Contently

APRIL 14, 2016

In a recent story about Contently’s acquisition of Minneapolis-based tech firm Docalytics, Contently CTO Dave Goldberg asked the billion-dollar question: “Brands spend a remarkable amount of money each year creating dark assets like white papers, slideshows, pricing worksheets, and sales collateral. … How it works is simple.

Analytics 78

Analytics Lead Capture Acquisitions Paper 78

AccuData

APRIL 12, 2021

If you’re searching for a excellent way to buy essay papers over the world wide web, legitimate essay authors is where to be. Most websites selling essay papers or materials also have methods to get in contact with pupils and educators so you can get your question answered as soon as possible.

Paper 40

Paper Buy Work Management Marketing Management 40

WriteSpark

NOVEMBER 14, 2012

This month's list focuses on my best posts and recommended resources for white papers. If you are a white paper writer or you manage white paper writing projects, you'll want to read these posts: Is your topic worthy of a white paper? Set the purchasing agenda with white papers. Crafting White Paper 2.0

Paper 120

Paper SME Best Practices Case Study 120

WriteSpark

NOVEMBER 14, 2012

This month's list focuses on my best posts and recommended resources for white papers. If you are a white paper writer or you manage white paper writing projects, you'll want to read these posts: Is your topic worthy of a white paper? Set the purchasing agenda with white papers. Crafting White Paper 2.0

Paper 120

Paper SME Best Practices Case Study 120

Contently

MAY 19, 2016

Resource-intensive assets like e-books, white papers, sales sheets, case studies, PDFs, and slideshows are crucial for generating leads and nurturing prospects, but marketers have had no real way to track how they perform. At Contently, that’s a problem we’ve solved through our new technology: Contently Document Analytics.

Advertising Benchmark 78

Advertising Benchmark Case Study Case Studies Paper 78

Valasys

FEBRUARY 4, 2022

To buy research papers , first you need to decide the type of study that you want to do by going through our site. This is one of the best ways to protect yourself if you are not satisfied with the research paper you’ve bought. The true function of a research paper is to encourage and affirm a specific claim.

Paper 40

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Moz

MAY 11, 2020

Posted by Evan_Hall If you handed someone a blank sheet of paper and the only thing written on it was the page’s title, would they understand what the title meant? Would they have a clear idea of what the actual document might be about? You just passed the Blank Sheet of Paper Test for page titles because your title was descriptive.

Paper 64

Paper Ad Frequency Optimization Process 64

WriteSpark

OCTOBER 5, 2011

Because white papers have such high levels of proven marketing value, it's tempting to consider every potential topic about a product to be worthy of a white paper. even best presented in a white paper format. How do you choose which topics should be covered in a technical white paper?

Paper 120

Paper Analysis ROI Course 120

WriteSpark

OCTOBER 5, 2011

Because white papers have such high levels of proven marketing value, it's tempting to consider every potential topic about a product to be worthy of a white paper. even best presented in a white paper format. How do you choose which topics should be covered in a technical white paper?

Paper 120

Paper Analysis ROI Course 120

Hubspot

APRIL 25, 2017

You already know that having and documenting your strategy is important because you’ve probably read the same reports and case studies that my team and I have read. How to Document Your Content Marketing Strategy. 2) Target Audience Personas. 4) Content Creation Process. 4) Content Creation Process.

Top of Funnel 76

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Marketing Craftmanship

SEPTEMBER 26, 2023

In the mid 1980s, with introduction of the Mac computer, PageMaker software, and the LaserWriter printer, the DeskTop Publishing system was born; for the first time allowing anyone to create print and online marketing materials that did not require a bona fide graphic designer or any elaborate printing hardware to produce physical documents.

Marketing AI 147

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Spiralytics

NOVEMBER 14, 2022

An electronic signature, more often known as an e-signature is a fast and secure way to sign digital documents. In most cases, an e-signature is a digital file embedded into a document that indicates that you have agreed to its terms. However, it is not applicable to all document types. e-signatures are legal in the Philippines.

Act-On 114

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WriteSpark

AUGUST 12, 2009

Every time I see a long-form, copy-heavy sales document these days, my first reaction is "Why do marketers still think prospects will read this?" Does this mean I think white papers are no longer effective as marketing documents? No, not at all. But they do need to change in length, content, and presentation.

Paper 120

Paper Copywriting Marketing Prospects Effectiveness 120

Webbiquity

SEPTEMBER 19, 2017

Which is why a documented strategy and audience research are so important. Considering the high correlation of marketing success to having a documented marketing strategy in place, one may have expected these numbers to be higher. What matters is producing strategic, relevant , high-quality content.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing & Strategy Marketing Strategy 262

AccuData

MAY 4, 2020

Guidelines About Paper Writing For Writing in Common. Academic paper writing is a exhausting and complex endeavor. Being forced to choose between some good academic paper will make you truly feel joyful and relieved. After you’ve finished composing your paper, you should put a tiny bit of effort into your research.

Paper 40

Paper Analysis Guidelines Rules 40

Trade Press Services Newsletter

MARCH 2, 2023

Spring-clean files by organizing documents, photos, spreadsheets and other files, so everything is easy to find. Automated emails are a great way to quickly and easily send email messages when a prospect or customer takes a specific action, such as placing an order, signing up for a newsletter, or downloading a white paper.

B2B 130

B2B CAN-SPAM Press Click Rate 130

Ambal's Amusings

AUGUST 5, 2010

Do you know your white paper audience? Are those concerns being addressed in your white papers? We asked white paper experts " How should a white paper that is addressed to a Technical Decision Maker be different from a white paper that is addressed to a Business Decision Maker? What are his/her top concerns?

Paper 100

Paper Enterprise Management Work Management Marketing Management 100

Ambal's Amusings

SEPTEMBER 9, 2010

White papers are powerful sources of lead generation. We asked our panel of white paper experts "What are the top 2 components of a white paper that is most effective to generate leads?" He is also the author of the White Paper Pundit blog. This principle of engagement also corresponds well to white papers.

Paper 100

Paper Lead Generation Enterprise Management Generation 100

Ambal's Amusings

MARCH 11, 2010

Many companies are producing video white papers as online presentations based on information that would normally go into a printed white paper. We asked our panel of white paper experts "In what scenarios should video white papers be used? What are components of a good video white paper?" Jonathan Kantor.

Paper 100

Paper Enterprise Management Case Study Case Studies 100

Zoominfo

MAY 5, 2020

Document Signing. Whether it’s a real estate deal, consulting services, or simply signing for a package, we’re often required to put ye old pen to paper to seal the deal. Payroll software, however, is nowhere near as simple to adopt as document signing. Digital Tools Growing During Coronavirus (and Post-Pandemic Predictions).

Tools 179

Tools Work Management Marketing Management Paper 179

WriteSpark

APRIL 18, 2018

Yet it was interesting to see how quickly they reached consensus on which document had the most appeal, especially for motivating a purchase decision. The document with the greatest amount of product details, even though it was in a very text-heavy, table layout with a small font and footnotes. The group's choice?

Case Study 120

Case Study Case Studies Paper Purchase 120

WriteSpark

APRIL 18, 2018

Yet it was interesting to see how quickly they reached consensus on which document had the most appeal, especially for motivating a purchase decision. The document with the greatest amount of product details, even though it was in a very text-heavy, table layout with a small font and footnotes. The group's choice?

Case Study 120

Case Study Case Studies Paper Purchase 120

The Daily Egg

JANUARY 23, 2021

Gone are the days of signing documents with a pen on paper. No more printing, scanning, faxing, or mailing physical paperwork for signatures, either. Electronic signature software has changed the way businesses operate.

Software 128

Software Best Practices Paper Tools 128

Trade Press Services Newsletter

JANUARY 4, 2023

If you don’t document and track the performance of your efforts, you’ll never know if you are on the right path. Without a thorough content distribution plan in place, that amazing white paper or blog post will disappear. How to avoid it: If you don’t have a documented strategy in place, it’s not too late!

Planning 130

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Customer Experience Matrix

JULY 9, 2009

Summary: a new white paper says business analysts gather data with little help from IT. Analytical software vendor Lyzasoft has just published a white paper by data warehouse guru Dr. Barry Devlin on how business analysts and IT can work together. Either way, though, features to document and share analytical processes still matter.

Paper 120

Paper Business Analysis Software 120

Salesforce Marketing Cloud

MARCH 20, 2024

Corpus data Corpus data includes written or spoken data from books, newspapers, articles, websites (including blogs), academic papers, and more. Further, lack of documentation about collection methods can make it hard for users to dig in and analyze the data correctly. Let’s take a look at some of the main sources.

Copyright 113

Copyright Wikipedia Peer-to-peer Lead Ranking 113

Biznology

JUNE 23, 2021

Videos that make virtual events more effective can easily be re-used in sales presentations, on your website product pages, in social media, even in text documents like white papers. The value of this approach goes beyond virtual events.

Forrester 171

Forrester Personalization Trade Show Webinar Metrics 171

Navigate the Channel

NOVEMBER 6, 2023

Offering something of value in exchange for contact information is another great way to build your email list—think in terms of white papers or free eBooks that offer solutions to a common customer problem. Keep this master document handy for reference any time you consider launching a new part of your strategy.

Opt-out 65

Opt-out Blast Campaigns Opt-in Trade Show 65

Martech

DECEMBER 1, 2023

It should be structured for easy access as needed, like organizing papers in file folders — alphabetically, chronologically or by topic. The outline should be casual yet informative, formatted for editing in a Word document. Custom GPT models offer controlled data but are limited to what is provided. You are a data analyst.

Marketing AI 142

Marketing AI Classified Ads Generation Lead Ranking 142

Salesforce Marketing Cloud

MAY 9, 2023

I like to collate a list of recommended resources from the official Salesforce Certification Exam Guides into one document, adding respective links. I also screenshot key slides from online training, documentation, and community resources to keep these fresh in my mind and all in one place. This process may just look a bit different.

Tips 98

Tips Lead Ranking Lead Scoring Paper 98

Ambal's Amusings

MAY 6, 2010

We asked white paper experts: " How should marketers balance the need for free content (helpful for prospects decision making) Vs. the need to have content that produces a steady flow of good leads (that can directed to sales team)? He is also the author of the White Paper Pundit blog. How should marketers leverage content?

Paper 100

Paper Enterprise Management Buying Cycle Lead Ranking 100

Biznology

SEPTEMBER 6, 2017

Content enrichment: It’s easy to embed or hyperlink video in any online document, it’s surprising that few of them take advantage of the power of video to enrich and enliven text. This is especially the case for technical documents that describe processes and relationships. Different viewers may value different results (e.g.,

Tactics 150

Tactics RFP Top of Funnel Video Marketing 150

Trade Press Services Newsletter

JULY 6, 2023

Your resume should be a living, breathing document that showcases your accomplishments and brings your story to life. Thought leadership content such as articles , blogs, podcasts, white papers, webinars, videos and speaking engagements demonstrates that you are a respected and accomplished expert in your industry.

Personalization 130

Personalization Tips Branding Brand Identity 130

Ambal's Amusings

FEBRUARY 4, 2010

How do you concisely convey the information you want to present in your white paper? How long should a white paper be to convey information and yet hold readers interest from start to end? We have invited White Paper Experts to shed light on the following question: "What is the ideal length of a white paper?"

Paper 100

Paper Enterprise Management Marketing Management Case Studies 100

Ambal's Amusings

DECEMBER 8, 2009

What impact does this have on the readers of our white papers? How do we ensure that our white paper is not only read but also acted upon? Jonathan Kantor addresses this question and more in his new book Crafting White Paper 2.0: Crafting White Paper 2.0 and share his insights on white papers with us.

Paper 100

Paper Enterprise Management Work Management Marketing Management 100

Zoominfo

MAY 5, 2020

Document Signing The in-person signature is a critical part of billing and contracts for many businesses. Whether it’s a real estate deal, consulting services, or simply signing for a package, we’re often required to put ye old pen to paper to seal the deal. Digital Tools Growing During Coronavirus (and Post-Pandemic Predictions) 1.

Tools 130

Tools Paper Distribution Sample 130

Martech

MARCH 6, 2023

The tool quickly attracted techies and non-techies because one prompt can generate a response usable by editors, PR teams, developers or executives to create white papers, software programs, client presentations, press releases and more. Today, the outputs of ChatGPT are impressive in documentation areas. Writing point-of-view papers.

Marketing AI 114

Marketing AI User-Generated Content Training Press 114