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How to Build a Digital Product Brand That Lasts

Webbiquity

A digital product brand is a recognizable symbol that distinguishes an organization from its competitors. A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. Guest post by Tara Dwyer.

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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

But if you don’t put careful thought into the content of your company blog, it’s a waste of time and money. The creators behind the best company blogs take the time to understand the needs of their audience before crafting content to fit, as these content marketing examples show. Quick Takeaways. Breakthroughs by Pfizer. Rosetta Stone.

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Are B2B marketing bloggers at risk?

Exo B2B

That’s the question many bloggers, influencers and companies in marketing and B2B in particular are asking themselves. That’s what they say about machine learning… It portends a troubled future for knowledge workers such as bloggers. Companies can use blogs to educate their target audience. Apparently not.

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Unleashing the Power of AI-Driven Content Creation

Webbiquity

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. While AI still won’t take your marketing job , it can help you be more productive. Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts.

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How to Find Affiliates For Your SaaS Company Product

Whale Pages

” Written By Simon Alcott: Published March 12th, 2020 | Updated March 12th, 2020. Today, he explores how to find affiliates and partners for your SaaS company. . ” Successful SaaS companies claim time and time again that their affiliate programs are one of their primary drivers of traffic and sales. It takes time.

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How to Tailor Marketing Content to a Local Audience’s Needs

Marketing Insider Group

Learn how to master customizing content to each locality, and you’ll have a formula for content marketing success no matter what markets you move into. Whether yours is a small business that focuses on your immediate area or a multinational corporation with local franchises and offices, your customers need to find you online and off.

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Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

B2B marketing automation helps maximize the efficiency of your marketing efforts in many ways: Higher CLTV : Marketing automation nurtures leads effectively, leading to stronger customer relationships and increased Customer Lifetime Value (CLTV). Reduced churn: Personalized follow-ups and timely engagement can reduce customer churn.