Webbiquity

NOVEMBER 18, 2021

Trigger events may help you prospect for clients by putting you in front of the right buyers with the appropriate context for beginning a discussion. What is a Trigger Event? A trigger event is an occurrence that promotes buyer awareness of the possibility for change or the need for what a vendor provides.

Ideal Customer Profiles 253

Ideal Customer Profiles B2B Sales Marketing Automation Services Work Management 253

Salesforce Marketing Cloud

JUNE 21, 2022

If you’ve ever been to a Salesforce event, you probably know that we take our fun pretty seriously over here. We love to host amazing, memorable experiences, but creating those moments of joy takes months of event management and execution. At Salesforce, events help us build our customer base and accelerate business.

Planning 98

Planning Lead Scoring Lead Ranking Business 98

SpotMe Blog

JULY 25, 2021

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

Examples 111

Examples Enterprise Management Work Management Conference 111

Zoominfo

OCTOBER 18, 2018

Event marketers have always been at the forefront of cutting-edge technology, as they strive to grab and keep attendee interest long after each event is over. So, it should come as no surprise that AI has become a staple at industry events. 84% of businesses say AI will enable them to obtain a competitive advantage.

Marketing AI 196

Marketing AI Business Lead Scoring Lead Ranking 196

Webbiquity

OCTOBER 11, 2022

A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. To build a lasting digital product brand, start with understanding how to create an effective brand strategy. Build an Opt-in Email List.

Digital Asset Management 272

Digital Asset Management Product Branding Brand Identity 272

KoMarketing Associates

MAY 6, 2020

2020 has seen many shifts in marketing strategies, most notably the move to virtual events. For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Facebook Events.

Paid Content 283

Paid Content Social Media Promotion Media 283

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership content can help your company to get more press exposure, attract new business opportunities, and convert leads. One of the best ways to get your head around this type of content is by reading some excellent examples by other organizations. American Express Business Class. Quick Takeaways.

Thought Leadership 318

Thought Leadership Enterprise Management Work Management Marketing Management 318

Sprout Social

OCTOBER 10, 2023

And we’ll cover 10 examples of successful influencer marketing campaigns to inspire your own strategy. Influencer marketing campaigns are partnerships that leverage the influence of creators to promote sales and build brand awareness. Let’s explore some examples of different types of influencer marketing campaigns.

Examples 128

Examples Campaigns Advertising Agencies Burn Rate 128

Marketing Insider Group

NOVEMBER 12, 2019

2019 has seen some exciting developments in the events industry and there’s a lot to look forward to over the coming months. By keeping an eye on some of the top event trends expected for 2020, you can make sure you plan an event to remember. A Move Towards Sustainable Events. So how do you make a more sustainable event?

Trends 254

Trends Marketing AI Co-Registration Merchandising 254

Webbiquity

DECEMBER 31, 2020

Outdoor marketing may have been put on the back burner in 2020 for businesses to focus their time and budget on digital marketing. But while promoting your brand online is crucial, if you have a brick-and-mortar store or other physical local business, outdoor marketing is essential as well. Event Marketing. Billboards.

Promotion 254

Promotion POS Business Paid Search Agency 254

Marketing Insider Group

AUGUST 11, 2023

In today’s digital landscape, social networks play a pivotal role in business growth and brand awareness. This comprehensive guide explores the top social networks that offer unique opportunities for businesses to connect, engage, and thrive in the online sphere.

Social Networks 179

Social Networks Business Work Management Social Media 179

Hubspot

APRIL 12, 2021

The look and feel of events changed exponentially after March 2020 as companies moved live events to virtual spaces. But whether your event is online or in-person over the year ahead, event branding is essential to create a memorable experience for attendees. What is event branding? Benefits of Event Branding.

Examples 95

Examples Branding Brand Identity Banners 95

Webbiquity

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. But small businesses also use this platform to interact with their target audience and spread the word about their products and services.

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

PureB2B

JUNE 29, 2022

But if the last time you attended a networking event was pre-2020, you’re going to hear it from us too. Building networks among local businesses is a powerful tool that provides value for your business and your personal life. What is Business Networking? 7 Benefits of Building a Business Network.

Ad Building 62

Ad Building Business Network Marketing Ideal Customer Profiles 62

Televerde

APRIL 24, 2024

One of my favorite events of the year is right around the corner. It’s an inspiring morning in support of an excellent organization, and this year, the keynote speaker will be business magnate and BSA CEO, Roger Krone. With my sons in Scouting and as a lifelong Scout myself, the Leadership Breakfast is always a top event for me.

Peer-to-peer 98

Peer-to-peer Business Ethics Communities 98

Webbiquity

JUNE 13, 2019

Planning and executing a corporate event is one of the most important components in corporate marketing. Typically, a small core team is responsible for putting the event together, but it’s the business name attached to the event with a reputation and public image at stake. Food and Drink Stations.

Creativity 187

Creativity Barriers Opt-out Sales Qualified Leads 187

Optinmonster

MARCH 11, 2024

Gamification Marketing Examples Gamification Marketing With OptinMonster What Is Gamification in Marketing? It’s actually one of the most effective ways to growth hack your eCommerce business. For starters, most examples of gamification in business are interactive. Here are some notable examples: 1.

Examples 97

Examples Planning Paid Search Agency Interactive Marketing 97

Sprout Social

OCTOBER 18, 2023

Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Social Media 123

Social Media Examples Work Management Media 123

Marketing Insider Group

DECEMBER 5, 2022

Content Marketing ROI is probably the biggest question I get from marketers who are struggling to build their own business case internally. Content Marketing is the about building measurable business growth. Everyone inside the business creates content. It’s why I wrote my first book The Content Formula.

ROI 317

ROI Content Marketing Digital Asset Management Business 317

Marketing Insider Group

MARCH 28, 2023

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. Throughout this guide, we’ll look at four effective ways to use data to improve your small business practices to increase new and existing customer engagement and satisfaction.

Small Business Marketing 223

Small Business Marketing Work Management Data Hygiene Practices 223

Martech

DECEMBER 18, 2023

Customer data platforms (CDPs) have emerged as a game-changer , enabling businesses to harness the full potential of their customer data. With CDPs, organizations can unlock a wide array of use cases, each catering to specific business needs. Here is an example using the iterative “ Crawl, Walk, Run ” approach.

Ad Building 91

Ad Building SMS eCommerce Segmentation 91

Salesforce Marketing Cloud

JANUARY 3, 2024

I’m grateful to have found a better way to sell — one that builds mutually beneficial long-term relationships. What are some sales pitch examples based on different scenarios? This gives your pitch more credibility and helps to build trust with your prospect. Transparency is huge for building trust and credibility.

Examples 109

Examples Work Management Ideal Customer Profiles Marketing Management 109

Lead Liaison

JANUARY 31, 2023

Mastering the Art of Team Communication at Events Corporate event success relies on the use of platforms that are capable of acting as command centers with multiple solutions under the hood, and that prioritize best practices in EVENT TEAM COMMUNICATION. Which methods of communication take what priority?

Lead Liaison 97

Lead Liaison Trade Show SMS Marketing Automation Services 97

Martech

OCTOBER 4, 2022

Online events have become a valuable marketing channel for businesses of all sizes, especially during the pandemic, when live events were scaled back. Mining data from online events, however, requires specific strategies to measure intent and move prospects through the funnel. Finding the right data from online events.

Top of Funnel 101

Top of Funnel Intent Signal Lead Ranking Digital Marketing Funnels 101

Sprout Social

AUGUST 10, 2021

What do events teams and social teams have in common? Listen below and read on to hear Sprout’s Manager of Events, Alysha Daytner, and Senior Manager of Social Media, Rachael Samuels talk about how they partner to produce outstanding experiences. . Events couldn’t build experiences without your insight. Rachael: Right?

Social Media 125

Social Media Work Management Advertising Agencies Social Marketing 125

Navigate the Channel

JULY 19, 2023

The concept of “Social Currency” has gained traction as a crucial element in building product company marketing strategies. This article explores the future of Social Currency and its potential impact on building product marketing. How can building product companies use Social Currency?

Product 65

Product Ad Building FAQ Communities 65

Brandpoint

APRIL 13, 2023

91% of businesses use video as a marketing tool – an all-time high since 2016. Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Event Lead-Ups, Updates and Recaps If you’re holding or attending an event, generate excitement with video content.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Hubspot

JUNE 28, 2021

If you’re a small business, your website has a big impact on your success. Research shows that roughly a third of people use the web to find local businesses. As a small business, you might not have the budget to hire a designer, bring in a development team, or pay for a suite of design tools for your new site. Let’s dive in.

Small Business Marketing 101

Small Business Marketing Design Marketing Websites Examples 101

Martech

FEBRUARY 12, 2024

She couldn’t keep spending money on search words, emails, and sales events that didn’t produce revenue. These three challenges complicated her options for building, developing, and managing her team. Her goal for the year was to execute efficiently with a smaller team while generating the MROI she knew the business needed.

Paid Search Agency 103

Paid Search Agency Planning Ad Building Enterprise Management 103

Hubspot

SEPTEMBER 10, 2020

Along with a personal change in routine, the pandemic has severely altered how companies conduct nearly every aspect of business. In the early months of 2020, many businesses were faced with a similar problem: Should we host our event or conference entirely online , and if so, will it deliver the same value for attendees?

Communities 98

Communities CMO Ad Building Paid Search Agency 98

Vision6

APRIL 19, 2023

Enter anniversary emails – a simple yet effective way to show your customers that you value their loyalty and appreciate their business. An anniversary email is a powerful marketing tool that commemorates significant milestones or events in the relationship between a brand and its customers. What is an anniversary email?

Examples 98

Examples Loyalty Template Eye-Tracking 98

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Hubspot

FEBRUARY 9, 2021

But during your corporate event, you probably don't want to kidnap the pizza delivery person, and you might want to spell launch correctly on the sign. As a business, you probably have several corporate events on the horizon, whether it's a team-building event or a seminar. Team Building. Launch Party.

Advertising Agencies 100

Advertising Agencies Conference Webinar Metrics Buzz 100

The Lead Agency

JULY 21, 2020

By now, there’s no doubt that you’ll be well aware of the devastating events unfolding across the globe. Thus, adjusting your business’ practices to ensure they’re suitable for and sufficient in the current climate is imperative – as is reassessing, updating and regularly monitoring the effectiveness of your B2B marketing strategy.

B2B 83

B2B Business Work Management Marketing Management 83

Buffer

AUGUST 3, 2022

After all, a major goal for all businesses is customer retention, that is, having loyal customers who repurchase from your brand time and time again. According to the Harvard Business Review, customers are three times more likely to buy from your brand if they form an emotional connection to it.

Small Business Marketing 98

Small Business Marketing Facebook Examples Business 98

Martech

MAY 18, 2023

While virtual events are a great way to connect with your customers and prospects, getting qualified attendees is often a challenge. Events have become more accessible in today’s digital world, with multiple channels and platforms available to promote and attract attendees. What do you want to achieve with your event?

Webinar Metrics 91

Webinar Metrics Marketing & Strategy Thought Leadership Sales Qualified Leads 91

Martech

FEBRUARY 28, 2024

The brands that proactively provide the information their audiences seek will build long-term relationships grounded in trust. For example, you can identify the most common terms being searched related to your market. What is business casual?” “How Business email address Subscribe Processing. How to shrink jeans.”

Trust Marketing 106

Trust Marketing Loyalty Ad Building Planning 106