Writing on the Web

NOVEMBER 5, 2014

The biggest mistake business bloggers make is that they are frequently ego-centric. This isn’t necessarily all bad, it simply doesn’t bring the blogging results that smart professionals expect. They document and support their logic. Bloggers are so passionate about their message and their expertise , they preach.

Blogger 100

Blogger Business Business Blogging Paid Search Agency 100

Anything Goes Marketing

JULY 15, 2006

It's not surprising though that adoption for blogs is slow for businesses as indicated in a recent eMarketer article. Just like I've found, it takes a strong commitment to keep writing interesting and informative blog posts. If nobody comes forward and says "I want to blog" you have a few options.

Business Blogging 100

Business Blogging Emarketing Business Blogger 100

Webbiquity

APRIL 5, 2022

Anyone who reads blogs or online publications has been exposed to the plague of bad writing across the Internet. Sentences like “Digital marketing is very important for business today,” or “The Internet has changed a lot of things in our lives,” waste the reader’s time and communicate nothing of value.

Copywriting 327

Copywriting Marketing Budget Budget Programs B2B Sales 327

Optinmonster

OCTOBER 29, 2023

Only 14% of bloggers write blog content that’s 2,000+ words in length. 65% of content marketers say they have a documented content strategy. 71% of B2B buyers consume blog content during their buyer journey. A blog increases your chances of ranking higher in search by 434%. 64% of B2B marketers outsource blog copywriting.

Statistics 91

Statistics Paid Content Stats Blogger 91

Webbiquity

APRIL 4, 2019

Today, B2B marketers have the means to become publishers, cultivating their own audiences using an array of technologies, like AI and voice response, that enable businesses to connect even more personally with their customers. Publishers are in touch with their audience; that is how they stay in business. What is your mission?

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

JULY 19, 2011

A Helpful Diagram" alt=" Blog Writing Tips for Business Clarity: A Helpful Diagram" />. A Helpful Diagram" width="110" height="73" /> Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. Related posts: Blog Writing Tips for Business Clarity.

Tips 100

Tips Business Marketing Proposals Press 100

Writing on the Web

FEBRUARY 20, 2015

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. According to Business 2 Community , in-depth content works best, don’t hesitate to write very detailed and specific posts about your industry.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

JANUARY 25, 2014

How can you get to be a better, faster blog writer ? Did the job of blogging or writing fall into your lap? Or have you been a professional writer for some time, who’s now transitioned into blogging for yourself or a business? She specializes on the topic of small business tips and resources.

Tips 100

Tips Blogger Small Business Marketing Planning 100

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. The email is very effective and can be copied by any small business professional as an outreach offer. Best Regards.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Marketing Insider Group

JUNE 1, 2015

In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog. This is one of her best yet.

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Writing on the Web

MAY 23, 2016

WordPress.org is where you can download your own copy of the WordPress blogging/Content Management System (CMS) software for free. It’s also where you’ll find extensive documentation, community support forums, hundreds of free themes and plugins you can use to customize your site. Author Bio.

Adsense 136

Adsense Domain Budget Programs Paid Search Agency 136

BenchmarkONE

NOVEMBER 25, 2019

It’s the people who know this that really maximize the benefits of a blog for their businesses. But when embarking on a beneficial blog strategy, it’s essential to know what NOT to do. Here are a few of the most common (and potentially costly) blogging mistakes you should avoid. . If not (shame on you!),

Top of Funnel 97

Top of Funnel Custom Publishing Distribution Lead Scoring 97

Industrial Marketing Today

FEBRUARY 12, 2011

For a while now, marketing consultants have been preaching the benefits of making B2B blogging the cornerstone of inbound marketing. It is difficult nowadays to find a marketing company or an independent expert not using a business blog to attract and engage with its target audience.

Co-Registration 60

Co-Registration Paid Search Agency Companies B to B 60

Webbiquity

JUNE 16, 2015

The most useful forms of content when making online B2B purchases are technical brochures / specification sheets (cited by 61% of buyers), followed by instruction manuals / how-to documents (46%), videos (38%) and case studies (31%). V3B Blog ). 5 Business Blogging Statistics and Facts. Tony Zambito ). MediaPost ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

DECEMBER 10, 2013

93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( 82% of businesses plan to increase spending on content marketing in the coming year. 82% of businesses plan to increase spending on content marketing in the coming year. Cox Business ). Cox Business ). eMarketer ).

Statistics 100

Statistics SMB Content Marketing Planning 100

Convince & Convert

APRIL 24, 2012

Stanford Smith obsesses about how to get small business blogs noticed and promoted at Pushing Social , except when he’s chasing large mouth bass! We’ve discussed the benefits of social business. He fears that his business doesn’t have anything to say that would interest consumers. Day-to-Day Business.

Content Marketing 130

Content Marketing Planning Paid Search Agency Case Study 130

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? This is especially important if you are a local business. Because we didn’t send out invitations or put any effort into getting guests to show up.

SEO 159

SEO Keywords RSS Adwords 159

Directive Agency

FEBRUARY 4, 2022

However, Software-as-a-Service businesses require a distinct approach to content marketing. A content audit is a systematic documentation of every content generated on your website, allowing you to examine, purpose, and improve existing content for optimum growth. A solid SaaS content strategy can provide value to prospective clients.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Hubspot

APRIL 5, 2018

Use Google My Business (GMB) and claim free ad space for your business. In fact, there are numerous Google business tools in addition to its search engine that can be hugely valuable if you're a marketer. 17 Helpful Google Marketing Tools for Business. Google My Business. Google My Business.

Google 78

Google Adsense Tools Doubleclick 78

Content Marketing Institute

FEBRUARY 1, 2019

The difference between mainstream media publications and most business blogs is that the former openly strive for objectivity in their articles (and their points of view are reserved for their opinion pages). They have no choice – their readers or viewers are the central cog of the business. Be objective. Relate by Zendesk.

Marketing Analytics Tools 100

Marketing Analytics Tools Course Paid Search Agency Branding 100

Writing on the Web

NOVEMBER 13, 2014

How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? My client’s blogs and sites where I manage their content marketing. Alltop blog aggregation site: My Alltop page. Of course, this varies.

Business Blogging 100

Business Blogging Ning Wikipedia Business 100

The Effective Marketer

JANUARY 17, 2012

We spend so much time creating great content that sits and earns nothing because we do not understand basic, but still largely misunderstood business practices. Blogging well is a feat all on its own. But once that is mastered, there is the bigger task of turning a blog into a viable business – which it can be.

Online Marketing 100

Online Marketing Planning Blogger Template 100

Webbiquity

OCTOBER 19, 2012

Whether you’re starting a business, documenting your travels or writing for self-expression, transferring great ideas to the Web is a step-by-step process. The excitement of starting a blog can be overwhelming but hastily trying to execute your ideas could backfire in the long-term. Guest post by Darcy Leutkemeyer.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Biznology

MARCH 20, 2014

Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. We know you need a bit of assistance with your blog. Image credit: HubSpot.

Copywriting 80

Copywriting Facebook Twitter Blogger 80

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. you can make your job a heck of a lot easier -- and your blog posts even better -- if you have a supplemental arsenal of tools. Here are 10 free tools that will make you a better business blogger , and how to use them.

Blogger 28

Blogger Top of Funnel Tools Business 28

LeadSquared

NOVEMBER 24, 2015

However, a responsive website, social media presence, and a business blog would probably make lead generation quicker. But on the outset, presentation through social media, email marketing, website (widget) and business blog would help. Here at LeadSquared, we have worked on a couple of real estate-related documents.

Paid Content 52

Paid Content FAQ Webinar Metrics Advertising Agencies 52

Hubspot

MARCH 4, 2019

As such, it can really be the ground control for your whole business. WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. But you’ll also want a digital analytics platform so you can track business metrics. Meta, right?

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Industrial Marketing Today

AUGUST 3, 2010

However, accurately defining and measuring customer engagement in complex business or industrial sales is still elusive. You could do the same thing with the number of downloads of a PDF document from your site. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

LeadSquared

SEPTEMBER 16, 2013

This version is preferred for personal blogging, and is not really suitable for business blogs. This is the version that you should go for, if you wish to build a business website/blog. To know more about the difference, read the WordPress document on WordPress.com vs WordPress.org. Question 2.

FAQ 52

FAQ Lead Generation Webinar Metrics Optimization 52

Buzz Marketing for Technology

JUNE 27, 2008

Dave Pollards environmental philosophy, creative works, business papers and essays. One of these was a corporate finance practitioner who confessed hed completely stopped reading newspapers because general knowledge was unnecessary for his work, and used his PC only for e-mail and business valuation spreadsheets. November 2005.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Dave Pollards environmental philosophy, creative works, business papers and essays. One of these was a corporate finance practitioner who confessed hed completely stopped reading newspapers because general knowledge was unnecessary for his work, and used his PC only for e-mail and business valuation spreadsheets. November 2005.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Integrated B2B

NOVEMBER 6, 2013

These unfortunate blogs were usually started by enthusiastic marketing departments keen to display a vibrant corporate culture—a more human side of the company—to stakeholders in an attempt to build trust and engagement. That’s a great aim, but there are many challenges and pitfalls to using blogging in business contexts.

Paid Search Agency 40

Paid Search Agency Companies Blogger Work Management 40

SnapApp

NOVEMBER 11, 2014

To get all the content creators on your team on the same page, you could put together an “our brand sounds like…” document with plenty of examples of the right voice and tone. In the case of a business blog, “your real life” might mean “your company” or “your customers” – just make sure it’s relatable for your audience. .

Personalization 54

Personalization Content Paper Case Studies 54

Directive Agency

MAY 24, 2017

Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. When this happens, your business can suffer. Customers, site visitors, and readers expect to see consistent activity, indicating that a blog and business are up and running. Call to Action.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40