Remove long-tail workflow-manager
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The power of combinatorial innovation and 4 other lessons on the journey to 1,000 apps

chiefmartech

As martech buyers tell martech sellers that it’s a factor their purchasing decision hinges upon, martech product managers respond by prioritizing integrations accordingly. A few years ago, I described the above model of four layers of integrations — data, workflow, UI/UX, and governance. The long tail is where the magic is.

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A look at martech investment and innovation

Martech

For us, as a martech management platform, it’s any product that supports developing and managing the customer experience or contributes to acquiring, engaging and retaining customers. In addition to tracking external martech trends, we also look at data from the nearly 1,000 stacks managed on our platform.

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2021: The Year Martech Shrank — Just Kidding (A Year in Review)

chiefmartech

It’s been a long year for everyone as we navigated the ongoing pandemic saga. It’s a long tail with consolidation at the head and continuous invention (and reinvention) stretching far into the tail. Snowflake), workflow layer (e.g., Congratulations on making it to the end of 2021. Blissfully).

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Improve Your SEO Research With SEO Tools

Brightedge

SEO research is a multifaceted, long-term process. By leveraging an enterprise SEO solution like the BrightEdge platform, you can access a host of features that help draw a complete picture, from a central data source, with the added benefit of integrated workflows. SEO tools are essential when it comes to effective strategizing.

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47 new martech companies from latest Y Combinator cohort — the counter-consolidation narrative lives on

chiefmartech

Genuity — SaaS management and procurement platform. Idemeum — access control management for your SaaS stack. Clarity — collaboration and project management workspace. PaletteHQ — sales commission management. BrightReps — no-code tool for customer response workflows. Beau — no-code customer-centric workflows.

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5 Common SEO Mistakes and How to Avoid Them

nDash

Long gone are the days SEO content creators can cram a bunch of keywords into a blog post and have it instantly ranked high. Staying away from Long-tailed keywords. A long-tail keyword is a specific keyword phrase. Match keywords to the intent in the tags without making title tags too long.

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The Do’s and Don’ts of Writing Content for SEO

ClearVoice

Some may need long-tail content, while others thrive on short-tail. Remember, SEO takes a long time and there are no quick wins. Back in the day, there used to be a lot of emphases placed on word count, which led to the skyscraper method and unnecessarily long articles,” she continues. “As Reaves says.

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