ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Good blog posts should be persuasive, well-written, properly formatted, and adequately sourced.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

SocialPilot

JANUARY 26, 2024

Instruct the AI on the platform or the format you’re targeting, what product/service you want to promote, who your target customers are, and what exactly you are looking for. Modify the prompts according to you, and add your own guidelines to make sure the social media posts created align with your business.

Examples 75

Examples ROI Planning Work Management 75

Webbiquity

AUGUST 17, 2021

Don’t forget the organic power of promoting on Pinterest. One of the best ways to promote your website organically is to post your most popular awesome shareable blog posts through pins. With every ad, you need to read up on the latest rules and guidelines now. appeared first on B2B Marketing Blog | Webbiquity.

Social Media 360

Social Media Advertising Channels Media Business 360

Brandpoint

APRIL 16, 2019

Writing a perfect blog post is not always the easiest task. After deciding on a topic that fits into your overarching content strategy, choosing the most effective keywords and researching the subject matter itself, you have to sit down and WRITE the thing. The Benefits of Guest Blogging. Source: Convince & Convert.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

BenchmarkONE

JULY 8, 2020

There are a lot of advantages to having a company blog. But to get to a point where your audience relies on and looks forward to reading your blog content requires taking specific steps and a bullet-proof strategy. Let’s go over the steps needed to turn your blog into an industry publication. . Establish Blog Guidelines.

Guidelines 68

Guidelines Bandwidth High Quality Lead Paid Search Agency 68

Contently

MARCH 22, 2024

This applies to all sorts of content, including blogs, videos, podcasts, and content offers like e-books. While every organization has challenges unique to its industry, there are some guidelines everyone can follow to create SEO-driven content. Use this information to brainstorm for a blog or other content topics.

SEO 78

SEO De-duplication Lead Ranking Lead Scoring 78

Marketing Insider Group

NOVEMBER 29, 2022

If you designed your website with the Web Content Accessibility Guidelines (WCAG) in mind, it should be in good shape to engage all audience members equally. Include a link to the page in your menu and throughout your blog posts. You can increase donations by making your online donation form more accessible across your website.

Marketing Websites 270

Marketing Websites Paid Search Agency Mobile Marketing Click Rate 270

Contently

FEBRUARY 16, 2023

Identifying the common keywords audiences use in their search queries allows content teams to prioritize certain content and then ideate, create, and optimize it, so it ranks high on SERP and attracts new readers. Google continuously updates its algorithms to rank blog posts and web pages. Focus on search intent, not just keywords.

Lead Ranking 201

Lead Ranking Marketing AI Process SEO 201

FunnelEnvy

JANUARY 22, 2024

In the early days of the internet, Google won the search engine wars against companies like AltaVista by developing more sophisticated algorithms rather than solely focusing on keyword matching. For example, Google’s PageRank algorithm incorporated authority, relevance, and keywords. In the AI era, they will do the same.

Generation 62

Generation High Quality Lead Guidelines Top of Funnel 62

Marketing 261

MARCH 21, 2018

How To Create A Blog Style Guide. How do you make sure the quality of your blog posts—no matter who’s writing them—never wavers? A blog style guide, of course. My personal favorite reason for keeping a blog style guide. Anatomy of a Blog Style Guide. what keywords should be the focus? demographic profiles.

Personalization 75

Personalization Guidelines Template Rules 75

Hubspot

MAY 27, 2020

If you're looking for the best way to divide a room full of marketers, bring up the topic of guest blogging. Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Find reputable guest blogging sites. Write the post.

Lead Ranking 68

Lead Ranking Lead Scoring Blogger Ideal Customer Profiles 68

SmartBug Media

AUGUST 24, 2022

Promotional email. Keyword strategy. Blog posts. Social media promotion. First, let’s address the elephant in the room blog. A SMART goal is a goal that meets those guidelines: Specific: Make sure your goals are both specific and aligned with greater company goals. A Solid Keyword Strategy.

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

DAGMAR Marketing

DECEMBER 31, 2019

We hope you’ve all had a great 2019 and we’re grateful for your interest in our blog and newsletters. Two of those included longer content and a heavy focus on Google’s rater guidelines. We created this piece to give owners of small and medium-sized local businesses advice on how to use content as a promotional tool.

Lead Scoring 64

Lead Scoring Lead Ranking Peer-to-peer PPC 64

Marketing Insider Group

JUNE 16, 2021

If you have more to say than you can fit in a Tweet, you can link to a blog post or website that goes more in-depth. We’ve captured some general guidelines for organizations to follow. Include relevant keywords in your descriptions and a CTA that makes users want to click to learn more. Add a captivating image.

Social Media 257

Social Media Media Content Linkedin 257

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. Who is Vidyard’s blog audience? The Vidyard blog exists to educate anyone who wants to use video for their business. explore video campaigns you’ve run and how they did) Experimentation blogs that include what the test was and the results (e.g.A/B

Guidelines 50

Guidelines Budget Programs Paid Search Agency Custom Publishing 50

Valasys

MAY 7, 2020

Many of us have heard the hoax “Guest Blogging is dead” so many times. Guest blogging is amongst the most important go-to tools in digital marketing and has numerous benefits to complement your SEO endeavors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Optinmonster

MAY 16, 2023

In this blog post, we’ll dive into the world of off-page SEO, explore why it’s important for your website’s success, and compare it to its on-page counterpart. Without proper promotion, how will people find it? In the end, we will share some of the best off-page SEO techniques with you.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

Convince & Convert

MARCH 10, 2016

You’ve been creating consistent blog posts for a while, but you aren’t getting as much traffic as you’d like. While you may be producing blog posts regularly, incorporating SEO-friendly keywords, and paying for advertisements, your work won’t pay off until you attract regular readers that actually convert or make purchases.

Mobile Advertising 113

Mobile Advertising Mobile Marketing Television marketing Newsletter 113

Golden Spiral

DECEMBER 6, 2018

Is a blog still important for B2B tech marketing in 2019? 91% of B2B marketers say their company has a blog ( Content Marketing Institute ). 55% of companies say blog content creation is one of their top marketing priorities for 2018 onward. 57% of marketers plan to increase their use of blogging specifically in the near future.

Paid Content 81

Paid Content Ad Frequency Marketing Budget Creation Budget Programs 81

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. Who is Vidyard’s blog audience? The Vidyard blog exists to educate anyone who wants to use video for their business. We get a lot of blog submissions and only publish the best of the best. How can I increase the chances of my post being published?

Guidelines 50

Guidelines Paid Search Agency Custom Publishing Budget Programs 50

Anyword

MARCH 23, 2022

Let’s test drive our methodology on a hypothetical blog post, “The rise of NFTs.” ” And we won’t just stop at the blog post itself. We’ll also analyze the Facebook ads and posts to promote our newly minted content. Say we ran a finance blog, we would simply put in our URL and let Hubspot grade our site.

Copywriting 79

Copywriting Cost Per Click Tools Keywords 79

SocialPilot

JANUARY 21, 2024

So, when these same influencers promote any relevant brand’s product or service, they are likely to try them. The marketing part happens when these individuals leverage their influence and reach to promote the brand’s products or services. Marketers understand that people trust the words of influencers rather than their own.

Social Media 93

Social Media Media Paid Search Agency Marketing Budget Creation 93

ClearVoice

MAY 14, 2024

The Solution The ClearVoice team conducted website audits and comprehensive keyword portfolio research, implemented PPC campaigns, and produced 350 pieces of content, including blogs, website copy, and buyer’s guides, in the first year. The Problem Jerome’s TV presence wasn’t enough to boost organic SEO and improve website traffic.

Effectiveness 52

Effectiveness Content Paid Social Agency Work Management 52

ClearVoice

JULY 17, 2023

Too often, finance blog posts and videos provide only general information that doesn’t address client pain points. Nor what brand messaging you’re promoting or who you’re writing your content for. The variety of topics keeps readers interested while also promoting PayPal’s services.

Top of Funnel 52

Top of Funnel Content Marketing Planning Marketing Analytics Tools 52

ClearVoice

FEBRUARY 5, 2024

For example, Moz and SEMrush leverage AI to automate content optimization and keyword research. It has helped companies scale their content research, production, distribution, and promotion, all while adding very little to no strain to their internal workforce. Natural Language Processing (NLP). Content generation and creation.

Marketing AI 52

Marketing AI Enterprise Management Automation Ethics 52

Scoop.it

JANUARY 19, 2023

SEO involves optimizing a website for search engines by incorporating the right keywords, backlinks, and other elements to increase the chances of appearing in search results, and attracting more organic traffic to your website. They help you focus on the right keywords, format your content properly, and add a proper meta description.

Traffic 92

Traffic Organization CTR Lead Scoring 92

SalesGrape

NOVEMBER 19, 2023

Pharmaceutical companies must adhere to stringent guidelines set by regulatory bodies like the Medicines and Healthcare products Regulatory Agency (MHRA) or the Food and Drug Administration (FDA). Sharing expert knowledge and insights through blog posts, whitepapers, or webinars positions pharmaceutical companies as industry leaders.

Cost per Lead 91

Cost per Lead Lead Generation CPL Generation 91

Zoominfo

FEBRUARY 25, 2021

Marketing campaigns aim to promote a highly focused effort that encourages customers towards a desired action. Campaigns are often created with a specific goal in mind, whether it be generating awareness or promoting a new product. Republishing blog posts on just two different sites can lead to a 34% increase in page views.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

NuSpark Consulting

NOVEMBER 16, 2016

That said, there are some generally accepted guidelines to help you assess if you’re on the right track. As web traffic continues to climb, your website should ascend in the search engine rankings to page one for some of your targeted keyword phrases. So, there’s your rough guideline of what to expect. It’s not a choice.

Paid Content 100

Paid Content Lead Ranking Sales Qualified Leads Lead Scoring 100

Moz

FEBRUARY 7, 2021

Some business models exist in the ditches of Google’s information highways, belonging in local search results, but not well addressed by the official guidelines. The majority of the listings I looked at in this sector were adding the words “charging station” to their brand name, which technically violates Google’s guidelines.

Tips 65

Tips SEO Lead Ranking Enterprise Management 65

Valasys

JULY 26, 2021

In this blog post, we’ll break down the most important B2B strategies and look at some of the most effective approaches to generate leads. This can eventually result in effective and relevant content that promotes customer engagement. It’s challenging to create high-quality leads that will convert into customers.

Paid Content 59

Paid Content Relevance Traffic Top of Funnel 59

Excelsior Research

SEPTEMBER 15, 2022

We have designed a blog to share Top 5 effective ways to avoid Email mistakes! Today, in the world of digitalization, we receive everyday uncountable promotional emailers from many companies. In order to avoid email mistakes while sending out bunch of email follow the above guidelines to increase the brand awareness. Conclusion.

Effectiveness 52

Effectiveness Ad Frequency Open Rate Click Rate 52

ClearVoice

AUGUST 14, 2023

Also, the benefits of partnering with a reliable content agency and some guidelines for choosing the right content strategy agency. That’s because content marketing has several moving parts: Content strategy Keyword research Writing Editing Publishing Promoting And that’s just for written content.

Advertising Agencies 97

Advertising Agencies Paid Search Agency Marketing Agencies 2 Content Marketing 97

ClearVoice

SEPTEMBER 5, 2022

While the helpful content update is meant to penalize content created for search engines, it doesn’t cancel existing SEO best practices, such as the Google E-A-T guidelines. Used together, the helpful content update and E-A-T guidelines allow website owners to deliver people-first content and propel their search engine rankings.

Google 52

Google Lead Scoring Lead Ranking De-duplication 52

SmartBug Media

JULY 16, 2021

If you’re reading this, you probably already have a strong SEO strategy, backed by comprehensive buyer persona profiles, sound keyword research, and a robust content strategy. Take the recommendations outlined in this blog, and you’ll be well on your way to improving your search rankings with video. Source: brid.tv Homemade ice cream.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Brandpoint

AUGUST 20, 2018

In late 2015, Google released the 160-page Search Quality Evaluator Guidelines. Here’s a breakdown of the E-A-T principles and what you need to know to start creating more credible content for your audience: Google’s Search Quality Evaluator Guidelines. High-quality content and the E-A-T guidelines will help you get there.

Guidelines 91

Guidelines Paid Search Agency Content High Quality Lead 91

PureB2B

JUNE 20, 2022

People use titles to judge if the content you’re promoting is worth their limited time. Put yourself in the shoes of prospects landing on your blog overview page. Document your requirements, ideally within your company’s wider brand guidelines. Choose Your Keywords Wisely. The other 80% of people scroll on by.

Lead Scoring 62

Lead Scoring Lead Ranking Brand Identity Branding 62