Writing on the Web

MARCH 17, 2014

I want to find out what titles are selling, what keywords are sought after most by the readers in my target audience. Wikipedia, and other specialized encyclopedia sites. Books and ebooks on Amazon and other book sites. My favorite research tool is books, especially those written by professors of major universities.

Research 100

Research Content Wikipedia Marketing Proposals 100

Kevin Indig

JANUARY 31, 2023

AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. Of the 45 terabytes of text GPT-3 was trained on, 60% came from Common Crawl*, 22% from WebText 2 (which is trained on outgoing links from Reddit), 8% on books and 3% on Wikipedia.

Copyright 52

Copyright Lead Ranking Lead Scoring Work Management 52

Writing on the Web

FEBRUARY 10, 2014

This means you are losing Google juice and making it harder to for search engines to identify keywords. Link anytime you refer to another blog, site, author, book, or a concept they can read more about on your previous blog posts. If you don’t have anything of your own, you can always link to a page on Wikipedia.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Biznology

NOVEMBER 10, 2015

Pearson Education reached out to me to read and make make notes on Mike Moran’s and James Mathewson’s upcoming book, Outside-In Marketing. Just a cursory search of Google’s Adwords Keyword Planner shows me that my own site, Gerr.is , shows how out of touch I am. Content Marketing is the Epitome of Catch-22.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

KoMarketing Associates

FEBRUARY 21, 2012

Data from Google’s Keyword Tool tells us that as of today, people search for this term 18,000 times per month. We’d like to help beginners to wrap their heads around the SEO concept and according to Wikipedia 60% of the general population are visual learners. A Brief Introduction into Keyword Research. What is SEO ?

SEO 120

SEO Video Marketing Wikipedia Link Building 120

Biznology

JANUARY 27, 2014

Photo credit: Wikipedia. 35% click through to the website that is in the #1 position (source: SEO Book ). Algorithms that comprise hundreds of criteria determine how websites rise or fall in rank for specific keywords. Demand for those keywords, if it is increasing or decreasing over time, is measurable through Google Trends.

SEO 80

SEO Forrester Wikipedia Keywords 80

Writing on the Web

SEPTEMBER 16, 2011

I always link to a person’s name (to a page on the web where you can learn more about them), to a book, or to a Wikipedia definition when useful. Surely you’ve already written more than once about something; you should link the keywords to that post on your own blog or website. Review for keywords.

Wikipedia 100

Wikipedia Content Keywords SEO 100

Writing on the Web

AUGUST 29, 2012

You want to focus your content on the keywords your prospects are likely to use in searches. Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Let me know which sites are tops in your book in the work you do… hit the comment link and submit.

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

MARCH 7, 2011

It may be easier than you think to start getting onto the first page for keyword searches. I can tweak the title and the keywords before I publish. Here are a few things I’ve learned: Put your keyword phrases first in the title if you can. Link to an important keyword in the first paragraph if you can.

SEO 100

SEO Tips Digg Blogger 100

Animalz blog

NOVEMBER 28, 2023

Forget table stakes like using AI to brainstorm headlines or expand a list of SEO keywords. Reid Hoffman, cofounder of LinkedIn and former board member of OpenAI, offers a valuable insight in his book Impromptu. The Wikipedia experience differed in details but not in results.

Marketing AI 78

Marketing AI Research Tactics SME 78

Biznology

DECEMBER 19, 2011

Image via Wikipedia. Conduct some keyword research and incorporate chosen keywords and keyword phrases naturally throughout the content and meta tags just as you would any other page of the website. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

FAQ 80

FAQ SEO Long Tail Marketing Wikipedia 80

Biznology

DECEMBER 19, 2011

Image via Wikipedia. Conduct some keyword research and incorporate chosen keywords and keyword phrases naturally throughout the content and meta tags just as you would any other page of the website. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

FAQ 80

FAQ SEO Long Tail Marketing Wikipedia 80

Biznology

MAY 7, 2012

Panda (Photo credit: Wikipedia). You do the keyword research. You blog and tweet about the page as soon as it’s launched, using relevant keywords and hash tags. A common reason: there are other pages in your environment optimized for the same keywords. And duplicate content is ever more problematic.

De-duplication 80

De-duplication Analytics Marketing Websites Wikipedia 80

Moz

OCTOBER 15, 2020

One of my favorite techniques is to use this search operator here, where you type in the keywords that your content is about and then you do a site:example.com. This allows you to find relevant pages on your site that are about your target keywords, and those make really good targets to add those links to from your older content.

SEO 64

SEO API Tips Best Practices 64

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). You learned the hard way that, when you need information at the workplace, you get it by interrupting other people: you ask the person sitting at the next cubicle, or call your colleague, or send an email to a few trusted teammates, or book a 1-hour meeting to find more about it. Why does that happen?

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). You learned the hard way that, when you need information at the workplace, you get it by interrupting other people: you ask the person sitting at the next cubicle, or call your colleague, or send an email to a few trusted teammates, or book a 1-hour meeting to find more about it. Why does that happen?

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Marketing Insider Group

MARCH 25, 2013

But increasingly, Google rates the best content as non-commercial and that moves companies down in favor of sites like Wikipedia and in some cases, some of Google’s own content. Optimization as defined in my book, Optimize, is a continuous effort to improve performance. Where can we find you on the web? .

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

Moz

JULY 14, 2020

Create original research Write books Share novel ideas. Dr. Pete — Moving Targets: Keywords in Crisis. There was no way that hair salons could have predicted that “how to cut hair” was going to be an opportunity keyword. Then, very kindly, Andy laid out exactly what to do to fulfill each aspect. Expert Insights. Take a stand.

PR 59

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 59

Moz

JULY 14, 2020

Create original research Write books Share novel ideas. Dr. Pete — Moving Targets: Keywords in Crisis. There was no way that hair salons could have predicted that “how to cut hair” was going to be an opportunity keyword. Then, very kindly, Andy laid out exactly what to do to fulfill each aspect. Expert Insights. Take a stand.

PR 58

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 58

Moz

JULY 14, 2020

Create original research Write books Share novel ideas. Dr. Pete — Moving Targets: Keywords in Crisis. There was no way that hair salons could have predicted that “how to cut hair” was going to be an opportunity keyword. Then, very kindly, Andy laid out exactly what to do to fulfill each aspect. Expert Insights. Take a stand.

PR 58

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 58

Moz

MAY 16, 2019

One of my favorite techniques is to use this search operator here, where you type in the keywords that your content is about and then you do a site:example.com. This allows you to find relevant pages on your site that are about your target keywords, and those make really good targets to add those links to from your older content.

SEO 70

SEO API Tips Content 70

Hubspot

FEBRUARY 26, 2019

A wiki is a collaborative space where anyone who visits the site can edit, share, or publish content -- Wikipedia is one of the most popular examples of this. Blog posts allow you to rank on search engines for a variety of keywords. Matt also created e-books, and used sponsorships and affiliate marketing to make money.

Wiki 100

Wiki Top of Funnel Lead Scoring Lead Ranking 100

DivvyHQ

NOVEMBER 15, 2018

Content marketing managers should have a base understanding of keyword research , particularly as it relates to informing search strategy and topic selection. When verifying stats or linking to resources, the quintessential content marketing manager doesn’t stop at the top listing, or even Wikipedia unless it’s verified by a second source.

Work Management 46

Work Management Demand Content Marketing Planning 46

Biznology

FEBRUARY 18, 2013

Photo credit: Wikipedia. HOTEL TONIGHT : Sought to acquire new customers who would download its last-minute hotel booking app and ultimately use it to book room nights. based travel and entertainment booking website didn’t stay long. Are you paying attention to your mobile marketing yet?

Case Studies 80

Case Studies Case Study Mobile Marketing ROI 80

Moz

MARCH 12, 2020

Another would be to use a tool like Moz Keyword Explorer , where you could put in "bike safety" and then just select from one of the drop-downs "are questions" and it would then just show you all the questions people are asking about bike safety. But if you think about it, this is exactly the way you would write papers in college.

Content 71

Content Custom Publishing Case Studies Google 71

Buzz Marketing for Technology

JUNE 27, 2008

CIA Library - The Central Intelligence Agency has a library, an online directory of Chiefs of State and Cabinet Members of Foreign Governments, maps and a World Fact Book that offers information on countries all over the world. Bartleby - Bartleby is an online reference library that publishes literature, reference books, poetry and much more.

Resources 100

Resources Copyright Work Management Wikipedia 100

Webbiquity

NOVEMBER 5, 2012

Divided into three sections— Planning (tactics, audience research, content), Implementation (persona development, keyword research, content optimization, measurement) and Scale —the book provides a comprehensive roadmap for using integrated digital marketing tactics to drive business results. “Pure creation is demanding. .”

Optimization 100

Optimization Curation PR Public Relations 100

Hubspot

SEPTEMBER 28, 2011

Keywords Are Still the Foundation of SEO. Whether you know it or not, your website is already targeting certain keywords. Search engines extract these keywords from your on-page text, headers, page titles, inbound links, and other factors. However, you might not have made a conscious decision to target those keywords.

SEO 28

SEO Wikipedia Keywords Social Media 28

QuanticMind

SEPTEMBER 5, 2018

Keyword research is the foundation of pay-per-click advertising. Thus, growing a keyword list is the first step to launching new campaigns or expanding existing ones. If you’re looking for new keywords to target, the following ideas will help you find a variety of potential terms. Using Current PPC Campaigns and a Thesaurus.

Paid Content 40

Paid Content Keywords Research Sales Management 40

Buzz Marketing for Technology

JUNE 27, 2008

The World is Flat - Book Summary. Keyword Generator. Surviving Wikipedia". Text Work - Note-taking with a graphic organizer - Chapter 2. Blog : "If all our children learn to do is read, they will not be literate." David Warlick. Additional Optional Readings. Literacy in the Digital Age. Assignment: worksheet pages 3-2 and 3-3.

Wiki 100

Wiki Sample Copyright Jigsaw 100

seo.co

MARCH 25, 2022

If we link to Wikipedia , it’s considered an external link; we’d be passing authority to Wikipedia (not that it needs it), but not passing authority to our own domain. Second, internal links may play a role in increasing your page rankings for specific keywords in search engines. For example, this article is a page at SEO.co.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

CoSchedule

JANUARY 24, 2023

This may include understanding audience demand for the topic through keyword research as well. Here are some basic things to remember when doing any kind of serious online research : Avoid referencing Wikipedia unless you have no other options. Wikipedia is awesome, and we all use it for personal purposes.

Process 100

Process Wikipedia Paid Search Agency Lead Scoring 100

seo.co

OCTOBER 8, 2021

Think of Google as a massive library that offers books for people searching for various topics. The first step to getting your book found is making sure your book is on the shelf—so let’s get it there. Include clear, descriptive text at the end of each URL, preferably including your target keywords. Proper Indexation.

Optimization 94

Optimization SEO Lead Scoring Lead Ranking 94

Content4Demand

JANUARY 17, 2023

Think of the topic gateway model as a robust Wikipedia page that focuses on a single topic. The complete published archive can be filtered by keyword, location, date or other terms. Offer them a variety of content formats so they can find both E-books and videos, for example, to satisfy their personal preferences.

Top of Funnel 92

Top of Funnel Microsite Lead Ranking Work Management 92

seo.co

OCTOBER 29, 2021

This definition of SEO writing from Ahrefs explains it nicely: SEO writing is the process of researching, outlining, creating, and optimizing content to rank for a target keyword in Google and other search engines. Keyword Research & Content Gap Analysis. Keyword search volume analysis. What does it mean to write for SEO?

Copywriting 105

Copywriting SEO Top of Funnel Keywords 105

WebMarketCentral

FEBRUARY 13, 2008

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 Expanding beyond the scope of his book, here are some of the best articles and blog posts of 2007 on maximizing the impact of public relations activities through interactive PR. Nevertheless, worth checking out.

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

JULY 9, 2007

The term, originated (I believe) on the Six Pillars blog , includes a number of tactics, including keyword-optimizing your news releases and promoting them through online services such as PRWeb.com , social media and blogs. Wikipedia also provides a pretty good definition.

Word of Mouth 20

Word of Mouth PR Buzz Web 2.0 20