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The A to Z Guide to Doing a Content Audit

Marketing Insider Group

Is there content on my website that is no longer needed or relevant? What topics are resonating most with my audience? Where do gaps or new opportunities exist within my content? Most importantly, they make your overall content strategy more intentional by giving you a holistic view of your entire content library.

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OptinMonster Acquires Beacon Lead Magnet Creator To Help Small Businesses Easily Generate More Leads

Optinmonster

Resource Library If you’re like most businesses, your marketing resources are scattered everywhere. But trying to build your own Resource Library is a pain! Creating a separate landing page for each resource is time consuming, and setting up a custom library search involves developers who are expensive.

Insiders

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Unlocking Sales Superpowers with xiQ: Bringing the Strategies All Together!

xiQ

In this op-ed, I will explore how xiQ’s impressive prompt library has not only simplified my work but has also propelled me into the spotlight as a thought leader in my field. What sets xiQ apart when it comes to prompts, thoughtful design and easy to alter. However, my advice goes beyond the platform itself.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Retail operations platform, Vend, takes a different but equally effective approach to case study library searchability. Content hubs help brands in any industry to organize large libraries of content. Set up a quick consultation , and I’ll send you a free PDF version of my books. Image Source. Image Source.

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4 Ways a Blog Can Help Your Business Grow Right Now

Marketing Insider Group

How Can My Business Benefit from Blogging? Boston accounting firm, FJV is a great example of a blog that’s set up to generate quality leads. Adobe, one of the most innovative companies in the world according to Forbes, offers an incredibly rich online library with blog posts for designers, marketers, and innovators.

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New AI-powered martech releases: Dec. 14

Martech

Let’s do some good with ugly holiday sweaters and AI: The Food Group agency has set up a site for people to “knit” a holiday sweater by adding their favorite foods and beverages to a genAI prompt. At right, my sweater made of egg nog, mom’s homemade cookies, plum pudding and fruit cake. )

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Want More App Engagement? Try Human-Centered Design

Salesforce Marketing Cloud

On the backend, Attain Partners also set up dozens of business rules to create an intuitive and low-custom-code user experience. To map this out, Sapienza turned to the Salesforce Lightning Design System Figma library as her go-to place for designing an effective user interface. A student’s first question is: Who is my advisor?

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