began to recognize how essential social media is to the sales process. Consider these statistics ( source ): 78% of salespeople using social media perform better than their peers. Social media facilitates easy and immediate communication between users. Keep reading!

Peer-to-peer 233

Peer-to-peer Zoominfo Blast Campaigns B2B Sales 233

Zoominfo

MAY 1, 2018

But, because live video is unpredictable and strays from traditional marketing methods, many B2B marketers speculate whether live streaming has a place within their corporate social media strategy. For more information about ZoomInfo, contact our sales team. Most people are familiar with live streaming in a personal capacity.

Video Marketing 232

Video Marketing Zoominfo Buyer Personas B2B Sales 232

Zoominfo

JULY 29, 2019

It can lead to wrong numbers being called, bounced emails, and unfit leads added to outreach lists. ” Digital Marketing, ZoomInfo Click to tweet — “As a sales organization and go-to-market engine , contact and account data is priority number one for our team. If left unchecked, dirty data can render your CRM unusable.

Data Hygiene 130

Data Hygiene Zoominfo Practices Marketing AI 130

Zoominfo

SEPTEMBER 25, 2019

Direct mail is one of the very first outreach strategies employed by businesses. As a video production company that sells to other businesses, we have been doing B2B outreach for almost a decade. The first of our creative outreach ideas was one of our most successful. Let’s get into it! A great return!

Paid Content 182

Paid Content Campaigns Examples B2B 182

SalesIntel

MARCH 1, 2024

Such repercussions can have lasting effects on future outreach endeavors, hampering the effectiveness of communication efforts. Restricted Outreach Functionality Lusha’s outreach platform, Engage, offers basic functionality that may not meet the diverse needs of users.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Zoominfo

APRIL 23, 2019

By focusing your efforts on prospects that match this persona instead of wasting time trying to sell your services to anyone and everyone, advisors will see much a much higher return on their outreach initiatives. Be active on social media. But compliance shouldn’t be the reason advisors choose a social media blackout.

Marketing Management 145

Marketing Management Zoominfo Buyer Personas Case Studies 145

Zoominfo

JUNE 28, 2023

At ZoomInfo, we think of go-to-market as encompassing the entire revenue-generating lifecycle: a cohesive motion that targets ideal customers through aligned sales and marketing strategies, built with high-quality data, seamless outreach and engagement, and scalable automation and orchestration.

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Work Management Marketing & Strategy 130

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. But ‘regular, consistent outreach alone isn’t enough. Does ZoomInfo support sales prospecting? What is Sales Prospecting? But where should you start your search?

Sales Management 208

Sales Management Top of Funnel Ideal Customer Profiles Cold Calling 208

Zoominfo

OCTOBER 20, 2021

We’re seeing a huge uptick across the board as restrictions lift,” says Kerry Moore, Vice President of Talent Acquisition at ZoomInfo. Get to know your candidate Take the time to learn about your potential candidate before sending them a prospecting email or connecting on social media. Let’s take a closer look.

Zoominfo 147

Zoominfo High Quality Lead Outreach Acquisitions 147

Zoominfo

APRIL 18, 2022

A Recruitment Management System (RMS) is an integrated software platform that can automate each step of the recruiting process , from initial candidate identification and outreach, all the way through to final onboarding. ZoomInfo TalentOS is an example of such a data platform. A good RMS supports and empowers your recruitment team.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Zoominfo 130

Zoominfo

MAY 6, 2019

Nearly one in three consumers in the US is influenced by social media in their buying journey ( source ). In a similar fashion, candidates turn to social media to evaluate potential job opportunities. In fact, one recent study indicates that 73% of millennials found their last position through a social media site ( source ).

Zoominfo 169

Zoominfo Comparison Mobile Marketing Work Management 169

Zoominfo

FEBRUARY 28, 2018

Outreach: Automatically establish timely follow-up sequences, create personalized email templates, log call data, distribute relevant content, and streamline your outreach process. This growing trend refers to salespeople using social media to interact with prospects and customers. Your prospects want to feel understood.

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

Zoominfo

OCTOBER 5, 2021

If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo had long struggled with warm MQLs. Get a Demo 2. The key is frequent communication.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads Paid Content Top of Funnel 130

Zoominfo

JULY 18, 2022

Unlike social media marketing where companies target specific audiences — think expecting parents interested in nursery items — social selling focuses on nurturing one-to-one relationships with business leaders and prospects. Hootsuite Hootsuite is a popular tool for sharing and managing social media posts across platforms.

Tools 100

Tools Work Management Marketing Management Cross-Selling 100

Zoominfo

JUNE 4, 2019

Specifically, take a look at their social media accounts like LinkedIn – do you happen to have any mutual connections? All too often, a B2B sales rep will begin the outreach process without taking the time to understand who they’re contacting. Contact ZoomInfo today to learn how to increase your B2B sales productivity.

Ad Building 244

Ad Building Zoominfo B2B Sales Case Study 244

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019 Take Atlatl Software , a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 100

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 100

Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Other approaches to prospecting — including bulk emails, direct messages on social media platforms, website chat messages, and text messaging — held steady as well.

Customer Surveys 130

Customer Surveys Top of Funnel High Quality Lead Zoominfo 130

Zoominfo

FEBRUARY 26, 2021

In general, automation can dramatically increase the efficiency of a sales team by automating phone and email outreach, activity management, and ultimately increasing conversions and revenue. Better yet, the Zoominfo platform integrates with your techstack to further enrich your leads and provide deeper actionable insights.

Automation 162

Automation Work Management Top of Funnel Marketing AI 162

Zoominfo

MAY 30, 2019

Access to direct dial phone numbers is a simple but huge way to improve your sales outreach. The way we interact with prospects has changed dramatically over recent years – and social media has played a significant role in this transformation. If you’re tired of your calls going nowhere, consider taking your outreach to social media.

Spending 186

Spending Peer-to-peer Outreach B2B Sales 186

Zoominfo

MARCH 9, 2021

Search, social media, advertising, and email are all valuable distribution channels that must be developed to carry your unique message to prospective customers. It can then be shared widely across different channels such as email and social media. Bottom of the Funnel (BOFU) tactics.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Top of Funnel Demand 225

Zoominfo

NOVEMBER 4, 2018

As the modern buyer’s become more sophisticated and educated, sales teams have pivoted away from spray-and-pray outbound strategies to more consultative outreach. Then, think about which channels (email, phone, social media, etc) your sales reps prefer to engage prospects. ZoomInfo can help! Where are the inefficiencies?

B2B Sales 147

B2B Sales Ad Building Zoominfo B2B 147

Zoominfo

JULY 1, 2019

41% of those surveyed in the LGBTQ+ community stated that advertisements in LGBTQ+ print and media had a greater impact than advertisements in non-LGBTQ+ print and media ( source ). 60% of self-identified LGBT respondents see positive change for their community on YouTube in a way they don’t in traditional media ( source ).

Statistics 188

Statistics Advertisements Advertising Paid Search Agency 188

DealSignal

JANUARY 28, 2024

Essentially, DealSignal arms businesses with high-quality, precise information that’s vital for effective communication and outreach. Insightful Data : Offers extensive, detailed insights to empower business outreach. Integrates with sales engagement tools like Outreach and SalesLoft.

Enterprise Management 52

Enterprise Management Marketing Automation Services Best Practices Lead Ranking 52