ClickDimensions

DECEMBER 29, 2020

Did you know that the first press release was sent in 1906? When Ivy Lee, famed publicist and father of modern public relations, sent that first press release detailing a train wreck for his client the Pennsylvania Railroad, the world was a decidedly different place. In fact, press releases are still very relevant.

Press 69

Press Relevance Marketing Budget Blast Campaigns 69

Hubspot

JUNE 13, 2019

To thrive as a small business, you need press coverage. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs.

Press 101

Press Distribution PR Public Relations 101

ClearVoice

SEPTEMBER 14, 2022

Here are some examples of how ad copy works, what makes it resonate, and which brands are using it in incredible ways. Excellent ad copy examples. A simple Twitter poll received crazy press and over 900,000 votes when it asked if people would go for the idea of mayo and ketchup mixed into one product. What is ad copy?

Paid Search Agency 96

Paid Search Agency Examples Ads Effectiveness 96

Outgrow

JANUARY 7, 2021

10 Best Website Chatbot Examples of 2021 [Real-Life Examples]. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. Undoubtedly, chatbots are automation at its best.

Examples 111

Examples Marketing AI Marketing Websites Best Practices 111

Webbiquity

MARCH 13, 2019

” Leave a comment (or subscribe) to a blog about IT recruiting. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. A more positive way of explaining this is like this: Blogging Supports SEO Efforts , especially On Page SEO. It works the other way too.

Social Media 206

Social Media Search Marketing Social Marketing Optimization 206

Optinmonster

JULY 20, 2021

In this post, we’ll share 10 different types of customer testimonials examples that you can use on your website. More specifically, we’ll cover examples including: Quotes. Press reviews. Blog testimonials/reviews. 10 Types of Customer Testimonial Examples. Social media posts. Case studies. Interviews.

Ideal Customer Profiles 105

Ideal Customer Profiles Examples Peer-to-peer Case Study 105

ConvertKit

JANUARY 29, 2021

The advantages of building ebooks from blog content. Use your blog as a content testing platform. Tools and techniques for turning blog content into an eBook. If you’ve ever written a popular blog post that engaged readers , you have material. The advantages of building ebooks from blog content.

Lead Scoring 145

Lead Scoring Lead Ranking Course Press 145

Hubspot

JUNE 28, 2021

So, to help in your design journey, we’ve compiled our favorite examples of excellent small business website design to inspire your own. Small Business Website Design Examples. Starting off our list is a gorgeous example of what you can accomplish with color palettes, animated page transitions, scrolling effects, and creative layouts.

Small Business Marketing 101

Small Business Marketing Design Marketing Websites Examples 101

Trade Press Services Newsletter

SEPTEMBER 7, 2022

If you are using press releases—and no other forms of PR content—in your marketing strategy, you are missing out on the benefits other types of PR content can deliver. While press releases are still an effective form of sharing news, PR has evolved and so should your approach. But this is just the starting point.

PR 130

PR Thought Leadership Press Lead Scoring 130

Schubert B2B

MAY 4, 2018

Some might say that press releases are as useful today as fax machines. Doesn’t it make more sense to control your content and spread the word through social media, your blog and email? This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up.

Press 67

Press B2B Blast Campaigns Public Relations 67

ClickDimensions

APRIL 24, 2019

Your company just secured some great press coverage – congrats! Here are four simple ways you can maximize your press coverage by marketing it: 1. Depending on the social platform as well as the magnitude of the news and where it was featured, you may want to promote the press coverage multiple times on your social channels.

Press 55

Press Media Blast Campaigns Paid Search Agency 55

Webbiquity

AUGUST 1, 2023

To generate measurable ROI, make sure you are driving paid-click visitors to a clear and relevant call to action, such as downloading an ebook, white paper, or report; registering for a webinar; or subscribing to your email newsletter or blog posts. Here’s a great example. Fresh Content Google loves fresh content. Sites like Inc.,

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

KoMarketing Associates

DECEMBER 20, 2022

In 2022, our blog significantly focused on switching from Universal Analytics (UA) to Google Analytics 4 (GA4) and what it means for B2B marketing measurement. In this training, our team was able to ask Brie their most pressing GA4 questions and learn best practices for the platform. Here are 6 key takeaways from the training!

Marketing Analytics Tools 217

Marketing Analytics Tools B2B Marketing B2B Paid Search Agency 217

RDIGS

JUNE 13, 2023

In this blog, we’ll teach you everything you need to know about driving growth for your business with content marketing. Identify influencers relevant to your industry and target audience and engage them in content creation, such as guest blogging, social media takeovers, or co-hosted webinars. What is Content Marketing?

B2B Marketing 52

B2B Marketing Marketing AI Webinar Metrics Marketing & Strategy 52

Biznology

SEPTEMBER 19, 2017

You won’t confuse your visitors or p**s off Google Search if you start posting historical newsletters, news items, press releases , product launches, and blog posts — as long as you’re honest. For example, I was able to find a blog post I wrote on March 7, 2001, about my love affair with my Motorola T900 2-way pager.

Google 123

Google Press Domain Marketing Management 123

Brandpoint

MARCH 5, 2019

Simply sending a press release about a new product is not enough to make a significant impact in your outreach efforts. One report found that just 3 percent of journalists worldwide rely on press releases from a newswire. So, we created a blog post that answers the question, “ what’s the best way to organize content?

Press 69

Press Product Screencast FAQ 69

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Only B2B

NOVEMBER 29, 2019

Remember, promote your product or service through your web site content, don’t use your blogs or videos simply to try that. A great example here comes from the stables of Netflix. Therefore, mobile marketing helps in promoting and managing pressing notification. Lead Grading.

Lead Generation 118

Lead Generation Practices Examples Generation 118

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Contently

MAY 11, 2024

Earlier this year, Google announced a full-court press to reduce “low-quality, unoriginal content” in search results by as much as 40%. It’s critical to ensure your website, blog, and anywhere else you publish content is mobile-friendly. Let’s take the Minneapolis-based pizza parlor.

SEO 146

SEO Effectiveness Marketing & Strategy Content 146

Webbiquity

FEBRUARY 6, 2024

For articles and blog posts, make sure to specify a featured image, which will be a strong signal showing Google which of the on-page images is the primary one. Use consistently branded images across your whole site (blog posts, your About Us page, your press page, etc.) as well as around your off-site brand-owned channels.

SEO 163

SEO SERP Conversion Eye-Tracking 163

ConvertKit

JULY 7, 2021

While Gabby studied engineering, she also started a travel blog to help share her passion. If the blog happened to lead to one free trip, she’d be ecstatic. “I Every day she woke up at 4am to work on her blog, “writing” during her commute by recording posts on her phone. Next, she took a short press trip to Savannah, Georgia.

Newsletter 111

Newsletter Viral Marketing Statistics Curation 111

Trade Press Services Newsletter

JUNE 1, 2023

Sign up for email newsletters, mailing lists, blogs and news alerts. Many social listening tools monitor mentions across the web, including blogs, forums, news sites and other online publications. The post Spying on the Competition: Three Simple Ways to Gain an Advantage appeared first on Trade Press Services.

Analysis 130

Analysis Comparison Keywords Case Study 130

Optinmonster

NOVEMBER 9, 2021

Here’s one such exit popup example: You can do this by getting your visitor’s name when they subscribe to your email list, by asking for their name in a previous popup, or by detecting the name of an existing customer. For example, let’s say the visitor got to your page through a guest post you wrote for a specific website.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Trade Press Services

MARCH 4, 2024

Examples include how-to articles, product reviews, white papers, books, e-books, and essential guides. Organizational news can be shared through press releases, news outlets, case studies, and social media. Examples include email newsletters, webinars, and social media posts. This builds a loyal following of buyers.

Top of Funnel 79

Top of Funnel Trends B2B Thought Leadership Buyer Personas 79

Webbiquity

MARCH 8, 2022

An example is this study on headlines from Buzzsumo that shows relevant data after analyzing 100 million headlines. To maximize attention, the study has to be related to a topic that interests both your audience and journalists who will give you free press coverage when they write about your study. Here’s another one from AppSumo.

Small Business Marketing 297

Small Business Marketing Tactics Business Peer-to-peer 297

Unbounce

JULY 14, 2020

Below, you’ll find eight lead generation landing page examples from Unbounce customers that prove effective lead gen comes in all forms. The fine people of ckbk have offered a voucher for any Unbounce blog foodies interested in trying out their service! It’s about showing and telling. Just getting started collecting subscribers?

Landing Pages 145

Landing Pages Lead Generation Sales Qualified Leads Lead Scoring 145

Content Marketing Institute

NOVEMBER 12, 2017

For example, if an audience is known to love a certain team, Quill can write a story that softens the blow when that team loses. Here’s an example of what that looks like. (It The Associated Press, Automated Insights, and Wordsmith. Here’s an example.@AP Adaptation to tone and voice. Click To Tweet.

Marketing AI 108

Marketing AI Examples Work Management Marketing Management 108

Vision Edge Marketing

MAY 7, 2024

The report mentioned that while many companies have been reengineering, supply chain disruptions will persist and the costs for raw materials will remain inflated throughout the year; and that many businesses will continue to find themselves hard-pressed for human capital. All of this is spurring the pivot to technology, which takes time.

Work Management 176

Work Management Marketing Management Customer Satisfaction Planning 176

Optinmonster

DECEMBER 21, 2023

We’ll also share some real-life pre-launch marketing examples for you to take inspiration from. Apple’s product launches are another example of a brilliant pre-launch strategy. These are great examples of tried and tested pre-launch marketing secrets. Notice how Zapier links to a sign-up page in the blog.

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Trade Press Services

APRIL 29, 2024

For example, Vistage brings together CEOs from non-competitive companies. Winning an award is an even more exciting achievement, so be sure to share it with your teams, stakeholders, clients, partners, and press. The post How to Build a Professional Network that Drives Business Growth appeared first on Trade Press Services.

B2B Thought Leadership 76

B2B Thought Leadership Thought Leadership Ad Building Peer-to-peer 76

Contently

FEBRUARY 21, 2023

Google, Siri, and Alexa are all examples of NLP in action. The market intelligence software Klue , for instance, automatically collects millions of data points from across the internet to understand what your audience discusses in the press, social media, product reviews, and elsewhere.

Marketing AI 190

Marketing AI CMS Development Lead Ranking Process 190

Hubspot

APRIL 4, 2018

You had to write down how much you would improve your bench press by and how many times you would work out your upper body per week. If your blog traffic increased by 5% last month, try to increase it by 8-10% this month, not 25%. For example, what would you prefer? 5 SMART Goal Examples That’ll Make You a Better Marketer.

Examples 101

Examples Planning Landing Pages Webinar Metrics 101

Webbiquity

APRIL 23, 2024

Image credit: Slingshot For example, A/B testing various subject lines, email formats , or calls-to-action (CTAs) might help you determine whether your audience prefers plain-text messaging or highly visual emails. The post How to Maximize ROI with Email Marketing for B2B appeared first on B2B Marketing Blog | Webbiquity.

ROI 175

ROI Email Marketing B2B Marketing Marketing Automation Services 175

Marketing Insider Group

JUNE 22, 2023

Automated marketing lets you spend less time writing messages and pressing “Send.” For example, an abandoned cart can trigger an email reminder to complete the purchase. For example, suppose you have a product that helps teachers. Several weeks or a few months is often enough to get the traction and information you need.

Marketing Automation Services 254

Marketing Automation Services Budget Programs Automation Work Management 254

Top Rank Marketing

MAY 13, 2024

Optimize the video title A title is just as important to a YouTube video as a headline is for your blog posts. The goal is to entice people to press play and clearly identify your subject matter for the search algorithm. Treat your title the same way. Aim for specific and quantifiable value for the best result.

Youtube 121

Youtube SEO Ad Building Marketing & Strategy 121

Trade Press Services Newsletter

JULY 6, 2023

For example, a motivational speaker might say, “I empower individuals to redefine their life choices and discover their true paths to success.” Thought leadership content such as articles , blogs, podcasts, white papers, webinars, videos and speaking engagements demonstrates that you are a respected and accomplished expert in your industry.

Personalization 130

Personalization Tips Brand Identity Branding 130