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20 questions to ask digital asset management platform vendors during the demo

Martech

Given all of that promise, marketers are certainly evaluating these technologies and one crucial part of that process is the demo. It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons. Does the vendor seem to understand our business and our marketing needs?

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Why App Demos Should Be More Interactive

Outgrow

Why App Demos Should Be More Interactive. Thankfully, interactive app demos to show off your product’s features is a powerful tool that keeps people engaged and helps educate. What Are App Demos? Many people use the terms app demos and demo apps interchangeably but the differences are much deeper than semantics.

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How to Choose a Sales Automation Tool in 3 Simple Steps

BenchmarkONE

Sales automation tools help by putting tasks like calendar notices and lead nurturing emails into a logical sequence of automatic steps. If, like most businesses, you recognize the value of using a sales automation tool, the next step is choosing which one is right for your needs. First, figure out what you want to automate.

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How Technology Places CMOs at Risk of Losing Their Strategic Role

Vision Edge Marketing

Tools for social media engagement, content management, email automation, demand generation lead capturing, project management and workflow, customer relationship management (CRM), event management, web analytics, and the list goes on. According to ChiefMartech the average enterprise now uses 120 marketing technology (Martech) tools.

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What Generative AI Leaders Know That You (Probably) Don’t

Salesforce Marketing Cloud

Consider this example of Rossignol’s new Super Heretic bike, from a recent demo: When adding the bike description to its ecommerce site, merchandising teams could use Einstein’s gen AI capabilities to generate that content, based on past product descriptions and public information. What might that look like in the future? The other upshot?

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31 free social media templates that will elevate your workflows

Sprout Social

When implemented strategically, it can help you synthesize data, automate processes and scale your operations. It includes a process checklist and a 12-month sample content calendar you can rely on as you build out your employee spotlight series. This workbook will help you take your teammates from behind-the-scenes to center stage.

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High Growth Study 2024: What Drives Exceptional Growth in an Unpredictable Marketplace?

Hinge Marketing

The figure below shows the distribution of these industries in the sample. In the study, we grouped the participating firms into three categories: High Growth (see definition in the next section below), No Growth (those that experienced zero or negative growth), and Average Growth (the rest of the sample). Why the change?

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