Martech

MARCH 27, 2023

Global software giant SAP has announced a new Commerce Cloud composable offering, providing merchants new levels of flexibility and a range of choices between the complete Commerce Cloud package and specific applications and services. Get MarTech! In your inbox. Business email address Subscribe Processing.

Digital Experience Platform 105

Digital Experience Platform Lock-In eCommerce Verticals 105

Tomorrow People

APRIL 13, 2021

Tomorrow People, the go-to-market agency with offices in Birmingham, London, and New York, is delighted to announce that it has won the contract to provide a range of marketing and creative services for Glassbox, the digital experience platform.

Marketing Proposals 156

Marketing Proposals Digital Experience Platform Advertising Agencies Paid Search Agency 156

Smashmouth Marketing

JUNE 16, 2022

On Wednesday, June 1st we announced that Green Leads has been acquired by ACTIVATE Marketing Services headquartered in San Francisco. For those of you that know Linda's husband/co-Founder, Mike Damphousse, from the early days of Green Leads, he is not retiring, he continues to run his consulting firm Category Design Advisors.

Sales Qualified Leads 191

Sales Qualified Leads Leads Lead Marketing Qualified Leads 191

Webbiquity

MARCH 19, 2020

As an example, a subscriber in Cook County would see zero cases reported in each category, but also the overall state totals; whereas a subscriber in Washington County would see three cases reported (at the time of this writing). To try it out, text your zip code to 1-218-4-COVID-0 a/k/a 1- 218-426-8430.

Service 230

Service Paid Search Agency Marketing Report Planning 230

Smashmouth Marketing

JUNE 1, 2022

Activate, a wholly-owned subsidiary of Next Fifteen Communications Group (LON:NFC), announced that it has acquired the company. While at BAO, Mike was building the category of pay-for-performance appointment setting. I started another company, Category Design Advisors. I love the category design work I do and will keep doing it.

Ideal Customer Profiles 246

Ideal Customer Profiles Sales Qualified Leads Activities Lead Ranking 246

HG Data

SEPTEMBER 22, 2023

HG Insights Celebrated for Happiest Employees with Three Comparably Awards HG Insights, the provider of go-to-market Technology Intelligence to 90% of tech companies in the Fortune 100, today announced recognition from workplace culture site Comparably for its employee happiness. HG was selected out of 60,000 companies across the U.S.

Paid Search Agency 62

Paid Search Agency Best Practices Companies Marketing 62

Sprout Social

NOVEMBER 8, 2021

Take a look at the Instagram Stories Highlights on Sprout Social’s Instagram feed: When Sprout’s social team shares Instagram Stories, they’re able to save them into these different highlight categories. The more complicated part is determining what each of your Highlight categories should actually be.

Effectiveness 138

Effectiveness Ideal Customer Profiles Profiling Paid Search Agency 138

Sprout Social

FEBRUARY 6, 2024

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category!

Work Management 116

Work Management Marketing Management Software Product 116

Martech

AUGUST 9, 2023

This is to help you better understand the performance of categories, brands, product types, and custom labels, giving you the power to make smarter, data-driven decisions. The changes to Google Ads were unveiled via an announcement on its blog. Read Google’s new ads and insights features announcement for more information.

Features 97

Features Google Ads ROAS 97

Martech

NOVEMBER 20, 2023

Adobe already started to phase out the availability of Adobe XD — a UX/ UI product design app similar to Figma — earlier this year, after announcing the deal. Figma is the best-selling program in the collaborative design and prototyping category, according to 6Sense , with 33,185 customers and a 36.36% market share.

Purchase 110

Purchase Marketing Proposals Acquisitions Interactive Marketing 110

The Point

MARCH 8, 2018

By which I mean that most analyst reports – Gartner Magic Quadrants, Forrester Wave Reports, and the like – are marketed as press announcements vs. information of value that might attract prospects actively evaluating your type of solution. Just Released: (Company Name) named leader in Gartner’s Magic Quadrant for (Category)!”

Marketing Report 216

Marketing Report Planning Gartner Demand Generation Agencies 216

Litmus

NOVEMBER 2, 2022

This year’s Best Email Design B2B and Best Email Design B2C categories rely on a little help from our email marketing community friends. We have narrowed the submissions down to the top four emails in each category. Winners from all categories will be announced on the blog on December 7th. . How it works.

Design 79

Design Best Practices B2B Loyalty 79

Martech

JANUARY 24, 2022

Brand suitability company Zefr announced it has partnered with TikTok to provide marketers with brand safety and brand suitability measurement for in-feed ads on the short-form video app. The categories with which Zefr measures brand safety and suitability are aligned with those from the Global Alliance of Responsible Media (GARM).

Brand Identity 109

Brand Identity Branding Advertising Agencies Paid Search Agency 109

Litmus

AUGUST 3, 2022

Litmus was shortlisted for The SaaS Awards, Best SaaS Product for Email Marketing category! . The next round of finalists will be announced in August, followed by the winners in September. . Litmus is proud to be recognized by TrustRadius for having a Best Feature Set and Best Relationship in the email software category.

Service 82

Service Product Customer Satisfaction Trust Marketing 82

Martech

MAY 4, 2023

As a result, more and more AI-powered solutions are being announced every day. Dig deeper: MarTech’s marketing AI experts to follow Here is a roundup of actual AI-powered martech products, platforms and features announced this week. While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot.

Marketing AI 107

Marketing AI Marketing Automation Services CAN-SPAM eCommerce 107

Martech

MARCH 7, 2024

Using AI, SpotOn Marketing Assist creates the marketing campaign content, while the imagery is selected using the restaurant images uploaded or stock photography; both are generated based on the restaurant’s pre-determined category, business goals and specific event. Integral Ad Science expanded its Made for Advertising AI-driven solution.

Marketing AI 93

Marketing AI Work Management Marketing Management Barriers 93

Martech

MAY 31, 2022

HypeAuditor sorts the NFT accounts into the following five categories: Influencers and celebrities. For example, the most followed NFT-related account, that of Brazilian soccer star Daniel Alves (over 36 million followers) announces its affiliation with Club Gorgon , a members-only “phygital art club.” NFT collections.

Barriers 90

Barriers Paid Search Agency Newsletter Communities 90

Martech

MARCH 24, 2022

3D e-commerce technology company VNTANA announces a platform integration with Meta that brings 3D ads to Facebook and Instagram, and automates the creation and publication process of the ads for advertisers. The categories now expand to some footwear and handbag brands. Get the daily newsletter digital marketers rely on. Why we care.

Facebook 128

Facebook Paid Search Agency Ads API 128

Martech

AUGUST 2, 2022

To manage a directory of this size means keeping track of many things: new products, new categories, acquisitions and name changes, and company and product implosions. New product announcements jumped to 124 in Q2 2022, up from 49 in Q1 and by far the most in the past two years. Read next: 5 steps to martech stack success.

Marketing Automation Services 115

Marketing Automation Services Long Tail Marketing Marketing Management Acquisitions 115

Martech

MARCH 30, 2022

TrustRadius, the software review and evaluation site, which includes martech offerings alongside other software categories, will integrate with Demandbase One allowing B2B marketers to engage with in-market buyers researching software on the site. The post TrustRadius, Demandbase One announce intent integration appeared first on MarTech.

DemandBase 86

DemandBase Intent Peer-to-peer Account Based Marketing 86

Martech

FEBRUARY 6, 2023

2022 saw notably less funding for marketing technology than previous years, but there were significantly more new product announcements, feature updates and M&A activity throughout the year. In late 2020, we decided to take a quarterly view to look at trends in product and category direction. AI-driven content).

Marketing AI 86

Marketing AI Budget Programs Acquisitions Startups 86

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. Categories cover website design, marketing campaigns, new software tools, and digital team performance. The winner will be announced at a live event in London on Wednesday 7 December.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. Categories cover website design, marketing campaigns, new software tools, and digital team performance. The winner will be announced at a live event in London on Wednesday 7 December.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. Categories cover website design, marketing campaigns, new software tools, and digital team performance. The winner will be announced at a live event in London on Wednesday 7 December. Best Outreach Campaign.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

accelerate agency

NOVEMBER 9, 2022

the DADIs) in the Most Effective Use of Organic Search category. Last week we received 5 nominations in the US Agency Awards, and the week before this we were named a finalist in 6 categories in the UK Search Awards. Categories cover all aspects of digital marketing, from social media to paid media to metaverse launches.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

accelerate agency

NOVEMBER 9, 2022

the DADIs) in the Most Effective Use of Organic Search category. Last week we received 5 nominations in the US Agency Awards, and the week before this we were named a finalist in 6 categories in the UK Search Awards. Categories cover all aspects of digital marketing, from social media to paid media to metaverse launches.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

accelerate agency

NOVEMBER 9, 2022

the DADIs) in the Most Effective Use of Organic Search category. Last week we received 5 nominations in the US Agency Awards, and the week before this we were named a finalist in 6 categories in the UK Search Awards. Categories cover all aspects of digital marketing, from social media to paid media to metaverse launches.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

Martech

AUGUST 31, 2021

Event management platform Bizzabo announced a new partnership with video-for-business company Brightcove to bolster their virtual hybrid events capabilities. This integration comes on the heels of the Bizzabo Partner Program, which was announced in February. Read the latest edition of our Events Participation Index.

Advertising Agencies 102

Advertising Agencies Marketing Automation Services Broadcasting Touchpoints 102

Anyword

MARCH 14, 2024

More than just comparing different categories of content, Anyword enhances decision-making by letting you select the metrics that define success for your campaign. With Anyword’s Benchmarking, you can compare the upcoming announcement’s content with that of previous product launches.

Advertising Benchmark 92

Advertising Benchmark Lead Scoring Lead Ranking Comparison 92

Martech

APRIL 13, 2022

Today, app marketing company ironSource announced it has released the Luna Search Ads platform for general availability. When there isn’t a clear leader in an app category, competition for the right keywords can fluctuate. Previously in closed beta, the platform automates and streamlines app-driven mobile campaigns. What it does.

Paid Search Agency 88

Paid Search Agency Ads Campaigns ROAS 88

Madison Logic

DECEMBER 19, 2023

Customer reviews continue to offer persistent recognition for the company’s industry-leading intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support. . ” — Sander D.,

Enterprise Management 52

Enterprise Management Peer-to-peer Account Based Marketing Impressions 52

Forrester B2B

MAY 24, 2023

Forrester is excited to announce the opening call for entries to our annual APAC B2B Marketing Awards in two categories: B2B Programs of the Year and B2B Return on Integration Honors. The awards recognize outstanding achievement at the organization and function level from B2B marketing initiatives.

Forrester 52

Forrester B2B Marketing B2B Marketing & Strategy 52

FMG Suite

MARCH 15, 2024

March 15, 2024 – FMG, an industry-leading SaaS company specializing in marketing software and services for financial advisors and insurance agents, announced that it has been named “Best Overall FinTech Software” in the eighth annual FinTech Breakthrough Awards. SAN DIEGO, CALIF.,

Marketing Management 59

Marketing Management Software Ad brokers Best Practices 59

Martech

FEBRUARY 16, 2022

Persado, the AI-powered language generation platform, has announced a new Language Profiles solution that will use first-party language and communication preferences to automatically generate messaging to appeal to audience segments of individual customers. The Profiles are based on individual level response data from past campaigns.

Ideal Customer Profiles 89

Ideal Customer Profiles Profiling Newsletter Network Marketing 89

Adobe Experience Cloud Blog

NOVEMBER 25, 2019

The expanded 2020 Adobe Experience Maker Awards blend the best of the original Experience Maker Award program with the rich history of the Marketo Revvie and Magento Imagine Excellence Awards, into 13 new exciting award categories. Award categories and application process. Select the award category you are applying for.

Marketo 136

Marketo Ideal Customer Profiles Thought Leadership Guidelines 136

Martech

MARCH 8, 2022

The AI-powered smart supply chain management platform Calico has announced that it has raised $2.1 Serena Ventures recently announced it had raised $111 million. Visibility into production and transportation makes that possible, and Calico finds itself in a category that can surely only grow. Why we care. Accurate forecasting.

Enterprise Management 93

Enterprise Management Marketing Management Forecasting Paid Search Agency 93

Litmus

APRIL 11, 2023

That’s why we’re thrilled to announce that we’ve been recognized by both TrustRadius and G2 for Spring 2023… Yes, 40 times. Plus, we snagged the coveted “Users Love Us” badge , coming in with a total of 35 badges across the categories of Email Deliverability, Email Testing, and Email Marketing. Check out the badges below! Seriously.

Features 70

Features B2B Thought Leadership Best Practices Deliverability 70