ClearVoice

JULY 16, 2019

It’s also why so many brands and agencies ask for potential new employees or contractors to present a strategy or even produce sample work as part of the application process. For the creative people who are interested in working with you, this can be an exciting and challenging opportunity to showcase their ideas.

Creativity 75

Creativity Practices Work Management Advertising Agencies 75

Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. Using stories, interviews, galleries, and guides, Fold explores the process of creativity and showcases work from across the world. According to the company, the podcast is a way to acknowledge and apologize for the mistake in a transparent and creative way.

Sample 90

Sample B2B Marketing Planning Content Marketing 90

Hubspot

OCTOBER 15, 2018

You might ask this bizarre Walgreens question to test your candidate's creativity. Creative & Interesting Interview Questions. I've always enjoyed working in marketing, and I think this company puts a great emphasis on creativity and storytelling to help brands' spread their message. What would you do?".

Sample 97

Sample Work Management Thought Leadership Marketing Management 97

Zoominfo

JULY 15, 2019

Samples and free trial campaigns. A sample campaign is one of the most tried-and-true forms of brand activation. Keep in mind, there’s a right way and a wrong way to pull off a sample campaign. If you want to pull off an in-person sample campaign, consider upcoming events that your target audience is likely to attend.

Activities 246

Activities Brand Identity Branding Sample 246

Zoominfo

OCTOBER 5, 2021

Samples and free trial campaigns A sample campaign is one of the most tried-and-true forms of brand activation. Keep in mind, there’s a right way and a wrong way to pull off a sample campaign. If you want to pull off an in-person sample campaign, consider upcoming events that your target audience is likely to attend.

Activities 130

Activities Brand Identity Branding Sample 130

Marketing Insider Group

JULY 29, 2021

If you want to do something different from what attendees are already used to, be more creative and open to new ideas. Organizers and speakers can also use this opportunity to take feedback and sample opinions. Here are the ideas we’ll cover: Interactive Presentations. Fun Elements. Guest Author: Christina Tomlinson.

Conference 344

Conference Webinar Metrics Advertising Agencies Work Management 344

Spiralytics

MARCH 27, 2024

Poor content quality, limited creativity, and lack of keyword optimization… are these issues your brand struggles with? For writers, this gives them more diverse opportunities, whether in blog and creative writing or technical and business writing. Build an appealing portfolio to show writing samples. The variety goes on.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

illumin

JANUARY 9, 2024

Some of the most common types of retail media include online ads, in-store signage, free samples, loyalty card offerings, and coupons. The discipline of retail media now includes a wide range of creative and engaging content from fleet media (including vehicles decked out with digital out-of-home ads) and onsite videos.

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing Budget 132

Marketing Budget Marketing Budget Creation Paid Content Budget Programs 132

Marketing Insider Group

MAY 28, 2015

If you have ever wanted to tap into the power of content marketing, but have felt held back because of a lack of creativity, then you are going to want to read this post today. The secret to creativity is found in the mystery you’re about to read. The Real Secret of Creativity. ” – Thomas Carlyle. And the results?

Creativity 100

Creativity Content Marketing Copywriting Content 100

Webbiquity

DECEMBER 31, 2020

Once pandemic-related restrictions are eased and people begin to feel comfortable again gathering in groups, you can even organize your own events for customers such as product sampling. Billboard design has come a long way, and advances in digital billboards have opened up new creative possibilities. Billboards.

Promotion 254

Promotion POS Business Paid Search Agency 254

Modern B2B

SEPTEMBER 28, 2023

This approach focuses on gathering data from a large sample size, meaning you can identify any outstanding trends or patterns. For exploring reasons behind customer behaviour or testing new ideas, qualitative research is more suitable Sample size: Consider the size of your target audience and the resources available.

Research 52

Research B2B Marketing B2B Thought Leadership B2B 52

Martech

DECEMBER 1, 2022

The primary audience has been B2B marketers looking for creative ways to engage with prospects. Sample eGift selection. But even B2B buyers enjoy experiences, especially creative and personalized ones. Image courtesy Sendoso. Personalized experiences.

Service 125

Service SMB Fulfillment Sample 125

Optinmonster

APRIL 29, 2022

Do you want creative ways to generate leads for your business? In this article, we will show you new creative lead generation strategies that are actually fun for you and your customers. Creative Ways to Generate Leads. Offer Samples. Another way to generate leads for your business is to offer samples or trials.

Lead Generation 99

Lead Generation Lead Ranking Generation Lead Scoring 99

Martech

AUGUST 13, 2021

The sample is heavily skewed towards ops pros working for technology and software companies (almost 40%), which may reflect the make-up of the MO Pros community. In this sample, just over 40% have already made that move and 4% are at the director level. Marketing operations is a problem-solving role, with a lot of hands on activity.

Allocation 145

Allocation Work Management Planning Marketing Automation Services 145

B2B Marketing Traction

JANUARY 31, 2013

Like Tweets, the brevity of videos on Vine (6 seconds or less) inspires creativity. I’ve linked to some of the early articles about Vine that include links to sample Vines at the end of this blog post. Here is how Twitter defines Vine: Vine is a mobile service that lets you capture and share short looping videos. Check them out.

Creativity 100

Creativity B2B Marketing Paid Search Agency B2B 100

Sprout Social

APRIL 25, 2024

These templates will help you create a comprehensive social media calendar that supports alignment, visibility and creative execution. Use these to jumpstart your creative process and avoid starting from scratch. It’s the one place where you can see how everything works together at a glance. Get the template 17. Get the template 22.

Social Media 52

Social Media Template Work Management Marketing Management 52

Martech

DECEMBER 6, 2023

Along with millions of other professionals, I have come to rely on ChatGPT to help boost productivity and creativity and do an endless list of helpful tasks. This is just a sampling of the ways I use these tools. Access a world-class creative director. Create visual concepts for campaign imagery.

Marketing AI 105

Marketing AI Enterprise Management Ethics Sample 105

Anyword

NOVEMBER 1, 2018

Our experience with hundreds of publishers has taught us the importance of a clear Creative Brief — a guide to your brand voice for anyone writing on behalf of your brand. While a creative brief will look different for every company, here’s a few key elements we suggest to get started: Setting the Scene. Tone & Style. Look candid.

Creativity 40

Creativity Guidelines Storytelling Sample 40

B2B Marketing Directions

AUGUST 13, 2023

The B2B Marketing Benchmark survey used a sample of 1,954 B2B leaders from eight countries. LinkedIn and Ipsos reported some survey findings for subsets of the total survey sample. In the survey report, the term B2B leaders refers to the full sample of survey respondents.

Customer Surveys 52

Customer Surveys Linkedin Research B2B Marketing 52

Bionic

JANUARY 7, 2024

If you don’t yet have access to Bionic but want to play with some data, use this Media Plan Data Sample file for the next step. Download Media Plan Data Sample 2. However, I highly encourage you to get creative. Here are some sample prompts: Please summarize performance by vendor. But where do you start?

Media Plans 82

Media Plans ROAS Media Paid Search Agency 82

Martech

MARCH 8, 2022

Figures from omnichannel data-driven creative platform CreativeX suggest the advertising industry has little to celebrate about the representation of women in ad creative this International Women’s Day. The sample focused on verticals that tend to feature female characters in ads, like CPG and beauty. SUBSCRIBE.

Features 97

Features Research Ads Advertising Agencies 97

BOP Design

AUGUST 2, 2022

Here’s a sample site map, so you can get an idea: How Should I Construct My Site Map? Have a look at the sample site map above. Don’t get too creative here – save that for graphic design and copywriting. A site map is a hierarchical list of all the pages on your website. Visually, it looks similar to an organizational chart.

Marketing Websites 116

Marketing Websites Ad Building B2B Copywriting 116

ClearVoice

DECEMBER 18, 2018

You’re equipped with the agility and creativity to help brands navigate the rapidly changing landscape of content marketing, so work your magic and demonstrate it in your own way. How to reposition your creativity for content marketers. No marketing background? No problem! Bridge the gap between you and marketing executives.

Creativity 53

Creativity Work Management Brand Identity Branding 53

Heinz Marketing

OCTOBER 28, 2022

The following are some of my top takeaways from the sessions and keynotes they originated from with brief explanations: Creativity can be your competitive advantage. Creativity is the best way to connect to your audience. Everyone has creativity inside them. Have the courage to be creative. Creativity is your superpower.

Work Management 112

Work Management Marketing Management B2B Marketing Planning 112

Martech

DECEMBER 4, 2023

When you’re dealing with numbers and averages, you’re likely to assume the 3% you’re losing is a representative sample of the whole. They might be the result of a sampling error or misreporting. But it’s worth applying a little of your creativity and investigative efforts to make sure. You adjust your inputs to compensate.

Work Management 120

Work Management Marketing Management Marketing & Strategy Marketing Strategy 120

Webbiquity

DECEMBER 20, 2021

Image credit: The Creative Exchange on Unsplash. It forces out-of-the-box creativity that draws attention and makes you stand out from all the other pitches. Send Samples. Remember back in the day when the mailman would plop a tiny bar of soap or some other product sample into your mailbox, and how that product made you feel?

Creativity 278

Creativity B2B Marketing Marketing Strategy Marketing & Strategy 278

ClearVoice

JANUARY 17, 2019

Brendan Stephens , Global Creative Director , was kind enough to answer my questions (and explain what my favorite freebie on the site is all about). Get tips from Brendan Stephens, Global Creative Director at @MOO. We like to think people are much more creative than they give themselves credit for!

Creativity 51

Creativity Business Peer-to-peer Paper 51

Martech

SEPTEMBER 20, 2022

consumers polled by the Emodo Institute, the research arm of audience, inventory and creative solutions platform Emodo. The data come from “The Annual Holiday Shopper Survey for Marketers,” a survey of over 900 U.S. Dig deeper: No matter the time of year, there’s a holiday you should be planning a campaign for. More findings.

Sample 86

Sample Press Customer Surveys Planning 86

Martech

OCTOBER 12, 2022

Sample sources can be facebook, google, twitter, linkedin (UTM source and medium elements must always be lowercase). Don’t get creative with names in the medium field. Things like: Where is the traffic coming from? How is it getting to me? Why is it coming to me? How does it work? By using elements called “UTM parameters.”

Marketing Analytics Tools 117

Marketing Analytics Tools Tagging Analytics Google 117

ClearVoice

FEBRUARY 21, 2024

On-demand creativity: Use outsourcing as a flexible creativity hub, increasing input for fresh brilliance or scaling back for consolidation as needed. Request proposals and samples: Ask for detailed proposals, successful case studies, and sample pieces of work.

High Quality Lead 52

High Quality Lead Cost Top of Funnel Allocation 52

Heinz Marketing

OCTOBER 15, 2021

Tip 1: Have a sampling & analysis plan. A good sampling & analysis plan includes, at least, the following: Project goals. A good sampling & analysis plan includes, at least, the following: Project goals. Sampling plan. I am looking to source creative ideas. Project timeline. Project team. Objectives.

Customer Surveys 116

Customer Surveys Tips Planning Sample 116

Sword and the Script | B2B

AUGUST 31, 2021

It can be seen in adjacent business functions as detailed in two separate surveys of creative teams and of public relations. This group represents 14% of the survey sample (N = ~1,152). This group represents 72% of the survey sample (N = ~5,923). This group represents 15% of the sample (N= ~1,234).

Marketing Attribution 86

Marketing Attribution Customer Surveys Sample Advertising Agencies 86

Martech

AUGUST 28, 2023

However, this leads to an interesting question: Just because an AI tool can write creative copy, should it always do so? Thus, a link to guide to targeting niche audiences would help more than trying to shove virtually anything into the sample campaign text just because it can.

Marketing AI 97

Marketing AI Ethics Sample Keywords 97

Heinz Marketing

FEBRUARY 11, 2023

But a closer look at the platform reveals a type of creativity that you rarely see on other social media. 5 Proven Outbound Sales Call Script Samples You Should Copy By Anthony Iannarino Five of Anthony’s best outbound sales call script samples you can copy, practice, and make your own to crush your sales targets.

B2B Sales 52

B2B Sales Sample B2B Comparison 52

Contently

MARCH 18, 2020

The company was founded, in part, to help freelance creatives get paid well for doing what they love. Our audience consists of marketers trying to be more creative and think more strategically. Creative advice. Wrap up the email with 2-3 writing samples. Freelancing is such an important part of Contently’s DNA.

Storytelling 172

Storytelling Content FAQ Ideal Customer Profiles 172

Anyword

OCTOBER 5, 2023

This streamlines the creative process and ensures a cohesive brand experience across all touchpoints. The beautiful thing about Performance Writing is finding new workflows, technology, and automations to streamline the research and planning process, freeing up critical time for strategic initiatives and creative projects.

Lead Scoring 52

Lead Scoring Lead Ranking Analytics Landing Pages 52