Biznology

NOVEMBER 9, 2012

Interestingly, even the folks I know who rarely use social media were relying heavily on Facebook and Twitter for updates. During the day, the company is answering questions and providing updates via Twitter , and every evening it is sending an email update to all customers. Public Service Gas & Electric (PSE&G), which has 2.2

Media 80

Media PR Communities SMS 80

Biznology

DECEMBER 21, 2011

A well-written blog, promoted by Twitter and LinkedIn groups, is a good way to start. Populate your website with white papers, research reports, videos, how-to guides, technical documents, archived webinars, all written in objective, non-salesy language, to help educate buyers and help influence them toward your solution.

B to B 80

B to B Marketing Automation Services Wikipedia Ad Exchange 80

Biznology

JANUARY 14, 2014

Right now, before you read any further, tell each family member that you love them; then, back up all your sites, blogs, and documents. Today we’re going to jump the gun and do a little Spring cleaning in the form of the New Year’s Resolution. Sort out a process for backing-up or cross-posting everything you do.

Internet Marketing 80

Internet Marketing Domain Marketing Proposals Blogger 80

Biznology

MARCH 6, 2012

There are six reasons why you’ll have chronic writer’s block when it comes to producing content to feed your social media dragons: blog, Twitter and Facebook. Or, find someone else in your office who gets all wiggly whenever anyone mentions Twitter, hashtag, share, tweet, or blog and delegate, punt, or turf the task to her.

Social Media 80

Social Media Media Lock-In Work Management 80

Biznology

MAY 6, 2014

Who even needs to know what Apache is, what an IP address is, how to set up a DNS , navigate the MX records , hack an.htaccess document or be concerned with ping latency. While each member may very well follow Ellen DeGeneres on Twitter and Like her on Facebook, they’re probably lurkers in that community.

Social Media 80

Social Media Media Internet Marketing Blogger 80

Biznology

JULY 15, 2013

They used Facebook and Twitter for daily wellness tips; LinkedIn for professional recruitment and YouTube for content on diseases and patient stories. Caritas documented how the mobile devices were able to save 19,200 hours or 98 hours per clinicians per year.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

Biznology

JANUARY 12, 2015

To put things in perspective in relation to the other digital marketing extras you might have for your business (in addition to your website), Facebook was opened to everyone in 2006, Twitter also launched in 2006, and LinkedIn launched in 2003. Blogging is free or very low cost. Both are completely free and easy to use.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Biznology

MARCH 11, 2015

Early websites, email, and document repositories all relied on a snapshot pattern: you freeze the world still and keep it like that for a while, until the next update comes. From the old MemeTracker site to Google Trends to Twitter Trending Topics , you can roughly follow their life cycle. News, ideas and thoughts are things.

Gartner 80

Gartner Wikipedia Verticals Trends 80

Biznology

SEPTEMBER 17, 2013

Just remember, some of the best documents in the world have been shamelessly interpreted: The Bible, The U.S. Most of your clients won’t — they’ll just know they need something to do with reputation, with social media, with Twitter, Facebook, LinkedIn, or blogs. You can’t control your brand perception.

Keywords 80

Keywords Work Management Google Ideal Customer Profiles 80

Biznology

FEBRUARY 5, 2013

So, for example, if you have an eBook or While Paper that you’ve charged for in the past, you might re-purpose that document as an incentive for your visitors to share their personal information. The true results might surprise you — your best performers may well not be Facebook, Twitter, and LinkedIn, as you may expect.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

JUNE 6, 2012

Google claims it will take sitemaps as advisory documents, but it favors sites that are crawler-friendly to begin with. Follow him on twitter @James_Mathewson. One of the best ways to do this is to build a site map file off of the root directory of your site or microsite. You can do this with Webmaster tools.

De-duplication 80

De-duplication Optimization Work Management Marketing Management 80

Biznology

JULY 1, 2014

The mazes serve a purpose in the research of rodents, but the purpose transcends the maze; the purpose of G+ has nothing to do with creating a lovely virtual commons where cool post-Twitter and post-Facebook techies and hipsters can hang out, it’s a mad olly olly oxen free. No, not even LinkedIn or Twitter. In this case, Gmail.

Paid Content 80

Paid Content Google Social Networks Youtube 80

Biznology

MAY 26, 2015

As a direct result of both pastimes, I visit a lot of corporate and personal websites, explore an infinity of LinedIn profiles, and pick through thousands of Twitter, Facebook , and even Google + profiles. The other half is sales. Why are so many of you guys making it so difficult to connect with you directly?

CAN-SPAM 80

CAN-SPAM Cable Bandwidth Ideal Customer Profiles 80

Biznology

DECEMBER 6, 2010

Even though Wikileaks have been called "social media journalism" by some, the seeds that enabled their model were planted much before the age of Twitter or Facebook. In fact, the now number 2 golfer in the world has finally turned on his Twitter account , seemingly to restore his public image.

Privacy 80

Privacy Social Media Media Wikipedia 80

Biznology

FEBRUARY 1, 2012

No, the privacy policy is kind of a legal document. I went to Twitter to complain about how painful it is to see what the privacy policy is about, and I was rewarded with a long Twitter conversation with a couple of smart folks. When I spoke to Kristine on Twitter, she said, “ Google+ is NOT a social network.

Privacy Policies 80

Privacy Policies Privacy Google Twitter 80

Biznology

MARCH 3, 2016

Include links to the source documents for verification. Businesses are understandably reluctant to discuss bad news, but clamming up simply leaves it to analysts, competitors, and Twitter ranters to fill the commentary gap. The fact that you’ve invested in me makes it more likely that I’ll return the favor. Give me facts.

PR 80

PR Media Tips Public Relations 80

Biznology

APRIL 29, 2014

If you’re not, maybe you can pay me to come in to train up your staff on who, what, when, where, why, and how to properly and professionally document brand, organization, corporate, or foundation events, including location-awareness, checking-in, swarming. Yes, those professionally-shot 16.2 Is there someone you can text or call?

Cable 80

Cable Social Media Facebook Ideal Customer Profiles 80

Biznology

OCTOBER 11, 2012

creating documents or diagrams. reading or reviewing documents. Why is that difference important? The obvious solution is that work life should exist within your corporate social networking platform. Most of knowledge workers spend their days as follows: handling email. attending meetings and other events.

Facebook 80

Facebook Social Networks Wikipedia Business 80

Biznology

NOVEMBER 11, 2014

Every board allows sharing, tasking, commenting, and also uses the referencing tool that I believe was defined by Twitter. So, I can convince folks to get off of email and onto a project management platform with accountability, tracking, document sharing, tasking, and all that good stuff. Taking photos of important documents.

Product 80

Product Work Management Marketing Management Autoresponders 80

Biznology

JANUARY 18, 2013

Folders and library taxonomies may work well with paper based documents, but in a world with low barriers to create content, the volume of information will eventually explode – that’s why the old Yahoo! That’s probably the place where you most need to let go of your paper metaphor. Search went the dodo way.

Paper 80

Paper Business Broadcasting Advertising Mediums 80

Biznology

FEBRUARY 23, 2015

35% say they have a documented content strategy (source: Content Marketing Institute). Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube, and Google+. SAP has four Facebook pages, four Twitter feeds, and two LinkedIn accounts.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Biznology

DECEMBER 31, 2012

Many people in my Twitter stream are calling SEO the bane of the web. If you’re interested, I have documented such an encounter at my other blog, writingfordigital. Last month, I said that SEO is the top skill for digital marketers. This might seem outrageous to one who has not read that post.

SEO 80

SEO Wiki Consulting Search Marketing 80

Biznology

APRIL 11, 2012

That, and also creating presentations, word processing documents, spreadsheets, the whole Office Suite she-bang, all artifacts attempting to render what your knowledge is. Sorry to break the news to you, but your real work _may_ actually be, among other things, processing your email inbox.

Social Networks 80

Social Networks Peer-to-peer Wikipedia Ideal Customer Profiles 80

Biznology

SEPTEMBER 2, 2014

Google is not a thinking thing or thesaurus – As a direct result of Twitter ‘s success, Google rightfully feels like its results need to be real-time. In effectively creating an acceptable real time web , Google is generally in a state of constant feeding frenzy.

Google 80

Google CMS Development PageRank Tagging 80

Biznology

NOVEMBER 29, 2011

We like it best when the chemistry is so intense that our client and the blogger drive to Vegas immediately and get hitched–by which I mean we reach out, the blogger immediately likes our pitch, immediately posting to their blog as well as Facebook and Twitter–but we don’t want to assume any of that.

Blogger 80

Blogger Domain Outreach Microsite 80

Biznology

MARCH 16, 2021

More than you think, probably, because LinkedIn, Twitter, Instagram, Facebook, and YouTube all autoplay videos with no audio by default. B2B buyers, on the other hand, often get their information from videos based on messaging documents that are not primarily visual. More show, less tell. Rethinking the script.

Video Marketing 197

Video Marketing Social Media Youtube Segmentation 197

Biznology

FEBRUARY 9, 2017

Document the concept. CMI reports that roughly 37% of B2B marketers and 40% of B2C marketers have a documented content plan. CMI’s statistics showed an increase in documented strategies year over year and that trend should continue as businesses start to take content more seriously. Mobile technology.

Trends 80

Trends Planning Marketing Budget Creation Marketing Budget 80

Biznology

NOVEMBER 25, 2014

While there may well be 3,015,231,472 Internet users worldwide and over 150,000,000 blogs, almost 300,000,000 active Twitter users, and 1,230,000,000 active Facebook users, most of them are lurkers. Twitter is essential. Be sure to share all of these uploads to Twitter, Facebook, LinkedIn and Google+ as well. Like this post?

Personalization 80

Personalization Wikipedia Youtube Television marketing 80

Biznology

JANUARY 23, 2018

If I have a new year’s resolution for 2018 it’s to take the advice from a PDF that’s online that advises aspirational and ambitious high school rowers to literally do the following (in the order of making my point and not in the order of the document): Face time! Be seen by the other rowers. ” It is. Thanks, Coach.

Work Management 192

Work Management Training PR Social Media 192