Salesforce Marketing Cloud

FEBRUARY 12, 2024

Different jobs require different skills, so find your perfect role with this quiz and check out the Career Paths on Trailhead, Salesforce’s online learning platform, to learn about all the different career options available and then check them out in the Trailblazer Career Marketplace. Want to get creative in your search?

Demand 116

Demand Marketing AI Peer-to-peer Work Management 116

Smashmouth Marketing

JUNE 16, 2022

We wish Linda much happiness and enjoyment in her retirement, she is a true professional that touched a lot of people's careers in a very positive way! She will be missed day to day but we won't lose touch. To read more about the acquisition check out the press release.

Sales Qualified Leads 191

Sales Qualified Leads Marketing Qualified Leads Leads Lead 191

Marketing Insider Group

APRIL 22, 2021

We’ve organized the tools into ten main categories: marketing, sales, data, customer support, project management, productivity, back-office, social, employees, and learning. Help your team grow their skill set, earn degrees, and advance their career with targeted courses from top universities around the world.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Biznology

OCTOBER 29, 2021

This has revealed what journalist Charlie Warzel calls career skeptics. His original piece can be found here , where he says folks don’t reject how they navigate their careers, but a complete rejection of having a career. I have had essentially four careers. Maybe they don’t have a famous person giving them advice.

Work Management 104

Work Management Ethics Software Positioning 104

Biznology

DECEMBER 15, 2017

It might be time to start thinking about a career change if you are in any of these types of jobs in the global workforce. Progress isn’t going to stop, so it is important to have the foresight and ability to look ahead and make some important career decisions now for your future. Will your job be here for you in 10 or 15 years?

Work Management 163

Work Management Marketing Management Education Spending 163

Pam Didner

SEPTEMBER 8, 2021

To accelerate your career path, you have to be very strategic and intentional, but at the same time, it also depends on luck and timing. Boom, you just turbocharged your career! Dissect marketing into seven categories. Here is the slide: Create a checklist in each category. It’s complimentary!

Planning 121

Planning Marketing Analytics Tools Ad Building Work Management 121

Vision Edge Marketing

FEBRUARY 21, 2023

Very early in my 14-year career at Motorola, I participated in a management development program (MDP) under the auspices of Gary Daniels, who at that time ran the Microcontroller Division. Yes, I Want My Growth Idea Let’s begin with a story. For movie theaters, measures include seat occupancy, concession sales, and customer satisfaction.

Work Management 234

Work Management Marketing Management Customer Satisfaction Lead Scoring 234

Engagio

FEBRUARY 15, 2024

When you’re first starting a sales career, the most obvious trajectory is to go from SDR to AE to Sales Manager (and up from there). A few big takeaways in this category for me were: Protect your calendar Determine ICP early and focus time there Block your calendar based on activities. Time is precious and finite.

DemandBase 62

DemandBase Cost per Acquisition CPA Communities 62

Contently

FEBRUARY 2, 2021

I’ve heard variations of it from marketers, freelancers, journalists, and students looking to start their careers. Whether you’re looking to make the right hire or switch careers, it’s helpful to know what you need to thrive in each specialty. Career Trajectory. There’s more than philosophy at stake.

Copywriting 214

Copywriting Paid Search Agency Advertising Agencies Content Marketing 214

Martech

AUGUST 15, 2023

To keep up with developments in this key martech category, here — in alphabetical order — are the CDP thought leaders you need to know. An extensive career in publishing led him to his interest in innovative technology and all aspects of online marketing. LinkedIn: Ben B l oom (2.5K followers) X/Twitter: @bsbnyc (1.5K

Enterprise Management 98

Enterprise Management Marketing Management B2B Thought Leadership Thought Leadership 98

Martech

JANUARY 8, 2024

And it’s causing a big rethink on the viability of web-based analytics — a category caught in the crossfire between government regulators, Big Tech and our own moral dilemma about how much we should be tracking people. billion category. Take the Martech Salary and Career Survey Click here to take the survey Get MarTech!

Analytics 127

Analytics Privacy Privacy Policies Privacy Protection 127

Webbiquity

MARCH 15, 2018

One of my favourite features is that you can set up queue categories, which is a huge time-saver if you post a lot, but also want to still have control over what goes out when. Overall, a very good tool—but, because I tweet a lot more, I definitely prefer one that offers queue categories.

Social Media 322

Social Media Tools Media Work Management 322

Martech

DECEMBER 11, 2023

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. Add categories that include motivations, influence and behaviors. This can reduce costs and improve performance.

Ideal Customer Profiles 122

Ideal Customer Profiles Budget Programs Ad Frequency Work Management 122

The Point

SEPTEMBER 19, 2018

A few weeks ago I gave an informational interview to a local university student looking for advice on the best way to jump start his marketing career. Early in your career, however, there’s a lot to be said for learning to navigate the dynamics of working in a large organization. (I Career Advice for a Young Marketer via @spearmktg.

Demand Generation Agencies 165

Demand Generation Agencies Paid Search Agency Advertising Agencies Work Management 165

Marketing Insider Group

JULY 13, 2020

I have had the pleasure to work with an amazing array of people over my nearly 30+ year marketing career. One such firm is IDC and my first interactions with them date back to my time at DEC ( before the launch of my marketing career) while I was a young analyst and consultant. We’re starting to see these profound transformations.

CMO 203

CMO Marketing AI Paid Search Agency Work Management 203

Martech

JANUARY 23, 2024

Books are a broad category with a passionate following. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. We’d like to know how it’s been for you.

Loyalty 116

Loyalty eCommerce Buzz Paid Search Agency 116

Martech

MAY 17, 2023

3 categories of organizational structure When thinking about the organizational structure of your in-house agency or creative marketing firm, consider three categories: Foundational structure. Professional development/career pathways. Departmental structure. Team structure. Some examples include: Roles and responsibilities.

Paid Search Agency 113

Paid Search Agency Work Management Marketing Management Advertising Agencies 113

InsightSquared

MAY 15, 2019

Gathering resources at my stage in career involves the practice of active networking, user conferences, sales leadership groups, slack channels, above par googling skills, and sheer grit to piece together a resource pool. A few are common categories: System Support. How do You Build a Career Once You’re Here? Order Processing.

Budget Programs 277

Budget Programs Work Management Marketing Management Marketing Automation Services 277

Martech

DECEMBER 29, 2023

” Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. We’d like to know how it’s been for you.

eCommerce 120

eCommerce Enterprise Management Paid Search Agency Marketing Management 120

Top Rank Marketing

FEBRUARY 19, 2024

B2B marketers recognize that the audience on LinkedIn is immensely valuable: more than 1 billion professionals scrolling their feeds with a career-focused mindset. This is a favorable development for B2B brands, which tend to offer focused specialization within a specific category.

Linkedin 90

Linkedin Marketing & Strategy Viral Marketing B2B Thought Leadership 90

Biznology

JANUARY 19, 2018

Michael Brenner was SAP ’s pioneer in developing the powerful Internet marketing strategy of building a website community to serve the information needs of top-of-the-funnel business buyers, to generate leads and “own the category.” Highly recommended! Now VCs frequently send him in to companies to clean things up before a sale.

Top of Funnel 166

Top of Funnel B2B Marketing Lead Ranking Digital Marketing Funnels 166

chiefmartech

JUNE 13, 2022

More accurately, half of the 426 respondents to our 2022 Martech Career Survey , run in collaboration with the team at MarTech.org, reported receiving a promotion within the past 12 months. Download a free copy of the complete 2022 Martech Salary and Career Survey here. And marketing ops maestros will be some its greatest champions.

Work Management 124

Work Management Allocation Marketing Management Paid Search Agency 124

chiefmartech

OCTOBER 22, 2023

Then there are a couple hundred category and vertical market leaders in the torso. The big horizontal category winners emerge from the competitive jostling among many contending disruptors and fast-followers. Ultimately, it may help them get a great job and advance their careers. They may build their personal brand.

Long Tail Marketing 112

Long Tail Marketing Product Verticals Marketing & Strategy 112

Salesforce Marketing Cloud

MAY 30, 2023

Dear Salesblazer: What are the best sales certifications and training to help me advance my career and stand out from the crowd? So how do you pick sales certifications that boost your career, while also filling in your knowledge gaps and advancing your career? Have a question? Ask it here.

Education 52

Education Training Communities Cold Calling 52

Oktopost

APRIL 6, 2023

Confluence’s first large integrated marketing campaign, including the brand’s first debut with an influencer program, was runner-up in the Campaign US BIG Awards for the B2B category. As a career brand marketer in product-led growth companies, she’s well-versed in proving out brand-first marketing programs’ success.

Marketing & Strategy 118

Marketing & Strategy Transparency Budget Programs Paid Search Agency 118

Martech

APRIL 6, 2022

Select a category. Disappointingly, the only difference versus a regular account is a section called Edit professional profile (which lets you edit your Category ) and gives you the option to show the category you’ve chosen on your public profile. Click Agree & Continue. You have more than 30 options. Select an account type.

Twitter 110

Twitter Branding Brand Identity Ideal Customer Profiles 110

Martech

JUNE 21, 2023

Q: Before founding CabinetM in 2014, you had a career as a marketer. How is CabinetM dealing with AI as a category? We now have a category in our database of generative AI products. ” If the answer is no, it stays in its original category. She’s also a MarTech contributor. How did that come about?

Marketing AI 101

Marketing AI RFP Work Management Thought Leadership 101

Marketing Insider Group

MAY 20, 2020

Career opportunities. They used the Shapley Value analysis model, in which each category has the potential to impact employee outlook. The organization used their own data, looking at salary reports and reviews by over 600,000 individuals. The research measured six different factors: Cultures and values. Senior leadership.

Lead Ranking 363

Lead Ranking Lead Scoring Customer Satisfaction Thought Leadership 363

Sprout Social

MARCH 15, 2024

And YouTubers have consistently built full-blown brands, media careers and product lines. Lily Singh Lilly Singh is a shining example of how to go from being a YouTube influencer to launching a legit media career and personal brand. The term “influencer” might be synonymous with Instagram and TikTok these days.

Youtube 106

Youtube Viral Marketing Peer-to-peer Impressions 106

Nuvi

SEPTEMBER 13, 2022

Marc’s impressive career spans multiple CFO roles but also operating and advisory positions, making his diverse background appealing for a high-growth private company. “Marc is familiar with leading a $100MM business – a key Saas milestone Reputation reached earlier this year – and growing it to hundreds of millions.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Lead Scoring 98

Anteriad

MARCH 21, 2023

Here are some of the ways we engage employees throughout their career journey and align them to our values (Lead & Learn, Innovate & Inspire, Collaborate & Celebrate, and Do More & Do Good). In 2023, we matched 70 Anteriad employees to connect with each other this year on their career goals. Anteriad is growing!

Work Management 67

Work Management Training Privacy Vendors 67

Heinz Marketing

FEBRUARY 6, 2022

While this free app is not directly related to B2B sales, marketing, or careers, it is directly related to health and wellness. The Daily Dozen app can help you achieve baseline wellness and energy levels that are crucial to putting your best foot forward in your professional career, too.

Peer-to-peer 104

Peer-to-peer Fulfillment Rules Consulting 104

Hubspot

DECEMBER 31, 2019

There may be times in life when you're focused on career and personal development, and other times when your focus turns to family or a favorite hobby. Here's a sample of a completed matrix, with steps to complete your own, below: Step 1: Create a list of 4-6 categories that most contribute to your satisfaction in life.

Allocation 89

Allocation Ad Exchange Paid Search Agency Act-On 89

Liveintent

FEBRUARY 5, 2020

From the most active times to the best performing ad categories, we huddled together a list of the top 7 advertising takeaways. The ad categories ‘Law, Govt. & The ad categories ‘Technology and Computing’ and ‘Education’ converted the worst on Friday and Saturday, with 10x lower conversion rate as compared to typical ads.

Advertisements 90

Advertisements Advertising CTR Burn Rate 90

Parse.ly

MARCH 18, 2021

Top Categories 2019-2020. The other major shift in audience attentionArendt saw last year happened in the politics category and started around the same time. Top Categories 2019-2020. Health” and “Politics” weren’t the only categories to experience increases in consumption and production last year. Table of Contents.

Content 105

Content Aggregators Webinar Metrics Verticals 105

xiQ

JANUARY 30, 2023

The buying decision maker risks their reputation and career when recommending a solution. The buying decision maker risks their reputation and career when recommending a solution. How xiQ Solves the Modern B2B Challenges B2B selling is a highly emotional and personal process.

B2B Sales 126

B2B Sales Work Management B2B Marketing Management 126

NetLine

MARCH 21, 2023

All-in-all, there were 29 winners in 14 categories…and NetLine happened to be one of these winners! Our 2022 State of B2B Content Consumption and Demand Report for Marketers won a Killer Content Award (better known as a Finny) in the Research-Based category. Hands down, it’s been the most rewarding professional experience of my career.

Research 52

Research Peer-to-peer B2B Content 52