The Lead Agency

MARCH 6, 2019

Use those keywords in your posts, such as in the post title, image alt tags, image descriptions, image titles or H1 tags. Matt Cutts said, “The objective is not to make your links appear natural. Post regularly on topics relating to your keywords. Link relevant content organically in your post to the relevant pages.

Lead Ranking 48

Lead Ranking SEO Marketing & Strategy Lead Scoring 48

Biznology

APRIL 5, 2012

It always seemed more like a rule of thumb than the kind of rule you could run in an algorithm, as Matt Cutts, Google’s head of anti-spam has implied. Google has long been rumored as penalizing so-called over-optimized pages. But it was never explicitly built into the algorithm before.

SEO 80

SEO Google Content Keywords 80

Biznology

JULY 24, 2014

No less an authority than Matt Cutts himself has said that you should adapt your approach based on the size of your site. They also offer loads of keyword-rich, frequently updated content for Google to digest, indicating to the search engine your site’s importance and relevance. Make sure your site works well on mobile.

SEO 80

SEO Paid Search Agency Mobile Marketing Google 80

seo.co

JANUARY 18, 2021

According to Matt Cutts , former head of Google’s Webspam team, paid links that don’t affect search engines are okay. Search engines pay attention to headings, but you don’t need to stuff your pages with multiple H1 tags. There is no reason to use multiple H1 tags on one page. The one exception to paid links.

De-duplication 75

De-duplication SEO Tactics Copyright 75

Biznology

JULY 22, 2013

Although the claims in this article appear to be inaccurate as even Google’s own Matt Cutts came out and explained that the recent Penguin update was the reason for the drop. This is done through a rel=author tag in your content and a “Contributor to” list on your G+ profile.

Google 80

Google Tools CAN-SPAM Eye-Tracking 80

Biznology

DECEMBER 10, 2010

They have apparently hired about 300 salespeople to push products like Tags and Boost to the SMB market. That is not Eric Schmidt, Matt Cutts, or some other executive that plays to the press. The more I think about this, the more I think that Google might be in some trouble. Google has already made strides in the sales area.

Google 80

Google SMB Adsense Paid Search Agency 80

Buzz Marketing for Technology

JUNE 27, 2008

Separate Tags and Folders. Although Google Reader only provides ‘ Tags ‘, if you add more then one complete website feed to a tag, it automatically becomes a folder. Now everyday when you read feeds, there might be many articles which you’d like to tag separately. Matt Cutts. Feedfetcher.

Google 100

Google RSS Tips Product 100

Biznology

DECEMBER 9, 2014

What’s more, it seems like more SEO and SEM consultants are recommending that their clients completely remove all their meta tags from all the pages of the their sites. Finally, every consultant is harping on the importance of social signals in the form of an engaged and engaging social media campaign (and site integration) as well.

PageRank 80

PageRank SEO Enterprise Management SEM 80

Hubspot

JANUARY 8, 2014

Matt Cutts , head of Google’s webspam team, hinted at these changes back in October during his keynote speech at PubCon, and now we’re seeing them in action. According to Search Engine Land, Cutts has confirmed that Google has applied a 15% reduction in the amount of rich snippets displayed in the search results.

Google 28

Google SERP Ideal Customer Profiles Clickthrough 28

Hubspot

JANUARY 15, 2014

According to Google’s head spamfighter Matt Cutts , the easiest way to come back from a checkered past of purchasing links could be to just disavow your entire backlinks profile and start anew. Cutts estimates that 25-30% of the content on the web is duplicated. Ecommerce: SEO for ecommerce websites is its own beast.

SEO 28

SEO SERP PageRank eCommerce 28

WebMarketCentral

JANUARY 7, 2009

In this inaugural post, you can find out what prominent figures like Matt Cutts and Aaron Wall have to say about the future of SEO, how to perform a website health checkup, where to find the best SEO and online marketing videos produced last year, the truth about common SEO myths, the merits of microsites and more.

SEO 20

SEO Microsite Best Practices SEM 20

WebMarketCentral

SEPTEMBER 8, 2009

Other than Matt Cutts (who isn't for sale)—or perhaps someone with compromising photos of Google's search engineer—no one can guarantee any specific rank for a website on any given keyword. Tags: SEO Practice. Guarantees. No reputable SEO consultant or firm will even offer such guarantees.

Consulting 20

Consulting SEO Adwords Tagging 20

EMagine B2B Blog

APRIL 29, 2019

This helps them provide the high-quality content we ask for and allows us to focus on other parts of the overall strategy like implementing structured data, setting up Google Tag Manager and tracking goals, internal link audits, or working on tasks such as E-A-T audits. Today’s post focuses on best practices for SEO friendly content.

SEO 88

SEO Practices Best Practices Top of Funnel 88

Hubspot

FEBRUARY 18, 2015

Remember when the meta keyword tag was popular? In 2009 Google’s Matt Cutts posted on the official Google Blog , "Google doesn’t use the ''keywords'' meta tag in our web search ranking." Welcome to 2015, where the world of search is a completely different game. Still don’t believe? Solution: Stop using Meta keywords.

Tactics 28

Tactics SEO SERP Keywords 28

Industrial Marketing Today

MAY 31, 2010

Page title (Title Tags) – This is what is visible at the top of the browser window. It is a very important part of your on site SEO strategy and you should take the time to customize your title tag for each post and page. By default, search engines will use words from your first paragraph if you don’t specify a description tag.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Hubspot

MARCH 15, 2013

Matt Cutts recently attended SMX west and gave details on what updates they have planned for 2013. Look for things like empty pages, broken links, or internal duplication of pages caused by parameters, and make use of 301 redirects and the canonical tag to cure your website of these problems. And guess what? Probably not.

Google 28

Google Paid Search Agency SERP Advertising Agencies 28

Hubspot

JUNE 26, 2015

7) Fill the title tag with keywords to increase ranking. Google’s own, Matt Cutts, warned us in 2007 against stuffing your page with keywords to rank higher in the search results. Guest posting on a smaller scale can be beneficial if you do it the correct, ethical way.

Tactics 28

Tactics SEO Keywords Guidelines 28

WebMarketCentral

JANUARY 30, 2008

A Search Column About Search Columns by MediaPost Search Insider Must-see SEO—Rob Garner supplies an excellent list of the most helpful search engine blogs, from Matt Cutts and Search Engine Land to Bill Slawski's SEO By The Sea and Lee Odden's Online Marketing Blog.

SEO 20

SEO SEM Work Management Thought Leadership 20

Hubspot

DECEMBER 19, 2014

Starting with a tweet from Matt Cutts , Google announced the rollout of its major Panda 4.0 This move meant Google would no longer track the rel=author tag data -- although keeping it on your pages "won''t cause problems," Google Webmaster Trends Analyst John Mueller wrote in a post to Google+. May 2014: Panda 4.0,

Google 28

Google DMCA Lead Ranking Lead Scoring 28

WebMarketCentral

AUGUST 1, 2008

Q&A With Google's Matt Cutts About SEO and the Future of Search by the Epicenter blog from Wired.com Betsy Schiffman posts a brief interview with the head of Google's quality team. Included is Matt's response to the question of whether SEO really works: “It does to some degree. A tad self-serving, but informative.

SEO 20

SEO SEM Best Practices Buzz 20

Hubspot

OCTOBER 15, 2015

To ease yourself into your 30 days, sit down and watch this video by the former head of Webspam at Google, Matt Cutts. Title Tags. Image Alt Tags. Before you start digging into SEO concepts, you'll need to develop your understanding of how search engines work. Day 2: Build out your SEO reading list. Internal linking.

SEO 28

SEO Inbound Marketing Marketing Analytics Tools Link Building 28

seo.co

NOVEMBER 4, 2021

You can use plugins that will automatically link other posts based on tags or other criteria that you choose. Here’s Matt Cutts answering the question: Is Google Analytics data a factor in a page’s ranking? Cutts said : “We do not use Google Analytics in their rankings. This is easy to do with WordPress.

Paid Content 98

Paid Content Marketing Websites Top of Funnel Marketing Analytics Tools 98

Hubspot

JULY 21, 2015

We used some variations of Bonafide (formerly Zizinya Web Solutions) and dropped it into a few different places including: Our title tags and meta descriptions. In spite of the past year’s controversy surrounding Matt Cutts’ comments on spammy guest posting, it’s still one of the best techniques for brand promotion when done right.

Paid Social Agency 28

Paid Social Agency Paid Search Agency Process SEO 28

Hubspot

OCTOBER 23, 2013

June 2011 : Google announced support of the authorship tag (Rel="author") to connect authors to their content (and Google+ accounts) across the web. Google''s Matt Cutts is very clear to underscore that correlation does not equal causation, but in this case, correlation might be enough.

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Hubspot

NOVEMBER 10, 2014

I saw this jacket in the Yosemite Mountain Shop, but had sticker shock when I saw the $45 price tag. Their fans care about things that only a cadre of human beings care about -- things like MozCast Temps, PayDay Loan algorithm updates, and Matt Cutts tweets. The sales person promised it would pay for itself in 1 day.

Merchandising 28

Merchandising Practices Best Practices Amazon 28

WebMarketCentral

NOVEMBER 15, 2007

The only person in the universe who could possibly guarantee anyone a #1 spot on Google is Matt Cutts , and he's not for sale. To his enumeration, I would add a few more points: Avoid anyone who "guarantees" you top placement on search engines. Quite frankly, any SEO firm that makes such a promise is spewing bullsh*t.

SEO 20

SEO RFP Advertising Agencies Adwords 20

WebMarketCentral

OCTOBER 1, 2008

It's commonly known that title tags play a very important role in search rankings. Even Danny Sullivan, who knows Matt Cutts personally , alleges price fixing at Google. That's not the only way Google messes with SEOs. And these days it uses a 'quality score' as a way of causing some advertisers to pay a premium to show up.

Practices 20

Practices Google Adwords Advertising Agencies 20

KoMarketing Associates

MAY 19, 2014

I’ve been on the receiving end of this skepticism myself and one can’t really be surprised when industry leaders / search engine spokes people like Matt Cutts and Duane Forrester call out abused SEO tactics and misguided outreach. Include distinct labeling of titles, tagging recommendations, and hyperlink references.

Ideal Customer Profiles 120

Ideal Customer Profiles Outreach Search Engine Marketing High Quality Lead 120

KoMarketing Associates

MARCH 15, 2013

Matt Cutts mentioned this a few times when discussing site penalties and followed it with examples of sites that looked perfectly fine to the naked eye but had been hacked or were blocking search engines in their robots. ** Tip Alert **. Your site has to be visible”. Don’t forget about the basic on-site stuff.

Tools 120

Tools Tips CAN-SPAM Lead Scoring 120

KoMarketing Associates

JUNE 26, 2014

An entire panel was dedicated to writing meta tags! Matt Cutts , Google’s Head of Google’s Webspam team, offers suggestions on how and why site publishers should link out to third party publications when citing sources. Check out the agenda for the very first Search Engine Strategies in November 1999.

SEO 120

SEO B2B B2B Thought Leadership Eloqua 120

KoMarketing Associates

OCTOBER 31, 2014

” That statement from Google Head of Web Spam, Matt Cutts, put guest blogging front and center in the SEO-spam spotlight. Site owners should evaluate their own branded search results and consider the implementation of schema tagging for their site search functionality. Guest Posting for SEO.

Search Marketing 120

Search Marketing B2B Marketing Google B2B Thought Leadership 120

Biznology

SEPTEMBER 2, 2014

Meta tag keywords work – Everyone tells you that the META Keywords tag has been completely deprecated but I don’t buy it, especially on sites that are predominantly visual, graphical, imagistic, photographic, or based on Flash, video, Silverlight, or whatever people use because they’re not smart enough to implement HTML5.

Google 80

Google CMS Development PageRank Tagging 80

Hubspot

DECEMBER 11, 2013

In a video released this summer , Google''s Matt Cutts noted that he thinks marketers spend too much energy on link building. The main header tag, or H1, does have some SEO value, but even that seems limited, according to the experts. Pitstop Media has a really in-depth post on H1 headings, if you want to dive in.

SEO 28

SEO Lead Ranking Lead Scoring Correlation 28

Moz

NOVEMBER 18, 2019

So why do we seem to overcomplicate SEO by chasing new trends and tactics, overreacting to fluctuations in rankings, and obsessing over the length of our title tags? As Matt Cutts famously said (we miss you, Matt!), “Link building is sweat, plus creativity.”. SEO is simple — it’s content and it’s links.

SEO 60

SEO Top of Funnel Long Tail Marketing Lead Ranking 60

Buzz Marketing for Technology

JUNE 27, 2008

Andy Baio , Waxy.org: «In Google Reader, I separate feeds into “mustread,&# “maybe,&# and “everything else&# piles with tags, so that I make sure I don’t miss my essential reads. Matt Cutts , Google: «At the beginning of the day, write down the 1-2 things you really want to accomplish that day.

Tips 100

Tips RSS Wikipedia Mobile Advertising 100

Convince & Convert

MARCH 1, 2012

Essentially, pruning or unfriending or deleting friends or deleting comments and photo tags is way more popular than it was just a couple years ago. Same thing, a rise in people removing their names from photo tags. It’s annoying when people tag you with things that you don’t want to be tagged on.

Creativity 140

Creativity Work Management Marketing Automation Services Marketing Management 140

Hubspot

APRIL 23, 2015

2) Write an Alt Tag. The Alt Attribute or Tag is an accessibility tag, providing readers with a description of an image if it doesn’t load or if the person is using a screen reader. If possible, align the text of the page title and the closest header tag with words that relate to the image. 5) Include Metadata.

Terms and Conditions 28

Terms and Conditions SEO Keywords Tagging 28