Remove solutions technology
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Five Tips for Promoting a Technology Solution On Social Media

Webbiquity

Here are five tips for promoting a technology solution on social media. When your goal is to promote a technology solution, truly understanding the concerns and language of your audience will help you create a winning marketing strategy. Know your target audience. Create a social media marketing strategy.

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Solution Brief: Ideal Customer Technology Profile

HG Data

HG’s “Ideal Customer Technology Profile” (ICtP) analyzes the holistic technology footprint of thousands of organizations to determine the specific technologies that indicate/correlate with a specific customer’s products.

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Use Video to Differentiate Your Technology Solution

Biznology

For many B2B products and services, technology itself is a big differentiator. But vendors of technology solutions that provide this competitive advantage often struggle to differentiate their own solutions. This is particularly true for solutions that have a lot of moving parts and need to be explained step-by-step.

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Marketing Technology Landscape 2022: search 9,932 solutions on martechmap.com

chiefmartech

I’m delighted to finally share with you the 2022 marketing technology landscape , a joint production between myself and Frans Riemersma of MartechTribe (and a whole bunch of wonderful contributors). The post Marketing Technology Landscape 2022: search 9,932 solutions on martechmap.com appeared first on Chief Marketing Technologist.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

The digital age has brought about increased investment in data quality solutions. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. 64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success.

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AI Customer Experience Solutions: Using Emerging Technologies

CMSWire

As brands the world over are discovering, customer experience is everything when it comes to delivering tangible customer satisfaction. Continue reading.

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2023 Marketing Technology Landscape Supergraphic: 11,038 solutions searchable on martechmap.com

chiefmartech

Today during our virtual Best of Breed Marketing Summit — you can still catch sessions on demand for this next week — Frans Riemersma and I released the 2023 edition of the marketing technology landscape. It now contains 11,038 solutions — an 11% increase from the 9,932 we charted last year. Of course, this can’t go on forever.

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5 Essential Pieces of a Prospecting Solution

Forward thinking sales leaders are starting to prioritize technology initiatives. As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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The Ultimate Buyer’s Guide for Sales Enablement Platforms

According to Gartner, 15% of all technology spending in 2021 is predicted to go toward sales enablement technology. Our buyer’s guide will help you evaluate your options and find the sales enablement solution best suited to your needs. So, what features do you need to consider? What questions should you ask?

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Staying Relevant in Sales as AI and Technology Continue to Take Over

Speaker: John Barrows, CEO, JBarrows Sales Training

Technology and Artificial Intelligence are evolving faster than ever and disrupting every industry and role, specifically Sales. As companies and reps continue to look for technical solutions to create efficiencies throughout the sales process the human element of sales is being lost.

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The Customer-Powered Enterprise Playbook

An overview of the different technology solutions that are available to leverage the power of your customers. Download the full Customer-Powered Enterprise Playbook today, and you'll get: 7 strategic guides tailored to various departments of your business. 9 inspiring case studies that demonstrate the power of the CPE.