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Why Your Contact Page is Terrible

B2B Marketing Unplugged

This week, it’s time to pick on everyone’s least favourite page, Contact Us. After all, nobody likes the Contact Us page. Someone might actually, you know, contact us. We like it when new business contacts us but not any new business – only the kind we are going to like having as clients. Usually these are emailed to a box called “Marketing” or “Contact”. Be nice.

How to Export Your Email Contacts from Constant Contact

Vertical Response

Your email addresses and contacts are the lifeblood of your email marketing campaigns. However, if you decide to switch email service providers, how do you keep those contacts intact and transfer them safely out of the old and into the new? Take a look: Learn more about switching from Constant Contact to VerticalRresponse here. © 2015, VerticalResponse Blog.

Cold Case: Finding the Right Contact in Inside Sales

Sales Prospecting Perspectives

Having the know-how to find the right contact could be one of the most underrated functions of the prospecting process. Here are some tips for finding the right contact in inside sales: Craft a Referral Email. When you do get someone live on the phone and they turn out to be the incorrect contact, still use them as a resource to find the right person. Follow the Trail.

Using Customer Contact Data to Tell Better Marketing Stories


You already have everything you need – your customer contact data – waiting in your CRM. How To Use Contact Data For Marketing. Contact data is magic; or, rather, it feels like magic because it’s critically important, highly useful information that you didn’t have to do anything to get. When product sheets and face-to-face meetings closed deals. Then, sort.

B2B Marketing Trends for 2016

normal point of sales/marketing contact. Broaden your points of contact. Use every contact with a potential buyer as. amounts of marketing data they collect about their contacts. understand the demographic profile of individual contacts and automatically segment. contacts into key interest groups. B2B Marketing. processes are fundamentally changing.

How to Nurture Contacts Beyond the Inbox

It's All About Revenue

Just as importantly, marketers can apply this multi-channel nurturing approach to both anonymous and known contacts. Here’s what you need to know: Nurture Known Contacts Beyond the Inbox. ” How to Nurture Contacts Beyond the Inbox is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Follow Pete on Twitter @slapschott.

Tips to Re-Engage and Get Those Cold Contacts Warm Again [New Guide]

It's All About Revenue

by Jonathan Riemer | Tweet this While it’s always a good practice to clean out your database from time to time, you can bet there are always some valuable contacts hidden amongst the stale. Here are some of the hottest ways to Get Those Cold Contacts Warm Again : Thaw Cold Leads: Get Those Cold Contacts Warm Again! from Eloqua. Focus first-encounter interactions (i.e.

Tips for Improving Contact Form Conversion [Infographic]


One of the main ways for customers to contact a business is through a contact form, which are also key conversion methods on landing pages. Designing a contact form that is easy to fill out and still gets the information you need can be tricky. Design eCommerce News & Notes SEO Infographic landing page Marketing Marketing and Advertising Sales process

New Infographic - Contact Forms for the Marketing Ninja (Minja)

Everything Technology Marketing

Check out this great new infographic about contact forms. Thank you Lisa Margetis at SingleHop

B2B Marketing Trends for 2016

normal point of sales/marketing contact. Broaden your points of contact. Use every contact with a potential buyer as. amounts of marketing data they collect about their contacts. understand the demographic profile of individual contacts and automatically segment. contacts into key interest groups. B2B Marketing. processes are fundamentally changing.

You Need to Remove ‘Contact Us’ from Your Page


");}); You Need to Remove ‘Contact Us’ from Your Page. There are many benefits to using a web form to capture contact information. After all, the point of having a web site is to get customers to contact you to buy your product or offering. You would expect the ‘Contact Us’ link at the top of your page is performing very well. Chances are it is not. An Experiment.

4 Steps to Re-Engage Stale Contacts

It's All About Revenue

So, you are starting the year with a huge database of contacts. It is no secret that not all contacts in your database are equal. Instead of giving up on about those unresponsive contacts, remember that it’s always easier (and more cost-effective) to retain existing contacts than it is to acquire new ones. Determine who classifies as a stale contact.

12 of the Best 'Contact Us' Page Examples You'll Want to Copy


But what about a website's 'Contact Us' page? Far too many website designers put contact pages near the bottom of their priority list in terms of copywriting and design. Think about how many contact pages you've stumbled upon that look like they were built in the 1990s, even if the rest of the website is beautiful and updated. So, what do great 'Contact Us' pages look like?

4 Essential Emails You Should Send to Engage New Contacts

Vertical Response

Getting new email contacts is exciting. New contacts can turn into loyal subscribers or frequent customers down the road. To get you on the right track, here are four emails we recommend sending to your new contacts to help maximize your chances for a long-term relationship – outline these on your sign up page so your newest subscribers know what to expect: 1. ” 2.

B2B Marketing Trends for 2016

normal point of sales/marketing contact. Broaden your points of contact. Use every contact with a potential buyer as. amounts of marketing data they collect about their contacts. understand the demographic profile of individual contacts and automatically segment. contacts into key interest groups. B2B Marketing. processes are fundamentally changing.

The Top 10 Contact Management Considerations for CPA Firms


It seems that the daunting task of managing contacts and CRM systems has followed me throughout my career, despite my tireless efforts to avoid it! In my first job out of college, I was tasked with helping to set up a customizable contact management system, along with importing tons of information and keeping it up to date. How are contacts currently being managed?

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Contact center priorities: the dawn of a new age in customer engagement


In this interview Paul weighs in on why and how contact centers need to catch up with the digital reality – or die. Contact center Customer engagement Customer experience Customer loyalty Customer service Interviews customer analytics Customer Contact Expo Dimension Data Global Contact Centre Benchmarking Ian Jacbos Kate Legget Paul Scott self-service

More Evidence That Waiting Even 5 Seconds to Contact a New Sales Lead Can Be Disastrous

The Point

In my experience, most of the mental energy and strategic thinking around the practice of lead nurturing and lead management is usually applied to the goal of accelerating prospects through the sales process – from MQL to SQL, from SQL to Opportunity, and so on. Relatively little attention is paid to the very front end of the lead lifecycle – namely, responding to a new lead in the first place.

How Constant Contact Walks the Content Marketing Walk

Content Marketing Today

We've long been impressed with Constant Contact. Because Constant Contact's success is directly tied to the success of its customers, it must provide relevant and valuable content in order to empower their customers to succeed.  I have been a fan and a user of their email marketing and research products for many years. Action-oriented Website Transforms Visitors into Buyers.

Are Your Sales Suffering Because You've Picked The Worst Times To Contact Prospects?


In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation is still the most engaging way to contact a prospect and convert him into a customer. If your sales are down, perhaps you should reconsider your timing and preparation for making contacts. Why Cold Calling Still Works. Cold Call Timing. Peak Interest Timing.

[Walkthrough] How to Create a Trackable Contact Us Button on Facebook

Haley Marketing

From the drop down list of available options select Contact Us. Please note that within the Website URL field, you will paste in the direct URL to your company’s contact us page. You now have a fully functioning Contact Us button at the top of your Facebook page that will link back to your website. Measuring conversions on social media is becoming increasingly important to me.

LinkedIn Launches New Contacts Tool to Make Relationship Management Easier


Today, LinkedIn launched ''LinkedIn Contacts,'' a new tool to make it easy for users to build and maintain important relationships -- available on both and a new iPhone app. About LinkedIn Contacts. While LinkedIn Contacts is not yet available to users, LinkedIn indicates it will begin sending invitations to a limited number of members in the U.S.

Don’t let Your Contacts Get Away


The post Don’t let Your Contacts Get Away appeared first on Salesfusion. Email Marketing

Website Call to Action; Alternatives to “Contact Us” for lead generation


Some examples are: Contact form filled out. Contact Us. Instead of Contact Us. Contact us today for a __ (ex: free report on 2014 commercial real estate). Here’s a question to ponder: Why did you build a website for your business? Perhaps you didn’t really think about it and thought it was something that was expected in order to stay relevant. Phone call completed.

Employer vs. Employee: Ownership of LinkedIn Contacts

WindMill Networking

Recently, someone suggested to me that an employee’s LinkedIn contacts could be considered company property and even a protected trade secret of the employer.  And, therefore, when an employee, who has previously been given access to this contact information, leaves the employer, the employee is required to relinquish those contacts, and perhaps the entire LinkedIn […]. Employer vs. Employee: Ownership of LinkedIn Contacts by James Wu - Maximize Social Business. Author information. James Wu. James Y. James Wu. Facebook | Google+ | LinkedIn |.

The contact center and customer service – road to business success


The contact center and customer service department as key value creators in a changing economy. The role of contact centers (for service) and customer service departments is shifting towards the center of the organization and value creation. Customer engagement, the customer experience, frictionless interactions and case handling, service quality overall and the changing expectations of […

Constant Contact Colocates with Small Business Customers

Paul Gillin

Three companies that do an outstanding job of advocating for the small business customer are American Express (with its Open Forum small business community and annual Small Business Saturday promotion, among other things), Intuit and Constant Contact , the Massachusetts-based e-mail marketing company. Less than 10% promotes Constant Contact products. This press release has more.

Lead Retargeting – How to Revitalize Your B2B Contact List

Great B2B Marketing

While marketing to fresh prospects is certainly important, there may be a gold mine available right beneath your feet – your existing contact list. There are many good reasons to focus on lead retargeting, including: Assuming you have good contact information, remarketing usually costs a lot less than marketing to fresh prospects. On both a cost and effort basis, retargeting your contact list should be much more effective than first-time marketing. Our clients are often surprised by how much value we find in their dormant contact list. Other opt-in contacts.

Lead Testing: 90% of successful lead follow-up occurred within 28 days of first contact

B2B Lead Generation Blog

Of course, it is very important to capture attendees’ contact information and product interests at that point of high interest, and then act on that interest before it fades. if following up on trade show contact information would translate into leads, when calling should cease, and. Capture important information – Obviously, contact information is important.

Optimizing the B2B Content Marketing Funnel: Turning Contacts into Clients

Hinge Marketing

If you are doing it right, your content funnel probably looks something like this: Then you realize you aren’t converting your new contacts into new clients. You’ve created great content, and have been successful in growing your email list with new contacts from premium content downloads. These new contacts have already been to your website. Be Patient. Wrong.

Which Industries are Turning Cookies into Contacts? [CHART]

It's All About Revenue

Despite this pan-industry uniformity, it does appear that the new traffic yield (which was calculated as new contacts as a percentage of new buyer profiles) shows a greater variation amongst industries with Life Sciences, Non-Profit, and Manufacturing showing the greatest potential opportunity to start turning those cookies into contacts.

New Feature: Improved Contact Search for Email Lists

Vertical Response

Locating an address or contact in your email lists is a key part of managing your lists. Enter the email address or person’s name and hit Search ; the contact will come up in a flash. The post New Feature: Improved Contact Search for Email Lists appeared first on VerticalResponse Blog. Product Updates contact search All rights reserved.

Are You Good at Finding the Appropriate Sales Contact?

Sales Prospecting Perspectives

In sales, having the ability to find the right contact is one of the more underrated functions of the prospecting process; one that separates someone who is average from someone who excels. Follow the trail – When you do get someone live on the phone and they turn out to be the incorrect contact, still use them as a resource to find the right person. Ask who they would recommend that you contact. Even using a simple Google search by typing in the Company Name and the ideal Job Title(s) has yielded some of the most appropriate contacts.

Top tools to keep your contacts in order. in theory


I’m always struggling with my contacts.  I think I have too many now. 23,515 on my Google Apps account and an infinity of bloated contacts that are doubling, tripling, and quadruplicating our of control. It’s Recommend as long as you don’t mind spamming all your business contacts. Google Apps for Business Contact Manager. Scrubly.

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How Speech Analytics Can Improve the Contact Center Experience


If you’ve ever called a customer service department for help, you’ve probably heard the message: “Your call may be recorded for quality assurance.” ” Perhaps you’ve wondered, what happens to those call recordings? Blue Cross of Northeastern Pennsylvania wanted to learn why its customers were calling. ” Marketing Strategy

How to Grow Your Email Contacts Organically

Hinge Marketing

But before you can reap the full benefits of email marketing, you need a list of contacts to actually email, and not any old list will do. With a metaphorical swipe of your credit card, you magically have 10,000 shiny new contacts. Your firm might purchase email lists because it’s routine or due to uncertainty of how to get contacts otherwise. Stop purchasing email lists.

Little Secrets to Contact Forms That Convert [Quick Tip]


When requiring a contact form to download the goodies you’re offering, you have to think first of the users that will face this form on the other side of the screen. In fact, think of your contact forms as dates. The same applies to your contact forms. This post originally appeared on the Ecommerce section of Inbound Hub. Who doesn’t hate filling out forms?

The contact center: from call and contact to customer experience and engagement center


Contact centers are going through a series of changes of which many already are disrupting the status quo. Especially the role of the inbound contact center and that of the contact center in a customer service context is changing. This has to do with costs, benefits, changing customer expectations, the role of the end-to-end customer […

The Top 10 WordPress Contact Forms

WindMill Networking

The contact or get in touch form on your website or blog is often the most important page on your website and yet is often overlooked. The Top 10 WordPress Contact Forms by Lilach Bullock - Maximize Social Business. Creating the perfect form can be challenging but is an essential part of your business, get it right and you’ll receive more enquiries! However there are so many different […]. Author information. Lilach Bullock. This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Lilach Bullock. Twitter | Facebook | Google+ | LinkedIn |.