KoMarketing Associates

FEBRUARY 10, 2021

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”. What Are SERP features?

SERP 295

SERP Features Google Top of Funnel 295

Search Engine Journal

SEPTEMBER 12, 2021

A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data. The post Facebook & Instagram Topics to Watch For Q2 2021 appeared first on Search Engine Journal.

Facebook 144

Facebook Trends 144

Search Engine Journal

MARCH 24, 2022

In a report from Google about how it keeps Maps information reliable, the search company reveals it removed seven million fake business profiles in 2021. The post Google Removed 7 Million Fake Business Profiles In 2021 appeared first on Search Engine Journal.

Profiling 126

Profiling Google Business Companies 126

Search Engine Journal

NOVEMBER 3, 2021

Google’s Danny Sullivan confirms a spam-fighting algorithm update has started rolling out to search results and will be fully rolled out within a week. The post Google Rolls Out November 2021 Spam Update appeared first on Search Engine Journal.

Google 142

Google SEO 142

Search Engine Journal

NOVEMBER 17, 2021

Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today. The post Google Launching November 2021 Broad Core Algorithm Update appeared first on Search Engine Journal.

Google 136

Google 136

Search Engine Journal

DECEMBER 8, 2021

Google's annual recap of the year's top trending searches offers dozens of ideas for content publishers looking to capitalize on long-tail keyword opportunities. The post Google Reveals Top Searches Of 2021 appeared first on Search Engine Journal.

Long Tail Marketing 127

Long Tail Marketing Google Keywords Trends 127

Circle Studio

NOVEMBER 24, 2020

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact. SEO and SEM.

Paid Content 193

Paid Content Planning Marketing AI Trends 193

Search Engine Journal

JULY 30, 2021

The post 5 Best Digital Marketing Courses to Take in 2021 appeared first on Search Engine Journal. Ready to take your professional career to the next level? Check out five of the best digital marketing courses available today.

Course 144

Course Best Practices Search Marketing Marketing 144

Search Engine Journal

AUGUST 31, 2021

The post Redefining SEO Automation in 2021 appeared first on Search Engine Journal. Automation is not a tool that simply replaces manual work. Learn and understand what true automation is and how to leverage its full potential.

Automation 134

Automation SEO Tools 134

Search Engine Journal

OCTOBER 7, 2021

Google shares data about the top trending Halloween-related searches this year, such as most popular costumes, top haunted house locations in Maps, and more. The post Google Halloween Search Trends For 2021 appeared first on Search Engine Journal.

Trends 128

Trends Google SEO 128

KoMarketing Associates

MAY 17, 2022

Additionally, the majority (68%) claim that they have seen their budget increase between 2021 and 2022, while 16% say that it has at least stayed the same. As their budgets have expanded, most B2B marketers (65%) now state that they are primarily focused on increasing brand awareness.

B2B Marketing 261

B2B Marketing B2B CMO Statistics 261

Search Engine Journal

DECEMBER 1, 2021

The post Google December 2021 Product Review Update appeared first on Search Engine Journal. Google announced the rollout of a Product Review Update that will last during three entire weeks. Happy Holidays or bad timing?

Google 128

Google Product SEO 128

Heinz Marketing

JANUARY 14, 2021

A new year has begun and while 2020 wasn’t a great year (to say the least), it’s time to move on and take a look at helpful marketing trends for 2021. I reviewed a handful of websites and resources and pulled together the top / most mentioned B2B Marketing trends for 2021. How to engage prospects. Navigating digital transformation.

Marketing AI 142

Marketing AI Trends B2B Marketing Account Based Marketing 142

Brightedge

NOVEMBER 19, 2021

In mid-November we hosted a webinar reflecting on the search-related events of 2021 and looked ahead to what changes may come to search engines in 2022. We recapped major updates the search engines implemented and how those changes impacted results and the countless brands that rely on organic search.

Webinar Metrics 135

Webinar Metrics SEO SERP Tagging 135

Search Engine Journal

JULY 8, 2021

The post 10 Visual Content Marketing Trends for 2021 appeared first on Search Engine Journal. How are visual content marketing trends reshaping brands' content strategy right now? You'll want to keep an eye on these top trends.

Trends 141

Trends Content Marketing Content Marketing & Strategy 141

Search Engine Journal

DECEMBER 1, 2021

Search engines are evolving their local game – and fast – to meet the needs of local consumers. The post 7 Local SEO Updates From 2021 That Will Impact Your Planning appeared first on Search Engine Journal. Here's what you need to know.

SEO 134

SEO 134

Search Engine Journal

AUGUST 29, 2021

The post 7 Winning Content Writing Tips for 2021 (+ Guide) appeared first on Search Engine Journal. Want to write impactful content today and beyond? Master these seven top tips and start writing content that delivers results.

Tips 140

Tips Content SEO 140

Search Engine Journal

JULY 1, 2021

Google is releasing a broad core algorithm update today on July 1, 2021. The post Google July 2021 Core Update Begins Rolling Out appeared first on Search Engine Journal. This is update was announced last month and is now rolling out.

Google 130

Google SEO 130

Search Engine Journal

JULY 11, 2021

Twitter reports consumers feel positive heading into summer 2021, and data from a study on tweet volume reveals what their priorities are for the season. The post Twitter Data Reveals Consumers’ Priorities For Summer 2021 appeared first on Search Engine Journal.

Twitter 126

Twitter Studies Positioning 126

Search Engine Journal

DECEMBER 16, 2021

The data yielded some unexpected results The post 2021 Analysis of Top Ecommerce Platforms appeared first on Search Engine Journal. Over 13 million website visits are analyzed to determine which ecommerce platform is the best.

eCommerce 114

eCommerce Analysis Marketing Websites Best Practices 114

Search Engine Journal

AUGUST 8, 2021

Google's John Mueller explains how ranking changes can be attributed to page speed but core updates were separate things The post Page Speed and Google June-July 2021 Core Algo Updates appeared first on Search Engine Journal.

Google 141

Google SEO 141

SEMrush

OCTOBER 30, 2020

Our guide gives you insights into some of the most relevant and timely search engine optimization trends to anticipate for 2021, allowing you to prepare your SEO strategy accordingly. Top-ranking SEO performance requires attention to many metrics, including traffic, backlinks, and social shares — to name just a few.

SEO 145

SEO Trends Traffic Optimization 145

Conductor

SEPTEMBER 9, 2021

In the first half of 2021 alone, venture capitalists (VC) invested $14.7 Let’s take a look at healthcare trends for technology searches in 2021: Overall Technology and Healthcare Industry Trends in 2021. Conductor search engine data reflects the skyrocketing interest in digital healthcare.

Trends 98

Trends Marketing AI Marketing Management Digital Transformation 98

Search Engine Journal

JULY 13, 2021

Google's July 2021 Core Update is over and the search marketing community experiences it differently depending on strategy The post Google July 2021 Update is Over – What Happened? appeared first on Search Engine Journal.

Google 115

Google Communities Search Marketing Marketing Strategy 115

Search Engine Journal

JANUARY 21, 2021

Here's how to guest post in 2021. The post Guest Posting in 2021: Amplify Brand First, Build Links Second via @ronlieback appeared first on Search Engine Journal. When done properly, guest posting will help amplify your brand awareness and build reputable links.

Ad Building 136

Ad Building Brand Identity Branding Content Marketing 136

Search Engine Journal

SEPTEMBER 20, 2021

The post SEO Clients Report 2021: What Do Clients Want from SEO? appeared first on Search Engine Journal. In our State of SEO report, we asked working SEO pros about what results clients expect from SEO and what clients really think about SEO.

SEO 133

SEO Education 133

Biznology

JANUARY 21, 2021

Welcome to 2021! IBM Distinguished Engineer, Content marketing, SEO, site search, text analytics, machine learning, AI. Their expertise includes… Has experience with digital experience such as B2B marketers and how they will massively shift their 2021 budgets to digital from in-person events. Mike Moran.

Work Management 160

Work Management Ethics Consulting Budget Programs 160

Search Engine Journal

NOVEMBER 18, 2020

Heading into 2021, small businesses need to rethink their SEO content writing habits across their business website(s). The post 6 Content Writing Trends for 2021: An SEO Content Checklist for SMBs via @ronlieback appeared first on Search Engine Journal. Here's a checklist you can use.

SEO 145

SEO Trends Content Small Business Marketing 145

Content Marketing Institute

JANUARY 7, 2021

Don't expect 2021 to bring relief from the merciless slide of organic content down search engine results pages. Continue reading → The post 21 SEO Tips, Tactics, and Trends for Website Content in 2021 appeared first on Content Marketing Institute.

Tactics 145

Tactics Trends SEO Tips 145

Search Engine Journal

JULY 6, 2021

The post Top 10 Enterprise SEO Trends You Need to Know in 2021 appeared first on Search Engine Journal. Enterprise SEO trends can help guide the website and digital marketing improvements that drive traffic, brand recognition, and revenue.

SEO 138

SEO Trends Traffic Search Marketing 138

Search Engine Journal

SEPTEMBER 7, 2021

Search Engine Journal's first State of SEO Report will help guide your SEO strategy into 2022 with unique data, graphs, and commentary. The post The State of SEO 2021: Key Industry Survey Findings [Research] appeared first on Search Engine Journal.

Customer Surveys 115

Customer Surveys SEO Research 115

Search Engine Journal

JULY 7, 2021

The post SEO Salary Report 2021: How Much SEO Pros Get Paid appeared first on Search Engine Journal. How much do SEO professionals make? See the average SEO salary by job title and years of experience in survey findings from 2,300+ respondents.

SEO 132

SEO Customer Surveys Education 132

Conductor

NOVEMBER 11, 2020

As we all start to finalize our plans and investments for 2021, we thought it would be a perfect time to reflect on all that we’ve learned over the past six months and how we can collectively best prepare for 2021. Search data provided real-time insights into this behavioral shift. Search habits can change dramatically.

SEO 133

SEO Lead Scoring Lead Ranking Top of Funnel 133

KoMarketing Associates

SEPTEMBER 14, 2021

BrandMaker recently published the “2021 State of Marketing Operations” report, and statistics showed that the majority of CMOs (51%) would like their team to better integrate their martech stack at some point in 2021.

Planning 195

Planning Statistics Custom Publishing Marketing Report 195

KoMarketing Associates

OCTOBER 14, 2021

Search engine optimization (SEO) continues to be a critical part of marketers’ overall strategies, but new research suggests that they still face numerous challenges in this area.

Marketing Report 264

Marketing Report SEO Planning Marketing & Strategy 264

Search Engine Journal

AUGUST 19, 2021

The post Amazon Sellers: Inventory Tips & Tactics for 2021 Success appeared first on Search Engine Journal. Not paying attention to inventory management can create problems for Amazon sellers and digital marketers. Learn how to get ahead of it here.

Amazon 112

Amazon Tactics Tips Search Marketing 112

Search Engine Journal

NOVEMBER 18, 2021

The post SEM Planning for 2022: Because 2020 Didn’t Help You For 2021 appeared first on Search Engine Journal. How do you plan for the year ahead when your historic data is in shambles? Here are some tips for SEM planning despite the pandemic.

SEM 118

SEM Tips 118