Webbiquity

JUNE 21, 2022

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. According to recent statistics, 57% of companies in the U.S. say strengthening their brand is a top business objective. Image credit: Olya Kobruseva on Pexels.

Privacy Policies 339

Privacy Policies Brand Identity Branding Multi-Channel 339

SmartBug Media

JUNE 8, 2023

As a CMO, you know how important it is to maintain good organic traffic to your website. Organic, or unpaid, website traffic often accounts for the highest percentage of website traffic, and a sudden drop can be detrimental to your digital marketing strategy. Review your website’s metrics and identify the affected pages.

Traffic 98

Traffic Organization Marketing Websites Lead Scoring 98

Spiralytics

FEBRUARY 1, 2023

Most web users nowadays use mobile devices to surf the internet. And if they like a certain brand or website, they download its mobile app for their convenience. The reason? This is why mobile user experience (UX) is critical in the success or failure of your business’s mobile app.

Design 115

Design Practices Mobile Marketing Best Practices 115

Heinz Marketing

AUGUST 23, 2023

With the rise of AI and intensified competition across industries, your website serves as the first impression of your brand and a launchpad for success. Recently, we embarked on our own journey of revamping our website. While it might be tempting to choose the cheapest option, you should look at quality over cost.

Marketing Websites 93

Marketing Websites Digital Transformation Eye-Tracking Advertising Agencies 93

Spiralytics

JULY 19, 2023

When it comes to building accessible websites, WordPress is the topmost choice, and for good reason. This means that just launching a WordPress site is not enough; you also have to put in the work to improve your website’s position on search results. Don’t fret, though!

CMS Development 91

CMS Development Optimization SEO Practices 91

Optinmonster

FEBRUARY 11, 2024

Are you using growth hacking strategies to boost your business? Whether you’re a start-up or have been in business for a while, business growth is necessary to thrive. How can you avoid becoming one of those? You’ll know the best growth hacks to beat those stats and create a strong, growing business by the end.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Optinmonster

NOVEMBER 20, 2023

Are you looking for tried and tested discount code ideas to grow your business? In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. The reason behind the growing popularity of discount codes is simple: they just work.

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Scoop.it

JANUARY 19, 2023

Did your website’s organic traffic suddenly take a nosedive? Perhaps you were slowly losing traffic, but you didn’t notice. Many website owners experience this unwelcome phenomenon from time to time. The good news is that there is a solution — as long as you know where the problem lies.

Traffic 91

Traffic Organization CTR Lead Scoring 91

ClearVoice

NOVEMBER 28, 2022

Identifying what has worked and hasn’t worked on your blog will help you create the most effective content for your business. Others scan content to find the information they need. One of the main reasons why affiliate marketing is likely to be a trend through 2023 is because of the use of voice and virtual search.

Trends 93

Trends Marketing & Strategy Marketing Strategy Planning 93

seo.co

AUGUST 2, 2021

There’s been plenty of talk about mobile-first indexing for a few years, but what is it? Although Google first introduced mobile-first indexing in 2016, SEO communities are still talking about the implications and effects on ranking. Years later, people are still wondering what the effects are (or will be) on non-mobile webpages.

SEO 98

SEO CMS Development Domain SERP 98

Optinmonster

DECEMBER 8, 2023

Are you looking for the best coming soon plugin for your WordPress site? Whether you run 1 website or 100, you’ll occasionally need to create a maintenance page. You have exciting products or features that will be launching soon. And today, we’re here to share a bit of our expertise with you.

Best Practices 100

Best Practices Landing Pages Template Work Management 100

Contently

OCTOBER 18, 2022

Customer research can surprise you. Consumers might operate it in a totally different way than you imagined. Why you can’t afford to skip customer research. Why you can’t afford to skip customer research. It comes down to three reasons: Fear. Think a new product feature would be awesome? The takeaway?

Research 156

Research Paid Search Agency Companies Marketing Budget 156

Hinge Marketing

FEBRUARY 16, 2023

For professional services and other B2B organizations, it’s essential to have a website that accurately represents both your brand and your capabilities, while also providing a positive user experience. A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth.

CMS Development 112

CMS Development Cost Marketing Websites B2B 112

Navigate the Channel

NOVEMBER 28, 2023

Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. In this article, we will explore seven compelling reasons why your firm should be blogging. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Optinmonster

NOVEMBER 19, 2023

These gamified popups let you grow your subscriber base faster and boost conversion rates or sales for your business. While these spinner wheels seem complex to create, you can actually set them up in a few minutes with the right tool. Spin to win popups are optin forms that your website visitors can actively interact with.

Conversion 74

Conversion Best Practices eCommerce Template 74

Stevens & Tate

MAY 18, 2023

If you are considering updating or revamping your digital advertising strategy this holiday season, there’s a lot you stand to gain. Besides staying ahead of the competition, you also have the potential to reach new customers while building brand awareness. Here are a few tips to consider: Create in-depth customer profiles.

Trends 90

Trends Advertisements Advertising Mobile Advertising 90

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? Exit intent popups are an effective way to capture leads and increase sales on your website. It’s easy to add them to your website, but how do you know what to put on your popups? Don’t worry, we’ve got you covered!

Intent 94

Intent Top of Funnel Examples Conversion 94

Optinmonster

DECEMBER 20, 2023

Do you want to learn how to choose keywords for SEO ? As an experienced content writer for OptinMonster , I’ve learned a few tricks of the trade that I’m excited to share with you. You get a bird’s eye view of the keyword landscape. These are the hidden gems that your competitors are using, but you might not be.

Keywords 93

Keywords Paid Content SEO Lead Scoring 93

Adobe Experience Cloud Blog

OCTOBER 12, 2017

Nearly 3 out of 4 online shopping carts are abandoned. There are a myriad of reasons why customers abandon their carts, from sticker shock about shipping rates to lack of trust in your data privacy policies. Whatever the reasons are behind this astronomical number, the fact remains that marketers need to address this unavoidable issue.

Cross-Selling 174

Cross-Selling Privacy Policies B2B Thought Leadership Open Rate 174

Optinmonster

JANUARY 22, 2024

Can you use the WordPress SEO optimizer for your WooCommerce store, or do you need a special WooCommerce SEO plugin? In this article, we take a deep dive into WooCommerce optimization to help you on your way to ranking #1. WooCommerce optimization takes some work, and you may need SEO products to succeed.

Lead Scoring 67

Lead Scoring Lead Ranking SEO eCommerce 67

FunnelEnvy

DECEMBER 26, 2022

Every generation is different from the previous one, and while you shouldn’t hold preconceived notions about individuals solely because of their age, it is possible to draw broad conclusions about age groups as a whole. Studies have shown that this group has a distinct preference for a few specific styles of sales and marketing. Self-service.

Top of Funnel 76

Top of Funnel Marketing Automation Services Optimization Generation 76

SmartBug Media

MARCH 29, 2024

Anything from using higher-quality images to streamlining checkout to improving the mobile user experience (UX) can impact CRO. In undertaking an audit, you attempt to address usability and barriers to conversions based on data rather than assumptions. You may identify gaps or issues with design, copy, and user experience.

Process 59

Process Conversion Rate Click Rate Optimization 59

Optinmonster

OCTOBER 22, 2020

Are you trying to increase your mobile conversion rates but not sure the best strategies for doing so? As consumers increasingly use their smartphones to access their favorite stores and content, most website owners have made an effort to make their site mobile-friendly. What is Mobile Conversion Rate Optimization?

Conversion Rate 133

Conversion Rate Conversion SMS Mobile Marketing 133

Launch Marketing

JUNE 9, 2021

Your B2B website is one of, if not the most, important aspect of your company. While the front end of your website, what your site visitors will see, the backend is crucial to maintain and update as well. So, all aspects of your website need to be updated and maintained to ensure continuity in both the backend and frontend.

Marketing Websites 79

Marketing Websites CMS Development Lead Scoring Lead Ranking 79

Hubspot

APRIL 6, 2023

To stay on top of the ever-evolving B2B ecommerce game, you need to pay attention to trends. To stay on top of the ever-evolving B2B ecommerce game, you need to pay attention to trends. In fact, mobile commerce volume is expected to hit $620.97 of all ecommerce purchases will be made on a mobile device.

eCommerce 69

eCommerce Trends B2B Budget Programs 69

Adobe Experience Cloud Blog

SEPTEMBER 28, 2018

Your company’s website is its window to the world. Because so many people do their research online before they ever reach out to your company, your website is the way you ensure you are part of their decision-making set. First Things First: Should You Update Your Website?

Marketing Websites 134

Marketing Websites Ad Building Thought Leadership Mobile Marketing 134

Optinmonster

JUNE 1, 2022

The good news is, you already have a great way to grow your SMS marketing: your website! With more users than ever on mobile devices, it’s easy to convert website visitors into SMS subscribers. Finally, one simple reason text marketing works so well is because there are so many highly engaged mobile users.

SMS 98

SMS Mobile Marketing Opt-out Opt-in 98

Sprout Social

JUNE 14, 2022

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications. What is SMS marketing? Types of SMS marketing campaigns.

SMS 108

SMS Marketing & Strategy Marketing Strategy Planning 108

SmartBug Media

JANUARY 31, 2023

By addressing emerging trends and incorporating them into your business, you can get ahead of the competition, predict customer needs (based on data), explore new opportunities, and—most importantly—stay relevant to existing and potential customers. We’ve also seen machine learning used to optimize pricing and inventory management.

Trends 98

Trends Lead Ranking Bundling Mobile Marketing 98

Optinmonster

MARCH 13, 2023

Are you looking for ideas for your email newsletter signup forms? The more newsletter subscribers you get, the greater your potential revenue. In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. You cannot purchase an email list.

Newsletter 83

Newsletter Examples Template Display 83

Sharpspring

NOVEMBER 10, 2020

Internet usage is growing at an exponential rate: it jumped from 4 billion daily users in 2018 to 4.39 As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. What Is Internet Marketing?

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

chiefmartech

MARCH 13, 2024

Mobile apps are the most common examples here: social media, learning, personal productivity, creative tools, etc. (3) You can say that’s not part of your tech stack, but in a lot of cases, inputs and outputs flow between their stack and yours, even if it’s through manual processes. (4) Do you consider Google search an app?

Enterprise Management 95

Enterprise Management Work Management Marketing Management Budget Programs 95

Sana Commerce

SEPTEMBER 24, 2023

The good news is that there are numerous ways you can ensure you’re working on reducing that number for your web store. Checkout optimization refers to the process of improving and refining the final steps a customer takes when making a purchase on an e-commerce website. What is checkout optimization?

Optimization 52

Optimization Conversion B2B Transparency 52

Brandpoint

SEPTEMBER 17, 2020

One of the most important lead generation tactics you have at your disposal is your website. Optimizing your landing pages — whether it’s your main homepage or specific product pages — is how you can draw people in through unbranded searches and eventually get them to contact you. Here are a few things to keep in mind.

Lead Generation 118

Lead Generation Lead Ranking Ideal Customer Profiles Marketing Qualified Leads 118

ClearVoice

JULY 15, 2022

Marketing to Baby Boomers is more lucrative than you think. Why do you need to market to Baby Boomers? Apart from their buying power and share of the world population, below are three additional reasons businesses should market to Baby Boomers. Image Source: PewResearch.org. They spend a lot of time online. Healthcare.

Planning 118

Planning Content Marketing & Strategy Youtube 118

seo.co

FEBRUARY 1, 2023

However, if you get most of your business from local clients or customers, local SEO might also be a good idea for you as well. If you expect foot traffic from your website, you probably want to be the first to use local SEO. It may seem trivial, but you should never abbreviate one address and not another.

SEO 98

SEO Tips Marketing & Strategy Ideal Customer Profiles 98

SmartBug Media

JUNE 12, 2023

As a business owner or marketer, you know that paid search advertising has the power to drive targeted traffic to your website. In this blog post, we will explore the key steps and best practices for creating an effective paid search strategy that maximizes your ROI and helps you achieve your business goals.

Cost Per Click 98

Cost Per Click Lead Scoring Lead Ranking Marketing & Strategy 98