Sprout Social

MAY 26, 2022

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. Being featured on the For You Page is a badge of honor among TikTokers. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration.

Campaigns 142

Campaigns Examples Design Planning 142

Optinmonster

FEBRUARY 6, 2023

Some examples of digital products are video games, music, movies, apps, and e-books. 42 Best Digital Product Ideas and Examples Digital Product Ideas for Bloggers 1. Example 1: Blogger Mandarin Mama has an eBook related to one of the topics on her blog. Why Sell Digital Products?

Examples 90

Examples Product Work Management Marketing Management 90

Martech

APRIL 16, 2024

For example, if the user opts out of marketing cookies, you cannot execute any tracking pixel code scripts provided by your ad platform (Google Ads, Meta, etc.). This lower sample size means an error rate of less than 1% 19 times out of 20. Define which events can be tracked with your analytics management platform.

Analytics 119

Analytics Marketing Analytics Tools Work Management Planning 119

Hubspot

NOVEMBER 21, 2019

So, let’s dive into some examples of ecommerce business plans and what goes into writing one using our free template. Ecommerce Business Plan Examples. This sample plan, provided on LinkedIn, is for a fictional company called Maple, an online store that sells exclusive Apple products. Maple Ecommerce Plan. Image Source.

eCommerce 90

eCommerce Template Planning Examples 90

Martech

JANUARY 23, 2023

Losing a beneficial feature. They aren’t, although they often work together in email campaigns (as shown in the Leesa example below). A sample hypothesis: Loss aversion vs. benefit-led copy All good testing begins with a hypothesis, which is your statement of what you predict your test will reveal. Get MarTech!

Email Marketing 107

Email Marketing Examples Urgency Marketing Merchandising 107

ActiveDEMAND

JANUARY 18, 2021

We’ve added a new image generation feature to ActiveDEMAND that you’re going to love. The new feature can automatically capture webpages as a screenshot to be used later, and it can be used to capture dynamic blocks as images to be used later. Let’s explore what that can help with. Want to see how it works?

Features 58

Features Sample Landing Pages Paid Search Agency 58

Hubspot

AUGUST 21, 2023

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

Template 69

Template CMS Development Examples Marketing Proposals 69

Unbounce

NOVEMBER 22, 2018

So, to inspire your next not-so-short page, we analyzed five long-form landing page examples below. Example 1: American Executive Centers. By listing all the key features above the fold like this— readers can quickly get a sense of whether AEC will meet their core requirements. Example 2: Mr. Rooter Plumbing.

Landing Pages 111

Landing Pages Examples Budget Programs Click Rate 111

Spiralytics

MAY 1, 2023

One of the widely recognized options for such software is Hubspot because of its features that benefit businesses of all sizes. Here are its key features: Benefits of Hubspot All-in-one platform : Aside from CRM data management, it also has marketing, sales, and customer service tools. Successfully ran a sample migration or two?

Hubspot 118

Hubspot CRM Work Management Marketing Automation Services 118

Zoominfo

SEPTEMBER 25, 2019

Cookies As we said earlier, not every outreach campaign is a winner — and our next example is one that didn’t pan out as well as we hoped. The idea was simple enough: we sent 100 branded cookies featuring pictures of our office dog to 100 sales prospects. Maybe they didn’t taste great (we never sampled them!) That’s okay!

Paid Content 100

Paid Content Campaigns Examples B2B 100

Launch Marketing

MARCH 22, 2023

You can reference our guide below to find standard sample questions to use. Check out our B2B case studies for more examples! Example Interview Question: Could you tell me about [organization/company name]? Example Interview Question: What areas were you looking to strengthen or what pain points were you looking to address?

Case Study 111

Case Study Case Studies Studies Work Management 111

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? In this blog post, we’ll dive deep into understanding what sales promotion is, its importance, types, various sales promotion strategies and ideas, and real-life sales promotion examples of successful campaigns. What Is Sales Promotion?

Promotion 66

Promotion Examples Urgency Marketing eCommerce 66

Content Marketing Institute

DECEMBER 19, 2018

To educate the public, Velcro Brand Companies created a music video in which a cast of lawyers sings about why it’s incorrect to use “velcro” as a noun or a verb (for example, shoes with velcro). The original cruise line featured on TV’s Love Boat between 1977 and 1986.) No, really. Country Time takes a stand ( November ).

Sample 89

Sample B2B Marketing Planning Content Marketing 89

Optinmonster

NOVEMBER 9, 2021

With powerful targeting features, websites are now able to show offers that the customer would be interested in. For example, let’s say the visitor got to your page through a guest post you wrote for a specific website. When popups first appeared, many felt they were annoying. But tools like OptinMonster changed that.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Customer Experience Matrix

JULY 25, 2020

Our research has long shown that the most satisfied buyers base their selection on features, not cost or ease of use. It’s this traditional definition that matters when you apply use cases to system selection, since you want the use case to specify the features to be demonstrated. It’s a dangerous assumption. (To

Work Management 194

Work Management Marketing Management Sample Vendors 194

Hubspot

APRIL 8, 2021

In this post, we'll explain what an end screen is, outline how to create one, share high-quality examples from existing channels, and recommend template options that you can use to create your own. YouTube End Screen Examples. The example below is an end screen from Clare Saffitz's channel, Dessert Person. End screens.

Youtube 84

Youtube Template Examples High Quality Lead 84

Zoominfo

JULY 15, 2019

Today, we’ll walk you through the concept of brand activation, why it’s a valuable branding practice, and plus, we offer several tips and examples to guide you through successful brand activations. For example, let’s say you want to leverage experiential marketing to promote a photo editing software. Samples and free trial campaigns.

Activities 246

Activities Brand Identity Branding Sample 246

Zoominfo

OCTOBER 5, 2021

Today, we’ll walk you through the concept of brand activation, why it’s a valuable branding practice, and plus, we offer several tips and examples to guide you through successful brand activations. For example, let’s say you want to leverage experiential marketing to promote a photo editing software. Enter, brand activation.

Activities 130

Activities Brand Identity Branding Sample 130

Marketing Insider Group

NOVEMBER 16, 2020

So we poured over a ton of data, research, and recommendations, to recommend a small sample of MarTech tools that you maybe haven’t heard of before. These features allow you to engage immediately when followers have questions from one central hub. Below is an example of what you can expect to see. Automated Retargeting.

Marketing AI 319

Marketing AI A/B testing Tools Lead Scoring 319

Salesforce Marketing Cloud

DECEMBER 6, 2023

Conversation Design Guidelines for SLDS Get the Overview Use Existing Patterns For example, when creating prompts to generate emails, we might use existing conversational patterns for chatbot greetings. Let’s look at a few key areas of the guidelines and examples of how they’ve influenced my team’s approach to conversational AI.

Conversion 126

Conversion Ad Building Guidelines User-Generated Content 126

Tomorrow People

NOVEMBER 25, 2021

Firstly, VoC data is crucial for product and feature development. For example, they may not have any particular opinion about what has been asked, but they might feel pressured to provide an answer anyway. The other key point to keep in mind is your sampling strategy. Why is VoC data important for B2B companies?

Opinions 156

Opinions Sample Focus Group Customer Satisfaction 156

Marketing Insider Group

AUGUST 3, 2020

Many marketers dread A/B testing because it takes so long to collect a statistically significant sample. Traditional A/B tests could often have a negative impact on the UX in some cases, particularly if you are testing new website designs and features. Sample size adjustment. Reduces Costs and Eliminates Monotony. Scheduling.

Marketing Automation Services 332

Marketing Automation Services Multivariate analysis Marketing Automation Automation 332

Martech

DECEMBER 28, 2023

We see this in the rate at which martech vendors released beta features to users over the past year. Many of those features were infusions of AI into existing applications. Next, I set up a sample set of consumer ecommerce shopping data. Major platform and existing feature utilization will increase with AI-assisted help.

Work Management 96

Work Management Marketing Automation Services Marketing Management Marketing AI 96

illumin

JANUARY 9, 2024

Some of the most common types of retail media include online ads, in-store signage, free samples, loyalty card offerings, and coupons. One example of retailers pushing the boundaries of retail media is Walmart’s upcoming “RomCommcerce” series. Customers and advertisers are in for exciting new campaigns from their favorite retailers.

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

Unbounce

MARCH 2, 2020

Full disclaimer: I know this is a relatively small sample size. Keep reading to see what I learned in the process, some examples you can use for inspiration, and some tips on how to optimize your SaaS landing pages like a pro this year. And yet—only 54% of the SaaS landing pages I sampled featured a testimonial of some kind.

Landing Pages 145

Landing Pages Top of Funnel Work Management Sample 145

B2B Marketing Directions

JUNE 18, 2023

A growing number of companies are conducting or sponsoring surveys and featuring survey results prominently in their marketing programs. However, this approach only works if the survey respondents constitute a representative sample of the larger population. Very few of the surveys I review claim to be based on a representative sample.

Customer Surveys 52

Customer Surveys B2B Thought Leadership Sample Thought Leadership 52

Martech

JULY 22, 2021

Just to use one example, we may use Google Doc to write a whitepaper, Canva to create graphics to illustrate it, and something like Adobe InDesign or Acrobat to bring it all together. But most marketing initiatives require we employ multiple tools to achieve our objectives.

Work Management 140

Work Management Enterprise Management Marketing Management Marketing Automation Services 140

Hubspot

NOVEMBER 30, 2016

If you're looking for some great examples, you've come to the right place. Then, we'll show you eight different types of Facebook Ads, each with real-life examples -- along with some insights into why that ad is so successful. The 3 Primary Formats for Facebook Ads (With Examples). 4 Components of Successful Facebook Ads.

Facebook 101

Facebook Paid Search Agency Work Management Ads 101

Bionic

JANUARY 7, 2024

If you don’t yet have access to Bionic but want to play with some data, use this Media Plan Data Sample file for the next step. Download Media Plan Data Sample 2. A great place to start is to watch Getting Started with ChatGPT’s Advanced Data Analysis Feature by Chuck Downing, a PhD student at MIT Sloan school of business.

Media Plans 82

Media Plans ROAS Media Paid Search Agency 82

Engagio

JANUARY 30, 2024

Now, choose the features (or variables) most relevant to the outcome you are trying to predict. This may also be where your team realizes you need to add more features to the model to improve its accuracy. Start this process with a small sample of the data. How predictive analytics modeling works in practice Data.

Lead Ranking 62

Lead Ranking DemandBase Forecasting Lead Scoring 62

Marketing Insider Group

JUNE 1, 2020

This emotion-bridge from brand to customer, content creator to audience forms bonds that are far stronger and more compelling than traditional motivators such as price, extra features, or loyalty programs. Their final average markup value for their sample set was 2,700%! Take Nike for example. Key Takeaways. Think about it.

Storytelling 318

Storytelling ROI Sample Ideal Customer Profiles 318

Sprout Social

JANUARY 9, 2024

Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics.

Analytics 113

Analytics Enterprise Management Work Management Business 113

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. 13 Personalized Email Examples You Can't Help but Click. This anniversary email highlights a creative example of a brand using something as simple as a date to provide a standout experience. 1) OpenTable. 2) JetBlue. Oh, JetBlue.

Personalization 101

Personalization Examples Hubspot Amazon 101

Salesforce Marketing Cloud

SEPTEMBER 7, 2023

The DataWeave language can have a steep learning curve, but DataWeave Codegen simplifies the process by letting users generate DataWeave scripts by simply providing a sample input and output data corresponding to the desired DataWeave code. To calculate pass@k, n k code samples are generated per task.

Generation 64

Generation Lead Ranking Sample Training 64

Optinmonster

APRIL 29, 2022

Feature Real Users in Your Marketing. Give your best customers a claim to fame by featuring their words and images in your marketing. Plus, people will be excited to share their feature with family and friends. Offer Samples. Another way to generate leads for your business is to offer samples or trials.

Lead Generation 98

Lead Generation Lead Ranking Generation Lead Scoring 98

Salesforce Marketing Cloud

MAY 2, 2022

Most of these solutions promise numerous features and benefits, but only a few survive the market competition to reach true product adoption. “I The documentation should also address product limitations, best practices, and business examples and be easy to understand. Product sampling. Enablement. Examine your support channels.

Product 96

Product Work Management Marketing Management Lead Ranking 96

Oktopost

NOVEMBER 16, 2021

Here are just a few samples of what you can build: A B2B social media manager can get lots of invaluable information from this dashboard. Do you have any questions or want to share your feedback on this feature? Let us know!

Top of Funnel 124

Top of Funnel Social Media Work Management Media 124