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How to Keep Your Blog Relevant and Successful — an Interview With Andy Crestodina

ClearVoice

Andy is the co-founder and chief marketing officer of Orbit Media — and the author of ‘ Content Chemistry: The Illustrated Handbook for Content Marketing.’ ’ Forbes named him one of the “Top 10 Online Marketing Experts to Watch” and Entrepreneur Magazine included Crestodina in their “Top 50 Marketing Influencer” list.

Relevance 118
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Blogging vs. Journalism: Identifying the Fundamental Differences

KoMarketing Associates

Let’s take a look at some of these differences as we attempt to help bloggers and journalists stay on track and deliver the type of content they intend to their audience. On the flip side, blog readers often times are on the page to learn the opinions of the experts that are writing the piece. Tone and Structure. Scope of Audience.

Blogger 120
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Blog & Content Writing Best Practices for Lawyers

seo.co

Online marketing has increased the competitive pressure on law firms over the past two decades. It’s an extremely helpful strategy, and can serve as the foundation of your overall online marketing campaign, but it needs support if it’s going to succeed. Which strategies are worth pursuing? Which ones are trends?

Practices 107
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The 14 Best Content Planning and Research Tools

Webbiquity

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: Online Marketing Institute. Pricing: free to $21 per month.

Planning 145
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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. I would love to read your thoughts and opinions via the comments below. Create an opportunity to acquire backlinks. Not necessarily as obvious as one might think.

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20 Influencer Marketing Statistics To Fuel Your Marketing Game

SocialPilot

Global Spending on influencer marketing has increased to USD $34.08 billion With the rapidly increasing popularity and efficiency attached to influencer marketing, it is not strange that global spending on influencer marketing amounted to approximately $34.08 The global influencer market is valued at $21.1 Twitter Space.

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Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

The second-best thing about writing a blog is that you have an opportunity to express your opinions, thoughts, and viewpoints to the rest of the world. Of course, being a winning blogger is more than just creating good content. But the real successful bloggers pore over their results and tailor their blogs accordingly.

Traffic 100