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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

These days, a blog is pretty much a must-have for any business. But if you don’t put careful thought into the content of your company blog, it’s a waste of time and money. Small businesses can achieve success in competitive content areas by taking their own unique slant on a common topic. Quick Takeaways. SPARK by ADP.

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Why UX Design Shouldn’t Go on the Back Burner for B2B Companies

Webbiquity

Effective user experience (UX) design is just as important for B2B websites as it is for consumer businesses. To move customers from awareness to conversion, B2B business sites must be designed with a clear information architecture; provide compelling messaging and details about products and services; and establish the company’s credibility.

Design 268
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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

Every business-to-business (B2B) organization needs to make the most of limited time and resources. Efficiency is vital to conserving cash , the lifeblood of all businesses (startups particularly) that enables them to profitably grow revenue. Internal—Based on data within the company. Guest post by Eleanor Hecks.

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Twitter for Business: Is It Time?

Webbiquity

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” An Idea: Twitter for Business. Twitter is in trouble.

Twitter 319
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Inc. Magazine Honors 6sense as one of America’s Fastest-Growing Private Companies on the Inc. 5000

6sense

magazine today revealed that 6sense is No. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent businesses. 936 on its annual Inc. The 2021 Inc.

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LeadsRx Earns Inc. Magazine Best Workplaces for 2021 Designation

LeadsRX

AJ cited a 44% increase in business over 2019, despite the challenges of 2020, and he credits LeadsRx employees for the success and growth. The company has long supported charitable organizations, encouraged volunteerism by its employees, and matched employee donations to causes of their choice. The post LeadsRx Earns Inc.

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5 Ways to Leverage Content Marketing to Expand Your Business into New Markets

Marketing Insider Group

When you leverage content marketing to expand your business into new territory, you’ll be a step ahead of your competitors. A deep dive into the data can even reveal which offline publications they read since many magazines, newspapers, and other print media have social media fan pages. Consider Expanding Your Content Team.

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