article thumbnail

Should I Use a Separate Domain for Marketing Emails?

The Point

A client asks: “ We’ve been told that we should use a separate and unique domain for email that’s different from our main Web domain. If your main domain isn’t used for marketing emails, it can help preserve that domain’s reputation and thus improve email deliverability. Is this something you’d recommend? ”.

Domain 173
article thumbnail

Riding the AI tsunami: Harnessing creativity and efficiency in the digital age 

Martech

In the dynamic world of consumer-packaged goods (CPG), my curiosity has converged around brands, consumer behavior, behavioral economics and the intriguing domain of artificial intelligence. What excites me most about this landscape is AI’s ability to increase efficiency and drive creativity.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Key Benefits the Right Domain Name Adds to your Brand

Biznology

Choosing a spotless domain name is crucial for improving your digital marketing efforts. A domain name is far more than your site’s address. Here is how choosing the right domain name can benefit your brand. Your domain name is among Google’s 200 ranking factors. A domain name increases your organic reach.

Domain 129
article thumbnail

COM vs.NET vs.ORG: How to Choose Your Domain Name Extension

seo.co

How to Choose A Domain Name Extension. What is a Domain Extension? + Why Does the Domain Extension Matter? + 6 Tips for Choosing the Best Domain Extension. But when it comes to naming a website, all of the focus is traditionally placed on the domain name – i.e. the characters that go in between www.

Domain 69
article thumbnail

Executing a Domain Migration: An Inside Look From OnLogic (Formerly Logic Supply)

Moz

We want to share our story, the steps we took to prepare for this major change, and some things we learned along the way about what it takes to execute a successful domain transition (with minimal impact on organic results) in an effort to help those facing the same challenge. Redirect strategy for the main brand domain.

Domain 71
article thumbnail

Five Essential SEO Tips for Your Domain Name

Aberdeen

Whether you’re running an ecommerce site, a blog, or a community portal, your domain name is critical to your website’s success. Today, we’re going to talk about how to make the right choice and select a domain that’s not only SEO-friendly, but also highly marketable. Get creative. Understand The Importance of Top-Level Domains.

Domain 72
article thumbnail

A Step-by-Step Guide to the Video Process

Circle Studio

In this age of smartphones, where everyone can act as a videographer, it’s easy to see why the process may appear to be a simple one. While to content consumers, the video process may seem like a simple one, B2B marketers know it’s an extensive process that requires a lot of thought and preparation. Next is the writing process.

Process 88