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[Book Review] Why Marketers Should Think Like World-Class Poker Players

B2B Marketing Directions

Source: Penguin Random House The idea that marketers need to think like world-class poker players may seem a little odd, but that's the primary lesson I take from Annie Duke's book, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts (Portfolio/Penguin, 2018). She writes: ". our decisions are always bets.

Class 54
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Content Fluency: Why You Should Write For 4th Graders

Contently

The first class I ever took in college was called “Drugs, Society, and Culture.” It should have been the most fun class ever—and in some ways, it definitely was. It should have been the most fun class ever—and in some ways, it definitely was. Why you should write at an elementary school level.

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Top 6 Free Content Writing Courses

nDash

If you have pondered becoming a content writer, you may have considered taking an online content writing course in order to get a grasp of what content writing involves. There are free online courses specifically for content writing you can start today. Why should you take an online content writing course? The good news?

Course 98
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10 Master Classes Worth Investing in As a Freelancer

ClearVoice

Plus, with so many master classes available online, it can also be confusing to determine which one is worth your investment. 10 master classes for freelancers that will build and stimulate your career. ‘How to Write Better Headlines — For Content, Email, and Social’ Cost : $94.99 (but look out for sales!).

Class 82
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4 Proven Writing Exercises From Famous Authors

ClearVoice

A lot of it is routine, which includes daily or weekly writing exercises. Writing is no different. 4 writing exercises from famous authors that’ll help you hone your craft. In the 1930s, a young, aspiring writer Arnold Samuelson visited famed author Ernest Hemingway for some writing advice. Just start writing.

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10 Expert Tips to Improve Your Blog Writing

ClearVoice

Writing for a blog isn’t the same as other types of writing. It’s not even the same as writing static copy for a website or email marketing sequence or posts for a social media audience. If you’re planning to launch a new blog or you’d just like to improve your writing skills, start with these ten writing tips and tactics.

Tips 105
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Add Style to Articles With HTML Class Selectors

RebelMouse

We wanted this section to stand out from the particles before and after it, so we styled it with some colors to make it unique: How to Select a Custom HTML Class in Entry Editor For a writer or an editor, this requires nothing more than clicking on a drop-down menu and selecting the correct HTML class. That's the last step here.

Class 52