DotDigital

JUNE 2, 2021

That makes them vital tactics for promoting your event. You should think of your event marketing and promotion as a complete customer journey. Pre-event: Event promotion . Using email marketing to promote your event is an essential part of any event marketing strategy. Event marketing automation. Event announcement.

Event Marketing 104

Event Marketing Promotion SMS Planning 104

Webbiquity

SEPTEMBER 28, 2021

Spread them around and be sure to keep your blog as your home base and have an email list (for example ConvertKit offers a forever-free trial account ). If you don’t have a blog, you can use Substack to host one. Pinterest goes on to put more rules into place as well in their guidelines. Yelp Content Guidelines.

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Liveintent

SEPTEMBER 21, 2020

Your industry likely has its own set of safety guidelines, and advocating social distancing, offering hand sanitizer, and limiting occupancy are three good first steps. The post Promote safety protocols to attract wary customers back into stores appeared first on LiveIntent Blog. Use preferred protective measures.

Promotion 118

Promotion Barriers Opt-out Opt-in 118

ClearVoice

APRIL 25, 2022

The foundation of an effective off-page #SEO plan includes developing earned backlinks and guest blogging. Before diving into links and blogs, let’s first discuss off-page SEO and what it is. While there are many paths to these off-page tactics, two of the most common are link building and guest blogging. Guest blogging tips.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

Hinge Marketing

MARCH 17, 2021

We know the benefits of frequent blogging: more online traffic, credibility building, differentiation, and conversions, to name a few. But what about guest blogging? Despite a few eulogies written about it, a guest blogging strategy continues to offer benefits any subject matter expert wants: Raising your profile as a thought leader.

SEO 124

SEO Marketing & Strategy Domain Peer-to-peer 124

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Good blog posts should be persuasive, well-written, properly formatted, and adequately sourced.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Adobe Experience Cloud Blog

SEPTEMBER 19, 2018

Maybe clients keep stalling on approval of creative assets—could you provide better guidelines? Set guidelines to focus on the best opportunities (and metrics to know what those opportunities are). The post Growth Hacking Promotes Rapid Development—But Can You Sustain It? When you find the winning combo, double down on it.

Promotion 128

Promotion Funnel Advertising Top of Funnel Guidelines 128

The Lead Agency

NOVEMBER 11, 2020

Guest blogging is a digital marketing tactic that can position a business as a thought leader by increasing brand credibility and awareness. Guest blogging attracts traffic to a website and boosts domain authority as it generates external links from high-authority domains. Follow our 3 steps to guest blogging to find out how.

Effectiveness 62

Effectiveness Marketing & Strategy Guidelines Lead Scoring 62

BenchmarkONE

JULY 8, 2020

There are a lot of advantages to having a company blog. But to get to a point where your audience relies on and looks forward to reading your blog content requires taking specific steps and a bullet-proof strategy. Let’s go over the steps needed to turn your blog into an industry publication. . Establish Blog Guidelines.

Guidelines 68

Guidelines Bandwidth High Quality Lead Paid Search Agency 68

Top Rank Marketing

FEBRUARY 12, 2024

Influencer promotion of products, features, or assets: When influencers speak knowledgeably about your company’s offerings, or help showcase them, it can help audiences see the value in unique ways. Bringing influencers into your blogging strategy supports this goal.

Tactics 141

Tactics B2B Marketing Advertising Agencies Paid Search Agency 141

Brandpoint

APRIL 16, 2019

Writing a perfect blog post is not always the easiest task. However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. The Benefits of Guest Blogging.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

Marketing 261

MARCH 21, 2018

How To Create A Blog Style Guide. How do you make sure the quality of your blog posts—no matter who’s writing them—never wavers? A blog style guide, of course. My personal favorite reason for keeping a blog style guide. Anatomy of a Blog Style Guide. How do you stay consistent? what about over 100?

Personalization 75

Personalization Guidelines Template Rules 75

Marketing Insider Group

JANUARY 11, 2023

If you decide to test new product photos, graphics, or new key messaging to promote products and drive more sales on your website AND you find out those photos and messaging are more effective in boosting conversions than what you’ve used in the past, you need to make sure you’re updating your other channels too. Read through this blog post.

Multi-Channel 218

Multi-Channel Advertising Channels Work Management Marketing Management 218

BenchmarkONE

NOVEMBER 17, 2020

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

Webbiquity

AUGUST 17, 2021

Don’t forget the organic power of promoting on Pinterest. One of the best ways to promote your website organically is to post your most popular awesome shareable blog posts through pins. With every ad, you need to read up on the latest rules and guidelines now. appeared first on B2B Marketing Blog | Webbiquity.

Social Media 360

Social Media Advertising Channels Media Business 360

SocialPilot

JANUARY 26, 2024

Instruct the AI on the platform or the format you’re targeting, what product/service you want to promote, who your target customers are, and what exactly you are looking for. Modify the prompts according to you, and add your own guidelines to make sure the social media posts created align with your business.

Examples 77

Examples ROI Planning Work Management 77

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. Who is Vidyard’s blog audience? The Vidyard blog exists to educate anyone who wants to use video for their business. explore video campaigns you’ve run and how they did) Experimentation blogs that include what the test was and the results (e.g.A/B

Guidelines 50

Guidelines Budget Programs Paid Search Agency Custom Publishing 50

Marketing Insider Group

APRIL 17, 2023

AI may have the power to generate a 2,000 word blog post in seconds, but it can’t write high-quality content like humans can. How Often Should You Blog? Blog Post Frequency Research By Michael Brenner Are you working hard at your content marketing game but lacking the results you expected? No problem.

Paid Search Agency 329

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 329

SocialPilot

FEBRUARY 14, 2024

In this blog, we will shed light on the legal side of influencer marketing and help you create a social media influencer contract to set clear expectations and avoid any legal headaches. They make sure all parties follow guidelines that were mutually established before starting the partnership.

Social Media 93

Social Media Template Media Terms and Conditions 93

ClearVoice

MARCH 14, 2024

The Value of Email Marketing in Content Distribution Email marketing brings two significant benefits to any content distribution strategy: Directness and personalization When your content is served directly via email, it doesn’t contend with other marketing elements present on mediums, such as social media sites, search engines, or even blog sites.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Vision Edge Marketing

MARCH 19, 2024

Establish clear guidelines and protocols for responsible AI usage within your company, promoting transparency and accountability. Promote Continuous Learning and Development: Encourage employees to upskill in AI-related areas, fostering a workforce that understands both the capabilities and limitations of AI.

Marketing AI 221

Marketing AI Ethics Creativity Marketing Automation Services 221

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. Who is Vidyard’s blog audience? The Vidyard blog exists to educate anyone who wants to use video for their business. We get a lot of blog submissions and only publish the best of the best. How can I increase the chances of my post being published?

Guidelines 50

Guidelines Paid Search Agency Custom Publishing Budget Programs 50

Marketing Insider Group

MARCH 25, 2020

Your brand voice is more than just the tone and style your blog posts are written in. Brand voice and style guidelines are essential. Your style guide should not only cover grammatical and formatting preferences but also offer guidelines for other writers to follow so they can emulate your brand style. What’s their secret?

Content Marketing 227

Content Marketing Brand Identity Branding Work Management 227

Hubspot

MAY 27, 2020

If you're looking for the best way to divide a room full of marketers, bring up the topic of guest blogging. Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Find reputable guest blogging sites. Write the post.

Lead Scoring 68

Lead Scoring Lead Ranking Blogger Ideal Customer Profiles 68

Trade Press Services

NOVEMBER 13, 2023

This includes articles and blogs in trade publications , industry journals, magazines and blog platforms, but it doesn’t stop there. Deliver value over self-promotion. While there is a time and place for self-promotion , contributed content is a platform for sharing valuable insights, not boasting about your accomplishments.

Practices 52

Practices B2B Thought Leadership Best Practices Thought Leadership 52

Convince & Convert

FEBRUARY 21, 2024

If you have not already given them guidelines or training, now is the time. Do you have company guidelines for AI use? For instance, anytime I see a corporate blog post with a closing paragraph that starts with “In conclusion” I immediately second guess how much of that content was written by a human writer.

Training 156

Training Lead Ranking Phishing Paid Search Agency 156

Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. So we turned to IBMers again to re-examine our guidelines and determine what needed to be modified.

Guidelines 100

Guidelines Wiki Copyright Ideal Customer Profiles 100

Webbiquity

OCTOBER 22, 2020

Start a blog. Though it requires a significant time commitment, writing a blog is a great opportunity to get your personal voice across, show off your expertise, and drive organic search traffic. Most business owners use blog posts to offer advice that can help to attract new visitors. Encourage others to quote you by name.

Business 219

Business Ideal Customer Profiles Work Management Youtube 219

Marketing Insider Group

NOVEMBER 29, 2022

If you designed your website with the Web Content Accessibility Guidelines (WCAG) in mind, it should be in good shape to engage all audience members equally. Include a link to the page in your menu and throughout your blog posts. You can increase donations by making your online donation form more accessible across your website.

Marketing Websites 277

Marketing Websites Paid Search Agency Mobile Marketing Click Rate 277

Webbiquity

NOVEMBER 4, 2021

It’s crucial to use these elements as guidelines to help you create top-tier experiences for your customers. Retailers have long capitalized on customer emotions to improve sales, whether it’s through well-timed promotions or flash sales. The same research says these are some of the elements that make up a positive CX: Speed.

Acquisitions 266

Acquisitions WOMM Marketing & Strategy Word of Mouth 266

Convince & Convert

MARCH 10, 2016

You’ve been creating consistent blog posts for a while, but you aren’t getting as much traffic as you’d like. While you may be producing blog posts regularly, incorporating SEO-friendly keywords, and paying for advertisements, your work won’t pay off until you attract regular readers that actually convert or make purchases.

Mobile Advertising 113

Mobile Advertising Mobile Marketing Television marketing Newsletter 113

Choozle

APRIL 9, 2024

In this blog, we’ll delve into why inclusive language matters and how employees can become advocates to each other in this journey. Promoting a Sense of Belonging In addition, inclusive language promotes a sense of belonging among employees. One powerful tool in achieving this goal is the use of inclusive language.

Peer-to-peer 65

Peer-to-peer Education Guidelines Lead Scoring 65

Navigate the Channel

NOVEMBER 6, 2023

Video has risen to the top as a content leader, and blog posts are still the method of choice when it comes to establishing your brand’s voice through writing: the key is to keep the content high-quality, engaging, and authoritative. Utilize social media to promote content and reach a wider audience.

Brand Identity 123

Brand Identity Branding Tips ROAS 123

Top Rank Marketing

OCTOBER 17, 2023

The Council has hosted training sessions, created AI guidelines, and been recognized by industry groups for its leadership in marketing AI. Within global marketing, Jasper is being used to write video scripts, social media copy, paid search copy, blog outlines, and more.

Marketing AI 135

Marketing AI Paid Search Agency Marketing & Strategy Marketing Strategy 135

US Data Corporation

NOVEMBER 17, 2016

Here are 5 guidelines to follow while planning your Black Friday and Cyber Monday email campaigns. Make sure to read our previous blog post, 4 Tips to Lure Your Readers In With Great Email Subject Lines. The post 5 Black Friday and Cyber Monday Email Marketing Guidelines appeared first on US Data Corporation. Segment Your List.

Guidelines 40

Guidelines Email Marketing Planning Copyright 40

DAGMAR Marketing

DECEMBER 31, 2019

We hope you’ve all had a great 2019 and we’re grateful for your interest in our blog and newsletters. Two of those included longer content and a heavy focus on Google’s rater guidelines. We created this piece to give owners of small and medium-sized local businesses advice on how to use content as a promotional tool.

Lead Scoring 64

Lead Scoring Lead Ranking Peer-to-peer PPC 64

SocialPilot

APRIL 26, 2024

This blog will help you learn about scheduling social media posts, the best tool, top tips, and creating a perfect content calendar. Easy to Schedule for Different Social Channels Every social media channel has its own rules and guidelines, along with the audience type and their preference. to enhance the relevancy for the audience.

Social Media 90

Social Media Effectiveness Media Top of Funnel 90